Third Sun

What Third Sun does

Third Sun Productions, Inc. is a privately held, founder-owned creative agency founded in 2005 and headquartered at WorkHive Sugar House in Salt Lake City, Utah. The firm designs and develops custom websites — primarily on the Joomla CMS — alongside branding, graphic design, e-commerce (Shopify), marketing collateral, and training services for Utah-based nonprofits and small businesses. Every website is built from scratch rather than from templates, with an accessibility-first design philosophy and a curated component library (Event Booking, JoomDonate, Payment Form, EngageBox) refined over 15+ years. Ancillary offerings include an Accessibility Tune-Up service, GEO (Generative Engine Optimization) for AI-search visibility, and ongoing client training including AI literacy workshops.

The company operates with a deliberately small in-house team of 5–6 people — founders Jocelyn Kearl (Chief Strategist) and Troy Mumm (Joomla-certified Chief Technical Director), plus Senior Creative Lead Cassidy Wasko, Graphic Designer Shelby Roell, and Web Designer Clair Nebeker. Revenue is generated through quote-based custom projects (typically 12–16 weeks), annual support and maintenance agreements providing recurring revenue, subscription payment plans (12–18 months) for small businesses, hosting and domain resale, and fee-based training events. Distribution is entirely direct-to-client via consultation and proposal, supported by content marketing, social media, community events, and the annual Design for Good Community Grant (up to $25,000 of services awarded to a selected nonprofit). Geographic reach is intentionally limited to Salt Lake City and Utah, with explicit Local First Utah alignment.

Name

Third Sun

Legal name

Third Sun Productions, Inc.

Website

https://thirdsun.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Third Sun is a Salt Lake City web design and branding agency, founded in 2005, that builds custom Joomla websites and brand identities for Utah nonprofits and small businesses using a small in-house team.

Ownership category

akta.pro rank

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Website design and development: Custom website development projects ranging from 12-16 weeks. Pricing varies based on scope, features, and complexity. Quote-based with detailed scope of work and proposal.
2. Branding and graphic design services: Logo and branding packages, style guides, business cards, stationery, package design, signage, brochures. Can be standalone or bundled with web projects.
3. Annual support agreements: Ongoing maintenance, training, and email support from Third Sun team. Includes software updates, security patches, licensing for components and plugins, firewall and security monitoring. Annual recurring revenue.
4. Training services: Initial website training at launch, monthly group training sessions, specialty workshops, optional additional training at discounted rates for support clients.
5. Subscription payment plans: Payment plans over 12-18 months available for small businesses to pay project fees, requiring auto-pay with credit card.
6. Web hosting and domain registration: Hosting and domain fees as separate ongoing cost for clients not using their own hosting.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Third Sun is a Salt Lake City-based creative agency that delivers custom website design and development (primarily using Joomla CMS), brand identity and logo design, graphic design, and ongoing digital support services for nonprofit organizations and small businesses. They combine one-time project delivery with recurring annual support agreements that include maintenance, security monitoring, training, and email support. Their portfolio spans strategy, design, development, launch, and long-term partnership with each client.

Product overview

Third Sun is a Salt Lake City-based web design and branding agency specializing in custom websites, brand identity, and digital marketing for nonprofits and small businesses. Their core offering combines website design and development using the Joomla CMS platform with comprehensive branding services including logo design, graphics, and marketing support. They differentiate through ongoing client partnerships featuring training, support, and accessibility services rather than one-time project delivery. Key product components include Event Booking for event registration, JoomDonate for donation processing, and Payment Form for transaction handling. Their service portfolio spans from initial strategy and design through development, launch, and long-term maintenance, with specialized offerings in e-commerce (Shopify integration), Generative Engine Optimization (GEO), and accessibility compliance. The company maintains a commitment to the local Utah community through their Design for Good grant program.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design & Development
• Branding & Logo Design
• Graphics & Illustration
• E-Commerce Solutions
• Annual Support Agreements
• Training Services

Quantifiable outcome

• Website projects typically take 12-16 weeks from kickoff to launch
• +2 more outcomes

Named customers14 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Cornershop Creative: Small creative agency specializing in branding, web design, and digital strategy for nonprofits and mission-driven organizations. Closest match in size, vertical focus, and service mix.
• Firespring: Marketing, web, and printing platform purpose-built for nonprofits, combining agency services with proprietary fundraising and event technology. Comparable nonprofit focus with a larger product footprint.
• Forum One: Digital agency serving nonprofits, foundations, and government agencies with web design, CMS implementation, and digital strategy. Comparable nonprofit/government vertical and accessibility focus, though larger in headcount.
• Kanopi Studios: Web design and development agency specializing in CMS platforms (Drupal, WordPress, Joomla) with a focus on nonprofits and complex content sites. Directly comparable on CMS-heavy delivery model and nonprofit client base.
• Huemor: Web design and development agency providing custom websites, branding, and ongoing support services. Comparable in custom-build, no-template approach and recurring support agreements.
• TBH Creative: Boutique web design and development agency focused on custom websites, branding, and conversion optimization for small-to-mid-sized organizations. Comparable in size, custom-build approach, and SMB/nonprofit mix.
• Bluehouse Group: Small digital agency offering web design, branding, marketing strategy, and ongoing support for nonprofits and purpose-driven businesses. Closely aligned on service scope and client type.
• Gravity Union: Small creative and digital agency providing branding, web design, and marketing strategy for mission-driven brands and nonprofits. Closely comparable on size, vertical, and integrated branding-plus-web offering.

Broad incumbents

• OuterBox: Larger digital agency offering web design, e-commerce development, and SEO. Comparable core services but operates at significantly greater scale and across broader verticals.
• SmartSites: Established full-service digital agency with web design, SEO, and PPC offerings. Comparable service portfolio but scaled nationally with much larger headcount and a more SMB/transactional client mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/thirdsunproductions
• LinkedInlinkedin.com/company/third-sun-productions
• Instagraminstagram.com/thirdsunpro
• Xx.com/thirdsun

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Third Sun