Latori
- Company typePrivate
- Founded2013
- HeadquartersWuppertal, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
Latori firmographics
Firmographics- Name
- Latori
- Legal name
- Latori GmbH
- Website
- https://latori.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Latori industry classification
Industry- Product category
- E-commerce Implementation Services
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- E-commerce & Online Business (Marketplaces, DTC) (EDAMAHAH)
Keywords
Where Latori is headquartered
LocationHeadquarters
- HQ city
- Wuppertal
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Latori business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Shopify Implementation & Development: Project-based implementation services for Shopify Plus stores including design, development, migration, and custom app creation. Agency services range from 2,000 EUR for simple projects to 50,000 EUR+ for individual Shopify Plus projects or international commerce platforms.
- Ongoing Support & Maintenance: Continuous optimization, technical monitoring, and strategic A/B testing post-launch. Provides ongoing operational support and shop management services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Agency development services for Shopify shops |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Latori product offering
Product offeringCore offering
Latori is a Shopify Platinum Partner agency that provides end-to-end e-commerce implementation and consulting services centered on the Shopify and Shopify Plus platforms. The agency delivers Shopify Plus implementations, migrations from competing platforms (Shopware, Spryker, Adobe Commerce/Magento), enterprise system integrations with SAP, Microsoft Dynamics, and Akeneo, headless commerce solutions using Shopify Hydrogen, B2B commerce portals, conversion-optimized UI/UX design, proprietary Shopify apps, online marketing, and ongoing managed support for enterprise and growth-stage brands.
Product overview
Latori is a Shopify Platinum Partner agency offering a comprehensive portfolio of e-commerce services centered on Shopify and Shopify Plus platforms. The core offering includes Shopify Plus consulting and implementation, platform migrations from competitors (Shopware, Adobe Commerce/Magento, Sprykker), system integrations with enterprise ERPs (SAP, Microsoft Dynamics, Novomind) and PIM systems (Akeneo), headless commerce using Shopify Hydrogen with Storyblok CMS, B2B commerce solutions, and UI/UX design services. The agency also provides proprietary Shopify apps developed under the Latori Apps brand, online marketing services, and ongoing optimization/support. Services span from strategic consulting through technical implementation to continuous post-launch optimization, serving both growing startups and international enterprise brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Shopify Plus Consulting & Implementation Core agency service providing Shopify Plus platform implementation for enterprise e-commerce, including ERP integrations, custom development, and ongoing operations management. Targeted at large international brands requiring scalable Shopify Plus infrastructure.
- Migration Services Migration of e-commerce stores from competing platforms (Shopware, Spryker, Adobe Commerce/Magento) to Shopify Plus, including secure data transfer, SEO structure preservation, and integration continuity without downtime. Targeted at brands seeking to move off legacy e-commerce platforms.
- System Integration Services Connecting Shopify with enterprise back-office systems including SAP, Microsoft Dynamics 365 Business Central, Akeneo PIM, Novomind ERP, and custom legacy systems to enable automated, scalable workflows. Targeted at enterprise clients with complex system landscapes.
- Headless Commerce (Hydrogen) Custom headless commerce solutions built on Shopify Hydrogen framework, with CMS integration via Storyblok, designed for maximum performance and architectural flexibility. Targeted at brands with special frontend, performance, or content management requirements.
- B2B Commerce Solutions Shopify Plus-based B2B shops and digital wholesale portals with ERP integration, complex sales process digitization, custom pricing, and intuitive purchasing experiences. Targeted at wholesalers, manufacturers, and brand-owned B2B operations.
- UI/UX Design Services E-commerce experience design focused on conversion optimization, user journeys, checkout design, and responsive experiences across all devices. Targeted at Shopify and Shopify Plus merchants seeking award-winning, conversion-optimized storefronts.
- Latori Apps (Proprietary Shopify Apps) Proprietary Shopify apps developed by Latori that extend Shopify platform functionality for specific client and merchant needs. Targeted at Shopify merchants requiring functionality beyond native platform features.
- Online-Marketing Services
- Ongoing Optimization & Support (Managed Services)
Quantifiable outcome
- Migration from Shopware to Shopify Plus completed in 12 weeks
- +2 more outcomes
Companies that use Latori
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Latori technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability6 records
Feature6 records
Latori partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- ShopifycoreOfficial Shopify Platinum Partner - the highest tier in the Shopify Partner Program. Provides priority access to Shopify features, early access to new functionalities, and close exchange with Shopify for implementing clients' enterprise e-commerce needs.
- SAPcoreSystem integration partner for connecting Shopify with SAP ERP systems, enabling automated data synchronization and scalable system landscapes for enterprise clients.
- Microsoft DynamicscoreIntegration with Microsoft Dynamics 365 Business Central, delivering real-time ERP data and complex pricing logic as demonstrated with Micasa client project.
- Shopify PluscorePrimary platform specialization as Shopify Plus certified agency with expertise in enterprise implementations.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Latori competitors and assessment
Company assessmentDirect peers
- BlueSwitch: BlueSwitch is a US-based Shopify Plus partner offering enterprise design, development, and digital marketing services. It is a direct peer to Latori in the Shopify Plus agency space with overlapping service lines including migrations and headless builds.
- Absolute Web: Absolute Web is a US-based full-service e-commerce agency certified on Shopify Plus, Magento, and BigCommerce, focused on enterprise migrations and development. It is comparable to Latori in offering enterprise platform implementations and digital marketing.
- We Make Websites: We Make Websites is a London-based Shopify Plus Partner agency serving premium and enterprise consumer brands across the UK and Europe. Comparable to Latori as a Platinum-tier Shopify agency focused on enterprise build, redesign, and migration work.
- OuterBox: OuterBox is a US-based Shopify Plus agency specializing in enterprise e-commerce design, development, and migration. Comparable to Latori in services mix (Shopify Plus implementation, migrations, CRO) and target customer profile (mid-market and enterprise brands).
- mitho®: mitho® is a German Shopify Plus Partner agency focused on enterprise e-commerce implementations, headless commerce, and brand design. It is a direct peer to Latori, operating in the same DACH market with a similar Shopify-centric services portfolio.
- Luminary: Luminary is an Australian digital agency with strong Shopify Plus credentials, serving enterprise and mid-market clients with e-commerce builds and integrations. Comparable to Latori in services mix and Shopify-centric enterprise positioning.
- 1Digital Agency: 1Digital Agency is a US-based e-commerce agency offering Shopify Plus design, development, and migration services to enterprise clients. Comparable to Latori as a Shopify Plus-focused agency with an enterprise customer profile.
- netz98: netz98 is a German e-commerce and digital agency with deep Magento and Shopify Plus expertise, serving enterprise brands across the DACH region. It is one of the most direct comparables to Latori, competing for the same enterprise Shopify Plus implementation and migration mandates.
- Trellis: Trellis is a US-based e-commerce development agency with deep Shopify Plus expertise, including ERP integrations and headless commerce. It competes with Latori for enterprise Shopify Plus RFPs and offers a similar implementation and migration service stack.
Broad incumbents
- valantic: valantic is a large European digital commerce consultancy with SAP, customer experience, and supply chain practices, serving enterprise clients across multiple industries. It is a broader incumbent that overlaps with Latori on large enterprise e-commerce and SAP integration mandates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Latori social profiles
Digital presenceLatori compliance and trust
Trust signalCompliance4 records
Latori financial estimates
Financial estimateRevenue estimate
Valuation estimate
Latori leadership team
Management profileNumber of profiles
Profiles3 records
Latori funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Latori M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Latori
What does Latori do?
Latori is a Shopify Platinum Partner agency that provides end-to-end e-commerce implementation and consulting services centered on the Shopify and Shopify Plus platforms. The agency delivers Shopify Plus implementations, migrations from competing platforms (Shopware, Spryker, Adobe Commerce/Magento), enterprise system integrations with SAP, Microsoft Dynamics, and Akeneo, headless commerce solutions using Shopify Hydrogen, B2B commerce portals, conversion-optimized UI/UX design, proprietary Shopify apps, online marketing, and ongoing managed support for enterprise and growth-stage brands.
Is Latori a public or private company?
Latori is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Latori founded?
Latori was founded in 2013. It employs 11 to 50 people.
Where is Latori based?
Latori is headquartered in Wuppertal, Germany, in the Europe region.
How does Latori make money?
Two revenue lines are on record. Shopify Implementation & Development is the primary driver. The others are ongoing Support & Maintenance.
Who are Latori's main competitors?
Direct peers on record are BlueSwitch, Absolute Web, We Make Websites, OuterBox, mitho®, Luminary, 1Digital Agency, netz98 and Trellis. valantic is listed as a broad incumbent.
Does Latori have an API?
No public API is recorded for Latori.
What industry is Latori in?
Latori's product category is E-commerce Implementation Services. Its primary akta.pro industry code is EDAMAHAH, E-commerce & Online Business (Marketplaces, DTC). Its NAICS code is 541511 and its SIC code is 7371.