What Southern Home Services does

Southern Home Services is a private home services consolidator founded in 2016 and headquartered in Maitland, Florida. The company acquires and operates residential HVAC, plumbing, and electrical service businesses, retaining acquired brand names and local teams while centralizing technology, marketing, finance, HR, and procurement. As of May 2026, the platform comprises 28 service businesses operating across 11 states in the Southeast, Midwest, and Mid-Atlantic United States, supported by 500+ employees and a fleet of 1,200 vehicles, and serving 1,500,000+ total customers with 300,000+ households served annually. Services span air conditioning, heating, plumbing, electrical, indoor air quality, generator installation (including Generac), and smart home automation, supplemented by the Complete Comfort Club annual maintenance membership offering priority service, 15% discounts, and twice-yearly tune-ups.

The underlying technology stack is built on ServiceTitan's field service management platform, which the company adopted enterprise-wide as the first enterprise-scale customer of ServiceTitan's Max Program AI automation in January 2026, integrating Atlas AI across demand generation, customer intake, intelligent dispatching, and job execution for all 27 then-existing businesses. Additional technology partnerships include Interplay Learning VR-based technician training delivered via Meta Quest headsets across 27 locations in 11 cities, the Contractor Commerce company-wide e-commerce platform launched in June 2025, and a Quilt smart heat pump product partnership covering nine Sun Belt markets. The company is owned by middle-market private equity firm Gryphon Investors through the NAEHS (North American Essential Home Services) holding company, which it joined in October 2021 when Gryphon acquired the business from MSouth Equity Partners; management retained a meaningful equity stake.

Revenue is generated primarily through one-time service fees for repair, installation, and maintenance work, with a recurring subscription revenue stream from the Complete Comfort Club membership. The go-to-market model is sales-led and field-service driven: each retained local brand operates its own customer-facing channels (phone, website, e-commerce) while benefiting from centralized digital marketing (SEO, PPC, social), procurement leverage, and shared back-office infrastructure. The target customer segments are residential homeowners and small commercial establishments requiring HVAC, plumbing, and electrical services. Pricing is quote-based and not publicly disclosed, and overall company revenue is not disclosed in available sources.

Name

Southern Home Services

Legal name

Southern Home Services

Website

https://southernhomeservices.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Southern Home Services is a private, PE-backed consolidator that acquires and operates residential HVAC, plumbing, and electrical service businesses across 11 U.S. states, retaining 28 local brands while centralizing technology (ServiceTitan), marketing, procurement, and back-office support.

Ownership category

akta.pro rank

Headquarters

HQ city

Maitland

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Residential HVAC, Plumbing & Electrical Services: One-time service fees for repair, installation, and maintenance of HVAC systems, plumbing, and electrical services. Revenue generated through on-demand service calls, emergency repairs, and scheduled maintenance. Services include air conditioning, heating, indoor air quality, plumbing repairs, electrical repairs, generator installation, and smart home automation.
2. Complete Comfort Club Membership: Recurring subscription membership offering priority service, 15% discount on repairs, free tune-ups and inspections twice yearly, and 100% satisfaction guarantee for one year.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Southern Home Services is a home services consolidator that acquires and operates local residential HVAC, plumbing, and electrical service companies across 11 states. The company retains the acquired brands and local identities while providing centralized technology, marketing, HR, finance, and procurement support, delivering one-call solutions for homeowners' heating, cooling, plumbing, electrical, generator, indoor air quality, and smart home needs.

Product overview

Southern Home Services is a multi-brand home services consolidator that operates a platform of 27 local brands across 11 states in the Southeast, Midwest, and Mid-Atlantic United States. The company provides residential HVAC, plumbing, and electrical services through independent sub-brands (such as Blazer Heating, Air & Plumbing, Fox Service Company, C.M. Mose & Son, Nick's Plumbing, and Dunn's HVAC) that retain their local identities while leveraging shared infrastructure. The portfolio includes Complete Comfort Club maintenance programs, and the company has adopted ServiceTitan's Max Program with AI automation (including Atlas AI) across its operations. Services span air conditioning, heating, plumbing, electrical, indoor air quality, generators, and smart home solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Advanced Air Home Services: HVAC, plumbing and electrical services in Florida
• FAST of Florida
• Patricks Heating & Air Conditioning
• Cunningham Associates Heating & Air
• Fox Service Company
• Precision Heating & Air
• Five Star Plumbing Heating Cooling Electric
• Mission Plumbing Heating & Cooling
• Dial Duron Service Co.
• A+ Heating & Cooling - Electrical
• Swift Services Heating Cooling & Electrical
• C.M. Mose & Son
• M.E. Flow Heating, Cooling, Plumbing & Electric
• Elite Electric Plumbing & Air
• Nick's Plumbing & Air Conditioning
• Dunn's HVAC, Plumbing, & Electrical
• Blazer Heating, Air and Plumbing
• David Gray Electrical, Plumbing, Heating & Air
• ACE Solves It All
• Assured Comfort Heating, Air & Plumbing
• Allen's Air Conditioning, Heating, Plumbing & Duct Cleaning
• Valley Heating & Cooling
• Presidential Heating & Air Conditioning
• Pro-Tech Air Conditioning & Plumbing Service
• The Plumbing & Air Service Co.
• Yellow Dot Heating & Air Conditioning

Products and services

• Air Conditioning Services Air conditioning installation, repair, and maintenance services offered across all 27 brand locations in 11 states for residential homeowners.
• Heating Services Heating system installation, repair, and maintenance services delivered across all Southern Home Services brand locations for residential customers.
• Plumbing Services Residential plumbing repair and installation services, including water heater installation, offered through all brand locations.
• Electrical Services Residential electrical repair and installation services offered across the Southern Home Services brand portfolio.
• Indoor Air Quality Services Installation and servicing of air purifiers, UV germicidal lights, and HEPA filtration systems to improve residential indoor air quality.
• Generator Services Residential generator installation and repair services, including Generac generators, offered through brands such as C.M. Mose & Son.
• Smart Home Services Smart home automation services including smart thermostat installation and integration for residential customers.
• Complete Comfort Club Membership Annual subscription maintenance program providing two HVAC tune-ups per year, priority 24/7 service, 15% discount on repairs, and 100% satisfaction guarantee for one year, available to residential customers across all brands.
• Acquisition Program for Home Service Businesses Buy-side program for owners of residential HVAC, plumbing, and electrical service companies with $2M+ revenue seeking succession planning or exit; provides centralized technology, marketing, HR, and procurement support while preserving local brand identity.

Quantifiable outcome

• 1,500,000+ customers served across 27 businesses
• +1 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Interplay LearningcoreTechnology or Integration · 5 May 2026Southern Home Services partnered with Interplay Learning to use Meta Quest VR headsets for training employees in HVAC, plumbing, and facilities management across its 27 locations in 11 cities. The partnership addresses the skilled trades sector shortage of 110,000 unfilled HVAC positions nationwide.
• Clew PartnersminorImplementation/ SI/ Consulting Partner · 23 February 2026Clew Partners served as buy-side advisor to Southern Home Services for the acquisition of Dunn's HVAC, Plumbing & Electrical.
• QuiltcoreStrategic or Co-development Partner · 17 February 2026Quilt partnered with Southern Home Services to deploy its smart heat pump systems across nine markets in Florida, Georgia, South Carolina, and Texas. The partnership represents one of Quilt's largest single geographic expansions, positioning Quilt to strengthen its competitive position against incumbent HVAC manufacturers in key Sun Belt markets.
• ServiceTitancoreTechnology or Integration · 13 January 2026Southern Home Services became the first enterprise-scale customer to adopt ServiceTitan's Max Program, integrating native AI across demand generation, dispatching, and job execution across 27 of its businesses. The Max Program integrates ServiceTitan's full suite of Pro Products including Atlas AI assistant across the entire business lifecycle.
• Contractor CommercecoreTechnology or Integration · 4 August 2025Southern Home Services partnered with Contractor Commerce to deploy a company-wide e-commerce platform across its 27 brands. The new platform, launched in June 2025, enables customers to browse and purchase HVAC, plumbing, and electrical services online.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Wrench Group: PE-backed (Leonard Green) home services consolidator operating multiple regional HVAC, plumbing, and electrical brands across the U.S. Closely comparable roll-up playbook — acquire local operators, retain brands, centralize support infrastructure.
• Heartland Home Services: PE-backed HVAC, plumbing, and electrical services consolidator. Highly comparable in business model — multi-brand roll-up of residential home service companies with shared support infrastructure.
• Goettl Air Conditioning & Plumbing: Residential HVAC and plumbing services provider across the Southwest. Comparable multi-brand, multi-trade home services operator competing for the same technician and customer pools as Southern Home Services.
• Service Experts (Lennox): National residential HVAC, plumbing, and electrical services provider owned by Lennox International. Most direct competitor to Southern Home Services in multi-trade home services at scale, with similar multi-brand operating model and 24/7 service positioning.
• Right Time Heating & Air Conditioning: Canadian residential HVAC services consolidator that, together with Southern Home Services, sits under NAEHS (North American Essential Home Services) owned by Gryphon Investors. Same playbook, same sponsor — strongest comparable peer.
• Horizon Services: Mid-Atlantic residential HVAC, plumbing, and electrical services provider. Direct geographic overlap with Southern Home Services' growing Virginia/Mid-Atlantic footprint (Blazer, M.E. Flow, AirPlus).
• Peterman Brothers: Midwest-focused residential HVAC, plumbing, and electrical services company. Directly comparable multi-trade home services model with similar brand-led, technician-driven service delivery.

Regional players

• CoolToday: PE-backed residential HVAC, plumbing, and electrical services provider in the Southeast (Florida, Georgia, the Carolinas) — overlapping directly with Southern Home Services' core Sun Belt geographies.

Broad incumbents

• ARS / Rescue Rooter (APi Group): Large national residential HVAC, plumbing, and electrical services platform owned by APi Group. Historically linked to ServiceMaster (where Southern's CEO Bryan Benak spent 17 years). Closest 'incumbent' analog at greater scale and broader geography.
• HomeServe USA: Public home services and repair membership platform providing HVAC, plumbing, electrical, and appliance coverage to millions of U.S. households. Comparable recurring-membership model to Southern Home Services' Complete Comfort Club.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/southernhvac

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries20 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A10 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern Home Services