Flourish Psychology

What Flourish Psychology does

Flourish Psychology is a boutique private psychology practice headquartered at 300 Cadman Plaza West, Floor 12, in Brooklyn Heights, New York City. Founded by Dr. Sadi Fox, Ph.D., the practice delivers individual psychotherapy, couples counseling, and online therapy to adults, couples, families, and high-profile clients (CEOs, celebrities, public figures, lawyers) across New York State. The practice operates as an out-of-network provider, billing clients directly and offering up to 80% insurance reimbursement, while also offering premium non-clinical wellness coaching to high-achieving professionals.

The service portfolio is built on a wide range of evidence-based therapeutic modalities — Cognitive Behavioral Therapy (CBT), Dialectical Behavior Therapy (DBT), Eye Movement Desensitization and Reprocessing (EMDR), Brainspotting, Gestalt Therapy, Art Therapy, Somatic Therapy, and the Gottman Method for couples — applied across specialty programs in anxiety, depression, trauma, eating disorders, LGBTQ+ affirming care, grief/loss, and infertility. Specialized credentials held by the team include DBT certification, Certified Clinical Trauma Professional status, and CSTS Certification in Eating Disorders and Body Shame, with Dr. Fox previously affiliated with Columbia University's Eating Disorder Treatment Team.

Commercially, Flourish is a founder-owned, privately held micro-practice with no disclosed external funding or parent company. Go-to-market is direct-to-consumer via an SEO-optimized website (181 blog pages), a Jotform booking widget, the Wellness Wednesday email newsletter, social channels (Instagram, Facebook, LinkedIn), and referral listings on Zocdoc, Psychology Today, and Online Counselling Directory. The headcount of 11–50 includes a small clinical team and administrative support, with no app, no proprietary technology platform, and no disclosed third-party AI tooling.

Name

Flourish Psychology

Legal name

Flourish Psychology

Website

https://flourishpsychologynyc.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Flourish Psychology is a Brooklyn-based boutique private therapy practice offering individual, couples, and online psychotherapy across evidence-based modalities for anxiety, depression, trauma, eating disorders, and high-achieving professionals throughout New York State.

Ownership category

akta.pro rank

Product category

Mental Health Therapy Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

akta.pro secondary industry

Stress Management & Burnout Prevention Coaching (HSADAGAD)

Keywords

• Anxiety therapy services
• Couples counseling
• Cognitive behavioral therapy
• Eating disorder treatment
• Online therapy services

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Psychotherapy Sessions: Billable therapy sessions for individual, couples, and group psychotherapy. Practice operates as out-of-network provider, meaning clients pay upfront and may seek reimbursement from their insurance. Fees are described as comparable to other therapists with similar experience.
2. Wellness Coaching: Luxury wellness coaching services for executives and high-achieving individuals. This is explicitly noted as not psychotherapy but rather performance optimization and lifestyle support.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Flourish Psychology is a boutique private psychotherapy practice delivering individual therapy, couples counseling, and specialty treatment programs using evidence-based modalities such as CBT, DBT, EMDR, Brainspotting, Art Therapy, Somatic Therapy, and the Gottman Method. Clinical specialties include anxiety, depression, trauma, eating disorders, LGBTQ+ affirming care, grief, and high-achiever concerns, supplemented by a separate luxury wellness coaching line for executives and public figures. Services are delivered in-person at the Brooklyn office and remotely across New York State under an out-of-network fee-for-service model.

Product overview

Flourish Psychology is a boutique private therapy practice based in Brooklyn, NYC, offering a comprehensive portfolio of mental health services. The practice operates as a single unified service model combining individual therapy, couples counseling, and specialty programs delivered by a team of licensed therapists. Core offerings include evidence-based modalities such as CBT, DBT, EMDR, Somatic Therapy, and Art Therapy, alongside specialized services for eating disorders, anxiety, depression, trauma, and LGBTQ+ affirming care. The practice also provides premium wellness coaching services for high-achieving professionals and executives, as well as discrete therapy for celebrities, public figures, and high-profile clients. All services are available both in-person at their Brooklyn Heights location and online throughout New York State.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Therapy One-on-one psychotherapy sessions addressing anxiety, depression, trauma, eating disorders, and other mental health concerns delivered by licensed therapists, available in-person in Brooklyn and online across New York State.
• Couples Counseling Therapy services for couples to improve communication, resolve conflicts, and strengthen relationships, including the Gottman Method, marriage counseling, intimacy and sex therapy.
• Online Therapy Remote therapy sessions delivered via secure video to clients licensed throughout New York State.
• Eating Disorders Treatment Specialized treatment for anorexia, bulimia, binge eating disorder, purging disorder, and orthorexia, including concierge eating disorder care, led by a CSTS-certified clinician.
• Trauma and EMDR Therapy Eye Movement Desensitization and Reprocessing therapy for trauma, PTSD, and childhood trauma using evidence-based trauma modalities.
• Anxiety Treatment Treatment for generalized anxiety, social anxiety, panic disorder, OCD, phobias, and health anxiety using CBT and related evidence-based modalities.
• Depression Treatment Therapy for major depressive disorder, persistent depressive disorder, postpartum depression, and seasonal affective disorder.
• Therapy for High-Achievers Discreet therapy services for CEOs, celebrities, public figures, lawyers, and influencers dealing with performance pressure, perfectionism, and career-related challenges, with flexible scheduling.
• LGBTQ+ Affirming Care Affirming therapy services for LGBTQ+ individuals and couples addressing identity, coming out, relationships, and mental health.
• Wellness Coaching Non-clinical luxury wellness coaching for high-achieving executives and professionals focused on performance optimization, work-life integration, and sustainable habits, distinct from psychotherapy.
• Grief and Loss Therapy Support for individuals processing bereavement and navigating grief-related life transitions.
• Cognitive Behavioral Therapy (CBT) Evidence-based CBT delivered as a structured treatment for anxiety, depression, PTSD, and related conditions, targeting negative thought patterns.
• Dialectical Behavior Therapy (DBT) Specialized DBT for emotion regulation, distress tolerance, and interpersonal effectiveness, with founder-level DBT certification.
• Art Therapy Creative therapy using artistic expression to explore emotions and process experiences.
• Brainspotting Therapeutic technique for processing trauma and emotional distress through focused eye positioning.
• Somatic Therapy Body-focused therapy that addresses the mind-body connection for psychological healing.
• Gestalt Therapy Experiential therapy emphasizing present-moment awareness and personal responsibility.

Quantifiable outcome

• Out-of-network reimbursement up to 80%

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• ZocdocminorChannel Partner/ Reseller/ DistributorFlourish Psychology is listed on Zocdoc as Highest Rated Clinicians, allowing clients to discover and book appointments through the Zocdoc platform.
• Psychology TodayminorChannel Partner/ Reseller/ DistributorListed as a Trusted Therapist on Psychology Today directory, a major mental health referral platform.
• Online Counselling DirectoryminorChannel Partner/ Reseller/ DistributorListed in the Online Counselling Directory as a verified provider of online counselling services.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Two Chairs: Boutique, multi-modality therapy practice operating in select metro markets with a strong client-experience brand. Closely comparable to Flourish in its emphasis on curated therapist matching, evidence-based modalities, and a premium in-person-plus-virtual delivery model.
• Octave: Premium, multi-modality therapy practice with a clinic-and-virtual hybrid model and a focus on employer-sponsored and direct-pay clients. Comparable to Flourish in positioning around evidence-based modalities, curated therapist rosters, and a higher-end client experience.
• Lyra Health: Enterprise mental health platform offering therapy and coaching to employees of large companies. Comparable to Flourish in delivering CBT/DBT/EMDR-style evidence-based care but at much greater scale and through employer contracts; competes for the same high-achieving professional segment Flourish targets.
• Spring Health: Employer-sponsored mental health benefit provider combining therapy, coaching, and medication management. Comparable in targeting working professionals and offering multimodal care pathways; represents scaled competition for Flourish's high-achiever and executive niche via employer channels.

Broad incumbents

• Talkspace: Large-scale online therapy platform offering individual, couples, and teen therapy via subscription. Comparable to Flourish in providing virtual CBT and couples work but at significantly lower price points and through insurance/in-network billing that competes with out-of-network boutique practices.
• BetterHelp: Largest subscription teletherapy platform, offering individual, couples, and teen therapy via a broad licensed-therapist network. Comparable in modality coverage (CBT, anxiety, depression, relationships) but competes on price, accessibility, and brand-marketing spend that a single boutique NYC practice cannot match.
• Headspace Health: Digital mental health platform combining self-guided content, coaching, and therapy. Comparable in addressing anxiety, stress, and burnout — categories Flourish treats — through a much broader content-plus-services footprint that competes for the same consumer search demand.

Others

• Alma: Therapist-network platform that provides practice-management, credentialing, and insurance-billing infrastructure to independent clinicians. Comparable as an ecosystem peer: independent therapists in Flourish's segment increasingly use Alma to handle insurance, and it represents both a potential partner and a competitive threat to Flourish's out-of-network-only model.
• Grow Therapy: Therapist-network platform enabling independent clinicians to accept insurance and run their practices. Comparable as an infrastructure competitor: by making in-network billing easy, Grow Therapy pushes boutique practices toward the in-network model Flourish has explicitly chosen to avoid.

Emerging players

• Charlie Health: Virtual intensive outpatient program (IOP) provider for adolescents and young adults with mental health and substance-use conditions. Comparable in treating anxiety, depression, and trauma via evidence-based modalities; competes for higher-acuity referrals Flourish might otherwise receive.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/flourishpsychologync
• LinkedInlinkedin.com/company/flourish-psychologync
• Instagraminstagram.com/flourishpsychologync

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flourish Psychology