Simple Strat
Simple Strat is a HubSpot Diamond Solutions Partner that implements, remediates, and manages HubSpot CRM portals for small and mid-market B2B companies (10-250 employees) in the US and Canada across professional services, recruiting, software, healthcare, and manufacturing verticals.
- Company typePrivate
- Founded2014
- HeadquartersLincoln, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Simple Strat does
Simple Strat is a privately held HubSpot consulting firm founded in 2014 and operating as a fully remote, nationally distributed organization headquartered nominally in Lincoln, United States. The firm is a HubSpot Diamond Solutions Partner (the highest partner tier) and specializes exclusively in implementing, optimizing, and managing the HubSpot CRM platform for small and mid-market B2B companies (10-250 employees) in the United States and Canada. Its service portfolio comprises five pillars: Fix My HubSpot (a remediation product to clean up messy or underutilized portals, priced $3,400-$7,800), HubSpot Onboarding & Implementation (project-based setup and training), Managed Services (recurring monthly support at $995-$3,095/month plus custom enterprise pricing), HubSpot Websites (CMS development using the Clean Pro building blocks, priced $5,000-$30,000 for new builds and $5,000-$20,000 for migrations), and the Buyer Journey Workshop (process alignment). The firm reports a 5/5 star rating across 163 HubSpot Marketplace reviews, 135+ collective HubSpot certifications, and the operation of the 'HubSpot Hacks' YouTube channel, recognized as the #1 unofficial HubSpot tutorial channel with 25k+ subscribers and 100+ videos.
Simple Strat firmographics
Firmographics- Name
- Simple Strat
- Legal name
- Simple Strat
- Website
- https://simplestrat.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Simple Strat is a HubSpot Diamond Solutions Partner that implements, remediates, and manages HubSpot CRM portals for small and mid-market B2B companies (10-250 employees) in the US and Canada across professional services, recruiting, software, healthcare, and manufacturing verticals.
- Ownership category
- akta.pro rank
Where Simple Strat is headquartered
LocationHeadquarters
- HQ city
- Lincoln
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Simple Strat business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- HubSpot Consulting & Implementation: Hands-on HubSpot implementation services including onboarding, setup, custom architecture, and team training. Revenue is project-based or through service packages.
- Managed Services: Ongoing month-to-month HubSpot management with dedicated consultants, proactive monitoring, and continued optimization. Monthly subscription tiers ranging from $995 to $3,095/month plus custom enterprise pricing.
- HubSpot Websites: Custom website development and migration services on the HubSpot platform. Pricing ranges from $5,000-$30,000 depending on scope (new build vs. migration).
- Buyer Journey Workshop: Structured workshop service helping businesses maximize HubSpot effectiveness through process alignment. Typically bundled with other services.
- Fix My HubSpot: remediation service for messy or underperforming HubSpot portals. Three-tier pricing structure from $3,400 to $7,800 covering audit, alignment, and implementation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Basic Fix My HubSpot - Best for teams wanting audit to identify issues and implement 1-2 recommendations |
| Subscription | Multi-year contract | Standard Fix My HubSpot - Best for teams wanting help implementing 3-4 recommendations |
| Subscription | Multi-year contract | Advanced Fix My HubSpot - Best for teams wanting help implementing 5-6 recommendations |
| Subscription | Monthly | Managed Services Basic - Small teams wanting help managing HubSpot |
| Subscription | Monthly | Managed Services Standard - Small teams wanting help managing HubSpot plus identifying and implementing new opportunities |
| Subscription | Monthly | Managed Services Advanced - Mid-sized teams needing higher volume support |
| Subscription | Monthly | Managed Services Enterprise - Larger teams needing 30+ implementation hours/month |
| One time/ perpetual license | Multi-year contract | Create New HubSpot Website - Full website development from scratch |
| One time/ perpetual license | Multi-year contract | Move Website to HubSpot - Migration from existing platform |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Simple Strat product offering
Product offeringCore offering
Simple Strat is a HubSpot Diamond Solutions Partner that helps small and mid-market B2B companies implement, optimize, and manage HubSpot CRM. Their service portfolio includes hands-on onboarding and implementation, a "Fix My HubSpot" remediation program, recurring managed services subscriptions, custom HubSpot CMS website builds and migrations, and structured Buyer Journey Workshops. They deliver all services remotely to clients throughout the United States and Canada.
Product overview
Simple Strat is a HubSpot Diamond Solutions Partner offering a portfolio of consulting and implementation services organized around three core pillars: (1) Fix My HubSpot - a remediation service to diagnose and fix existing HubSpot setups that are messy, misaligned, or underutilized; (2) HubSpot Onboarding & Implementation - hands-on setup services from discovery through training; and (3) Managed Services - ongoing monthly support with dedicated consultants and proactive optimization. Additional offerings include HubSpot Websites (B2B website design and migration using HubSpot CMS with Clean Pro building blocks, priced at $10,000-$30,000 for new builds and $5,000-$20,000 for migrations), the Buyer Journey Workshop (a visual mapping service for aligning business processes with HubSpot tools), and HubSpot Hacks (a YouTube tutorial channel positioning itself as the #1 unofficial HubSpot resource). Services are primarily targeted at small and mid-market B2B companies with 10-250 employees in the US and Canada.
Differentiator
Problem solved
Functional benefit
Brands
- HubSpot Hacks: The #1 unofficial YouTube channel for HubSpot tutorials, providing quick, actionable HubSpot tips and tutorials for users.
- Fix My HubSpot
- Buyer Journey Workshop
Products and services
- Fix My HubSpot A hands-on remediation service for messy or underutilized HubSpot portals, structured in three stages: Audit, Align, and Remedy. Targeted at teams whose HubSpot setup conflicts with native data structure and produces inaccurate reporting. Pricing is fixed-fee across Basic ($3,400), Standard ($4,950), and Advanced ($7,800) tiers.
- HubSpot Onboarding & Implementation Hands-on HubSpot implementation combining best practices with a client's unique processes, delivered from discovery through custom architecture and live team training. For companies adopting HubSpot or rebuilding underperforming implementations.
- Managed Services Ongoing month-to-month HubSpot management with a dedicated consultant, proactive monitoring, and continued optimization. Tiered subscriptions from $995/month (Basic) to $3,095/month (Advanced), plus custom Enterprise pricing for teams needing 30+ implementation hours per month.
- HubSpot Websites Custom B2B website design, build, and migration services on HubSpot's CMS platform using Clean Pro building blocks. Includes website strategy, design, theme configuration, custom modules, SEO optimization, lead generation setup, and launch assistance. New website builds typically range $10,000-$30,000; migrations from $5,000-$20,000.
- Buyer Journey Workshop A visual mapping workshop that aligns a client's operational processes with HubSpot's capabilities. Helps businesses understand lifecycle stages, deal pipelines, and buyer journey tools for accurate forecasting and cleaner data. Typically bundled with other Simple Strat services.
Quantifiable outcome
- Clients report improved reporting accuracy and data quality after implementation
- +2 more outcomes
Companies that use Simple Strat
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles2 records
Simple Strat technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability9 records
Feature3 records
Simple Strat partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- HubSpotcoreSimple Strat is a Diamond Solutions Partner of HubSpot, the highest tier of partnership. They specialize exclusively in HubSpot implementation, optimization, and managed services. This partnership is central to Simple Strat's entire business model.
- Clean ProcoreClean Pro is a building block/extension used by Simple Strat for HubSpot website development, providing drag-and-drop functionality and design flexibility for client websites.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Simple Strat competitors and assessment
Company assessmentDirect peers
- SmartBug Media: HubSpot Elite Solutions Partner offering inbound marketing, HubSpot implementation, sales enablement, and revenue operations — directly comparable services, customer profile (mid-market B2B), and HubSpot-centric delivery model.
- New Breed Marketing: HubSpot Elite Solutions Partner specializing in revenue operations, CRM implementation, and full-funnel B2B marketing — overlapping service lines, similar mid-market client base, and similar reliance on HubSpot ecosystem.
- IMPACT: HubSpot Elite Solutions Partner focused on sales enablement, content marketing, and HubSpot CRM implementation for B2B mid-market clients — comparable service mix, customer profile, and partner-tier positioning.
- Salted Stone: HubSpot Solutions Partner offering HubSpot CRM implementation, web design, and marketing automation for SMB and mid-market B2B — closely overlapping service portfolio and delivery model.
- Weidert Group: HubSpot Diamond Solutions Partner (same tier as Simple Strat) providing inbound marketing and HubSpot implementation primarily for industrial/B2B clients — directly comparable Diamond-tier positioning and full-service HubSpot offering.
- Square 2 Marketing: HubSpot Solutions Partner delivering inbound strategy, HubSpot onboarding, and CRM services to mid-market B2B companies — directly comparable target customer, service catalog, and partner-channel GTM.
- Ironpaper: HubSpot Solutions Partner providing B2B content marketing, demand generation, and HubSpot CRM services — overlapping service mix and comparable mid-market B2B focus.
- 1840 & Company: HubSpot Solutions Partner offering CRM implementation, inbound marketing, and revenue operations — overlapping mid-market B2B customer base and HubSpot-centric service portfolio.
- LYFE Marketing: HubSpot-aligned digital marketing agency offering social media, content, and HubSpot-related services to SMB and mid-market — comparable B2B focus and HubSpot ecosystem positioning.
Broad incumbents
- WebFX: Large full-service digital marketing agency that includes HubSpot services within a broader portfolio (SEO, paid media, web design) — competes for overlapping mid-market CRM/marketing budget but is not HubSpot-specialized.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Simple Strat social profiles
Digital presenceSimple Strat financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simple Strat leadership team
Management profileNumber of profiles
Profiles2 records
Simple Strat funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simple Strat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simple Strat
What does Simple Strat do?
Simple Strat is a HubSpot Diamond Solutions Partner that helps small and mid-market B2B companies implement, optimize, and manage HubSpot CRM. Their service portfolio includes hands-on onboarding and implementation, a "Fix My HubSpot" remediation program, recurring managed services subscriptions, custom HubSpot CMS website builds and migrations, and structured Buyer Journey Workshops. They deliver all services remotely to clients throughout the United States and Canada.
Is Simple Strat a public or private company?
Simple Strat is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Simple Strat founded?
Simple Strat was founded in 2014. It employs 1 to 10 people.
Where is Simple Strat based?
Simple Strat is headquartered in Lincoln, United States, in the North America region.
How does Simple Strat make money?
Five revenue lines are on record. HubSpot Consulting & Implementation is the primary driver. The others are managed Services, hubSpot Websites, buyer Journey Workshop and fix My HubSpot.
Who are Simple Strat's main competitors?
Direct peers on record are SmartBug Media, New Breed Marketing, IMPACT, Salted Stone, Weidert Group, Square 2 Marketing, Ironpaper, 1840 & Company and LYFE Marketing. WebFX is listed as a broad incumbent.
Does Simple Strat have an API?
No public API is recorded for Simple Strat.