What Grandaisy Bakery does

Grandaisy Bakery is a privately held artisan bakery founded in 2006 by Monica Von Thun Calderón in the Tribeca neighborhood of New York City. The bakery produces a handcrafted Italian-style product portfolio centered on artisan breads (Ciabatta, Pugliese, Sette Grani, Pullman, Stirato, Sesamo, Alle Olive, Noce Ed Uve, Filone, and Challah), authentic Roman-style flatbread pizzas served "al taglio," Italian pastries (Lumaca, Calzone Dolce alla Mela, Panino Dolce, Torta Grandaisy, Budino di Pane), panini sandwiches, premium coffee and espresso beverages, and dry goods such as biscotti, granola, and breadcrumbs. The core production technology relies on traditional Italian bread-making methods using a natural sourdough starter with simple ingredients (flour, water, salt, starter) and large ovens operating 24/7 to maintain continuous fresh production throughout the day. There is no proprietary software platform; commerce and marketing run on Squarespace (website), Square (e-commerce and email), SharpSpring (marketing automation), and Google/Squarespace analytics.

The business generates revenue through three channels: (1) direct-to-consumer retail at its single storefront at 250 West Broadway, Tribeca (open Monday–Friday 6:30AM–6PM, Saturday–Sunday 8AM–5PM), (2) online ordering via a Square-powered e-commerce site supporting pickup, local delivery, and nationwide shipping of breads and shelf-stable dry goods, and (3) a wholesale B2B program supplying restaurants and caterers across Manhattan and Brooklyn with a $20 delivery minimum. Primary customer segments are individual NYC bread enthusiasts and neighborhood retail consumers; secondary segments are food-service establishments. Pricing is not publicly listed and varies by product size (Whole, Half, Piccola, Media, Grande); wholesale orders have a $20 delivery minimum with no minimum for pickup.

The company is independently owned by founder Monica Von Thun Calderón with no disclosed institutional investment, no venture or private equity backing, and no parent entity. It employs over 80 staff including seven hearing-impaired employees, supported by a partnership with the Lexington School for the Deaf established in 2013. Grandaisy has received industry recognition including three 2019 World Bread Awards USA wins and features in major NYC food publications (Eater New York, TimeOut New York, NYCgo, Gothamist, amNY, The Tribeca Citizen).

Name

Grandaisy Bakery

Legal name

Grandaisy Bakery

Website

https://grandaisybakery.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Grandaisy Bakery is a privately held Tribeca, NYC artisan bakery founded in 2006 that produces handcrafted Italian-style breads, Roman-style flatbread pizzas, pastries, panini, and coffee for retail walk-in customers, e-commerce shoppers, and wholesale restaurant and catering accounts across Manhattan and Brooklyn.

Ownership category

akta.pro rank

Product category

Artisan Bakery

NAICS

Baked Goods Retailers (445291), Retail Bakeries (311811), Commercial Bakeries (311812)

SIC

Bakery Products (2050), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Retail Bakeries (Bread & Daily Bakery) (THAFAFAA)

akta.pro secondary industries

Pizza, Wings & Oven-Baked Prepared Foods (In-Store Concepts) (CRAHAKAE), Bakery Grab-and-Go (Pastries, Packaged Desserts, Takeaway Bread) (CRAHAKAJ), Dessert Cafes (Coffee + Desserts) (THAFADAH)

Keywords

• Artisan bakery
• Italian bread
• Roman-style pizza
• Wholesale bakery
• Artisan pastries

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Bakery Sales: Direct sales of artisan breads, Roman-style pizzas, pastries, paninis, dry goods, and caffeinated beverages to walk-in customers at the Tribeca bakery location. Customers pay at point of sale for immediate purchase.
2. E-commerce Online Orders: Online ordering through Square e-commerce platform for shipping, pickup, or delivery. Customers place orders through grandaisybakery.square.site for non-perishable items and bread orders.
3. Wholesale B2B Distribution: Wholesale bread supply to restaurants and catering businesses in Manhattan and Brooklyn. Minimum $20 order for delivery. Products include sourdough, ciabatta, focaccia, and specialty breads for food service establishments.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Grandaisy Bakery is an artisan Italian bakery in Tribeca, NYC, that handcrafts and sells traditional Italian-style breads, Roman-style flatbread pizzas cut "al taglio," Italian pastries, gourmet panini sandwiches, and premium coffee and espresso beverages from a single retail storefront, online Square storefront, and a dedicated wholesale program serving restaurants and caterers across Manhattan and Brooklyn.

Product overview

Grandaisy Bakery is an artisan bakery in Tribeca, NYC, offering a portfolio of handcrafted Italian-style products centered around artisan breads (including Ciabatta, Pugliese, Sette Grani, Pullman, Stirato, Sesamo, Alle Olive, Noce Ed Uve, Filone, and Challah), authentic Roman-style flatbread pizzas (Cavolfiore, Patate, Funghi, Zucca, Pomodoro, Zucchini, Pizza Bianca, and Pecorino), Italian pastries (Lumaca, Calzone Dolce alla Mela, Panino Dolce, Tortino di Granoturco, Tortino di Cioccolato, Torta Grandaisy, and Budino di Pane), panini sandwiches (La Sopressata, Panino Tacchino, Lo Spagnolo, Il Mediterraneo, Il Greco, and Lo Scandinavo), premium coffee and espresso drinks, and dry goods (biscotti, granola, and breadcrumbs). The bakery operates a wholesale program for restaurants and caterers alongside its retail bakeshop, with online ordering available via Square for pickup, delivery, or shipping.

Differentiator

Problem solved

Functional benefit

Products and services

• Artisan Italian Breads A portfolio of handcrafted Italian-style artisan loaves including Ciabatta, Pugliese, Integrale (whole wheat), Sette Grani (seven grain), Pullman, Stirato, Sesamo, Alle Olive, Noce Ed Uve (raisin nut), Filone, and Challah. Made with flour, water, salt, and a natural sourdough starter, available in Whole, Half, Piccola, Media, Grande, Bambino, or sliced variations depending on the loaf. Sold to retail customers at the Tribeca storefront and online, and supplied wholesale to restaurants.
• Roman-Style Flatbread Pizzas Authentic Roman-style flatbread pizzas made with thin focaccia dough topped with vegetable toppings and cheese used sparingly, served cut into squares "al taglio." Varieties include Cavolfiore (cauliflower), Patate (potato), Funghi (mushroom), Zucca (squash), Pomodoro (tomato), Zucchini, Pizza Bianca (6ft focaccia with sea salt and rosemary), and Pecorino. Available Whole or By The Slice for retail and events.
• Italian Pastries and Dolci Handcrafted Italian pastries and desserts including Lumaca (apricot, currant, walnut, cinnamon), Calzone Dolce alla Mela (apple turnover), Panino Dolce (sandwich cookies in chocolate, nutella, ginger, raspberry), Tortino di Granoturco (cornmeal pound cake with seasonal fruit), Tortino di Cioccolato (flourless chocolate cake), Torta Grandaisy (8-inch almond pound cake with citrus), and Budino di Pane (rum-soaked brioche bread pudding). Available Whole or By The Slice for retail customers.
• Gourmet Panini Sandwiches

Quantifiable outcome

• Featured in 13 Essential Manhattan Bakeries by Eater New York
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

One partnership is on record.

• Lexington School for the DeafcoreOthers · 1 January 2013Partnership for inclusive employment practices. Grandaisy Bakery has been working in close partnership with Lexington School for the Deaf for over five years. The school provides staff support for hiring and mentoring employees who are deaf/hard of hearing. Maria, the bakery's first hearing-impaired hire in 2013, mentors newer hires with support from Lexington School staff.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Balthazar Bakery: NYC bakery attached to the Balthazar restaurant, producing French-style breads, viennoiserie, and pastries. Comparable in artisan craft, retail/wholesale dual model, and serving the same NYC premium foodservice market.
• Amy's Bread: NYC artisan bakery with multiple locations, producing European-style breads, pastries, and sandwiches. Comparable in product breadth (bread, pastries, panini) and wholesale B2B distribution to NYC restaurants and cafes.
• Breads Bakery: NYC bakery known for artisan breads, babka, and pastries with multiple Manhattan locations. Compares on artisanal bread focus, retail storefront model, and whitespace in serving NYC's premium consumer and wholesale segment.
• Dominique Ansel Bakery: NYC-based artisan bakery and pastry shop known for high-end viennoiserie and creative baked goods. Comparable in craft, premium NYC positioning, and brand-driven retail model.
• Bien Cuit: Brooklyn-based artisan bakery specializing in naturally leavened breads and pastries using traditional European techniques. Direct peer given shared focus on artisan bread, single-origin sourcing, and wholesale/distribution to NYC restaurants.
• Sullivan Street Bakery: Italian artisan bakery in NYC founded by Jim Lahey, focused on naturally leavened breads and Roman-style pizza. Highly comparable to Grandaisy on product mix (artisan loaves, focaccia, Roman pizza), craft technique, and NYC retail-wholesale model.
• Levain Bakery: NYC bakery famous for its artisan cookies and baked goods, with multiple locations and national shipping. Comparable through its artisan NYC bakery brand, direct-to-consumer e-commerce, and brand-driven premium positioning.
• Tartine Bakery: San Francisco-based artisan bakery renowned for naturally leavened breads and laminated pastries. Comparable in artisan bread-making technique, brand-led premium positioning, and expanding multi-location retail model.

Broad incumbents

• Panera Bread: National bakery-cafe chain with thousands of U.S. locations serving breads, sandwiches, soups, and coffee. Comparable through overlapping bakery-cafe product category and wholesale-style ingredient sourcing, but operates at a far larger scale with a much broader menu and lower price point.
• Eataly: Italian-themed marketplace with in-store bakeries producing artisan breads, pastries, and Roman-style pizza. Comparable in Italian artisanal bread-making and Roman pizza offerings, but operates as a broader retail-Italian-food concept with multiple U.S. locations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/GrandaisyBakery
• LinkedInlinkedin.com/company/grandaisy-bakery

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grandaisy Bakery