What Weekdone does

Weekdone is a privately held SaaS company headquartered in Tartu, Estonia, founded around 2012–2013 by Veli-Johan Veromann and Jüri Kaljundi. The company builds a cloud-based OKR (Objectives and Key Results) platform that combines quarterly goal-setting with a weekly PPP (Plans, Progress, Problems) reporting methodology, plus modules for KPI tracking, project and initiative management, and continuous performance management (1:1 feedback, pulse surveys, kudos). The platform is delivered as a modular web product with iOS and Android mobile apps and a developer API, and integrates with Slack, Microsoft Teams, Google Sheets, Zapier, Asana, Basecamp, Atlassian JIRA, and Google SSO. It supports eight languages and serves "thousands of companies" globally across diverse verticals including construction, DevOps, high-performance computing, and music rights management (e.g., Zlien, Humanitec, Exxact Corp, BMAT).

The business model is a tiered subscription SaaS with a freemium entry point (free for up to 3 users or a 14-day full-feature trial with no credit card required), layered with an enterprise field-sales motion via a "Book a Demo" CTA. Go-to-market is product-led growth — self-serve registration through weekdone.com, supplemented by an extensive content engine (Weekdone blog, OKR Learning Center, Weekdone Academy newsletter with 119+ editions, ebooks, webinars, YouTube) and organic social channels (LinkedIn, Twitter, Facebook, Dribbble). A related sub-brand, Team Compass, operates as a separate surface for the same OKR/weekly-planning methodology. Revenue is subscription-recurring; pricing is not publicly disclosed.

Operationally, Weekdone runs lean: disclosed external funding is minimal — a $90,000 round in March 2011 and a $200,000 seed round in November 2013 from Kima Ventures and RubyLight — with no subsequent funding rounds, acquisitions, or leadership changes reported. Headcount sits in the 11–50 range (historical mention of 6+ employees in 2014). The company has no disclosed parent company, no subsidiaries, and no public recognition beyond a 2023 Google Analytics Category Leaders award. Product development remained active through 2023 with monthly feature releases, suggesting a stable, capital-efficient, bootstrapped operation rather than a venture-scaled growth story.

Name

Weekdone

Legal name

Weekdone

Website

https://weekdone.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Weekdone is a Tartu, Estonia-based SaaS platform founded around 2012 that provides OKR goal-setting, weekly PPP progress reporting, KPI tracking, and continuous performance management to thousands of growing companies worldwide via a freemium subscription model.

Ownership category

akta.pro rank

Product category

OKR and Goal Management Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Performance Management & OKRs (BPACAPAF)

Keywords

• OKR software
• Goal tracking
• Weekly reporting
• Performance management
• Team alignment

Headquarters

HQ city

Tartu

HQ country

Estonia

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Revenue model

1. Subscription Plans: SaaS subscription model with tiered pricing for different team sizes. Free tier available for up to 3 users or 14 days with full features. Premium tiers for larger organizations requiring additional features and support.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels10 records

Core offering

Weekdone is a cloud-based OKR (Objectives and Key Results) software platform that enables organizations to set quarterly objectives, track progress through key results, and run weekly PPP (Plans, Progress, Problems) check-ins across teams. The platform combines OKR lifecycle management, KPI tracking, initiative management, pulse surveys, and 1:1 feedback into a single SaaS product with freemium and tiered subscription pricing.

Product overview

Weekdone is a unified OKR (Objectives and Key Results) software platform consisting of multiple integrated modules: the core Weekdone platform for goal tracking and weekly status reporting, with four primary modules (OKR Management & Strategy Execution, Weekly Progress Reporting, Project Tracking & Team Planning, and Continuous Performance Management). The platform centers around the PPP (Plans, Progress, Problems) methodology for weekly check-ins. Related offerings include Team Compass (a sub-brand for goal setting and planning), the Weekdone Learning Center (educational resources), and mobile apps for iOS and Android. Weekdone integrates with tools like Slack, Microsoft Teams, Google Sheets, Zapier, Asana, Basecamp, and Atlassian JIRA.

Differentiator

Problem solved

Functional benefit

Brands

• Team Compass: Online goal setting and weekly planning platform by Weekdone using OKR framework. Provides team management software with goal tracking, weekly reports, one-on-ones, and pulse surveys.

Products and services

• Weekdone Cloud-based OKR (Objectives and Key Results) software platform for goal tracking and weekly status reporting, enabling organizations to set quarterly objectives, track progress through key results, and facilitate weekly PPP check-ins across teams.
• Team Compass Online goal-setting and weekly planning platform by Weekdone using the OKR framework for tracking company weekly tasks, progress, one-on-ones, and pulse surveys.

Quantifiable outcome

• Companies report reduced meeting time by sharing weekly updates beforehand
• +1 more outcomes

Named customers4 records

Segments5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature14 records

Partnerships

Three partnerships are on record, tiered core.

• Google SheetscoreTechnology or IntegrationIntegration allowing auto-updates for KPIs, Initiatives, and Key Results. Users can connect Weekdone to Google Sheets to keep metrics updated automatically from thousands of data sources.
• SlackcoreTechnology or Integration2-way Slack integration to show updates and notifications in Slack channels. Enables viewing, adding, and updating OKRs directly from Slack with newsfeed integration.
• Microsoft TeamscoreTechnology or IntegrationMicrosoft Teams app integration allowing users to view and update Weekly Planning, OKRs, and receive notifications directly within Teams.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• WorkBoard: Enterprise-focused OKR and strategy execution platform used by large organizations for aligning objectives and tracking results. Directly competes with Weekdone in the OKR category, particularly at the enterprise tier where WorkBoard has stronger penetration.
• Perdoo: OKR and KPI management software for strategy execution, with similar emphasis on visual goal hierarchy and progress tracking. Directly comparable to Weekdone on product functionality and target mid-market / growing company segments.
• Gtmhub (Quantive): OKR platform (now Quantive) for setting, tracking, and aligning goals across teams. Comparable product offering and customer base to Weekdone, with stronger enterprise sales footprint post-rebrand and funding rounds.
• Lattice: Performance management and OKR/goal-tracking platform combining continuous performance, 1:1s, and engagement surveys. Overlaps with Weekdone's OKR and continuous performance management modules, targeting similar mid-market and enterprise HR buyers.
• 15Five: Continuous performance management platform with weekly check-ins, OKRs, pulse surveys, and 1:1s — directly comparable to Weekdone's combined OKR/PPP/performance management value proposition, with a stronger US enterprise presence.

Broad incumbents

• Microsoft Viva Goals: OKR module within Microsoft Viva, bundled with Microsoft 365 and Teams. Competes with Weekdone at the enterprise tier by offering OKR functionality as part of an existing enterprise agreement, undercutting standalone vendors on price and integration friction.
• Asana: Work management platform with goal/portfolio tracking capabilities that overlap with Weekdone's initiatives and OKR modules. Already integrated with Weekdone, but competes for budget on broader team planning and project tracking use cases.
• monday.com: Work OS with goal tracking, project planning, and reporting modules. Competes with Weekdone for cross-functional team planning and goal visibility budgets at growing companies, with stronger public-company brand and capital.
• ClickUp: All-in-one productivity platform with goals, tasks, docs, and dashboards. Overlaps with Weekdone's OKR and weekly planning modules, particularly for SMB and growth-stage customers seeking a broader work management suite.

Others

• Atlassian Jira Align: Enterprise agile planning and OKR/strategy execution tool from Atlassian. Adjacent rather than direct because of its agile-at-scale emphasis, but competes in the same strategy execution category as Weekdone and is already integrated via the JIRA reporting plugin.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/weekdone
• YouTubeyoutube.com/user/weekdone
• Facebookfacebook.com/weekdone
• LinkedInlinkedin.com/company/weekdone

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weekdone