What SalesDuo does

SalesDuo is a full-service Amazon and e-commerce agency that provides account management, advertising, SEO, business intelligence, and operations services to brands selling on Amazon and adjacent marketplaces. The company serves 300+ brands across 23+ countries spanning diverse industries including food and beverage, sports and outdoors, household goods, pet supplies, agriculture, construction, and office products. Notable customers range from SMBs to enterprise brands such as Z Natural Foods, Mint-X, Brownie Brittle, Koblenz, FUJI Sports, Kirkland, KitchenAid, Breville, and Camelbak. The company operates offices in Newark (Delaware), New York, Seattle, Dubai (Middle East regional headquarters), and Bengaluru (India engineering and technology hub), employing 51-100 people.

The company's core technology is 'Ethan,' a proprietary AI-powered business intelligence dashboard that delivers real-time monitoring of Amazon accounts, automated decision-making for ad bidding, keyword optimization, and inventory management. The platform integrates real-time API connections to Amazon Seller Central and Vendor Central, offering SKU-level P&L tracking, competitor analysis, customizable reporting, and a rule-based bidding system for PPC campaigns. Supporting tools include Amazon BI Dashboard analytics, Amazon EDI Automation for vendor supply chain workflows, Cohesity catalog management, and a Creative Studio for Enhanced Brand Content and A+ page design. AI capabilities span predictive analytics (12-month forecasting, demand modeling), process automation (rule-based bidding, keyword harvesting, 24/7 competition monitoring), optimization (ACOS/TACOS/ROAS improvement), and anomaly detection (stranded inventory, suppression alerts).

SalesDuo generates revenue through recurring management fees structured across three tiered programs: Starter (for emerging brands), Growth (for $100K-$5M revenue brands), and Scale (for $5M+ annual revenue brands), with pricing customized per scope. Specialized service streams include Amazon PPC, DSP, and Sponsored Ads management, Amazon SEO, FBA operations, listing optimization, shortage claims and chargeback management, Walmart advertising, and creative services. The go-to-market motion is consultative enterprise field sales with website-driven lead capture, 1:1 growth calls, and dedicated account management. The company holds certifications with the Amazon Partner Network, Amazon Solution Provider Network, Walmart Advertising Partner, Google Partner, Jungle Scout Cobalt, Shopify Partner, and TikTok Shop Partner. The firm appears to be founder-led by Arjun Narayan (former Head of Amazon's Vendor Management Program) and is privately held with no disclosed external funding rounds, suggesting a bootstrapped ownership structure.

Name

SalesDuo

Legal name

SalesDuo Corporation

Website

https://salesduo.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Short description

SalesDuo is a full-service Amazon and e-commerce agency that provides AI-powered account management, advertising, SEO, and business intelligence services to 300+ brands across 23+ countries through tiered subscription programs led by ex-Amazon professionals.

Ownership category

akta.pro rank

Product category

Amazon Marketplace Management Services

NAICS

Direct Mail Advertising (54186), Service Establishment Equipment and Supplies Merchant Wholesalers (42385)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Direct Mail Advertising Services (7331)

akta.pro primary industry

Feed/Product Listing Ads Management (Shopping, Catalog Ads) (BPAFACAK)

akta.pro secondary industries

Retail Execution Technology & Services (SFA, Planogram, Image Recognition) (MPAAAJAM), Sales Promotion Management (Coupons, Rebates, Sampling, Sweepstakes) (MPAAAJAE), Pricing, Revenue Growth Management (RGM) & Promo Analytics Services (CRAOAOAE), Billing, Payments & Subscription Support (BPAAABAC), Channel/Partner Sales Support (Reseller Enablement, Deal Reg) (BPAAADAH), Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)

Keywords

• Amazon advertising management
• E-commerce account management
• Amazon PPC optimization
• Marketplace SEO services
• FBA operations support

Headquarters

HQ city

Newark

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Full-Service Amazon Agency Management: Comprehensive account management services covering advertising, SEO, listing optimization, operations, and analytics. Delivered through structured tiered programs (Starter, Growth, Scale) based on brand revenue and needs. Revenue is generated through recurring management fees with pricing tiers aligned to brand scale.
2. Amazon Advertising Services: Specialized PPC, DSP, and Sponsored Ads management with AI-powered optimization. Includes Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP campaigns.
3. Amazon Operations Services: FBA operations including inventory management, chargeback handling, EDI automation, shortage claims, and account health monitoring.
4. Creative Services: A+ content creation, Enhanced Brand Content, product photography, and brand store design services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

SalesDuo is a full-service Amazon and e-commerce agency that delivers managed account management for brands selling on Amazon (Vendor Central and Seller Central) and Walmart, covering PPC advertising, DSP campaigns, SEO, listing optimization, FBA operations, EDI automation, shortage claims/chargeback management, and creative content production. Service delivery is structured into tiered subscription programs (Starter for new sellers, Growth for $100K–$5M brands, Scale for $5M+ brands) and is powered by proprietary AI tools, including the Ethan BI dashboard for real-time monitoring and automated optimization.

Product overview

SalesDuo is a full-service Amazon and eCommerce agency offering a platform-plus-services model powered by proprietary AI. The core offering centers on the Amazon BI Dashboard (Ethan) — an AI-powered business intelligence platform providing unified real-time visibility across sales, ads, listings, inventory, and profitability — supported by Amazon EDI Automation for seamless Vendor Central integration and Cohesity for catalog management. These are complemented by specialized service modules: Amazon PPC Agency Services, Amazon SEO Agency Services, Amazon FBA Agency Services, Full Service Amazon Account Management, Amazon DSP Campaign Management, Amazon Shortage Claims and Chargebacks Management, Amazon Listing Optimization, and Walmart Advertising. Creative Studio provides visual content design. Service delivery is structured through three tiered programs: Starter Program (new sellers), Growth Program ($100K–$5M revenue brands), and Scale Program ($5M+ revenue brands). The company also extends support beyond Amazon to additional marketplaces including Walmart, Target, TikTok Shop, Shopify, and others.

Differentiator

Problem solved

Functional benefit

Products and services

• Amazon BI Dashboard (Ethan) AI-powered business intelligence dashboard providing unified real-time visibility across Amazon performance—sales, ads, listings, inventory, and profitability. Features 24/7 competition monitoring, SKU-level P&L tracking, and predictive analytics powered by the proprietary AI tool Ethan.
• Amazon EDI Automation 100% seamless automation for Amazon Vendor Central EDI integration, providing fully automated handling of Purchase Orders, ASNs, and Invoices for streamlined supply chain operations.
• Cohesity (Amazon Catalog Cohesity) Catalog management solution for Amazon listings, enabling cohesive product data management across the platform.
• Creative Studio Creative design studio for Amazon visual content including Enhanced Brand Content, A+ pages, and brand store design.
• Amazon PPC Agency Services Performance-driven PPC management covering Sponsored Products, Brands, and Display optimization with advanced keyword and negative targeting, bid management, and ACOS/TACOS/ROAS improvement.
• Amazon SEO Agency Services Deep keyword and competitor research, title and bullet optimization, conversion-focused copywriting, A+ content strategy, and organic ranking improvement for Amazon search visibility.
• Amazon FBA Agency Services Backend operational management including inventory forecasting and restock planning, storage fee reduction, stranded inventory resolution, reimbursement audits, and account health monitoring.
• Full Service Amazon Account Management Comprehensive account management for Vendor Central and Seller Central covering catalog structuring, case log and compliance management, chargeback dispute handling, pricing and margin optimization, and 1P/3P/hybrid account strategy.
• Amazon DSP Campaign Management Amazon DSP advertising services including audience-level advertising, in-market and lifestyle targeting, off-Amazon retargeting, and programmatic brand expansion.
• Amazon Shortage Claims and Chargebacks Management Management services for Amazon Vendor and Seller Central shortage claims and chargebacks, including quick resolution of discrepancies.
• Amazon Listing Optimization Product listing optimization including Basic/Premium A+ Pages, Enhanced Brand Content, and Brand Pages to boost cross-selling and brand loyalty.
• Walmart Advertising Walmart Marketplace advertising management extending marketplace reach beyond Amazon with strategic ad placements and Walmart Connect campaigns.
• Starter Program Launch program for new Amazon sellers providing market and keyword validation, listing build with SEO setup, launch and PPC structure, conversion-focused creatives, and scalable growth roadmap.
• Growth Program Revenue scaling program for brands with $100K–$5M revenue, offering conversion-focused listings, ads, creative and PPC optimization, and predictable scalable growth tools.
• Scale Program Extended team program for $5M+ annual revenue brands providing full-stack Amazon ops support, advanced analytics, automation, and faster execution.

Quantifiable outcome

• 80% average YOY growth for clients
• +8 more outcomes

Named customers13 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability6 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• AmazoncoreStrategic or Co-development PartnerAmazon Partner Network certified agency with Solution Provider Network membership. Provides exclusive access to advertising tools, bonus spend programs, and platform resources. Manages both Vendor Central and Seller Central accounts as authorized partner.
• WalmartcoreStrategic or Co-development PartnerWalmart Advertising Partner providing Walmart marketplace management and advertising services. Extends client reach beyond Amazon to Walmart.com and Walmart's marketplace ecosystem.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ampd: Digital agency specializing in Amazon DSP, programmatic, and retail media management. Comparable to SalesDuo's DSP and Amazon advertising service lines.
• Channel Bakers: Full-service Amazon advertising and marketplace agency offering PPC, DSP, SEO, and account management. Direct competitor to SalesDuo with similar tiered service model and AI-driven optimization offerings.
• Seller Interactive: Amazon-focused agency providing PPC management, SEO, listing optimization, and full account management. Competes head-to-head with SalesDuo in the Amazon growth agency category.
• Disruptive Advertising: PPC and digital advertising agency offering paid media management across Google, Amazon, and social channels. Comparable on Amazon advertising and multi-channel digital services.

Emerging players

• Teikametrics: SaaS platform plus services for Amazon and Walmart advertising optimization using AI-driven bidding and analytics. Comparable technology layer to SalesDuo's Ethan dashboard but with a more productized SaaS model.
• Carbon6 Solutions: Aggregator of SaaS tools plus managed services for Amazon sellers, including PPC automation and listing optimization. Comparable on the tooling-plus-services model that SalesDuo employs.
• Jungle Scout: Amazon seller intelligence and Cobalt data platform; SalesDuo is a Jungle Scout Cobalt partner. Comparable in providing Amazon market intelligence, though Jungle Scout is primarily self-serve SaaS rather than agency services.
• Helium 10: All-in-one SaaS platform for Amazon sellers offering keyword research, listing optimization, and PPC automation. Adjacent competitor to SalesDuo's tooling layer; serves a more SMB self-serve audience.

Broad incumbents

• Adlucent: Digital marketing agency specializing in retail media, Amazon advertising, and performance marketing for retail and DTC brands. Comparable on Amazon and retail media management.
• Tinuiti: Large independent performance marketing agency offering Amazon, Walmart, Google, and social media services at scale. Overlaps with SalesDuo's full-service Amazon and Walmart offerings but operates across broader channels and larger enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks4 records

Key highlights7 records

Customer concentration

• Xx.com/salesduo
• LinkedInlinkedin.com/company/salesduo
• Facebookfacebook.com/SalesDuo.21

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SalesDuo