OM Media Group
OM Media Group is a New York-based, founder-led social media marketing agency serving enterprise brands, nonprofits, and B2B/B2C clients with integrated strategy, creator partnerships, content production, and campaign activations delivered through its proprietary OMMG Method framework.
- Company typePrivate
- Founded2010
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What OM Media Group does
OM Media Group (OMMG) is a New York-based, founder-led social media marketing agency that designs and executes integrated social ecosystems for enterprise brands, nonprofits, and select B2B/B2C clients. Founded in 2010 by Monica Vila and Paul O'Reilly, the firm operates with 51-100 employees from its headquarters at 500 5th Avenue, serving clients that include Verizon (five consecutive years of engagement), Samsung, the NFL, Providence Health, Lucas Arts (Electronic Arts), Yamaha, New York Blood Center, City of Hope, and Break Through Tech.
The company's core methodology is the OMMG Method, a three-phase framework (Architect, Activate, Optimize) that structures social marketing as an integrated system across owned, paid, and creator channels rather than disconnected campaigns. Service modules span channel strategy, influencer and creator marketing, content creation and production, and campaign/experiential activations. The flagship packaged offering is the Social Blueprint, a two-week diagnostic engagement starting at $2,500 that delivers a channel-by-channel audit and 30-day roadmap and serves as a structured on-ramp to full-service work.
OMMG monetizes entirely through professional services fees on a project or retainer basis, with disclosed engagement sizes ranging from $2,500 diagnostic projects up to $250K+ enterprise engagements. Distribution is direct-to-client via website inquiry forms, consultations, and case-study-driven demand generation; no channel partners, marketplaces, or resellers are used. The firm operates primarily in North America, is privately held with no disclosed external funding, and carries no disclosed AI/ML product capability or proprietary technology platform beyond its methodology framework.
OM Media Group firmographics
Firmographics- Name
- OM Media Group
- Legal name
- OM Media Group
- Website
- https://ommediagroup.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- OM Media Group is a New York-based, founder-led social media marketing agency serving enterprise brands, nonprofits, and B2B/B2C clients with integrated strategy, creator partnerships, content production, and campaign activations delivered through its proprietary OMMG Method framework.
- Ownership category
- akta.pro rank
OM Media Group industry classification
Industry- Product category
- Social Media Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Social Media Community Management & Response (BPAAABAJ)
- akta.pro secondary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
Keywords
Where OM Media Group is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
OM Media Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Strategic Consulting & Advisory Services: Strategy engagements including social audits and roadmaps. Delivered as discrete consulting projects with defined deliverables and timelines.
- Integrated Marketing Campaigns: Full-service marketing execution across owned, paid, and creator channels. Ongoing engagement model with retainer or project-based pricing.
- Creator & Influencer Program Management: Activation and management of creator networks and influencer partnerships as part of integrated campaigns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Social Blueprint - Two-week diagnostic engagement |
| Outcome Based/ Performance | Pay-as-you-go | Project-based engagements |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
OM Media Group product offering
Product offeringCore offering
OM Media Group is a full-service enterprise social media marketing agency that builds integrated social ecosystems for large brands and nonprofits. Its core offering is the OMMG Method—a three-phase framework (Architect, Activate, Optimize) that combines social audits, channel strategy, content creation, influencer/creator partnerships, paid social, and live activations into a continuous optimization system. The entry-level paid engagement is the Social Blueprint, a two-week diagnostic delivering a Social Audit and 30-Day Roadmap starting at $2,500, which serves as an on-ramp to full-service engagements ranging up to $250K+.
Product overview
OM Media Group offers a unified marketing service platform built around its proprietary OMMG Method framework, which encompasses three core phases (Architect, Activate, Optimize). The flagship offering is the Social Blueprint—a two-week paid engagement providing a Social Audit and 30-Day Roadmap starting at $2,500. Supporting service modules include Social & Channel Strategy, Influencer & Creator Marketing, Content Creation & Production, and Campaigns & Activations, all designed to work together as an integrated marketing system for enterprise brands.
Differentiator
Problem solved
Functional benefit
Products and services
- The OMMG Method
- Social Blueprint
Quantifiable outcome
- Nearly 100M impressions and 9,000+ entries generated for Samsung Galaxy smartphone photography campaign
- +2 more outcomes
Companies that use OM Media Group
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
OM Media Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
OM Media Group partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
OM Media Group competitors and assessment
Company assessmentDirect peers
- Viral Nation: Influencer marketing and social media agency providing creator partnerships, content production, and campaign execution for major brands. Closely comparable business model focused on enterprise influencer marketing.
- Mod Op: Full-service marketing agency offering integrated digital, social, influencer, and creative services across enterprise and consumer brands. Similar mid-size integrated agency model serving comparable client mix.
- The Social Element: Social media management and community engagement agency serving global enterprise brands. Comparable in providing social media management, creator activations, and integrated campaign support.
- Tombras: Independent full-service advertising agency providing creative, media, and digital marketing services for enterprise clients. Comparable as an independent, similarly-sized agency serving Fortune 500 brands with integrated capabilities.
- Movement Strategy: Social-first creative agency specializing in integrated campaigns, influencer activations, and content strategy for Fortune 500 brands. Directly comparable as a similarly-sized digital and social media agency serving enterprise clients.
- Obviously: Influencer marketing agency specializing in creator partnerships, content production, and campaign management for enterprise clients. Direct competitor in the enterprise influencer activation space.
Broad incumbents
- VaynerMedia: Larger social media and digital agency serving Fortune 500 clients with integrated campaigns, content, and media services. Operates in the same enterprise social marketing space but at greater scale and broader service breadth.
- Dentsu Creative: Global creative agency network within Dentsu offering integrated brand and social marketing services. Overlaps with OMMG's enterprise social marketing and creator activation capabilities at significantly larger scale.
- Huge: Digital agency providing strategy, design, and marketing services for enterprise clients. Comparable as an integrated digital agency serving large brands, but operates at larger scale with broader capabilities.
- Tinuiti: Performance-driven digital marketing agency offering paid media, influencer, and commerce media solutions to enterprise brands. Comparable enterprise client focus with broader performance and analytics capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
OM Media Group social profiles
Digital presenceOM Media Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
OM Media Group leadership team
Management profileNumber of profiles
Profiles8 records
OM Media Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OM Media Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OM Media Group
What does OM Media Group do?
OM Media Group is a full-service enterprise social media marketing agency that builds integrated social ecosystems for large brands and nonprofits. Its core offering is the OMMG Method—a three-phase framework (Architect, Activate, Optimize) that combines social audits, channel strategy, content creation, influencer/creator partnerships, paid social, and live activations into a continuous optimization system. The entry-level paid engagement is the Social Blueprint, a two-week diagnostic delivering a Social Audit and 30-Day Roadmap starting at $2,500, which serves as an on-ramp to full-service engagements ranging up to $250K+.
Is OM Media Group a public or private company?
OM Media Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OM Media Group founded?
OM Media Group was founded in 2010. It employs 51 to 100 people.
Where is OM Media Group based?
OM Media Group is headquartered in New York, United States, in the North America region.
How does OM Media Group make money?
Three revenue lines are on record. Strategic Consulting & Advisory Services are the primary driver. The others are integrated Marketing Campaigns and creator & Influencer Program Management.
Who are OM Media Group's main competitors?
Direct peers on record are Viral Nation, Mod Op, The Social Element, Tombras, Movement Strategy and Obviously. Broad incumbents are VaynerMedia, Dentsu Creative, Huge and Tinuiti.
Does OM Media Group have an API?
No public API is recorded for OM Media Group.
What industry is OM Media Group in?
OM Media Group's product category is Social Media Marketing Services. Its primary akta.pro industry code is BPAAABAJ, Social Media Community Management & Response, with a secondary code of BPAMALAO, PR, Reputation Management & Earned Media Platforms. Its NAICS code is 541810 and its SIC code is 7311.