Cookies & Dreams

What Cookies & Dreams does

Cookies & Dreams is a privately held, women-run specialty cookie company founded in 2020 and headquartered in Bettendorf, Iowa, with a corporate mailing address in Davenport. The company bakes and sells hand-formed gourmet cookies weighing 5-7 ounces each, producing 12+ flavors daily including stuffed varieties (Rainbow Rocks, Snickerdoodle Cheesecake), seasonal flavors (Cookie Dough, Peach Cobbler), and fan favorites (Cinnamon Roll), alongside 9-inch cookie cakes priced at $50 and bundle SKUs ranging from $22 to $60. The technology stack is a standard e-commerce build: a Shopify storefront for nationwide DTC orders, Square for in-store and pickup ordering, and DoorDash/Grubhub for on-demand local delivery.

The business model is direct-to-consumer across four revenue streams: (1) individual cookies and bundles sold through the Shopify site and two Iowa retail locations in Bettendorf (TBK Sports Complex) and Coralville (River Landing); (2) nationwide shipping at a flat $10.99 per order to all 50 US states; (3) corporate gifting and event catering with custom logo cookies, including named clients such as John Deere, Mel Foster Realty, and Online Freight Services; and (4) a fundraising program that pays organizations 20% of cookie sales. Pricing is unit-based ($5.00-$8.50 per cookie, $22-$60 bundles, $50 cookie cakes, $10-$100 gift cards) with no subscription tier and no disclosed enterprise contracts.

The company positions itself around a distinct brand narrative ('smash the pastriarchy, one cookie at a time'), extensive flavor variety, and bakery-fresh same-day baking and shipping. It does not publish revenue, has not raised external funding, and has no AI/ML or proprietary technology beyond the standard Shopify/Square stack.

Name

Cookies & Dreams

Legal name

Cookies & Dreams

Website

https://idreamaboutcookies.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

Cookies & Dreams is a women-run Iowa-based bakery that sells hand-formed gourmet cookies and cookie cakes through two Iowa retail storefronts, a Shopify DTC site shipping nationwide, and corporate gifting and fundraising programs.

Ownership category

akta.pro rank

Product category

Artisan Bakery / Gourmet Cookies

NAICS

Baked Goods Retailers (445291), Retail Bakeries (311811)

SIC

Cookies & Crackers (2052), Bakery Products (2050)

akta.pro primary industry

Cookie & Brownie Shops (THAFAGAF)

akta.pro secondary industries

Online Bakery & Desserts Delivery (CRAHAIAK), Cake Shops & Custom Celebration Cakes (THAFAFAC)

Keywords

• Gourmet cookies
• Cookie cakes
• Bakery products
• Corporate gifting
• Fundraising program

Headquarters

HQ city

Bettendorf

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Cookie Sales: Direct one-time sales of individual cookies, cookie 4-packs, and bundles. Cookies range from $5.00-$8.00 per cookie, with bundles priced $22-$48. Core revenue driver for the business.
2. Cookie Cakes: Sale of 9-inch deep dish cookie cakes priced at $50.00 each. Made to order, baked fresh for parties, birthdays, and celebrations.
3. Shipping Revenue: Flat rate shipping fee of $10.99 per order for nationwide delivery, contributing to overall revenue alongside product sales.
4. Catering Services: Corporate catering, wedding events, graduations, and fundraisers. Offers delivery within Quad Cities area for $20, with free delivery for orders over $500.
5. Fundraising Program: Organizations can earn 20% of cookie sales through fundraising partnerships, generating revenue through volume cookie box sales.
6. Gift Cards: eGift cards available in $10, $25, $50, and $100 denominations, valid for in-store use only.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Cookies & Dreams handcrafts and sells oversized (5-7oz) gourmet cookies, cookie cakes, and themed bundles via two Iowa retail locations (Bettendorf and Coralville) and a Shopify-powered e-commerce store that ships nationwide to all 50 states. The company complements its core cookie line with corporate gifting and catering, custom decorated cookies with logos, fundraising programs (20% earnings for organizations), and eGift cards for in-store use.

Differentiator

Problem solved

Functional benefit

Products and services

• Handcrafted Gourmet Cookies (4-Packs) Oversized hand-formed gourmet cookies (5-7oz each), sold in 4-packs across 12+ daily flavors including stuffed, fan favorite, and seasonal varieties; targeted at individual consumers seeking premium indulgence and gift-worthy cookies.
• Cookie Bundles and 4-Pack Boxes Curated and mystery cookie bundle offerings including Fan Favorites Bundle ($34), Surprise Bundle (4 cookies $22 / 8 cookies $40 / 12 cookies $60), and Frosted Dream Box ($48); intended for gifting, parties, and variety-seeking consumers.
• Cookie Cakes and Deep Dish Cookie Pies 9-inch deep dish cookie cakes and specialty cookie pies (e.g., Monster Nutella Deep Dish Cookie Pie, PuppyChow Cookie Cake, 7 Layer Magic Cookie Cake, Nutella Filled Chocolate Chip Cookie Cake) priced at $50.00 each; baked fresh to order for birthdays, parties, and celebrations.
• eGift Cards eGift cards available in $10, $25, $50, and $100 denominations, intended for gift purchases and in-store redemption.
• Corporate Gifting and Catering Corporate catering, wedding events, graduation parties, and large-format cookie orders for businesses and event hosts; offers custom labeling, logo-decorated cookies ($6/dozen add-on), gift wrapping ($2.50), and dedicated sales/delivery handling within the Quad Cities area.
• Fundraising Program Volume-based cookie fundraising program for schools, sports teams, clubs, and community organizations; participating organizations earn 20% of cookie sales through dedicated fundraising partnerships.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Two partnerships are on record, tiered minor.

• DoorDashminorGTM or Marketing PartnerThird-party delivery partnership enabling local cookie delivery to customers near retail locations. Customers can order through DoorDash app for fast local delivery.
• GrubhubminorGTM or Marketing PartnerThird-party food delivery platform partnership for local delivery services to customers within delivery range of store locations.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Mrs. Fields: Long-established cookie retailer/franchise with mall stores and nationwide mail-order gifts. Comparable on occasion-driven cookie gifting, cookie cakes, and corporate/celebration use cases, though with a more mass-market positioning than Cookies & Dreams.
• Great American Cookies: Established mall-based cookie cake and cookie retailer franchise. Comparable on cookie cakes, in-mall retail cookie sales, and celebration/occasion positioning.

Direct peers

• Milk Bar: Trend-driven bakery/retailer known for compost cookies, cake truffles, and nostalgic desserts, with nationwide online shipping and multiple retail locations. Comparable on premium novel-flavor cookies, nationwide shipping, and a story-led brand targeting gifting/occasion use cases.
• Insomnia Cookies: Late-night warm cookie delivery specialist with both physical bakeries and nationwide shipping. Comparable on premium cookie positioning, gifting use case, and a DTC-delivery-led model similar to Cookies & Dreams' nationwide ship-to-50-states offering.
• Tiff's Treats: Cookie delivery franchise specializing in warm, made-to-order cookie delivery for occasions and corporate gifting. Comparable on occasion-driven cookie use cases, gifting, and the dual retail-plus-delivery distribution model.
• Crumbl Cookies: National gourmet cookie franchise with rotating weekly flavors, ~1,000+ retail locations, and a strong e-commerce/DTC model. Directly comparable to Cookies & Dreams on premium, large-format, hand-crafted cookies sold both in-store and shipped nationwide.
• Levain Bakery: NYC-founded artisan bakery famous for oversized 6oz cookies (Chocolate Chip Walnut, etc.) and bakery-fresh positioning with nationwide shipping. Directly comparable on giant-cookie format, premium pricing, and crafted-batch production model.
• David's Cookies: Mail-order specialty cookie retailer selling cookie cakes, cheesecakes, and gift assortments nationwide. Comparable on cookie-cake product category, nationwide shipping, and gift/occasion positioning.

Emerging players

• Dirty Dough: Emerging cookie franchise founded in Utah with a build-your-own box model and rapid unit expansion. Comparable on customizable 4-pack cookie boxes, premium pricing, and a multi-location DTC cookie retail model.
• Dominique Ansel Bakery: Boutique NYC bakery/retailer with nationally shipped cookies and pastries and a strong novelty/limited-release product story. Comparable on premium artisan cookies, nationwide shipping, and a creator-led brand narrative.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/idreamaboutcookies
• Instagraminstagram.com/idreamaboutcookies
• TikToktiktok.com/@idreamabout_cookies
• LinkedInlinkedin.com/company/cookiesanddreams

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cookies & Dreams