BioTrackTHC
BioTrackTHC provides seed-to-sale cannabis compliance software — covering cultivation, processing, dispensary point-of-sale, government traceability, hemp tracking, and cashless payments — for 2,200+ cannabis operators and 12 government agencies across 38 US states and 9+ international markets.
- Company typePrivate
- Founded2010
- HeadquartersFort Lauderdale, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What BioTrackTHC does
BioTrackTHC is a Boca Raton, Florida-based cannabis technology company founded in 2010 that provides end-to-end seed-to-sale tracking and compliance software for the legal cannabis industry. The platform is structured as five integrated modules: cultivation/production software, processing and manufacturing software, cannabis-specific dispensary point-of-sale, a government traceability system, and BioTrack Pay, a cashless payments product. A dedicated hemp tracking module extends the same traceability chassis to federally legal hemp operators, and a Cannalytics integration layers analytics and business intelligence on top of POS data for sales, product, inventory, budtender, and customer metrics.
The company's installed base spans 2,200+ enterprise locations across 38 US states, Puerto Rico, and 9–12 international markets including Jamaica, Canada, Colombia, Australia, New Zealand, Netherlands, and South Africa. BioTrackTHC has secured 12 government contracts with state and local agencies for regulatory enforcement, tax collection, and diversion prevention, and reports cumulative processed sales in excess of $22 billion with 120,000+ trained users on the platform. Customer segments span commercial cannabis cultivators, processors, manufacturers, and dispensaries, alongside state and local regulatory bodies and Indigenous-owned cannabis businesses.
BioTrackTHC monetizes primarily through subscription-based software licensing to both private operators and government agencies, supplemented by transaction-based revenue from the integrated BioTrack Pay cashless payments platform. Distribution is led by enterprise field sales with a 'Request A Demo' motion, supported by inside sales and an ISO partner/reseller channel targeting mid-market operators. The company has raised $5 million in disclosed venture funding from Greenfield Capital Partners in 2015 and operates as a privately held entity with no parent company and no public ownership disclosures.
BioTrackTHC firmographics
Firmographics- Name
- BioTrackTHC
- Legal name
- BioTrackTHC
- Website
- https://biotrackthc.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- BioTrackTHC provides seed-to-sale cannabis compliance software — covering cultivation, processing, dispensary point-of-sale, government traceability, hemp tracking, and cashless payments — for 2,200+ cannabis operators and 12 government agencies across 38 US states and 9+ international markets.
- Ownership category
- akta.pro rank
Where BioTrackTHC is headquartered
LocationHeadquarters
- HQ city
- Fort Lauderdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BioTrackTHC business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Cannabis Software Licensing: Subscription-based software licensing for seed-to-sale tracking and compliance across cultivation, processing, manufacturing, and dispensary operations.
- Government Contract Solutions: Government traceability and compliance software contracts with 12 government agencies for regulatory enforcement and tax collection.
- BioTrack Pay Transaction Processing: Integrated cashless payment platform generating transaction-based revenue for cannabis businesses.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
BioTrackTHC product offering
Product offeringCore offering
BioTrackTHC provides an integrated seed-to-sale cannabis software platform that tracks plants, inventory, and products across cultivation, processing and manufacturing, and dispensary point-of-sale, while also delivering state and local government traceability systems. The portfolio includes dedicated cultivation, processing and manufacturing, dispensary POS, hemp tracking, government traceability, BioTrack Pay cashless payments, and Cannalytics BI modules sold primarily to cannabis operators and regulators.
Product overview
BioTrackTHC offers an all-in-one cannabis technology platform providing comprehensive seed-to-sale software solutions across the entire cannabis supply chain. The product portfolio consists of five integrated modules: Cannabis Cultivation Software for grow operations management, Cannabis Processing & Manufacturing Software for inventory and compliance documentation, Cannabis Dispensary Point-of-Sale Software for retail operations, Government Traceability Solutions for regulatory compliance and enforcement, and BioTrack Pay for cashless payments. The company also offers Hemp Tracking & Tracing Software and integrates with Cannalytics for advanced analytics. The system is marketed as a unified, end-to-end platform designed for compliant seed-to-sale tracking and data reporting, operating across 38 U.S. states, Puerto Rico, and 8 international markets (Jamaica, Canada, Colombia, Australia, New Zealand, Netherlands, South Africa).
Differentiator
Problem solved
Functional benefit
Brands
- Cannalytics: Analytics and reporting platform integrated with BioTrack POS for customer and sales data intelligence.
- BioTrack Pay
Products and services
- Cannabis Cultivation Software Cannabis cultivation software that streamlines grow operations with custom workflows and key data points to optimize future yields, tracking plants from seed through harvest for commercial cannabis cultivation businesses.
- Cannabis Processing & Manufacturing Software Processing and manufacturing cannabis inventory management solution that records the necessary compliance data and automatically ports required information onto product labels, increasing transparency for cannabis processors and infused-product manufacturers.
- Cannabis Dispensary Point-of-Sale Software Cannabis-specific dispensary point-of-sale software with true hardware integration on a variety of tools, virtually eliminating human error and minimizing data entry for retail cannabis dispensaries.
- BioTrack Pay Integrated, secure, efficient, and reliable cashless payments platform for cannabis businesses, designed to optimize workflows, eliminate redundancies, reduce errors, and increase basket size.
- Government Traceability Solutions Cannabis and hemp traceability system with extensive tracking and reporting capabilities that assists state and local governments with enforcing regulations, collecting taxes, verifying product quality, and preventing illegal cannabis diversion and inversion.
- Hemp Tracking & Tracing Software Traceability solution for hemp businesses, extending BioTrackTHC's seed-to-sale tracking and compliance capabilities to hemp cultivation and product operations alongside cannabis.
- Cannalytics Analytics and business intelligence platform integrated with BioTrack POS data, standardizing and linking point-of-sale data to Cannalytics' proprietary customer data to deliver actionable intelligence on sales, product, inventory, budtender, and customer metrics for cannabis dispensaries.
Quantifiable outcome
- $22 Billion+ processed sales volume
- +4 more outcomes
Companies that use BioTrackTHC
Customer profileSegments6 records
Ideal customer profiles6 records
BioTrackTHC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature7 records
BioTrackTHC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CannalyticscoreCannalytics integration enables standardization and linking of BioTrack POS data to Cannalytics' proprietary customer data platform, delivering actionable business intelligence on sales, product, inventory, budtender, and customer metrics.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
BioTrackTHC competitors and assessment
Company assessmentDirect peers
- Flowhub: Cannabis dispensary POS and inventory platform that competes head-to-head with BioTrack's dispensary POS module, particularly with multi-state operators.
- Treez: Enterprise cannabis retail POS and analytics platform targeting multi-state operators, directly overlapping with BioTrack's dispensary POS and Cannalytics-style analytics offering.
- METRC: The dominant state-mandated cannabis traceability platform in the US, directly competing with BioTrackTHC's government traceability solutions for state cannabis regulatory contracts.
- Cova: Cannabis dispensary POS platform with hardware integrations similar to BioTrack's dispensary offering, competing for both single-store and multi-location retail customers.
- Dutchie (including Greenbits and Leafbuyer assets): Vertically integrated cannabis technology platform combining POS, e-commerce, and payments that competes with BioTrack across the dispensary retail technology stack.
- Jane (iHeartJane): Cannabis e-commerce and dispensary management platform; listed as a BioTrack integration partner but also a competitor for dispensary software spend.
- Akerna (now part of MJ Holdings / NewLake Capital portfolio history): Public-market cannabis enterprise software provider offering seed-to-sale and supply chain tracking; historically a close direct competitor in cannabis compliance technology before restructuring.
Emerging players
- Springbig: Cannabis loyalty and marketing platform that integrates with BioTrack but is increasingly expanding into adjacent retail tooling, making it both a partner and partial competitor for dispensary wallet share.
- Sweed: Cannabis retail POS and analytics platform with dispensary-focused features; competes with BioTrack's dispensary POS and Cannalytics modules for retail wallet share.
- Blaze (Blaze.me): Cannabis dispensary POS and e-commerce platform with growing multi-state operator traction, competing with BioTrack for mid-market and enterprise retail accounts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
BioTrackTHC social profiles
Digital presenceBioTrackTHC compliance and trust
Trust signalCompliance2 records
BioTrackTHC financial estimates
Financial estimateRevenue estimate
Valuation estimate
BioTrackTHC leadership team
Management profileNumber of profiles
Profiles5 records
BioTrackTHC funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BioTrackTHC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BioTrackTHC
What does BioTrackTHC do?
BioTrackTHC provides an integrated seed-to-sale cannabis software platform that tracks plants, inventory, and products across cultivation, processing and manufacturing, and dispensary point-of-sale, while also delivering state and local government traceability systems. The portfolio includes dedicated cultivation, processing and manufacturing, dispensary POS, hemp tracking, government traceability, BioTrack Pay cashless payments, and Cannalytics BI modules sold primarily to cannabis operators and regulators.
Is BioTrackTHC a public or private company?
BioTrackTHC is a private company. It is classified as venture growth investor backed and is currently operating.
When was BioTrackTHC founded?
BioTrackTHC was founded in 2010. It employs 51 to 100 people.
Where is BioTrackTHC based?
BioTrackTHC is headquartered in Fort Lauderdale, United States, in the North America region.
How does BioTrackTHC make money?
Three revenue lines are on record. Cannabis Software Licensing is the primary driver. The others are government Contract Solutions and bioTrack Pay Transaction Processing.
Who are BioTrackTHC's main competitors?
Direct peers on record are Flowhub, Treez, METRC, Cova, Dutchie (including Greenbits and Leafbuyer assets), Jane (iHeartJane) and Akerna (now part of MJ Holdings / NewLake Capital portfolio history). Emerging players are Springbig, Sweed and Blaze (Blaze.me).
Does BioTrackTHC have an API?
No public API is recorded for BioTrackTHC.