Certus Pest

What Certus Pest does

Certus Pest (legal name: CERTUS Pest Solutions) is a privately held pest control roll-up platform founded in 2019 and headquartered in Tampa, Florida. The company acquires and consolidates independent pest control operators across the United States, having completed 73+ acquisitions since inception and operating across 10 U.S. states and approximately 20 markets. It was the single most active US pest-control acquirer in 2024 with 7 disclosed transactions. In May 2024 it received a significant growth investment from Liberty Mutual Investments and Imperial Capital to fund continued acquisitions in existing and new markets.

CERTUS generates revenue primarily through recurring service contracts (subscription/recurring model) covering general pest control, termite treatment, lawn care, and — following the January 2026 acquisition of National Pool Partners — pool services, delivered to residential and small commercial customers. Acquired brands including PURCOR Pest Solutions, Las Vegas Pest Control, Responsible Pest & Scorpion Control, Bell Pest Control, and Smith's Pest Management retain their local identities while gaining access to CERTUS's centralized support functions. The company reports that more than 90% of revenue is recurring contracted route revenue, and it cites a 100% acquisition success rate with leadership team experience exceeding 100 years combined.

CERTUS's go-to-market is B2B on the supply side (targeting pest control business owners as acquisition candidates via a structured five-step process) and B2B/B2C on the demand side (delivering services through acquired field technician teams to end customers). Marketing channels center on a dedicated "Grow With Us" landing page, press releases through prweb, and LinkedIn. The company is ranked among the top 20 organizations in the annual PCT Top 100 list and employs 501-1,000 people. No AI/ML capabilities, patents, or proprietary technology platforms beyond an integrated pest management service methodology are disclosed in available sources.

Name

Certus Pest

Legal name

CERTUS Pest Solutions

Website

https://www.certuspest.com/

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Certus Pest is a privately held pest control roll-up platform founded in 2019 that acquires and consolidates independent pest control operators across 10 U.S. states, delivering recurring pest, termite, lawn, and pool services to residential and small commercial customers through a portfolio of 73+ acquired brands.

Ownership category

akta.pro rank

Product category

Pest Control Services

NAICS

Exterminating and Pest Control Services (561710), Exterminating and Pest Control Services (56171)

akta.pro primary industry

Recurring Maintenance Plans (General Pests) (HSAMAAAN)

akta.pro secondary industries

Commercial General Pest Control (Non-Specialty) (HSAMAAAL), Commercial Pest Control (IMAIAHAD)

Keywords

• Pest control services
• Termite treatment services
• Lawn care services
• Pool maintenance services
• Pest control consolidation platform

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Pest Control Services: Recurring pest control services to residential and commercial customers. Services include general pest control, termite treatment, and specialized scorpion control. Revenue is generated through recurring service contracts with customers in the 10 U.S. states where CERTUS operates.
2. Lawn Care Services: Lawn service offerings as part of the company's home services platform
3. Pool Services: Pool service operations through acquisition of National Pool Partners
4. Termite Treatment Services: Specialized termite treatment services for residential and commercial properties

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Certus Pest operates as a pest control consolidation platform that acquires and integrates regional pest management operators across the United States, delivering general pest control, termite treatment, scorpion control, lawn care, and pool services through retained local brands. End customers receive recurring service contracts while acquisition targets receive a structured five-step purchase process culminating in on-site Day 1 onboarding into the CERTUS family.

Product overview

CERTUS Pest operates as a home services company offering pest control, termite, lawn, and pool services through a multi-brand portfolio strategy. The company has grown through aggressive acquisition, consolidating regional pest control brands under its umbrella while maintaining individual brand identities. The core product portfolio includes pest control services and termite treatment, supported by sub-brands such as PURCOR Pest Solutions (Southern California, Florida), Responsible Pest & Scorpion Control (Arizona, Las Vegas), Las Vegas Pest Control (Nevada), and Smith's Pest Management (Silicon Valley). The company has acquired over 60+ regional pest control companies including Bell Pest Control, Good Earth Pest Control, Certified Pest Control, EcoGen Pest Control, Pest Friends, Elite Pest Management, Evolve Pest Control, Aardvark Ant & Pest Control, Jarrod's Pest Control, and Stat Pest Control, all integrated into the CERTUS family while retaining local branding. Recent expansion includes pool services through National Pool Partners acquisition. Services are offered across 10+ U.S. states on both East and West coasts.

Differentiator

Problem solved

Functional benefit

Products and services

• Pest Control Services General pest control services including pest eradication, prevention, and management solutions for residential and commercial properties through acquired regional brands.
• Termite Treatment Services Termite detection, treatment, and prevention programs for residential and commercial properties.
• Lawn Care Services Lawn care and maintenance services offered as part of the company's home services portfolio.
• Pool Services Pool maintenance and care services expanded through the National Pool Partners acquisition.
• Scorpion Control Services Specialized scorpion control services primarily delivered in desert-region markets such as Las Vegas and Tucson through brands including Responsible Pest & Scorpion Control and Las Vegas Pest Control.

Quantifiable outcome

• 73+ acquisitions completed with 100% success rate
• +2 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

16 partnerships are on record, tiered flagship, minor and core.

• Smith's Pest ManagementflagshipStrategic or Co-development Partner · 14 January 2026CERTUS partnered with Smith's Pest Management, a renowned pest control company servicing San Jose and the Greater Silicon Valley area. This partnership marks CERTUS's first foray into Silicon Valley, bridging the southern gap between San Francisco and East Bay. It ranks among the largest CERTUS partnerships to date, providing uninterrupted Bay Area coverage.
• The Aust GroupminorImplementation/ SI/ Consulting Partner · 14 January 2026The Aust Group acted as the exclusive financial advisor to Smith's Pest Management on the transaction, representing the seller in the acquisition process.
• National Pool PartnersminorStrategic or Co-development Partner · 19 November 2025CERTUS acquired National Pool Partners on January 26, 2026, marking their entry into the pool service market as part of broader home services consolidation momentum.
• Good Earth Pest ControlcoreStrategic or Co-development Partner · 18 November 2025CERTUS acquired Good Earth Pest Control, a pest control company servicing the greater Sacramento, California area. Good Earth will merge with Bell Pest Control as part of this development, strengthening CERTUS's coverage in Northern California's capital city region.
• Cetane AssociatesminorImplementation/ SI/ Consulting Partner · 18 November 2025Cetane Associates acted as exclusive financial advisors to Good Earth Pest Control in the transaction.
• Certified Pest ControlcoreStrategic or Co-development Partner · 9 October 2025CERTUS acquired Certified Pest Control, a pest control company located in Fort Myers, Florida, servicing Collier and Lee counties. The company will join forces with PURCOR Pest Solutions. Co-owned by Edita and Luke Hall, Certified Pest Control has deep roots in the Southwest Florida community.
• The Potomac CompanyminorImplementation/ SI/ Consulting Partner · 9 October 2025Paul Giannamore and Franco Villanueva-Meyer of The Potomac Company acted as exclusive financial advisers to Certified Pest Control in the transaction.
• Pest FriendscoreStrategic or Co-development Partner · 3 September 2025CERTUS acquired Pest Friends, a pest control company with locations in Arizona and California (Tucson and Los Angeles metropolitan areas). Pest Friends' branches will join existing CERTUS brands: Tucson with Responsible Pest & Scorpion Control, and Los Angeles with PURCOR Pest Solutions.
• Bell Pest ControlcoreStrategic or Co-development Partner · 21 August 2025CERTUS acquired Bell Pest Control, a pest control company servicing the suburban Sacramento area including Elk Grove, Stockton, Vacaville, El Dorado Hills, and Lincoln. Founded nearly 50 years ago by Laurie Bell, Bell has earned a strong reputation for excellent service and customer loyalty.
• EcoGen Pest ControlcoreStrategic or Co-development Partner · 14 August 2025CERTUS acquired EcoGen Pest Control, a pest control company servicing Las Vegas, Nevada. Founded by Phil Rinehart, EcoGen services thousands of residential and commercial clients and has become one of the most respected names in the Vegas-area pest control market.
• The Potomac CompanyminorImplementation/ SI/ Consulting Partner · 14 August 2025Paul Giannamore and Franco Villanueva-Meyer of The Potomac Company acted as exclusive financial advisors to EcoGen Pest Control throughout the acquisition process.
• Elite Pest ManagementcoreStrategic or Co-development Partner · 25 June 2025CERTUS acquired Elite Pest Management, a pest control company servicing Los Angeles, Orange, Riverside, and San Bernardino counties in Southern California. Elite has joined PURCOR's Riverside branch, strengthening CERTUS's presence in the Greater Los Angeles metropolitan region.
• Evolve Pest ControlcoreStrategic or Co-development Partner · 8 May 2025CERTUS acquired Evolve Pest Control, expanding its presence across Northwest Arizona, Southeast Nevada, and Southwest Utah within the Greater Las Vegas area. The acquisition supports CERTUS's strategic focus on pest eradication in the Las Vegas metropolitan area.
• Aardvark Ant & Pest ControlcoreStrategic or Co-development Partner · 15 November 2024CERTUS acquired Aardvark Ant & Pest Control, a pest control service provider in San Diego County. The acquisition involves rebranding Aardvark under the Purcor Pest Solutions brand and broadening service offerings.
• Jarrod's Pest ControlcoreStrategic or Co-development Partner · 24 July 2024Certus Pest Inc. acquired Jarrod's Pest Control, a pest control company in Columbus, Georgia. The acquisition aims to strengthen Certus's market position in Georgia and the Southeast and enhance service offerings.
• Stat Pest ControlcoreStrategic or Co-development Partner · 22 May 2024Certus Pest announced the acquisition of Stat Pest Control, a pest control company in Fort Myers, Florida. The acquisition enhances Certus's market presence and operational efficiency in the region.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PestCo Holdings: Multi-brand pest control roll-up platform pursuing a similar acquisition strategy across the U.S. PestCo was identified alongside Certus as one of the most active pest control acquirers in 2024, making it the closest comparable in business model and stage.
• Rockit Pest: Growth-oriented pest control platform also pursuing regional roll-up M&A, completing 6 disclosed acquisitions in 2024 (second-most active behind Certus). Directly comparable in operating model, customer mix, and acquisition-led growth playbook.
• Arrow Exterminators: Large private pest control company serving the southern U.S. with a similar multi-brand, family-influenced culture and recurring service model. Comparable as a sizable private competitor operating in overlapping Sun Belt geographies.
• Massey Services: Privately held pest, termite, and lawn care provider headquartered in Florida with a recurring-service model and broad residential/commercial customer base. Directly comparable in service mix, geography, and customer segments.
• Truly Nolen: Privately held pest control company with strong brand identity, recurring service contracts, and multi-state U.S. footprint. Comparable as a similarly sized private operator competing for residential and commercial customers.

Broad incumbents

• Anticimex: Global pest control consolidator with a sizable U.S. presence built largely through acquisitions. Comparable as a larger incumbent pursuing the same fragmented-market consolidation thesis as Certus, but operating at much greater scale and with international resources.
• Rollins Inc. (Orkin): Public parent of Orkin, the largest U.S. pest control brand, and a serial acquirer of regional pest operators. Comparable as the dominant incumbent against which Certus and other roll-ups compete for both customers and acquisition targets.
• Rentokil Initial (Terminix): Global pest control leader following its combination with Terminix. Operates a multi-brand U.S. portfolio of pest services and competes with Certus for both end customers and acquisition targets in the roll-up market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/certuspest
• Facebookfacebook.com/certuspest

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries78 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A12 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Certus Pest