What NXTLVL does

NXTLVL (legally NXTLVL Education Ltd, registered in England and Wales, company number 13982612) is an AI-powered online learning platform that develops timeless problem-solving skills in children aged 7-11 through game-based learning. The company was founded in 2023 and is headquartered in Nottinghamshire, UK, with an EEA representative office in Athens, Greece. Its core product consists of 20-minute daily "Mini Missions" covering six skill domains (synthesizing ideas, logical reasoning, decision-making, negotiation, identifying emotions, and leadership), supported by a "Superhuman AI Coach" that conducts role-playing sessions with hundreds of life-like expert personas and a personalized progression system that surfaces weekly AI Highlights. Live Collaborative Sessions delivered via Zoom with human facilitators extend the asynchronous AI experience into synchronous, globally distributed team problem-solving, and the Problem Solving Olympiad serves as a flagship tournament that engages progressive schools worldwide as institutional partners (MESA, BC-HIGH, Laurel Springs, Minerva, Repton, and others).

The platform is built on AWS infrastructure in the Dublin Region, with HubSpot for CRM, Stripe for subscription billing, Twilio-Segment for behavioral analytics, Google Drive for collaboration, and Hotjar for web analytics. Monitization is primarily subscription-based with a trial period, supplemented by optional paid 1:1 human coaching add-ons accessible through the Parent Portal; the Olympiad and progressive-school partnerships represent a secondary institutional motion. Go-to-market combines product-led self-serve (PLG) for consumers, demo-request-driven inside sales for high-touch families and schools, and event-driven community engagement through the Olympiad. The team is small (11-50 employees) and anchored by academic advisors from MIT, Harvard, and UC Irvine, including Professor Kurt Squire (game-based learning) and Dr. Jennifer Groff (Education Innovation).

Service regions span the UK, US, EU, GCC, and LATAM, and the company appears to receive non-dilutive institutional capital via the EU NextGeneration / Greece 2.0 programme, consistent with its Athens office. No disclosed revenue, ARR, subscriber counts, or institutional contract values are available, and the only funding event on record (2023-01-15) shows $0 with investors Genesis Ventures and Metavallon VC, suggesting an early-stage company whose commercial scale remains unverified.

Name

NXTLVL

Legal name

NXTLVL Education Ltd

Website

https://nxtlvl.ai

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

NXTLVL is an AI-powered online learning platform for children aged 7-11 that develops problem-solving skills through 20-minute daily game-based missions, a generative AI Coach with role-playing expert personas, live collaborative Zoom sessions, and a Problem Solving Olympiad for progressive schools worldwide.

Ownership category

akta.pro rank

Product category

AI-Powered Learning Platform for Children

NAICS

Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Special Education & Learning Differences Virtual Tutoring Platforms (EDANAGAJ)

Keywords

• AI learning platform
• Educational technology
• Game-based learning
• Children problem-solving skills
• Online tutoring platform

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Subscription Plans: Recurring subscription model with multiple tiers. A trial period is available for all subscription levels allowing families to explore the platform before committing.
2. 1:1 Human Coaching Sessions: Optional add-on sessions with human coaches available for families seeking more personalized attention and deeper skill development
3. School/Institutional Subscriptions: Progressive schools worldwide participate in the Olympiad and likely have institutional access agreements for the platform

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

NXTLVL is an AI-powered online learning platform ("Problem Solving Club") for children aged 7–11 that delivers 20-minute daily immersive Mini Missions and live collaborative team sessions guided by a superhuman AI Coach and human facilitators, with a Parent Portal for progress monitoring and an optional 1:1 human coach add-on. The platform is offered on a subscription basis directly to families and is complemented by the Problem Solving Olympiad tournament used to onboard progressive schools worldwide.

Product overview

NXTLVL is a unified AI-powered education platform designed for children aged 7-11 that combines multiple learning modalities: self-paced mini missions with adaptive AI coaching, live collaborative sessions with human facilitators, and competitive team events. The core NXTLVL Platform integrates an AI Coach that generates personalized role-playing experiences, a progression system that adapts to skill levels, and a Parent Portal for monitoring progress. The platform's main components include Mini Missions (daily skill-building challenges), Live Collaborative Sessions (team-based learning with peers worldwide), and the Problem Solving Olympiad (competitive tournament for schools). All components are unified under the AI Coach that provides continuous guidance and feedback.

Differentiator

Problem solved

Functional benefit

Brands

• Problem Solving Olympiad: A global tournament program where progressive schools compete in problem-solving challenges, celebrating essential problem-solving skills.

Products and services

• NXTLVL Problem Solving Club Platform Subscription-based AI-powered learning platform for children aged 7–11 that combines daily Mini Missions, an AI Coach, and live collaborative sessions to train timeless problem-solving skills (synthesizing ideas, logical reasoning, decision-making, negotiation, identifying emotions, leadership).
• AI Coach Superhuman AI Coach that acts as an intellectual sparring partner, offering role-playing experiences with hundreds of life-like expert personas, personalized advice, and reflective feedback to help children develop skills.
• Mini Missions 20-minute daily immersive learning challenges that train problem-solving skills including synthesizing ideas, logical reasoning, decision-making, negotiation, identifying emotions, and leadership through progressively complex practice.
• Live Collaborative Sessions Team-based problem-solving sessions led by human facilitators, delivered via Zoom, where children from around the world collaborate in real time on complex problems to build collaboration and communication skills.
• Parent Portal Dashboard for parents and guardians providing insights into a child's achievements, learning objectives, progress highlights, and tips for supporting learning at home, including the option to add 1:1 human coaching sessions.
• Problem Solving Olympiad International tournament for progressive schools worldwide that tests and celebrates essential problem-solving skills through competitive team challenges, and serves as the institutional engagement channel for school partnerships.

Named customers11 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature6 records

Partnerships

Ten partnerships are on record, tiered core.

• AWS Data Centres (Dublin Region)coreTechnology or IntegrationCloud infrastructure provider for data storage. All customer data is stored on AWS Data Centres in the Dublin Region within the EEA.
• HubspotcoreTechnology or IntegrationCRM provider used for customer relationship management and marketing automation.
• Google / Google DrivecoreTechnology or IntegrationCloud storage and productivity tools used for data storage and collaboration.
• ZoomcoreTechnology or IntegrationVideo conferencing platform used for live collaborative sessions with human facilitators.
• StripecoreTechnology or IntegrationPayment processing provider for subscription billing and financial transactions.
• Professor Kurt SquirecoreOthersGame-based learning expert from MIT providing advisory expertise and credibility to the educational methodology.
• Shobhana Bhushan, M.Ed.coreOthersLearning & Facilitation Lead contributing to curriculum development and instructional design.
• Martyn JonescoreOthersHead of Game Design & Product leading product development and gamification strategy.
• Dr. Jennifer GroffcoreOthersEducation Innovation expert contributing to strategic direction and educational research integration.
• Progressive Schools Olympiad ParticipantscoreChannel Partner/ Reseller/ DistributorPartnership with progressive schools worldwide including MESA, BC-HIGH, Laurel Springs, Elite, Minerva, Alverno, Prisma, Hilltop, Williamsburg, Repton, and Benton-Benendini for the Problem Solving Olympiad tournament.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Outschool: Online marketplace for live classes and tutoring for children, including problem-solving and critical-thinking categories. Closely comparable to NXTLVL in delivering online, parent-paid enrichment for kids with subscription/marketplace dynamics.
• Prodigy Education: Game-based learning platform for children (math focus) that combines adaptive gameplay with curriculum. Directly comparable to NXTLVL in using game mechanics and personalization to drive skill development in young learners.
• Tynker: Game-based learning platform for kids (coding/STEM) with subscription tiers and school partnerships. Comparable to NXTLVL in target age, gamified learning approach, and dual B2C/B2B distribution.
• SplashLearn: Game-based math and reading platform for K-5 children with subscription and school offerings. Comparable to NXTLVL in age band (overlaps 7-11), adaptive learning technology, and freemium-to-paid conversion model.
• Newsela: Instructional content platform for K-12 with adaptive reading and skill development. Comparable to NXTLVL in targeting skill development (rather than just knowledge) for school-aged children, with school/institutional sales motion.
• ClassDojo: Communication and skill-development platform used by teachers and parents for primary-school children. Comparable to NXTLVL in targeting the 7-11 age band, parent-school engagement loop, and soft-skills focus.

Broad incumbents

• Khan Academy (Khanmigo): Free educational platform for K-12 with AI tutor Khanmigo. Comparable to NXTLVL as a broad incumbent offering AI-powered learning experiences, with overlapping age band and problem-solving content.
• IXL Learning: Subscription-based personalized learning platform covering math, English, science, and social studies for K-12. Comparable to NXTLVL as a broad incumbent in adaptive learning for school-aged children with subscription and school sales.
• Byju's: Large global edtech company offering live tutoring, adaptive learning, and AI-driven content for K-12. Comparable to NXTLVL as a broad incumbent spanning live tutoring and AI learning for school-aged children across multiple geographies.

Regional players

• Matific: Game-based math platform for primary school children, with strong presence in EMEA/Australia and emerging US presence. Comparable to NXTLVL in game-based learning for the 7-11 age band and school institutional sales motion, with overlapping geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NXTLVL