Neverfail
Neverfail is a private business continuity and disaster recovery software company offering application-aware failover and high-availability solutions. It sells exclusively through channel partners including MSPs, VARs, distributors, and OEMs, serving 10,000+ customers across 60+ countries.
- Company typePrivate
- Founded1995
- HeadquartersReading, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Neverfail does
Neverfail is a private business continuity and disaster recovery (BCDR) software company headquartered in Austin, Texas, with European operations anchored in Reading, UK. Founded as Neverfail Group in 1993, the company was acquired by Artisan Infrastructure in April 2015 and rebranded under the Neverfail name in August 2016 alongside the acquisition of Vertiscale. Neverfail sells exclusively through channel partners — managed service providers (MSPs), value-added resellers (VARs), agents, distributors, and OEMs — and reports more than 10,000 customers across 60+ countries. The company operates 8 global data centers and has offices in London, Edinburgh, Cluj-Napoca, San Jose (Costa Rica), and Melbourne. Following the December 2018 divestiture of its IaaS cloud infrastructure business to Online Tech, Neverfail has been refocused exclusively on software-based BCDR solutions delivered through partners.
The company's core product is the Continuity Engine, an application-aware business continuity platform that delivers near-zero recovery time and recovery point objectives through proactive application health monitoring and instant failover between primary and secondary sites. Supporting products include HybriStor (a deduplication secondary storage appliance that is Veeam Ready Repository certified), WANSmart (WAN optimization with claimed up to 80% bandwidth reduction), Neverfail Workspaces (the acquired Workspace-as-a-Service product formerly known as Vertiscale), and a Disaster Recovery-as-a-Service (DRaaS) offering. The Continuity Engine integrates tightly with VMware vSphere, vCenter, and Site Recovery Manager and is OEM-embedded in platforms from Cisco, VMware, Honeywell, Siemens, Schneider Electric, Mitel, OpenText, Progress Software, Milestone, CentralSquare, CleverDevices, AVST, and SolarWinds. Proprietary technology includes the patented InstaCache mechanism for failover acceleration.
Neverfail's revenue model combines subscription and perpetual software licenses, annual support and maintenance contracts, professional services for implementation, and usage-based cloud-hosted DRaaS. Pricing is quote-based through channel partners, with no public pricing disclosed. Primary customer segments are MSPs, systems integrators, and data center operators on the partner side, and verticals including banking and financial services, legal, industrial automation, physical security/video management, and telecommunications on the end-customer side. Named enterprise customers include Ashurst, JO Hambro Capital Management, The Equitable Bank, Honeywell, Planview, Viewpoint Construction Software, Stockbridge Real Estate Fund, and Centurum. The company is privately held and leadership is concentrated under CEO Brian Hierholzer, with no disclosed institutional investors beyond a 2006 Fidelity Ventures $10M round.
Neverfail firmographics
Firmographics- Name
- Neverfail
- Legal name
- Neverfail
- Website
- https://neverfail.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Neverfail is a private business continuity and disaster recovery software company offering application-aware failover and high-availability solutions. It sells exclusively through channel partners including MSPs, VARs, distributors, and OEMs, serving 10,000+ customers across 60+ countries.
- Ownership category
- akta.pro rank
Neverfail industry classification
Industry- Product category
- Business Continuity and Disaster Recovery Software
- NAICS
- Software Publishers (5132), Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Backup & DR Software Implementation & Managed Platforms (BPAEALAI)
- akta.pro secondary industries
- Disaster Recovery Orchestration & Automation (Runbooks) (HDABAIAH), Backup, Disaster Recovery & Business Continuity (BCDR) Services (BPAEABAH), High Availability & Failover Clustering (HDABAIAC)
Keywords
Where Neverfail is headquartered
LocationHeadquarters
- HQ city
- Reading
- HQ country
- United Kingdom
- HQ region
- Europe
Offices6 records
Markets served
Neverfail business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Licenses (Continuity Engine): Primary revenue from Continuity Engine business continuity software with both subscription and perpetual licensing models
- Professional Services: Implementation, deployment, and consulting services for enterprise customers
- Support and Maintenance: Annual support and maintenance contracts for software customers including 24/7 technical support
- Cloud/Hosted Services: Cloud-based disaster recovery as a service offerings
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Quote-based enterprise pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Neverfail product offering
Product offeringCore offering
Neverfail develops and sells application-aware business continuity and disaster recovery software, anchored by its Continuity Engine platform that proactively monitors the health of mission-critical applications and provides near-instantaneous failover across physical, virtual, and cloud environments. The company complements the core engine with HybriStor deduplication secondary storage, WANSmart WAN optimization, Neverfail Workspaces (Workspace-as-a-Service), and Disaster Recovery-as-a-Service (DRaaS), sold almost exclusively through channel partners and OEM embedding deals.
Product overview
Neverfail offers a unified business continuity and disaster recovery software platform centered on the Continuity Engine product. The core Continuity Engine is an application-aware business continuity software delivering proactive monitoring and instant failover capabilities. Supporting the core platform are specialized modules including DRaaS (Disaster Recovery-as-a-Service), VMware High Availability Solution, and Continuous Application Availability. The portfolio also includes complementary products: HybriStor (global deduplication storage appliance), WANSmart (WAN optimization), and Neverfail Workspaces (acquired WaaS/broad workspace solution). Support and maintenance services round out the offerings. The architecture supports physical, virtual, and cloud environments with a shared-nothing approach.
Differentiator
Problem solved
Functional benefit
Brands
- Neverfail Continuity Engine: Application-aware business continuity software providing proactive monitoring, instant failover, and near-zero recovery time objectives for mission-critical applications.
- Neverfail Workspaces
- Neverfail HybriStor
- Neverfail WANSmart
- Neverfail Tertiary
- Neverfail Direct Connect
Products and services
- Neverfail Continuity Engine Application-aware business continuity software that delivers near-instantaneous failover with near-zero recovery times by proactively monitoring the health of mission-critical Windows applications and keeping them operational across all sites.
- Neverfail Workspaces Workspace-as-a-Service (WaaS) software enabling secure remote access to data and applications, supporting mobility, BYOD, and security from any device; formerly the Vertiscale product.
- Neverfail HybriStor Global deduplication and secondary storage appliance providing backup and archive target with patent-pending deduplication, vendor-agnostic interoperability, and object storage support; Veeam Ready Repository certified with up to 20:1 deduplication ratios.
- Neverfail WANSmart WAN optimization technology for compression and deduplication of all data over the wire, reducing network bandwidth requirements by up to 80%.
- Disaster Recovery-as-a-Service (DRaaS) SLA-driven Disaster Recovery-as-a-Service that determines when, where, and how systems failover, delivered as a service to channel partners and end customers.
- VMware High Availability Solution Extends VMware SRM to physical servers and provides application-aware high availability for vCenter Server environments, with centralized protection of all vCenter deployments.
- Continuous Application Availability Application-aware disaster recovery technology that automatically fails over to DR servers instantly, even if primary servers are still operational.
- Neverfail Continuity Engine Support & Maintenance Annual support and maintenance services for the Continuity Engine, including upgrades, in-depth assessments, and test/execution plan reviews, with 24/7 technical support.
- Neverfail Health Check Service Health check services including upgrades, in-depth assessments, and test/execution plan reviews for business continuity and disaster recovery systems.
Quantifiable outcome
- Near-zero RTO and RPO through instant failover technology
- +1 more outcomes
Companies that use Neverfail
Customer profileNamed customers8 records
Segments7 records
Ideal customer profiles4 records
Neverfail technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Neverfail partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core, regional, minor and flagship.
- NEWCOMcoreNorth America distribution agreement for reselling Neverfail business continuity solutions through NEWCOM's channel network
- Software.com.brcoreBrazil partnership for distributing Neverfail solutions in the Latin American market
- OzoneregionalSouth Africa channel partner for Neverfail business continuity solutions
- RealNetregionalMexico channel partner distributing Neverfail solutions in the Mexican market
- SupportlinkregionalNigeria channel partner for West African market coverage
- ITwize Technology LtdregionalWest Africa channel partner for Neverfail solutions
- Technorizon UK LTDcoreUK and Ireland channel partner for Neverfail business continuity solutions
- RoundRobin Tech ServicesregionalIndia, Bangladesh, Sri Lanka, Nepal channel partner for South Asian market coverage
- Stanchion Payment SolutionscoreBanking-focused integration partner for payment systems continuity solutions
- Online TechminorIaaS acquisition of Online Tech expanding cloud infrastructure capabilities
- HoneywellflagshipOEM partnership for embedding Neverfail continuity solutions in Honeywell industrial automation offerings
- SiemensflagshipOEM partnership for industrial automation continuity solutions with Siemens
- Schneider ElectriccoreOEM partnership for building automation and industrial continuity solutions
- MitelcoreOEM partnership for unified communications continuity solutions
- OpenTextcoreOEM partnership for enterprise content management continuity
- Progress SoftwarecoreOEM partnership for application development platform continuity
- CiscoflagshipStrategic OEM partnership for networking and infrastructure continuity solutions
- VMwareflagshipOEM partnership for virtualization platform continuity and disaster recovery
- MilestonecoreOEM partnership for video management system continuity solutions
- CentralSquarecoreOEM partnership for public safety and government software continuity
- CleverDevicescoreOEM partnership for intelligent transportation and device continuity
- AVSTcoreOEM partnership for voice automation and call center continuity
- SolarWindscoreOEM partnership for network management and monitoring continuity
Scale indicators3 records
Recent moves11 records
Expansion highlights6 records
Neverfail competitors and assessment
Company assessmentDirect peers
- Druva: Druva delivers cloud-native data protection and DRaaS, competing in the same business continuity and data protection category as Neverfail but with a SaaS-delivered model that contrasts with Neverfail's on-prem/managed continuity approach.
- Arcserve (StorageCraft): Arcserve (including StorageCraft) provides backup, disaster recovery, and high-availability solutions targeting SMB and mid-market through MSPs, overlapping with Neverfail's channel-led BCDR positioning.
- Veeam Software: Veeam is the leading provider of backup, recovery, and data management for virtual, physical, and cloud workloads. Neverfail's HybriStor is Veeam Ready Repository certified, and Veeam directly competes in the same BC/DR software category as Neverfail's Continuity Engine.
- Acronis: Acronis offers integrated backup, disaster recovery, and cybersecurity for endpoints, servers, and cloud workloads, overlapping with Neverfail's Continuity Engine and HybriStor capabilities across MSP and enterprise channels.
- Carbonite (OpenText): Carbonite, now part of OpenText, offers backup and disaster recovery solutions for SMB and mid-market customers, directly competing with Neverfail's BCDR software portfolio in channel-driven segments.
- Zerto: Zerto provides disaster recovery and business continuity software for virtualized and cloud environments, with a focus on continuous data protection and near-zero RPO — directly competitive with Neverfail Continuity Engine's instant failover positioning.
Broad incumbents
- Veritas Technologies: Veritas is a long-established enterprise data protection and BC/DR vendor (NetBackup, Backup Exec) competing with Neverfail in regulated, mission-critical environments where high availability and recoverability are required.
- Commvault: Commvault is a broad enterprise data protection and information management platform that competes with Neverfail in the BC/DR space, particularly in larger enterprises, though its portfolio extends well beyond Neverfail's continuity focus.
- VMware Site Recovery Manager: VMware SRM is a flagship DR orchestration product for vSphere environments. Neverfail explicitly extends and integrates with VMware SRM/HA, positioning Neverfail as a complementary and partially competing solution in VMware-centric stacks.
Emerging players
- N-able (Backup & Recovery): N-able offers backup and disaster recovery solutions purpose-built for MSPs, directly competing with Neverfail's MSP-channel go-to-market and Continuity Engine product line in the managed services ecosystem.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Neverfail social profiles
Digital presenceNeverfail compliance and trust
Trust signalCompliance3 records
Neverfail financial estimates
Financial estimateRevenue estimate
Valuation estimate
Neverfail leadership team
Management profileNumber of profiles
Profiles9 records
Neverfail subsidiaries and ownership
Company hierarchySubsidiaries1 record
Neverfail funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Neverfail M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Neverfail
What does Neverfail do?
Neverfail develops and sells application-aware business continuity and disaster recovery software, anchored by its Continuity Engine platform that proactively monitors the health of mission-critical applications and provides near-instantaneous failover across physical, virtual, and cloud environments. The company complements the core engine with HybriStor deduplication secondary storage, WANSmart WAN optimization, Neverfail Workspaces (Workspace-as-a-Service), and Disaster Recovery-as-a-Service (DRaaS), sold almost exclusively through channel partners and OEM embedding deals.
Is Neverfail a public or private company?
Neverfail is a private company. It is classified as venture growth investor backed and is currently operating.
When was Neverfail founded?
Neverfail was founded in 1995. It employs 51 to 100 people.
Where is Neverfail based?
Neverfail is headquartered in Reading, United Kingdom, in the Europe region.
How does Neverfail make money?
Four revenue lines are on record. Software Licenses (Continuity Engine) is the primary driver. The others are professional Services, support and Maintenance and cloud/Hosted Services.
Who are Neverfail's main competitors?
Direct peers on record are Druva, Arcserve (StorageCraft), Veeam Software, Acronis, Carbonite (OpenText) and Zerto. Broad incumbents are Veritas Technologies, Commvault and VMware Site Recovery Manager. N-able (Backup & Recovery) is listed as an emerging player.
Does Neverfail have an API?
No public API is recorded for Neverfail.
What industry is Neverfail in?
Neverfail's product category is Business Continuity and Disaster Recovery Software. Its primary akta.pro industry code is BPAEALAI, Backup & DR Software Implementation & Managed Platforms, with a secondary code of HDABAIAH, Disaster Recovery Orchestration & Automation (Runbooks). Its NAICS code is 5132 and its SIC code is 7372.