NeoReach
NeoReach is a privately held influencer marketing company founded in 2013 that combines managed agency services with a SaaS platform and REST API for large brands, agencies, mid-market companies, and Web3 projects. It serves enterprises such as Netflix, Walmart, FanDuel, NVIDIA, and Walmart using a 5M+ influencer database and AI-based fraud detection.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What NeoReach does
NeoReach is a privately held influencer marketing company founded in 2013 that operates a hybrid managed-services and software platform targeting large brands, agencies, and select mid-market and Web3 clients. The company is headquartered in Orlando, Florida (with a San Francisco listed address in some materials), employs 11–50 people, and has managed over $250 million in influencer marketing campaigns across its lifetime. Its customer base includes marquee enterprises such as Netflix, Walmart, FanDuel, DraftKings, NVIDIA, NBC Universal, Sam's Club, A&E Networks, and Tezos, alongside a long tail of mid-market and startup accounts served through self-service tools.
The technology platform centers on a database of more than 5 million influencers searchable across 40+ filters (platform, audience demographics, brand affinity, income, language, location), supplemented by a REST API exposing 400+ custom data endpoints covering creator metrics, sponsorship pricing, audience matching, competitor spending, and fraud signals. AI-based fraud detection is the most differentiated technical feature, using algorithms that statistically link fake followers and engagement to known bot farms; it is sold as both an integrated capability and a standalone self-serve, usage-based product. Adjacent products include paid media amplification (Facebook, Instagram, Google, TikTok, Snapchat), Web3/crypto/NFT campaign services, event marketing, product seeding, UGC content creation, and an annual Creator Earnings Report co-published with Influencer Marketing Hub.
NeoReach monetizes through five primary streams: managed services/agency fees on full-service campaigns, SaaS subscriptions (entry and enterprise tiers), API access subscriptions, paid media amplification fees, and usage-based fraud detection audits. Go-to-market is sales-led for enterprise accounts with dedicated account managers and customizable solutions, combined with a self-service software path for mid-market customers and an API/OEM channel for enterprise applications embedding NeoReach data into internal workflows. The company has executed two disclosed acquisitions (Gnack in 2018 and Influencers.com in December 2024) and a strategic partnership with Blueberry AI (December 2024) to extend its creator-economy capabilities.
NeoReach firmographics
Firmographics- Name
- NeoReach
- Legal name
- NeoReach
- Website
- https://neoreach.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NeoReach is a privately held influencer marketing company founded in 2013 that combines managed agency services with a SaaS platform and REST API for large brands, agencies, mid-market companies, and Web3 projects. It serves enterprises such as Netflix, Walmart, FanDuel, NVIDIA, and Walmart using a 5M+ influencer database and AI-based fraud detection.
- Ownership category
- akta.pro rank
NeoReach industry classification
Industry- Product category
- Influencer Marketing Services
- NAICS
- Advertising Agencies (54181), Other Services Related to Advertising (541890), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Influencer Marketing Agencies (BPAFAHAA)
- akta.pro secondary industries
- Influencer Campaign Operations & Managed Services (BPAFAHAF), Influencer Whitelisting, Paid Amplification & Spark Ads (BPAFAHAH), Influencer Discovery, Vetting & Due Diligence Services (BPAFAHAE), Influencer & Creator Marketing (BPAFAAAG)
Keywords
Where NeoReach is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
NeoReach business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Managed Services / Agency Fees: Full-service influencer marketing campaigns including campaign strategy, creative brief development, influencer sourcing and scheduling, contracting and negotiation, content licensing and compliance, influencer payments, and detailed reporting. This is the primary revenue stream for enterprise clients.
- Software Platform Subscription: Self-service software platform providing influencer campaign search, management, and tracking. Includes unlimited searches, lists, in-network influencers, campaigns, and users with dedicated account manager and support.
- API Access: Enterprise API access providing integration of social insights into internal workflows and dashboards. Includes access to all systems powering the NeoReach application with custom data endpoints.
- Paid Media Amplification: Syndication of influencer content with paid media campaigns across Facebook, Instagram, Google, TikTok, and Snapchat, including ad auction management, budget allocation, and performance optimization.
- Fraud Detection Services: Self-serve fraud detection audits where clients are invoiced at the close of each service month for audits run during that period. No monthly commitment required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry - For Growing Teams |
| Subscription | Annual | Enterprise Platform - For Big Brands and Agencies |
| Subscription | Monthly | API Access Add-on |
| Usage-based | Pay-as-you-go | Fraud Detection Audits |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
NeoReach product offering
Product offeringCore offering
NeoReach provides end-to-end influencer marketing services through a combination of fully-managed agency engagements, a self-service software platform, paid media amplification, AI-driven fraud detection, and a developer API for influencer discovery and campaign workflow automation. The offering is delivered to brands and agencies that need to scale creator-led campaigns while maintaining brand safety and measurable ROI.
Product overview
NeoReach operates as a unified influencer marketing platform combining managed agency services with self-service software tools. The core offering consists of the Managed Services (full-service campaign execution) and Self-Service Software platform, supplemented by specialized modules including Paid Media/Influencer Ads, Fraud Detection, API access, Web3/Crypto Marketing, Event Marketing, Product Seeding, and UGC Content Creation. The platform is built on a database of over 5 million influencers and provides access to 400+ custom data points via REST API. Recent acquisitions (Influencers.com) and partnerships (Blueberry AI) have expanded their technology capabilities for the creator economy.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed Influencer Marketing Services End-to-end influencer marketing campaign execution, including creator sourcing, vetting, campaign management, and reporting, delivered as a fully-managed service for enterprise brands and agencies.
- NeoReach Self-Service Software Platform Self-service SaaS dashboard for influencer discovery, campaign management, workflow automation, and analytics, used by brands and agencies that prefer platform-led execution over full agency engagements.
- Paid Media Amplification Paid media buying service that amplifies influencer content across social platforms through whitelisted ad accounts to extend the reach of organic creator campaigns.
- AI Fraud Detection AI-driven tool that screens influencers for fake followers, engagement fraud, and bot activity, used to vet creator authenticity before campaign activation.
- NeoReach API REST API offering 400+ endpoints for influencer discovery, audience analytics, campaign management, and workflow automation, designed for developer integrations and enterprise platforms embedding creator data.
- Web3, Crypto & NFT Influencer Marketing Specialized managed influencer marketing service for Web3, cryptocurrency, and NFT projects, including creator sourcing and campaign execution tailored to token launches and community growth.
Quantifiable outcome
- Over $250M worth of influencer marketing campaigns managed to date
- +2 more outcomes
Companies that use NeoReach
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
NeoReach technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature5 records
NeoReach partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Blueberry AIcoreNeoReach partnered with Blueberry AI to improve technology and resources for the creator economy, enhancing their platform capabilities with advanced AI-powered solutions.
- Influencers.comcoreNeoReach acquired Influencers.com as part of strategic moves to redefine the creator economy, expanding their influencer network and platform capabilities.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
NeoReach competitors and assessment
Company assessmentBroad incumbents
- Later (formerly Mavrck): Social media and influencer marketing platform combining creator management, content tools, and analytics. Operates a broader marketing stack than NeoReach but directly competes in influencer campaign execution.
- IZEA: Public-market influencer marketing technology and services company offering managed campaigns, software, and marketplace solutions. A broader incumbent with overlapping managed services and SaaS offerings.
Regional players
- Influencer Marketing Hub: Agency and software provider that also publishes industry research and co-publishes NeoReach's Creator Earnings Report. Functions as both a partner and an indirect competitor in agency services and thought leadership.
Direct peers
- Aspire (formerly AspireIQ): End-to-end influencer marketing platform serving enterprise and mid-market brands with discovery, workflow, and analytics capabilities overlapping NeoReach's self-service and managed offerings.
- Upfluence: Influencer marketing software and agency offering influencer discovery, campaign management, and analytics. Competes head-on with NeoReach's platform and managed services across SMB and enterprise tiers.
- LTK (rewardStyle): Creator-driven commerce and influencer marketing platform with brand campaign management, analytics, and global creator network. Highly comparable to NeoReach's enterprise influencer offering and brand-focused campaigns.
- Traackr: Influencer marketing platform focused on enterprise brands with creator discovery, relationship management, and performance analytics — directly comparable to NeoReach's enterprise platform positioning.
- CreatorIQ: Enterprise influencer marketing platform with a creator database, workflow tools, analytics, and API integrations. Directly competes with NeoReach for large-brand and agency accounts and offers a similar SaaS-plus-services model.
- Grin: Creator management platform built for ecommerce brands, offering discovery, gifting/seeding, content workflows, and ROI analytics. Overlaps with NeoReach's seeding, UGC, and paid amplification modules.
Emerging players
- HypeAuditor: AI-driven influencer analytics and fraud detection platform. Direct overlap with NeoReach's fraud detection product and audience authenticity tooling, though narrower in scope than a full campaign platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NeoReach social profiles
Digital presenceNeoReach financial estimates
Financial estimateRevenue estimate
Valuation estimate
NeoReach leadership team
Management profileNumber of profiles
Profiles3 records
NeoReach subsidiaries and ownership
Company hierarchySubsidiaries1 record
NeoReach funding detail
Funding detailFunding overview
Funding rounds4 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NeoReach M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NeoReach
What does NeoReach do?
NeoReach provides end-to-end influencer marketing services through a combination of fully-managed agency engagements, a self-service software platform, paid media amplification, AI-driven fraud detection, and a developer API for influencer discovery and campaign workflow automation. The offering is delivered to brands and agencies that need to scale creator-led campaigns while maintaining brand safety and measurable ROI.
Is NeoReach a public or private company?
NeoReach is a private company. It is classified as venture growth investor backed and is currently operating.
When was NeoReach founded?
NeoReach was founded in 2013. It employs 11 to 50 people.
Where is NeoReach based?
NeoReach is headquartered in San Francisco, United States, in the North America region.
How does NeoReach make money?
Five revenue lines are on record. Managed Services / Agency Fees are the primary driver. The others are software Platform Subscription, API Access, paid Media Amplification and fraud Detection Services.
Who are NeoReach's main competitors?
Broad incumbents on record are Later (formerly Mavrck) and IZEA. Influencer Marketing Hub is listed as a regional player. Direct peers are Aspire (formerly AspireIQ), Upfluence, LTK (rewardStyle), Traackr, CreatorIQ and Grin. HypeAuditor is listed as an emerging player.
Does NeoReach have an API?
Yes. NeoReach provides a REST API that allows seamless integration of their social insights into enterprise applications. The API provides access to over 400+ custom data points covering creator data, network stats, hashtag trends, content trends, demographics, insights, sponsorship data, and brand data. Key API capabilities include: Sponsorship Pricing Data (returning cost to sponsor influencers and estimated CPV), Brand Sponsored Content analysis, Competitor Spending Analysis, Historical Price & ROI Data, Detailed Audience Matching, Rising Star Influencer Tracker, Comprehensive Market Data, and Fraud Detection. The API supports platforms including YouTube, Twitter, Instagram, Facebook, Twitch, and TikTok. The Entry tier includes API Access as part of the package. Developer documentation is at neoreach.com/api.
What industry is NeoReach in?
NeoReach's product category is Influencer Marketing Services. Its primary akta.pro industry code is BPAFAHAA, Influencer Marketing Agencies, with a secondary code of BPAFAHAF, Influencer Campaign Operations & Managed Services. Its NAICS code is 54181 and its SIC code is 7311.