Kiwitaxi
Kiwitaxi is a global online platform for pre-booked airport and point-to-point private transfers, serving individual travelers, families, travel agencies, and corporate clients across 100+ countries via vetted driver networks, fixed pricing, and a B2B partner program.
- Company typePrivate
- Founded2012
- HeadquartersEdinburgh, United Kingdom
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Kiwitaxi does
Kiwitaxi is a global online booking platform for pre-arranged airport and point-to-point private transfers, operating in 100+ countries, 7,000+ cities, and 800+ airports across 14,000+ destinations. The platform connects travelers with vetted local drivers and transfer companies, offering fixed per-vehicle pricing across nine vehicle classes (Micro through Luxury SUV and 19-passenger minibuses), meet-and-greet service with name signs, 90 minutes of free waiting for flight delays, multilingual support in 10+ languages, and 30+ currencies processed via VISA, MasterCard, Apple Pay, and Google Pay. Native iOS and Android apps, a driver-side mobile app, and a Travelmate content platform complement the core kiwitaxi.com booking flow.
Kiwitaxi firmographics
Firmographics- Name
- Kiwitaxi
- Legal name
- IT Travel LP
- Website
- https://kiwitaxi.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kiwitaxi is a global online platform for pre-booked airport and point-to-point private transfers, serving individual travelers, families, travel agencies, and corporate clients across 100+ countries via vetted driver networks, fixed pricing, and a B2B partner program.
- Ownership category
- akta.pro rank
Kiwitaxi industry classification
Industry- Product category
- Airport Transfer Services
- NAICS
- Taxi and Ridesharing Services (485310), Other Support Activities for Transportation (4889)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Destination & Local Services Marketplaces (Transfers, Guides, City Passes) (THALAFAK)
- akta.pro secondary industries
- Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA), B2B OTA/White-Label Booking Platforms & Affiliate Networks (THAKAAAO)
Keywords
Where Kiwitaxi is headquartered
LocationHeadquarters
- HQ city
- Edinburgh
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Kiwitaxi business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Transfer Booking Fees: Kiwitaxi charges travelers for private airport transfers on a per-booking basis. The price is fixed, displayed per vehicle (not per passenger), and includes meet & greet service, 90-minute waiting time, and various vehicle classes from economy to luxury.
- Travel Agent Commissions: Travel agencies and tour operators earn commissions of 6-15% of transfer prices, with agents receiving 50% of Kiwitaxi's commission. Partners can choose between Net rate (discounted pricing) or Gross rate (full price with commission credit).
- Influencer/Affiliate Referrals: Influencers and webmasters earn up to 5% commission for each booking through their referral links. Commission increases based on volume (up to 15% for 100+ orders).
- B2B Partner Revenue Share: Webmasters earn 50% of Kiwitaxi's commission per booking, with seasonal increases up to 80%. Cookie lifetime allows commission for clients returning within 30 days.
- Driver/Transfer Company Partnerships: Kiwitaxi partners with registered transfer companies and drivers who fulfill bookings. No commission charged to partners; they set their own prices and receive payments twice monthly via SWIFT, SEPA, or Payoneer.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Micro/Economy vehicles for solo travelers or couples |
| Unit Pricing | Pay-as-you-go | Comfort/Minivan 4PAX for standard travel |
| Unit Pricing | Pay-as-you-go | Business/Premium/Luxury SUV for premium travel |
| Unit Pricing | Pay-as-you-go | Minibus options for groups (7-19 passengers) |
| Unit Pricing | Pay-as-you-go | Chauffeur Hire Service |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels9 records
Kiwitaxi product offering
Product offeringCore offering
Kiwitaxi operates an online booking platform that connects travelers with vetted third-party drivers and transfer companies for pre-booked airport and point-to-point ground transportation in 100+ countries. Customers select from multiple vehicle classes (economy to luxury SUVs and 19-passenger minibuses), pay a fixed price per vehicle, and receive meet & greet service, 90 minutes of free waiting time, flight delay tracking, and 24/7 support. The platform also serves B2B partners (travel agencies, corporate clients, influencers, webmasters) via dedicated portals and API integration.
Product overview
Kiwitaxi is an online transfer booking platform operating in 100+ countries with 1.4 million+ completed rides. The platform offers a core Private Transfers service for pre-booking airport and point-to-point transportation with various vehicle classes, supplemented by Chauffeur Hire Service (hourly bookings) and Travelmate (digital travel guides). The product portfolio includes dedicated B2B platforms for travel agencies, influencers/webmasters, and transport company partners. Additional services include child seats, pet travel, and the Women Driving Women option. The company provides mobile apps for both customers and drivers, along with white-label and API solutions for enterprise partners.
Differentiator
Problem solved
Functional benefit
Brands
- Travelmate: Digital travel companion platform full of guidance, insider tips, and travel inspiration for travelers.
- Chauffeur Hire Service
- Women Driving Women
Products and services
- Private Transfers
Quantifiable outcome
- 1,400,000+ completed rides and growing
- +2 more outcomes
Companies that use Kiwitaxi
Customer profileNamed customers4 records
Segments7 records
Ideal customer profiles6 records
Kiwitaxi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
Kiwitaxi partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and supportive.
- NomadHercorePartnership with NomadHer, a platform for women digital nomads, to expand the 'Women Driving Women' service option. This partnership aims to create more opportunities for women drivers in the global Kiwitaxi network and serves the growing market of women travelers with 45% expressing interest in solo travel in 2025.
- TripadvisorcoreReview and booking integration partner with 4.5 rating from 574+ reviews on the Tripadvisor platform.
- Reviews.co.uksupportiveUK-based review platform partner with 4.6 rating from 1,194+ reviews.
- BCD TravelsupportiveGlobal travel management company booking Kiwitaxi transfers for their corporate clients.
- HoppasupportiveGround transportation booking platform partner.
- RateHawksupportiveOnline travel agency partner for accommodation and transfer bookings.
- HertzsupportiveVehicle rental partner offering complementary transportation services.
- HQ paraphrasesupportiveTravel partner company.
- FstravelsupportiveTravel services partner.
- HeyTripsupportiveMobility partnership announced for joint services according to Travolution news coverage.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Kiwitaxi competitors and assessment
Company assessmentDirect peers
- Welcome Pickups: Welcome Pickups is a direct competitor offering pre-booked private airport transfers with meet-and-greet, fixed pricing and English-speaking drivers across 80+ countries. Closest functional and business-model peer to Kiwitaxi.
- Blacklane: Blacklane is a global premium airport transfer and chauffeur service operating in 50+ countries with professional drivers and fixed pricing. Directly comparable to Kiwitaxi in product and target customer, but skewed toward premium/executive use cases.
- Hoppa: Hoppa is an airport and ground transfer booking platform with global coverage and B2B supply partnerships. Kiwitaxi lists Hoppa as a distribution partner, making it simultaneously a channel and a comparable direct marketplace.
- Jayride: Jayride is an airport transfer marketplace aggregating global transfer operators, with a B2B API for OTAs and travel agents. Comparable business model to Kiwitaxi: marketplace + API, focused on airport transfers.
- Mozio: Mozio is a global airport transfer aggregator connecting travelers with local ground transport operators across thousands of airports. Closely comparable to Kiwitaxi in marketplace structure, geographic breadth and B2B API focus.
- GetTransfer: GetTransfer is an international transfers marketplace allowing travelers to book cars, minivans and coaches with vetted drivers worldwide. Comparable in scale, fixed-price marketplace model and global geographic coverage.
Broad incumbents
- Uber: Uber is the dominant global ride-hailing platform with Uber Reserve airport products that overlap Kiwitaxi's pre-booked transfer offering. Much larger scale and capital base; competes primarily on dynamic pricing and app convenience rather than fixed-price meet-and-greet service.
- Bolt: Bolt is a European ride-hailing and micromobility platform with strong presence across the continent, including airport transfer products. Overlaps Kiwitaxi in European markets but is a broader mobility suite rather than a transfer specialist.
- Booking.com Transfers (Booking Holdings): Booking.com operates an integrated airport transfer and ground transport booking vertical as part of its accommodation OTA. Competes with Kiwitaxi for the same traveler booking flow and bundles transfers into hotel itineraries; a major channel but also a potential competitor.
Regional players
- Careem: Careem is a Super App dominant in the Middle East and North Africa offering ride-hailing including airport transfers. Comparable in transfer vertical but focused on MENA rather than Kiwitaxi's global European-centric footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks3 records
Key highlights7 records
Customer concentration
Kiwitaxi social profiles
Digital presenceKiwitaxi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kiwitaxi leadership team
Management profileNumber of profiles
Profiles3 records
Kiwitaxi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kiwitaxi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kiwitaxi
What does Kiwitaxi do?
Kiwitaxi operates an online booking platform that connects travelers with vetted third-party drivers and transfer companies for pre-booked airport and point-to-point ground transportation in 100+ countries. Customers select from multiple vehicle classes (economy to luxury SUVs and 19-passenger minibuses), pay a fixed price per vehicle, and receive meet & greet service, 90 minutes of free waiting time, flight delay tracking, and 24/7 support. The platform also serves B2B partners (travel agencies, corporate clients, influencers, webmasters) via dedicated portals and API integration.
Is Kiwitaxi a public or private company?
Kiwitaxi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kiwitaxi founded?
Kiwitaxi was founded in 2012. It employs 51 to 100 people.
Where is Kiwitaxi based?
Kiwitaxi is headquartered in Edinburgh, United Kingdom, in the Europe region.
How does Kiwitaxi make money?
Five revenue lines are on record. Transfer Booking Fees are the primary driver. The others are travel Agent Commissions, influencer/Affiliate Referrals, B2B Partner Revenue Share and driver/Transfer Company Partnerships.
Who are Kiwitaxi's main competitors?
Direct peers on record are Welcome Pickups, Blacklane, Hoppa, Jayride, Mozio and GetTransfer. Broad incumbents are Uber, Bolt and Booking.com Transfers (Booking Holdings). Careem is listed as a regional player.
Does Kiwitaxi have an API?
Yes. Kiwitaxi offers API Solutions for partners, featuring deep API data exchange, gross/net rates, and 24/7 customer support. The B2B API enables travel agencies, corporate clients, and partners to access transfer booking capabilities. The company mentions 99.6% flawlessly performed bookings monthly through their system.
What industry is Kiwitaxi in?
Kiwitaxi's product category is Airport Transfer Services. Its primary akta.pro industry code is THALAFAK, Destination & Local Services Marketplaces (Transfers, Guides, City Passes), with a secondary code of THALAMAA, Online Booking & Reservation Platforms (B2B/B2C). Its NAICS code is 485310 and its SIC code is 4700.