What Prep Network does

Prep Network is a Plymouth, Minnesota-based youth sports media and events company operating a portfolio of nine sport-specific sub-brands covering basketball (Prep Hoops, Prep Girls Hoops), football (Prep Redzone), volleyball (Prep Dig), soccer (Prep Soccer), lacrosse (Prep Lacrosse, Prep Girls Lacrosse), softball (Prep Softball), and gymnastics (Prep Gymnastics), plus the recently acquired Coast 2 Coast Preps for middle school basketball. The company publishes more than 4,000 articles per month, hosts over 450 annual tournaments and combine events across all U.S. regions and Canada, and maintains the proprietary Prospect Index Database that connects student-athlete profiles to college coaches. Its technology stack consists of WordPress and Laravel web platforms with no public API; verified combine data integrations with Hudl and standardized speed metrics via SKLZ Speed Gates Pro form the technical backbone of its data offering.

Name

Prep Network

Legal name

Prep Network LLC

Website

https://prepnetwork.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

Prep Network is a youth sports media and events platform operating nine sport-specific sub-brands that publish 4,000+ articles monthly, host 450+ annual tournaments, and connect student athletes to college coaches via the Prospect Index Database, serving athletes, parents, and recruiters across the U.S. and Canada.

Ownership category

akta.pro rank

Product category

Youth Sports Media and Events

NAICS

Promoters of Performing Arts, Sports, and Similar Events (7113), Spectator Sports (71121)

SIC

Services-Amusement & Recreation Services (7900), Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Athlete Testing & Combine Prep (metrics, scouting prep) (HSADAEAK)

Keywords

• Youth sports media
• Athlete recruiting platform
• Sports event management
• Combine testing services
• High school rankings

Headquarters

HQ city

Maple Grove

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Subscription Revenue: Recurring subscription revenue from individual athlete and family subscriptions, with tiered plans (e.g., Subscription Plus) offering additional benefits such as discounts on event registration.
2. Event Registration Fees: Revenue generated from athlete participation fees at 450+ annual tournaments and combine events across Prep Redzone, Prep Hoops, Prep Girls Hoops, and other event properties.
3. Advertising and Sponsorship: Sponsorship revenue from brand partners including Guardian Sports (LOOP headgear), SKLZ (Speed Gates Pro), Northwest Designs Ink (apparel), and others who pay for visibility at live events and across digital media properties.
4. Data Monetization: Monetization of the proprietary Prospect Index Database through verified combine data partnerships (e.g., Hudl) and college recruiter access to athlete profiles and performance data.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Prep Network operates a portfolio of nine sport-specific youth sports media brands (Prep Hoops, Prep Redzone, Prep Girls Hoops, Prep Dig, Prep Soccer, Prep Lacrosse, Prep Girls Lacrosse, Prep Softball, Prep Gymnastics) that publish content, rankings, and event coverage. It also hosts 450+ annual tournaments, showcases, and combine events, and operates the Prospect Index Database connecting student athletes with college coaches through recruiting profiles and verified performance data.

Product overview

Prep Network is a multi-platform youth and high school sports media company operating a portfolio of sport-specific sub-brands. The platform architecture consists of nine owned-and-operated media properties: Prep Hoops (basketball), Prep Redzone (football), Prep Girls Hoops, Prep Dig (volleyball), Prep Soccer, Prep Lacrosse, Prep Girls Lacrosse, Prep Softball, and Prep Gymnastics. Each brand provides sport-specific content, rankings, and event coverage. The ecosystem is unified by the Prospect Index Database, which enables college coaches to access athlete recruiting profiles. The company also hosts over 450 annual tournaments and showcases across all sports, and expanded into middle school basketball through the acquisition of Coast 2 Coast Preps (now integrated with Prep Hoops). The platform publishes over 4,000 articles monthly and operates from Plymouth, Minnesota.

Differentiator

Problem solved

Functional benefit

Brands

• Prep Hoops: Basketball content and events brand covering high school basketball
• Prep Redzone
• Prep Girls Hoops
• Prep Dig
• Prep Soccer
• Prep Lacrosse
• Prep Girls Lacrosse
• Prep Softball
• Prep Gymnastics
• Coast 2 Coast Preps
• Prospect Index

Products and services

• Prep Network Subscription Recurring monthly subscription product offered to student athletes, parents, and families, providing access to Prep Network content, rankings, recruiting profile features, and event-related benefits. Subscription Plus adds $25 off event registration fees.
• Prep Hoops Basketball Coverage and Events High school basketball media brand offering written, social, and visual coverage; player rankings; and tournament event organization across the United States. Targeted at high school basketball players, college coaches, and families.
• Prep Redzone Football Coverage and Events Football media brand covering high school football with 7-on-7 tournament events, combine data, and athlete performance testing. Includes partnerships with Hudl for verified combine data, SKLZ Speed Gates Pro for speed testing, and Guardian Sports LOOP headgear.
• Prep Girls Hoops Coverage and Events Media brand focused on girls' basketball coverage, rankings, and tournament opportunities for female student-athletes at youth and high school levels.
• Prep Dig Volleyball Coverage and Events

Quantifiable outcome

• 450+ tournaments and combine events annually
• +2 more outcomes

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• Guardian SportscoreGTM or Marketing PartnerOfficial Headgear Partner for Prep Redzone 7v7 football events. Guardian Sports provides LOOP headgear for use at Prep Redzone tournaments, with co-branded visibility at events and in promotional materials.
• SKLZcoreGTM or Marketing PartnerSpeed testing partnership at Prep Redzone tournaments using SKLZ Speed Gates Pro equipment. Provides verified speed and agility metrics for combine events, enhancing the data offering for college coaches.
• Northwest Designs InksupportingGTM or Marketing PartnerOfficial On-Site Tournament Apparel Provider for Prep Network events. Provides branded merchandise and apparel for event staff and participants.
• HudlcoreTechnology or IntegrationPartnership with Hudl to provide verified combine data for Prep Redzone events. Hudl's video and analytics infrastructure integrates with Prep Redzone's event data to deliver standardized, credible performance metrics to college coaches.
• Universal Speed RatingsupportingTechnology or IntegrationSpeed rating partnership announced for Prep Redzone events to provide standardized speed performance metrics alongside SKLZ Speed Gates Pro testing.

Scale indicators5 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Hudl: Hudl is the dominant high school sports video and analytics platform and a current verified combine data partner of Prep Network's Prep Redzone events. Both serve the same high school athlete + college coach recruiting market with overlapping data/video capabilities, making Hudl the most directly comparable peer.
• MaxPreps: MaxPreps is the leading high school sports statistics, rankings, and content platform in the U.S. It competes head-to-head with Prep Hoops and Prep Redzone for SEO traffic, athlete rankings credibility, and coach/recruiter attention across basketball and football.
• NCSA Athletic Recruiting (Next College Student Athlete): NCSA is a college athletic recruiting platform connecting high school athletes with college coaches. It is a direct comparable on the recruiting/matching side of Prep Network's Prospect Index Database offering, serving the same end customer.
• SportsRecruits: SportsRecruits is a recruiting platform enabling high school athletes to build profiles and connect with college coaches. It overlaps directly with Prep Network's Prospect Index Database in functionality and target user.
• GameChanger: GameChanger is a youth sports live scoring, video, and team management app acquired by Dick's Sporting Goods. It competes with Prep Network's event-side content and digital engagement with high school athletes, parents, and coaches.
• CaptainU: CaptainU is a college athletic recruiting platform that helps high school athletes build recruiting profiles and connect with college coaches. It directly overlaps with the recruiting functionality of Prep Network's Prospect Index.

Broad incumbents

• Sports Illustrated Play (SportsEngine): SportsEngine (owned by Dick's Sporting Goods, formerly Sports Illustrated Play) is a broad youth sports league management and media platform. It addresses the same youth sports ecosystem but at league-administration level rather than Prep Network's media+events+recruiting focus.

Emerging players

• TeamSnap: TeamSnap is a youth sports team and league management platform used by parents, coaches, and administrators. It is adjacent rather than directly competitive with Prep Network but serves overlapping end-users in youth sports scheduling and communication.
• FieldLevel: FieldLevel is an athlete development and college recruiting network serving high school athletes and college coaches. It is comparable to the Prospect Index Database on the recruiting/matching side, though at smaller scale.
• BeRecruited: BeRecruited is a college athletic recruiting network enabling high school athletes to create profiles and be discovered by college coaches. It directly overlaps with Prep Network's Prospect Index Database.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/prepnetwork
• LinkedInlinkedin.com/company/prep-hoops-network
• Instagraminstagram.com/prepnetwork

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prep Network