The Social Element
The Social Element is a London-based social media agency founded in 2002 that provides community management, strategy, insights, and content services to enterprise brands across global markets.
- Company typePrivate
- Founded2002
- HeadquartersLondon, United Kingdom
- Headcount251–500
- GTM typeB2B
- OfferingServices
What The Social Element does
The Social Element is a UK-headquartered social media marketing agency founded in 2002 by Tamara Littleton in London. The firm offers community management, social insights, strategy, and content services to enterprise brands, and had grown to 251-500 employees prior to its acquisition. The horizontal service orientation targets enterprise clients requiring full-funnel social media and content marketing support.\n\nSpecific product modules, proprietary technology, and pricing structures are not disclosed in available source material; the company's website returned only a verification page during data collection. No AI, API, SDK, or integration footprint is documented. Historically operating as an independent boutique, the firm derived revenue from agency retainers and project-based engagements with major brand customers (no specific logos disclosed).\n\nIn December 2025, TH Global Capital advised Social Element on a strategic sale to MarketFully, a multilingual content marketing platform backed by private equity firm Lightview Capital. Effective May 1, 2026, The Social Element was integrated into MarketFully alongside KeyContent and GetGloby under new group CEO Mathieu Champigny, becoming part of a unified commercial and operational platform.
The Social Element firmographics
Firmographics- Name
- The Social Element
- Website
- https://thesocialelement.agency
- Company type
- Private
- Founded year
- 2002
- Operating status
- Acquired
- Headcount range
- 251–500 employees
- Short description
- The Social Element is a London-based social media agency founded in 2002 that provides community management, strategy, insights, and content services to enterprise brands across global markets.
- Ownership category
- akta.pro rank
The Social Element industry classification
Industry- Product category
- Social Media Marketing Services
- NAICS
- Public Relations Agencies (54182)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Social Media Creative Agencies (Content & Community) (MPAAAAAE)
- akta.pro secondary industries
- Social Media & Community Management (BPAFAAAE), Paid Social Advertising Management (MPAAACAC)
Keywords
Where The Social Element is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
The Social Element business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
The Social Element product offering
Product offeringCore offering
The Social Element is a global social media agency that provides community management, social insights, social strategy, and social content services to major brands. Its work covers managing brand conversations across social platforms, generating insights from social data, and producing content as part of integrated social marketing engagements.
Product overview
Based on the available source data, The Social Element appears to be a social media marketing agency that was acquired by MarketFully as part of a portfolio of content marketing acquisitions including KeyContent and GetGloby. The primary source content (the company website at thesocialelement.agency) returns only a loading/verification page, and no specific product details, modules, or service descriptions were accessible. Additional source material from news articles describes The Social Element in the context of being integrated into MarketFully's unified commercial and operational platform, but does not enumerate specific product offerings, features, or modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Media Community Management Ongoing management of brand conversations and communities across social media platforms for major brands.
- Social Media Insights
Companies that use The Social Element
Customer profileSegments1 record
Ideal customer profiles1 record
The Social Element technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Social Element partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MarketFullycoreThe Social Element was acquired by MarketFully, a multilingual content marketing platform backed by private equity firm Lightview Capital. The acquisition is part of MarketFully's strategy to integrate recent acquisitions including KeyContent, GetGloby, and The Social Element into a unified commercial and operational platform.
Recent moves6 records
Expansion highlights5 records
The Social Element competitors and assessment
Company assessmentDirect peers
- We Are Social: Global creative agency focused on social media marketing, community management and content strategy for major brands. Closest direct peer in scale, geography and service mix to The Social Element.
- Born Social: UK-headquartered social media agency offering community management, content and paid social services to enterprise brands. Direct peer in market and category, often cited alongside The Social Element.
- Social Chain: Social-first agency and media network providing social media marketing, community and influencer services to consumer brands. Direct competitor for enterprise social media mandates.
- Digital Voices: Social media and influencer marketing agency serving enterprise clients with strategy, content and community services. Comparable mid-sized UK social agency peer.
Broad incumbents
- R/GA: Global digital and social agency serving enterprise clients across strategy, content and community. Competes for enterprise social media mandates as part of a broader digital offering.
- 72andSunny: Global creative agency with significant social and brand community work for major brands. Comparable on enterprise creative-led social engagements.
- Dentsu Creative (Social practice): Global advertising network with a dedicated social media and content practice serving major enterprise brands. Competes for large global social media mandates through a broader portfolio offering.
- Sprinklr: Enterprise social media management platform with growing professional services and agency partnerships. Competes for the same enterprise social marketing wallet via tooling and services.
- Hootsuite (social services arm): Best-known social media management platform that also offers agency/managed-services programs for enterprise marketers. Broader incumbent whose services compete for the same enterprise social budget.
- VMLY&R: Global creative/network agency with social media, community and content capabilities for enterprise clients. Larger incumbent overlapping in enterprise social media services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
The Social Element social profiles
Digital presenceThe Social Element financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Social Element leadership team
Management profileNumber of profiles
Profiles4 records
The Social Element funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Social Element M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Social Element
What does The Social Element do?
The Social Element is a global social media agency that provides community management, social insights, social strategy, and social content services to major brands. Its work covers managing brand conversations across social platforms, generating insights from social data, and producing content as part of integrated social marketing engagements.
Is The Social Element a public or private company?
The Social Element is a private company. It is classified as corporate owned and is currently acquired.
When was The Social Element founded?
The Social Element was founded in 2002. It employs 251 to 500 people.
Where is The Social Element based?
The Social Element is headquartered in London, United Kingdom, in the Europe region.
Who are The Social Element's main competitors?
Direct peers on record are We Are Social, Born Social, Social Chain and Digital Voices. Broad incumbents are R/GA, 72andSunny, Dentsu Creative (Social practice), Sprinklr, Hootsuite (social services arm) and VMLY&R.
Does The Social Element have an API?
No public API is recorded for The Social Element.
What industry is The Social Element in?
The Social Element's product category is Social Media Marketing Services. Its primary akta.pro industry code is MPAAAAAE, Social Media Creative Agencies (Content & Community), with a secondary code of BPAFAAAE, Social Media & Community Management. Its NAICS code is 54182 and its SIC code is 7311.