The Tie Bar
The Tie Bar is a Chicago-based direct-to-consumer retailer of men's neckwear, formalwear, and accessories. Operating thetiebar.com and a Chicago flagship store, it sells ties, bow ties, dress shirts, suits, and coordinated accessories to individual consumers and wedding parties.
- Company typePrivate
- Founded2004
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What The Tie Bar does
The Tie Bar operates a direct-to-consumer retail platform for men's neckwear, formalwear, and accessories, anchored by thetiebar.com e-commerce storefront and a Chicago flagship store at 918 West Armitage. The product portfolio centers on neckties (1,900+ styles) and bow ties (700+ styles) made from silk, wool, linen, and cotton, and has been deliberately extended into adjacent apparel categories including non-iron dress shirts (3 for $160), a modern suiting line (The Lakeshore and The Dearborn), knit polos and merino sweaters, and a deep accessories assortment spanning pocket squares, suspenders, tie bars, cufflinks, dress socks, and lapel pins. Custom/logo ties and curated bundles are positioned as add-on modules, and a dedicated Wedding sub-brand featuring a Wedding Concierge service, color-matched accessories, and exclusive collaborations drives a specialized go-to-market motion.
The business model is straightforward one-time retail: fixed unit prices (ties $28–$88, bow ties from $28, suit jackets $268, suit pants $128) with bundle promotions (3 shirts for $160, 3 polos for $150, 3 socks for $30) designed to lift average order value through coordinated sets. Distribution runs through the company's own Shopify storefront, the Chicago retail flagship, and an enterprise-grade wholesale program for bulk and custom orders. Customer segments are individual male consumers (professional men, wedding party members, style-conscious men) and wholesale buyers. Recent strategic emphasis is on wedding-ecosystem partnerships (BHLDN, Show Me Your Mumu, Azazie, David's Bridal, Jenny Yoo, Anthropologie, Mori Lee, Birdy Grey, Revelry) and limited-edition collaborations (Laura Ashley, Original Madras, Frank Lloyd Wright Foundation, Miller High Life, Kelly Ventura, Lotta Jansdotter) that extend the assortment into adjacent aesthetic verticals and reinforce the brand's authority in neckwear and coordinated formal looks.
The Tie Bar firmographics
Firmographics- Name
- The Tie Bar
- Legal name
- Tie Bar Holdings LLC
- Website
- https://thetiebar.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Tie Bar is a Chicago-based direct-to-consumer retailer of men's neckwear, formalwear, and accessories. Operating thetiebar.com and a Chicago flagship store, it sells ties, bow ties, dress shirts, suits, and coordinated accessories to individual consumers and wedding parties.
- Ownership category
- akta.pro rank
The Tie Bar industry classification
Industry- Product category
- Men's Neckwear & Formal Accessories Retail
- NAICS
- Clothing and Clothing Accessories Retailers (4581), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Apparel Accessories and Other Apparel Manufacturing (3159)
- SIC
- Retail-Apparel & Accessory Stores (5600), Men's & Boys' Furnishgs, Work Clothg, & Allied Garments (2320), Costume Jewelry & Novelties (3960)
- akta.pro primary industry
- Ties, Bow Ties & Pocket Squares (CRAAAJAH)
- akta.pro secondary industries
- Men’s Fashion Jewelry (CRAKABAI), Neckties/Bow Ties & Formal Neckwear Manufacturing (IMAOAFAE)
Keywords
Where The Tie Bar is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
The Tie Bar business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Supply Chain, Infrastructure, Personnel, Marketing or Sales
Revenue model
- Retail product sales: Direct one-time sales of men's accessories, clothing, and formal wear through e-commerce and retail storefronts. Primary revenue from ties, bow ties, dress shirts, suits, and accessories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing per item |
| Transaction based/ take rate | Pay-as-you-go | Bundle promotions |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
The Tie Bar product offering
Product offeringCore offering
The Tie Bar designs, sources, and sells men's neckwear and formal accessories directly to consumers. Its flagship assortment includes 1,900+ necktie styles and 700+ bow tie styles in silk, wool, linen, and cotton, supplemented by dress shirts, suits, polos, sweaters, pocket squares, suspenders, tie bars, and cufflinks. Sales are primarily one-time transactions through the company's e-commerce site, with fulfillment from Chicago, supported by a flagship store and a wholesale channel.
Product overview
The Tie Bar is a men's formal and business casual apparel e-commerce platform specializing in neckwear and accessories. The core product portfolio centers on neckties (1,900+ styles), bow ties (700+ styles), dress shirts, and suits, supported by a comprehensive accessories line including pocket squares, suspenders, tie bars, cufflinks, and dress socks. The company operates on a platform-plus-modules architecture where the main e-commerce storefront is supported by curated Sets & Bundles for coordinated looks, and a specialized Wedding Collection sub-brand featuring exclusive collaborations with BHLDN, Show Me Your Mumu, Laura Ashley, Frank Lloyd Wright, and Original Madras. Products are primarily private-label with materials ranging from silk and wool to cotton and linen, targeting men seeking professional and formal attire at mid-market price points.
Differentiator
Problem solved
Functional benefit
Products and services
- Neckties The flagship necktie category offering 1,900+ men's necktie styles in silk, linen, cotton, wool, and other materials; available in widths from 2" to 3.25" and lengths from 48" (boys) to extra long.
- Bow Ties Men's bow ties in pre-tied and self-tie styles (regular, slim, diamond tip, reversible), made from cotton, Italian wool, silk, and other fine fabrics in 700+ styles.
- Dress Shirts Men's 100% cotton non-iron dress shirts in slim and standard fits, nine neck sizes and three sleeve lengths (32/33", 34/35", 36/37"), offered at 3 for $160.
- Suits and Jackets Modern suiting collection including The Lakeshore and The Dearborn lines with tailored fits in linen, wool, cotton, and seersucker; mix-and-match separates available as full suits or individual jackets and pants.
- Polos and Sweaters Men's knit polos and sweater polos in mercerized cotton and merino wool, including The Merino Heritage Shawl line; sizes XS to XL; offered at 3 for $150.
- Men's Accessories Complete range of men's accessories including pocket squares (500+ styles), dress socks, suspenders, tie bars, cufflinks, lapel flowers, scarves, lapel pins, belts, collar bars, and metal collar stays.
- Sets and Bundles Curated accessory sets combining ties, bow ties, pocket squares, suspenders, and socks for weddings, work, and special occasions at discounted bundle pricing.
- Wedding Collection Specialized wedding assortment of ties, bow ties, dress shirts, pocket squares, cufflinks, tie bars, suits, and gifts, with exclusive collaborations and a Wedding Concierge Service.
- Original Madras x The Tie Bar Limited-edition Original Madras collaboration featuring lightweight cotton ties - classic plaids, easy stripes, and breathable textures for summer style.
- Laura Ashley x The Tie Bar Collaboration collection of Laura Ashley floral and damask patterns across ties, bow ties, pocket squares, and suspenders, including Landford, Ashtead, Foscot, Pensham, Woodstone, and Chedwell patterns.
- Frank Lloyd Wright x The Tie Bar Collection inspired by Frank Lloyd Wright's architectural designs, featuring ties and pocket squares with Midway Gardens and other museum collaboration patterns, with licensed artwork from the Frank Lloyd Wright Foundation.
- Pocket Squares Men's pocket squares in silk, linen, cotton, and wool with 500+ styles featuring solid, floral, novelty, polka dot, paisley, and geometric patterns.
- Suspenders Men's suspenders in silk, linen, cotton, wool, and leather; available in clip, loop, and convertible styles, including formal, casual, wedding, and leather variants.
- Tie Bars Men's tie bars and clips in silver, gold, and other finishes; modern, traditional, classic, and narrow sizes; pinch clasp and slide clasp types.
- Sale Discounted items including ties, bow ties, pocket squares, dress socks, suspenders, scarves, shirts, masks, gift sets, polos, sweaters, cufflinks, tie bars, and suits at savings up to 50% off.
Companies that use The Tie Bar
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
The Tie Bar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Tie Bar partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, flagship and minor.
- BHLDNcoreExclusive wedding collaboration offering coordinated bridal party accessories. BHLDN is a bridal brand that features The Tie Bar bow ties and accessories in their wedding collections.
- Show Me Your MumucoreExclusive wedding collaboration featuring coordinated bridesmaid colors with matching ties and accessories. Shop-by-color feature on website matching popular dress colors.
- Laura AshleyflagshipLaura Ashley x The Tie Bar collaboration featuring floral and patterned ties, bow ties, pocket squares, and suspenders. Limited edition collection with sophisticated prints.
- Original MadrascoreOriginal Madras x The Tie Bar collaboration featuring seasonal plaid and stripe ties inspired by summer style. Limited edition collection.
- Frank Lloyd Wright FoundationminorFrank Lloyd Wright Midway Gardens collection featuring architecturally-inspired tie designs. Licensed artwork collaboration.
- Miller High LifeminorLimited-edition beer-themed ties, accessories, and groomsmen gifts collaboration. Themed collection for casual celebrations.
- Kelly VenturaminorBotanical and floral print collaboration featuring pastel hues and nature-inspired designs for formal wear.
- AzazieminorWedding color matching partnership - ties and accessories matched to popular Azazie bridesmaid dress colors.
- David's BridalminorWedding color matching partnership - ties and accessories matched to popular David's Bridal bridesmaid dress colors.
- Jenny YoominorWedding color matching partnership - ties and accessories matched to popular Jenny Yoo bridesmaid dress colors.
- AnthropologieminorWedding color matching partnership - ties and accessories matched to Anthropologie bridal party colors.
- Mori LeeminorWedding color matching partnership - ties and accessories matched to Mori Lee bridesmaid dress colors.
- Birdy GreyminorWedding color matching partnership - ties and accessories matched to Birdy Grey bridesmaid dress colors.
- RevelryminorWedding color matching partnership - ties and accessories matched to Revelry bridesmaid dress colors.
- Lotta JansdotterminorDesigner collaboration featuring patterned dress socks with Lotta Jansdotter's distinctive designs.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
The Tie Bar competitors and assessment
Company assessmentDirect peers
- TieMart: Online specialty retailer focused exclusively on men's ties, bow ties, and accessories at value price points — the closest direct competitor to The Tie Bar's core neckwear business.
- Beau Ties of Vermont: Handcrafted men's neckwear and accessories brand selling direct-to-consumer — competes in the same premium-accessory tie category with a similar curated, design-forward positioning.
- Indochino: Direct-to-consumer made-to-measure menswear brand specializing in suits and dress shirts — overlaps in the wedding and formal menswear category with similar e-commerce-first positioning.
Broad incumbents
- Brooks Brothers: Iconic American heritage menswear brand offering neckwear, dress shirts, suits, and accessories across retail and e-commerce — overlaps broadly with The Tie Bar's assortment but with a much wider portfolio.
- J.Crew: Multi-category apparel retailer with a men's neckwear and accessories line — competes for the same professional and style-conscious male customer, though ties are a smaller part of the assortment.
- Suitsupply: DTC and physical-store menswear retailer offering suits, shirts, ties, and accessories at accessible price points — comparable mid-market positioning and store-within-DTC model.
- Bonobos: DTC men's apparel brand (now owned by WHP Global) covering shirts, suits, and accessories — competes for the same professional and wedding-occasion customer.
Emerging players
- Generation Tux: Online tuxedo and suit rental platform targeting weddings and formal events — competes directly with The Tie Bar's wedding use case via a rental rather than purchase model.
- Menguin: Online menswear rental service for weddings and formal occasions — substitutes for purchase of ties and accessories in the wedding-party use case.
- Knot Standard: Custom menswear brand offering made-to-measure suits, shirts, and accessories with showrooms — overlaps in the wedding and formal menswear occasion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Tie Bar social profiles
Digital presenceThe Tie Bar financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Tie Bar leadership team
Management profileNumber of profiles
Profiles3 records
The Tie Bar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Tie Bar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Tie Bar
What does The Tie Bar do?
The Tie Bar designs, sources, and sells men's neckwear and formal accessories directly to consumers. Its flagship assortment includes 1,900+ necktie styles and 700+ bow tie styles in silk, wool, linen, and cotton, supplemented by dress shirts, suits, polos, sweaters, pocket squares, suspenders, tie bars, and cufflinks. Sales are primarily one-time transactions through the company's e-commerce site, with fulfillment from Chicago, supported by a flagship store and a wholesale channel.
Is The Tie Bar a public or private company?
The Tie Bar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Tie Bar founded?
The Tie Bar was founded in 2004. It employs 11 to 50 people.
Where is The Tie Bar based?
The Tie Bar is headquartered in Chicago, United States, in the North America region.
How does The Tie Bar make money?
One revenue line is on record: retail product sales.
Who are The Tie Bar's main competitors?
Direct peers on record are TieMart, Beau Ties of Vermont and Indochino. Broad incumbents are Brooks Brothers, J.Crew, Suitsupply and Bonobos. Emerging players are Generation Tux, Menguin and Knot Standard.
Does The Tie Bar have an API?
No public API is recorded for The Tie Bar.
What industry is The Tie Bar in?
The Tie Bar's product category is Men's Neckwear & Formal Accessories Retail. Its primary akta.pro industry code is CRAAAJAH, Ties, Bow Ties & Pocket Squares, with a secondary code of CRAKABAI, Men’s Fashion Jewelry. Its NAICS code is 4581 and its SIC code is 5600.