Best Life Brands

What Best Life Brands does

Best Life Brands is a privately held, multi-brand franchise platform serving the senior care continuum in North America, controlled by The Riverside Company. Founded in 2019 as a holding entity and assembled through a series of acquisitions beginning in 2017, the platform comprises six complementary franchise brands: ComForCare and At Your Side Home Care (non-medical in-home care), CarePatrol (senior placement and referral), Blue Moon Estate Sales (estate liquidation), Boost Home Healthcare (in-home clinical nursing and therapy), and Next Day Access (accessibility and mobility solutions). As of early 2026, the platform operates nearly 800-900+ franchise locations across the United States and Canada, with three brands (CarePatrol, ComForCare, Next Day Access) ranked in the Franchise Times Top 400 for 2025.

The franchise model is the core commercial mechanism: Best Life Brands licenses its brands, operating systems, proprietary care programs (DementiaWise, Gaitway, Joyful Memories, Meaningful Activities), and centralized marketing, training, and technology infrastructure to independent franchisee-owners who deliver services to end clients. Revenue derives from initial franchise fees and ongoing royalty payments, supplemented by protected territory grants, dedicated Franchise Business Coaches, and shared referral economics across the brand portfolio. GTM motion is direct franchise sales, supported by LinkedIn, discovery days, IFA event participation, VetFran military franchisee discounts, and industry publication presence.

The company is led by CEO J.J. Sorrenti (appointed April 2020) with CFO Kevin Vesely, CMO Jennifer LoBianco, and VP of Franchise Development David Tarr. The technology stack is described as a shared franchise platform supporting multiple brands with infrastructure for marketing, operations, and technology; there is no public API or documented AI/ML capability. Strategic direction is shaped by demographic tailwinds (10,000 Americans turning 65 daily; 70M Americans aged 65+ projected by 2030; $300B home care market) and the PE sponsor's continued buy-and-build posture, with a stated target of 1,000 total locations by 2026.

Name

Best Life Brands

Legal name

Best Life Brands, LLC

Website

https://bestlifebrands.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Best Life Brands is a Riverside Company-backed franchise platform operating six senior care brands — ComForCare, CarePatrol, Blue Moon Estate Sales, Boost Home Healthcare, Next Day Access, and At Your Side — across nearly 900 locations in North America, serving aging adults and their families through in-home care, placement, and accessibility services.

Ownership category

akta.pro rank

Product category

Senior Care Franchising

NAICS

Nursing and Residential Care Facilities (623), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Home Health Equipment Rental (532283)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Home Care Franchise Network Staffing & Placement (HSABAMAJ)

akta.pro secondary industries

Senior Move Management (HSAFAFAD), Senior Living & 55+ Community Brokerage (BPAJAAAH)

Keywords

• Senior care franchising
• In-home care services
• Senior placement services
• Home healthcare franchising
• Estate sale franchising

Headquarters

HQ city

Bloomfield Hills

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Franchise Fees and Royalties: Best Life Brands generates revenue through initial franchise fees paid by new franchisees and ongoing royalty payments from existing franchise locations across its portfolio of brands including ComForCare, CarePatrol, Blue Moon Estate Sales, Boost Home Healthcare, and Next Day Access
2. Franchise System Growth: Revenue supported by expansion of franchise network with nearly 200 new franchise agreements in 2025 and plans to reach 1,000 locations in 2026

Pricing tiers

Distribution channels6 records

Marketing channels6 records

Core offering

Best Life Brands is a franchise holding company that owns and operates six senior care franchise brands spanning the continuum of care. The company licenses these brands to independent franchisees who deliver in-home care, senior placement, estate sales, home healthcare, and accessibility/mobility solutions to aging adults across North America. Revenue is generated through initial franchise fees and ongoing royalty payments from nearly 800 franchise locations.

Product overview

Best Life Brands is a franchise platform company operating a multi-brand portfolio of senior care service businesses. The company offers six distinct franchise brands spanning the continuum of care: ComForCare and At Your Side (in-home care), CarePatrol (senior placement), Blue Moon Estate Sales (estate liquidation), Boost Home Healthcare (in-home clinical/healthcare services), and Next Day Access (accessibility/mobility solutions). Each brand operates as an independent franchise system with its own proven business model, training, and support infrastructure. The brands are designed to work symbiotically, with one picking up where another leaves off, enabling franchisees to partner, share referral sources, and provide comprehensive solutions for seniors at various stages of care needs.

Differentiator

Problem solved

Functional benefit

Brands

• DementiaWise: ComForCare's proprietary program for people with Alzheimer's or other forms of dementia, focused on accentuating the positive by supporting remaining skills and abilities.
• Gaitway
• Joyful Memories
• Meaningful Activities

Products and services

• ComForCare Premier in-home care franchise helping older adults stay independent and providing respite care for family caregivers, with specialized programs including DementiaWise, Gaitway, and Joyful Memories.
• At Your Side Home Care In-home care franchise operating specifically in the Houston, Texas market, committed to helping people live their best life with special programs for Alzheimer's disease and dementia.
• CarePatrol Nation's largest senior placement franchise helping families find safer care options including assisted living, independent living, memory care, in-home care, and nursing homes, at no charge to families.
• Blue Moon Estate Sales Leading estate sale franchise in the U.S. specializing in professional residential and commercial liquidation services for individuals relocating, downsizing, or handling personal assets.
• Boost Home Healthcare In-home healthcare franchise offering nursing, physical therapy, occupational therapy, and speech therapy services to enhance at-home healing and support recovery.
• Next Day Access Accessibility and mobility solutions franchise providing and installing wheelchair ramps, in-home lifts, grab bars, and automatic door openers for residential and commercial properties.

Quantifiable outcome

• 166 new franchises added in 2024, bringing total to 775 locations - all-time high
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• SeniornicitycoreGTM or Marketing Partner · 22 October 2025Seniornicity announced a national partnership with Best Life Brands to provide free and premium listings for senior-focused businesses to franchisees across the U.S. and Canada. The collaboration aims to help families find trusted senior care services more easily and boost online visibility for providers. The partnership involves franchisees from several brands within Best Life Brands including in-home caregiving and senior solution services.

Scale indicators17 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• A Place for Mom: Senior placement and referral service helping families find assisted living, memory care, and home care. Directly comparable to CarePatrol's placement franchise model, though structured as a corporate-led service rather than a franchise platform.
• Right at Home: International franchisor of in-home care and assistance for seniors and adults with disabilities. Directly comparable franchise structure, mission, and service portfolio to ComForCare.
• HomeWell Care Services: Franchisor of personal care, companionship, and home health services for seniors. Comparable franchise-led home care model with similar target franchisee profile and senior end-customers.
• Always Best Care Senior Services: Franchisor offering in-home care, assisted living placement, and skilled home health. The combined in-home care plus placement offering makes it the closest multi-service comparable to CarePatrol plus ComForCare within a single brand.
• Visiting Angels: One of the largest national senior home care franchise networks offering non-medical personal care. Closely comparable to ComForCare/At Your Side in franchise model, target customer, and service offerings.
• Senior Helpers: Franchisor of in-home senior care services including specialized Alzheimer's and dementia care programs. Closely comparable to ComForCare's DementiaWise program and franchise-led home care delivery model.
• BrightStar Care: National franchisor of home care and medical staffing services. Directly comparable to ComForCare and Boost Home Healthcare in offering both non-medical and skilled home health franchise opportunities to entrepreneurs.
• Amada Senior Care: Franchisor of in-home senior care and assisted living placement services. Comparable franchise-led model serving families navigating care options for aging loved ones, similar to the ComForCare/CarePatrol combination.

Broad incumbents

• Encompass Health: Large public operator of inpatient rehabilitation hospitals and home health/hospice services. Comparable in the home health/hospice continuum to Boost Home Healthcare, though operating at much larger scale as a publicly traded incumbent.

Emerging players

• Honor Technology: Technology-enabled home care platform pairing caregivers with older adults. An emerging, venture-backed competitor bringing digital operating systems to the same home care market ComForCare/Boost franchisees serve, with potential partnership or competitive implications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/best-life-brands-llc

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries6 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Best Life Brands