Bizimply

What Bizimply does

Bizimply is a Dublin-headquartered, private SaaS company founded in 2014 by Gerard Forde and Norman Hewson — former operators of the Nude café chain — to provide workforce management software specifically for shift-based businesses. The cloud-based platform unifies employee scheduling (drag-and-drop rota builder with real-time labor-cost visualization and sales/labor forecasting), time and attendance (iPad-based TimeStation kiosk with offline capability and photo verification, plus GPS-enabled mobile clock-in via the MyZimply app), core HR (employee profiles, training records, compliance guardrails for visa limits and certifications), leave and TOIL management, team communication (Bizimply Connect with auto-updating smart groups), e-signature (Dropbox Sign integration), and either integrated payroll (Bring Your Own Payroll via API or fully managed bureau service). The platform integrates with a broad ecosystem including ADP, Sage, Xero, Moorepay (payroll), Toast, Lightspeed, ICR Touch (POS), Teamtailor, Pinpoint, Occupop (ATS), and training/analytics providers.

The company serves primarily hospitality (restaurants, cafés, bars, QSR), retail, and adjacent shift-based verticals across the UK and Ireland, with named customers including Costa Coffee, Pret a Manger, Starbucks franchises, the Adil Group (200+ KFC locations), Vodafone, Camile Thai, The Kitchin Group, and Base Wood Fired Pizza. Pricing is quote-based subscription, tiered across a Complete WFM base product and an HR & Communications add-on, billed annually with channel partner distribution via payroll providers and HR/payroll/restaurant consultants.

Bizimply sells primarily through a sales-led motion (15-minute Zoom demos, tailored walkthroughs) supplemented by channel partners, app-store distribution, and product-led growth via the MyZimply and TimeStation mobile apps. The company has offices in Dublin (HQ), London, Krakow (engineering, opened 2016), and Cairo (engineering, opened post-COVID), and has scaled headcount from 10 in 2015 to 60+ by mid-decade, with 1,300+ customers and 100,000+ employees on the platform. The company is ISO 27001 certified, GDPR-compliant, and holds consecutive G2 awards (2025-2026).

Name

Bizimply

Legal name

Bizimply

Website

https://bizimply.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Bizimply is a Dublin-based SaaS provider of workforce management software — including scheduling, time and attendance, HR, payroll, and team communication — for shift-based businesses primarily in UK and Ireland hospitality and retail, serving 1,300+ customers.

Ownership category

akta.pro rank

Product category

Workforce Management Software

akta.pro primary industry

Workforce Management & Scheduling (BPACAPAI)

akta.pro secondary industry

Payroll, Time & Attendance (BPACAPAB)

Keywords

• Workforce management software
• Employee scheduling software
• Time and attendance
• Shift management platform
• Rota building software

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Workforce Management Software Subscription: Subscription-based pricing for workforce management suite including scheduling, time & attendance, mobile apps, core HR, leave management, and task workflows. Pricing is quote-based based on number of employees, locations, and selected products.
2. HR & Communications Add-on: Additional subscription tier for HR & Communications features including messaging, newsfeed, people analytics, e-signature, training records, onboarding workflows, engagement surveys, and employee documents.
3. Managed Payroll Bureau Service: Fully managed payroll service covering registration to payment, pension contributions, query management, tips and tronc management, P35/P45/P60 processing with dedicated Payroll Manager and HMRC accreditation.
4. Bring Your Own Payroll Integration: Integration fees for connecting Bizimply timesheets to customer's existing payroll software (ADP, Sage, Xero, Moorepay, etc.) via API or export files.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels11 records

Core offering

Bizimply provides a cloud-based workforce management (WFM) platform built specifically for shift-based businesses in hospitality, retail, and similar frontline industries across the UK and Ireland. The platform combines drag-and-drop rota scheduling, photo/GPS-verified time and attendance, core HR, leave management, team communication, payroll integration or managed payroll, and operations/task workflows into a single modular SaaS suite accessed via web, iPad kiosk, and iOS/Android mobile apps.

Product overview

Bizimply is a unified workforce management platform designed specifically for shift-based businesses in hospitality, retail, and healthcare. The platform operates as a modular SaaS solution combining a core workforce management engine with integrated product suites: Scheduling (rota building with drag-and-drop and real-time labour costing), Time & Attendance (TimeStation kiosk app, GPS mobile clock-in, web clock-in), Payroll (Bring Your Own Payroll integrations or fully managed bureau service), Core HR (onboarding, document management, training cards), Bizimply Connect (team messaging with smart groups), and Leave Management. The MyZimply mobile app serves as the employee self-service portal for both managers and staff, providing schedule access, time-off requests, shift swaps, and attendance tracking. The platform integrates with leading payroll providers (ADP, Sage, Xero, Moorepay), POS systems (Toast, Lightspeed, ICR Touch), and various ATS and training platforms to eliminate double data entry and streamline operations across multiple locations.

Differentiator

Problem solved

Functional benefit

Brands

• Bizimply Connect™: Team communication app enabling instant, secure messaging for frontline teams with auto-updating groups based on location and schedule.
• MyZimply
• TimeStation

Products and services

• Bizimply Core Workforce Management Platform Unified cloud-based workforce management SaaS suite for shift-based operators combining scheduling, time & attendance, HR, leave management, payroll integration, training tracking, e-signature, and operations checklists in a single platform with multi-location management.
• TimeStation

Quantifiable outcome

• Save 5-10% on labor costs
• +6 more outcomes

Named customers19 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration29 records

Feature12 records

Partnerships

Seven partnerships are on record, tiered core.

• ADPcoreTechnology or IntegrationiHCM payroll integration. Bizimply timesheets export directly to ADP for accurate, automated payroll processing. Mutual customer benefit as Bizimply becomes entry point for ADP payroll.
• XerocoreTechnology or IntegrationPayroll software integration. Bizimply integrates with Xero's payroll software, utilizing powerful people management data for seamless payroll processing.
• SagecoreTechnology or IntegrationPayroll integration. Sage integration eliminates manual data entry, providing faster payroll and accurate staff payment through seamless data transfer.
• MoorepaycoreTechnology or IntegrationTrusted payroll & HR partner. Partnership offers powerful integrated solution combining Bizimply time & attendance with Moorepay payroll services.
• ToastcoreTechnology or IntegrationPOS integration for hospitality. Toast and Bizimply together give hospitality businesses complete visibility into sales data, enabling faster decisions and fostering growth.
• LightspeedcoreTechnology or IntegrationPOS integration. Lightspeed and Bizimply equip hospitality businesses with thorough insights into sales data, promoting swifter decision-making.
• Dropbox Sign (HelloSign)coreTechnology or IntegrationE-signature integration. Integrated document signing lets customers send and receive legally binding, signed documents up to 80% faster. Includes audit trails for compliance.

Scale indicators9 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Shiftbase: European workforce management software focused on shift planning, time tracking, and HR for hourly workers in hospitality, retail, and logistics — overlaps directly with Bizimply in geography, verticals, and product features.
• When I Work: US-based workforce management for hourly and shift-based employees with scheduling, time clock, and team messaging — directly comparable product set and customer segment to Bizimply.
• Planday: European shift-based workforce management platform (owned by Block) targeting hourly workers with scheduling, time tracking, and communication — directly comparable to Bizimply's core offering, with similar hospitality and retail customers.
• Quinyx: Workforce management platform with strong presence in Europe serving shift-based industries including retail, hospitality, and manufacturing; comparable feature set across scheduling, forecasting, and time & attendance.
• Deputy: Direct competitor offering shift-based workforce management including scheduling, time & attendance, and HR for hospitality, retail, and healthcare — overlapping customer base with Bizimply and similar SaaS delivery model.
• ZoomShift: Shift scheduling and time tracking software for hourly teams in hospitality, retail, and healthcare — overlapping core feature set with Bizimply's scheduling and time & attendance modules.
• Connecteam: Employee management app for deskless and shift-based workers with scheduling, time tracking, communication, and HR checklists — closely comparable product breadth and target segment to Bizimply.
• Humanforce: Workforce management and employee engagement platform for shift-based, hourly, and frontline workforces in industries like hospitality and healthcare — directly comparable to Bizimply's vertical and feature scope.

Broad incumbents

• Workforce Software (an ADP company): Large enterprise workforce management suite now part of ADP, serving complex multi-site employers with deep compliance and forecasting capabilities; broader and more enterprise-focused than Bizimply but competes in overlapping verticals.

Emerging players

• SutiHR: Cloud-based HR suite offering workforce management alongside payroll, benefits, and performance management — broader HCM scope than Bizimply but includes comparable scheduling and time & attendance features for SMBs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@BizimplyHQ
• Facebookfacebook.com/Bizimply
• LinkedInlinkedin.com/company/bizimply
• Instagraminstagram.com/bizimplyhq
• Xx.com/Bizimply

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bizimply