Brave Technology Coop
Brave Technology Coop is a Vancouver-based multi-stakeholder cooperative that builds overdose detection hardware (Buttons, Sensors) and software (App, NORS hotline) using Doppler radar and machine learning to activate community response for harm reduction providers, supportive housing operators, and civic spaces across North America.
- Company typePrivate
- Founded2016
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Brave Technology Coop does
Brave Technology Coop is a Vancouver, BC-based multi-stakeholder cooperative that develops and deploys overdose detection hardware and software for harm reduction service providers, supportive housing operators, and civic spaces across North America. Its product suite consists of three integrated offerings: the Brave App (a mobile application providing anonymous virtual supervised consumption), Brave Buttons (wall-mounted alert devices installed in supportive housing units that connect residents to staff via SMS), and Brave Sensors (passive Doppler radar-based systems that monitor public washrooms for overdose indicators). The underlying technology combines 7-8 GHz Doppler radar with proprietary machine learning algorithms that detect motion stillness combined with prolonged occupancy as overdose risk signals, dispatching alerts via SMS and Microsoft Teams in under five seconds while storing no personally identifying information.
The company generates revenue primarily through annual hardware leasing subscriptions priced at $100 per Button and $500 per Sensor, supplemented by one-time setup and configuration fees of $1,980-$2,000 per building. Distribution is conducted via direct enterprise sales (account executives managing relationships with libraries, housing providers, and community organizations) layered on top of a community-led go-to-market that leverages harm reduction networks, peer advocates, and the cooperative's member structure. Brave is B Corp certified, GDPR compliant, and partially conformant with WCAG 2.1 Level AA, and partners with organizations including Grenfell Ministries, RapidSOS, Microsoft, and Dr. Monty Ghosh on NORS and related initiatives.
Brave Technology Coop firmographics
Firmographics- Name
- Brave Technology Coop
- Legal name
- Brave Technology Co-Op
- Website
- https://brave.coop
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Brave Technology Coop is a Vancouver-based multi-stakeholder cooperative that builds overdose detection hardware (Buttons, Sensors) and software (App, NORS hotline) using Doppler radar and machine learning to activate community response for harm reduction providers, supportive housing operators, and civic spaces across North America.
- Ownership category
- akta.pro rank
Brave Technology Coop industry classification
Industry- Product category
- Overdose Detection Systems
- NAICS
- Home Health Equipment Rental (532283), Emergency and Other Relief Services (624230), Outpatient Mental Health and Substance Abuse Centers (62142)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection) (HLACAFAE)
- akta.pro secondary industries
- Personal Emergency Response (PERS) & Medical Alert Monitoring (HSAHAAAL), Guard Tour / Lone Worker / Duress & Panic Alarm Monitoring (BPAKAFAF), Two-Way Voice Emergency Communication Devices & Services (HSAHAHAF)
Keywords
Where Brave Technology Coop is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Brave Technology Coop business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Hardware Device Leasing: Brave leases devices (Buttons and Sensors) on annual subscription basis. Devices remain property of Brave throughout the contract. 3-year contract terms with automatic renewal. Fees cover hardware, software access, real-time alerting, and full tech support.
- Setup and Configuration Services: One-time setup fee per building covering remote installation support, calibration, database setup, staff onboarding and training, and technical support access. Buttons: $1,980/building. Sensors: $2,000/building.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Brave Buttons - Annual Lease |
| Subscription | Annual | Brave Sensors - Annual Lease |
| One time/ perpetual license | Multi-year contract | Buttons Setup Fee |
| One time/ perpetual license | Multi-year contract | Sensors Setup Fee |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Brave Technology Coop product offering
Product offeringCore offering
Brave provides a suite of overdose detection products that detect overdoses in the critical 5-minute window between occurrence and fatality and activate life-saving community or emergency response. The portfolio includes Brave Buttons (hardware alert buttons installed in supportive housing units), Brave Sensors (passive Doppler radar sensors that monitor public bathrooms and washrooms for stillness and prolonged occupancy), and the Brave App (mobile supervised-consumption tool). Devices are leased on annual subscription contracts that bundle hardware, software, alerting, and technical support, with separate one-time per-building setup fees.
Product overview
Brave Technology Co-Op operates as a multi-stakeholder cooperative offering a suite of overdose detection tools designed to activate life-saving community response. The product portfolio centers on the Brave Overdose Detection System, which encompasses three core products: the Brave App (a mobile application enabling anonymous virtual supervised consumption), Brave Buttons (hardware alert buttons for supportive housing), and Brave Sensors (passive radar-based bathroom monitoring systems). All products connect to a common alert infrastructure that sends notifications to designated responders via SMS text messages and Microsoft Teams channels. The company also offers a Set-up & Configuration Fee for installation and onboarding services. A related service, the National Overdose Response Service (NORS), provides a phone-based overdose prevention hotline for Canadians. Products are available through annual subscription leasing rather than direct purchase.
Differentiator
Problem solved
Functional benefit
Brands
- The Brave App: A smartphone application that provides anonymous virtual supervised consumption, connecting people who use drugs with Supporters for overdose prevention and emergency response.
- Brave Buttons
- Brave Sensors
- National Overdose Response Service (NORS)
Products and services
- Brave App Mobile application that provides anonymous virtual supervised consumption for people who use drugs, connecting callers with designated Supporters. If a caller becomes unresponsive, the app activates community or emergency response through a Rescue Plan.
- Brave Buttons Wall-mounted hardware buttons deployed in supportive housing units that allow residents to request a safety check before using drugs. When pressed, Buttons send discreet SMS alerts to designated responder phones, connecting residents to staff support to prevent overdose fatalities.
- Brave Sensors Passive overdose detection system using 7-8 GHz Doppler radar sensors installed in bathrooms and washrooms. Sensors detect potential overdoses by monitoring for reduction in motion (stillness) and prolonged occupancy, then instantly alert on-site personnel via SMS and Microsoft Teams notifications.
- National Overdose Response Service (NORS) National virtual overdose prevention hotline providing Canadians with confidential, nonjudgmental support from trained supporters available 24/7 via phone call. Operates as a phone-based supervised consumption service that activates emergency response if a caller becomes unresponsive.
- Set-up & Configuration Fee One-time installation service covering remote installation support, system configuration, per-room calibration, secure database setup, staff onboarding and training, and access to the technical support team for each building where Brave Buttons or Sensors are deployed.
Quantifiable outcome
- 18,000+ connections to care facilitated through Brave tools
- +4 more outcomes
Companies that use Brave Technology Coop
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
Brave Technology Coop technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature4 records
Brave Technology Coop partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- RapidSOScoreIntegration partnership to accelerate 9-1-1 response times. Enables real-time intervention for accidental overdoses by alerting emergency contacts or 911 responders through the RapidSOS platform.
- Grenfell MinistriescoreCollaboration on Here4U Scotland virtual overdose prevention pilot program and National Overdose Response Service (NORS) hotline launch.
- Dr. Monty GhoshcoreCo-developed NORS (National Overdose Response Service), an overdose prevention hotline for Canadians providing confidential, nonjudgmental support for people who use drugs.
- MicrosoftcoreBrave alert system integrates with Microsoft Teams, allowing organizations to receive overdose alerts on Teams channels alongside phone alerts. Brave hosts external Teams Channel and invites responders.
- PHS Community Services SocietyminorEarly pilot partner for app beta testing in 2017.
- Research Bodies and Harm Reduction Service ProviderscoreBrave openly exchanges knowledge and creates solutions with research bodies and harm reduction service providers around the world. Multiple collaborations on research papers and implementation studies.
- Alcohol and Drug Action AberdeenminorCollaboration on Here4U Scotland virtual overdose prevention program.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Brave Technology Coop competitors and assessment
Company assessmentDirect peers
- Medical Guardian: Medical Guardian is a leading US medical alert systems company offering in-home and mobile PERS devices with 24/7 monitoring and cellular connectivity. It is a direct peer in business model (hardware lease/sale + monitored subscription) and customer outcomes (emergency detection and response activation), though targeting seniors rather than PWUD.
- Bay Alarm Medical: Bay Alarm Medical provides in-home and on-the-go medical alert systems with US-based 24/7 monitoring centers and cellular-connected devices. Closely comparable subscription hardware-plus-monitoring business model to Brave Buttons and Sensors, with similar reach into housing and care settings.
- MobileHelp: MobileHelp offers cellular-enabled PERS devices including in-home base stations and mobile alert buttons with subscription monitoring. Direct peer to Brave on hardware-as-a-service for emergency detection, though serving senior rather than harm reduction customers.
Emerging players
- Aloe Care Health: Aloe Care Health is a modern connected-care platform combining in-home sensors, voice-activated help, and a caregiver dashboard for elderly monitoring. Comparable to Brave Sensors in using non-camera passive sensors and an integrated alert platform, but focused on senior falls and caregiver coordination rather than overdose.
- Biofourmis: Biofourmis is a remote patient monitoring and virtual care platform that combines wearable biosensors with AI-driven analytics for continuous monitoring outside the hospital. Comparable to Brave in its connected-care + AI-on-sensor-data approach, though applied to chronic disease management rather than overdose detection.
Broad incumbents
- Masimo: Masimo is a global medical technology company specializing in non-invasive patient monitoring sensors and signal processing algorithms used in hospitals and increasingly in remote settings. Comparable to Brave in using proprietary signal-processing technology to infer physiological state, but operating at hospital-grade scale across many clinical parameters rather than overdose-specific detection.
- Philips Lifeline: Philips Lifeline is the largest and longest-established medical alert/PERS provider in North America, offering monitored emergency response for seniors through in-home buttons and wearables. It is the most direct broad incumbent analog to Brave's monitored alert model, but focused on elderly fall/medical events rather than overdose detection.
Others
- RapidSOS: RapidSOS is an emergency response data platform that links connected devices directly to 911 dispatchers and first responders. Brave is integrated with RapidSOS to accelerate emergency response, making RapidSOS a direct technology/integration partner and an adjacent ecosystem player whose platform Brave's alert flow depends on.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Brave Technology Coop social profiles
Digital presenceBrave Technology Coop compliance and trust
Trust signalCompliance3 records
Brave Technology Coop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brave Technology Coop leadership team
Management profileNumber of profiles
Profiles10 records
Brave Technology Coop funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brave Technology Coop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brave Technology Coop
What does Brave Technology Coop do?
Brave provides a suite of overdose detection products that detect overdoses in the critical 5-minute window between occurrence and fatality and activate life-saving community or emergency response. The portfolio includes Brave Buttons (hardware alert buttons installed in supportive housing units), Brave Sensors (passive Doppler radar sensors that monitor public bathrooms and washrooms for stillness and prolonged occupancy), and the Brave App (mobile supervised-consumption tool). Devices are leased on annual subscription contracts that bundle hardware, software, alerting, and technical support, with separate one-time per-building setup fees.
Is Brave Technology Coop a public or private company?
Brave Technology Coop is a private company. It is classified as management employee owned and is currently operating.
When was Brave Technology Coop founded?
Brave Technology Coop was founded in 2016. It employs 11 to 50 people.
Where is Brave Technology Coop based?
Brave Technology Coop is headquartered in Vancouver, Canada, in the North America region.
How does Brave Technology Coop make money?
Two revenue lines are on record. Hardware Device Leasing is the primary driver. The others are setup and Configuration Services.
Who are Brave Technology Coop's main competitors?
Direct peers on record are Medical Guardian, Bay Alarm Medical and MobileHelp. Emerging players are Aloe Care Health and Biofourmis. Broad incumbents are Masimo and Philips Lifeline. RapidSOS is listed as an others.
Does Brave Technology Coop have an API?
No public API is recorded for Brave Technology Coop.
What industry is Brave Technology Coop in?
Brave Technology Coop's product category is Overdose Detection Systems. Its primary akta.pro industry code is HLACAFAE, Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection), with a secondary code of HSAHAAAL, Personal Emergency Response (PERS) & Medical Alert Monitoring. Its NAICS code is 532283 and its SIC code is 8000.