Kompa
Kompa is a Vietnam-based AI-powered social listening and brand intelligence platform serving 500+ enterprise customers with real-time monitoring, crisis detection, and sentiment analytics across 50+ digital platforms.
- Company typePrivate
- Founded2004
- HeadquartersSan Mateo, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Kompa does
Kompa is a Vietnam-based AI-driven social listening and brand intelligence platform, founded in Silicon Valley and operated by CÔNG TY TNHH KOMPA TECHNOLOGY, a limited liability company headquartered in Ho Chi Minh City. The company's platform ingests text and structured data from 50+ social media platforms, news outlets, and forums to deliver real-time monitoring, sentiment analysis, competitive benchmarking, crisis detection, and brand health measurement for large enterprise clients. Its technology stack combines big data infrastructure with natural language processing, including a proprietary AI-powered dashboard, a 4-tier analysis pipeline handling millions of conversations daily, anomaly detection delivering 3-minute crisis alerts, and a proprietary "Beyond Level Classification" system built on a 3D Negative Risk Model.
The product ecosystem comprises three core offerings—Brand Monitoring (multi-platform real-time monitoring and AI Dashboard with Email/Slack/Webhook alerts), Digital Brand Health Check (custom benchmarking across Brand Awareness, Sentiment, SOV, and NPS), and Crisis Management (3-phase Crisis Control covering pre-crisis, event, and post-crisis)—plus extension modules: DeepDive Report (custom research), Digital Data Center (private media data infrastructure with API integration into CRM/BI/ERP systems), Brand Optimization (PR, influencer, and content marketing with ROI tracking), and Kompa GEO (geographic intelligence for location-based social listening launched in 2026).
Kompa generates revenue through three streams: a subscription-based SaaS platform billed monthly or annually, project-based professional services such as DeepDive reports and crisis consulting, and enterprise-grade Digital Data Center managed services with custom dashboards and security features. Pricing is not publicly disclosed and is structured as custom quote-based agreements on multi-year contracts, beginning with a free demo consultation. The company serves 500+ enterprise customers across banking, securities, FMCG, consumer goods, retail, e-commerce, travel, insurance, healthcare, and technology—including SSI, MB Bank, Tân Hiệp Phát, Unilever, Suntory PepsiCo, Samsung, Shopee, Agoda, Prudential, VPBank, Abbott, TikTok, and GHN—via direct enterprise sales focused primarily on the Vietnam market, with agency partners and content/influencer networks extending its GTM reach.
Kompa firmographics
Firmographics- Name
- Kompa
- Legal name
- CÔNG TY TNHH KOMPA TECHNOLOGY
- Website
- https://kompa.ai
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kompa is a Vietnam-based AI-powered social listening and brand intelligence platform serving 500+ enterprise customers with real-time monitoring, crisis detection, and sentiment analytics across 50+ digital platforms.
- Ownership category
- akta.pro rank
Kompa industry classification
Industry- Product category
- Social Listening & Brand Intelligence Software
- NAICS
- Marketing Research and Public Opinion Polling (541910), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Public Relations Measurement, Analytics & Monitoring (BPAFADAL)
- akta.pro secondary industries
- Data & Analytics for CRM (Attribution, BI, Predictive) (BPAFAFAE), Marketing Automation & Campaign Management CRM (HDAEAFAB)
Keywords
Where Kompa is headquartered
LocationHeadquarters
- HQ city
- San Mateo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Kompa business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription-based SaaS Platform: Core Brand Monitoring and Social Listening platform provided as subscription service with customizable dashboards, real-time alerts, and ongoing support. Billed on monthly or annual basis based on selected service tiers.
- Professional Services & Consulting: Custom consulting services including DeepDive Reports, Digital Brand Health Check, Crisis Management, and Brand Optimization. Reports are offered as flexible/custom reports upon request, suggesting project-based pricing.
- Digital Data Center Solutions: Enterprise-grade private data center solutions with API integration, custom dashboards, and data storage capabilities. Includes enterprise security features and multi-format data export support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom enterprise pricing based on selected services and scale |
Distribution channels1 record
Marketing channels7 records
Kompa product offering
Product offeringCore offering
Kompa operates an AI-powered social listening and brand intelligence SaaS platform that monitors brand mentions across 50+ social, news, and forum platforms in real time, supported by NLP-based sentiment and topic analysis. On top of the core monitoring platform, the company delivers professional services including Digital Brand Health Check assessments, Crisis Management with 3-minute AI detection, DeepDive research reports, Digital Data Center deployments with API integration into CRM/BI/ERP systems, and Brand Optimization through PR booking and influencer marketing.
Product overview
Kompa is Vietnam's #1 Social Listening & AI Data Intelligence platform, founded in Silicon Valley and operated in Vietnam. The platform operates as a unified ecosystem combining core monitoring and analytics products with specialized add-on modules. Core products include Brand Monitoring (real-time multi-platform tracking across 50+ channels), Digital Brand Health Check (custom-tailored brand assessment), and Crisis Management (3-phase reputation protection). Extended solutions include DeepDive Report (custom research), Digital Data Center (private data infrastructure with API for CRM/BI/ERP), Brand Optimization (PR and influencer marketing), and Kompa GEO (geographic intelligence). The platform is powered by AI-driven social listening technology combining Big Data, NLP, and real-time analytics spanning over 20 years of operation.
Differentiator
Problem solved
Functional benefit
Brands
- Kompa GEONew: Generative Engine Optimization solution for brands to appear in AI-generated responses.
- Kompa GEO
Products and services
- Brand Monitoring
Quantifiable outcome
- 80% reduction in crisis detection time (3-minute detection vs manual methods)
- +3 more outcomes
Companies that use Kompa
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles3 records
Kompa technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability6 records
Feature5 records
Kompa partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor and core.
- MarkusminorAgency partner listed in Kompa's partner ecosystem for strategic collaboration in delivering social listening and brand management solutions.
- POPSminorAgency partner in Kompa's ecosystem providing integrated marketing and content solutions.
- METUBminorAgency partner specializing in influencer and content marketing collaborations.
- NOVAONminorAgency partner in Kompa's strategic ecosystem for digital marketing solutions.
- PencilminorAgency partner for creative and advertising solutions within the Kompa ecosystem.
- IMP MarketingminorMarketing agency partner in the Kompa partner ecosystem.
- KOL/KOC Influencer NetworkcoreNetwork of thousands of KOLs, KOCs, nano and micro-influencers, gurus, bloggers, and reviewers covering multiple business domains including Economics, Finance, Technology, Education, Healthcare, Retail, E-commerce, Real Estate, Logistics, F&B, and Lifestyle.
- Journalist & Editorial NetworkcoreNetwork connecting with major legitimate press outlets in Vietnam including Tuổi Trẻ, Thanh Niên, Dân Trí, VietnamNet, Người Lao Động, VNExpress across categories of Economics, Business, Technology, Consumer, Education, Social, and Lifestyle.
- Reviewer & Blogger Content Creator NetworkcoreNetwork of product/service reviewers, bloggers, and content creators across industries from tech, beauty, F&B to lifestyle for integrated marketing campaigns.
Scale indicators7 records
Recent moves5 records
Expansion highlights6 records
Kompa competitors and assessment
Company assessmentDirect peers
- Meltwater: Global leader in media intelligence and social listening, offering brand monitoring, sentiment analysis, and crisis detection across news and social platforms. Directly comparable to Kompa as both sell subscription-based social listening with similar crisis/brand monitoring use cases.
- Brandwatch: Enterprise social listening and consumer intelligence platform with deep NLP, audience segmentation, and trend analysis. Comparable to Kompa's brand monitoring, sentiment analysis, and AI-driven insights capabilities.
- Talkwalker: AI-powered social listening and analytics platform covering social, news, blogs, and forums in real-time. Directly comparable to Kompa across multi-platform monitoring, crisis detection, and brand health benchmarking.
- Sprinklr: Unified customer experience management platform with deep social listening, publishing, and analytics modules. Overlaps with Kompa on social media monitoring and brand intelligence for large enterprises.
- NetBase Quid: AI-powered consumer and market intelligence platform combining social listening with deep analytics. Comparable to Kompa's NLP-driven sentiment, trend prediction, and competitive benchmarking capabilities.
Broad incumbents
- Cision: Largest PR and media monitoring incumbent with established global enterprise footprint and media database. Comparable to Kompa's crisis management and PR measurement capabilities, though Cision's offering spans broader communications workflow.
- Hootsuite: Broad social media management platform with analytics, listening, and publishing capabilities. Overlaps with Kompa on social monitoring and analytics, though Hootsuite's strength is publishing/engagement rather than crisis detection.
- Sprout Social: Mid-market social media management and analytics platform with listening and reporting features. Comparable to Kompa on social analytics and reporting, though typically serves smaller customers than Kompa's enterprise focus.
Emerging players
- YouScan: AI-powered social listening platform with visual analytics strength and emerging market focus. Directly comparable to Kompa in scope, serving similar brand monitoring and crisis use cases at smaller scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Kompa social profiles
Digital presenceKompa compliance and trust
Trust signalCompliance1 record
Kompa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kompa leadership team
Management profileNumber of profiles
Profiles1 record
Kompa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kompa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kompa
What does Kompa do?
Kompa operates an AI-powered social listening and brand intelligence SaaS platform that monitors brand mentions across 50+ social, news, and forum platforms in real time, supported by NLP-based sentiment and topic analysis. On top of the core monitoring platform, the company delivers professional services including Digital Brand Health Check assessments, Crisis Management with 3-minute AI detection, DeepDive research reports, Digital Data Center deployments with API integration into CRM/BI/ERP systems, and Brand Optimization through PR booking and influencer marketing.
Is Kompa a public or private company?
Kompa is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kompa founded?
Kompa was founded in 2004. It employs 51 to 100 people.
Where is Kompa based?
Kompa is headquartered in San Mateo, United States, in the North America region.
How does Kompa make money?
Three revenue lines are on record. Subscription-based SaaS Platform is the primary driver. The others are professional Services & Consulting and digital Data Center Solutions.
Who are Kompa's main competitors?
Direct peers on record are Meltwater, Brandwatch, Talkwalker, Sprinklr and NetBase Quid. Broad incumbents are Cision, Hootsuite and Sprout Social. YouScan is listed as an emerging player.
Does Kompa have an API?
Yes. Kompa provides API integration with internal business systems including CRM, BI, and ERP platforms. The API is referenced in the context of the Digital Data Center solution, enabling enterprises to connect Kompa's social listening data with their internal systems for unified data management.
What industry is Kompa in?
Kompa's product category is Social Listening & Brand Intelligence Software. Its primary akta.pro industry code is BPAFADAL, Public Relations Measurement, Analytics & Monitoring, with a secondary code of BPAFAFAE, Data & Analytics for CRM (Attribution, BI, Predictive). Its NAICS code is 541910 and its SIC code is 7370.