ViralSweep
ViralSweep is a Boston-based, self-serve SaaS platform that lets e-commerce brands and agencies build and manage sweepstakes, giveaways, and contest campaigns via embeddable widgets, with 60+ native integrations to email, SMS, CRM, and e-commerce systems.
- Company typePrivate
- Founded2012
- HeadquartersBoston, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What ViralSweep does
ViralSweep is a self-serve, cloud-based SaaS platform that enables businesses to create, run, and manage promotional campaigns — sweepstakes, giveaways, contests, instant wins, waitlists, and hashtag-driven promotions — through embeddable widgets on their own websites. Operated by AppHub, LLC (dba Clearer) and headquartered in Boston, the platform is organized as a suite of 14+ specialized apps covering the full promotional tactics spectrum, including Sweepstakes, Giveaway, Contest, Instant Win, Purchases, Waitlist, Milestones, Comments, Hashtags, Gallery, Email Capture, and Network, plus two free utility tools (Random Picker, Rules Generator). Technical differentiation rests on the breadth of native integrations — over 60 with email/SMS/CRM services including Klaviyo, Mailchimp, HubSpot, Salesforce, and Intercom, and core e-commerce platforms Shopify and BigCommerce — plus a public API on Premium/Elite tiers and embeddable widgets that operate across WordPress, Wix, and Squarespace.
The company operates a pure product-led growth motion with a 7-day free trial and self-serve web registration, augmented by an optional sales-assisted demo path for larger customers. Revenue is generated through four monthly subscription tiers ranging from $49/month (Starter) to $999/month (Elite), with annual billing offering approximately a 17% discount; higher tiers unlock white-label branding, API access, multi-brand management (up to 6 brands on Elite), A/B testing, audience segmentation, and a white-glove campaign-build service. Target customers are primarily e-commerce brands on Shopify and BigCommerce, with secondary segments in marketing agencies and social media marketers; documented enterprise case studies span aviation, entertainment, consumer products, and media, suggesting some upward expansion. The company is privately held, has 1-10 employees, and discloses no external funding.
ViralSweep firmographics
Firmographics- Name
- ViralSweep
- Legal name
- AppHub, LLC dba Clearer
- Website
- https://viralsweep.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ViralSweep is a Boston-based, self-serve SaaS platform that lets e-commerce brands and agencies build and manage sweepstakes, giveaways, and contest campaigns via embeddable widgets, with 60+ native integrations to email, SMS, CRM, and e-commerce systems.
- Ownership category
- akta.pro rank
ViralSweep industry classification
Industry- Product category
- Promotional Marketing Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Services-Advertising (7310)
- akta.pro primary industry
- Sweepstakes, Contests & Giveaway Administration (BPAFAMAD)
- akta.pro secondary industries
- Lead Distribution, CRM/MarTech Integration & Sync (THAHAGAM), Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB), Performance Marketing Automation & Bid Management Services (MPAAACAM)
Keywords
Where ViralSweep is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ViralSweep business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription - Starter Plan: Entry-level subscription at $49/month (billed monthly) or $41/month (billed annually). Includes unlimited promotions and entries, core apps (Sweepstakes, Contest, Instant Win, etc.), basic integrations, and 100 orders for Purchases App.
- SaaS Subscription - Business Plan: Mid-tier subscription at $199/month (billed monthly) or $166/month (billed annually). Adds white label branding, Hashtags App (3 tags), sales tracking, 1,000 orders for Purchases App, custom CSS, premium integrations, host partner sweepstakes, and manage 2 brands.
- SaaS Subscription - Premium Plan: High-tier subscription at $399/month (billed monthly) or $333/month (billed annually). Adds Viralsweep API, 6 hashtag tracking, contest video uploads, 5,000 orders for Purchases App, A/B testing, collect payments, multiple languages, audience segments, bulk import, and manage 4 brands.
- SaaS Subscription - Elite Plan: Top-tier subscription at $999/month (billed monthly) or $833/month (billed annually). Includes white glove service with 1 promotion/month built for you, unlimited orders for Purchases App, manage 6 brands, and 6 additional users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter Plan - $49/mo monthly or $41/mo annual |
| Subscription | Monthly | Business Plan - $199/mo monthly or $166/mo annual |
| Subscription | Monthly | Premium Plan - $399/mo monthly or $333/mo annual |
| Subscription | Monthly | Elite Plan - $999/mo monthly or $833/mo annual |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
ViralSweep product offering
Product offeringCore offering
ViralSweep is a cloud-based SaaS platform that enables businesses to create, run, and manage promotional campaigns including sweepstakes, giveaways, contests, instant win games, waitlists, milestone-based referrals, hashtag promotions, and email capture forms. The platform integrates with e-commerce systems such as Shopify and BigCommerce to award purchase-based entries, and syncs captured leads into 60+ email, SMS, and CRM marketing services. It also offers two free standalone tools (Random Picker and Rules Generator) and is sold through tiered monthly/annual subscriptions.
Product overview
ViralSweep is a viral marketing platform that offers a comprehensive suite of promotional tools organized as a platform-plus-modules architecture. The core platform provides Sweepstakes App and Giveaway App for running contest-based promotions, complemented by specialized modules including Contest Software for user-generated content, Instant Win App for gamified prizes, Purchases App for e-commerce integration (Shopify/BigCommerce), Waitlist App for managed queues, Milestones App for referral-based rewards, Comments App for social media engagement, Hashtags App for Instagram/Twitter tracking, Gallery App for content display, Email Capture App for list building, and Network for cross-brand co-promotions. Two free tools (Random Picker and Rules Generator) support basic promotional needs. The platform integrates with over 50 email/SMS/CRM services and major e-commerce platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- ViralSweep Platform A self-serve SaaS platform for businesses to build and manage promotional campaigns (sweepstakes, giveaways, contests, waitlists, milestone referrals, hashtag and comment promotions). Includes embeddable widgets, 60+ integrations with email/SMS/CRM providers, and e-commerce integrations with Shopify and BigCommerce for purchase-based entries. Sold via four subscription tiers (Starter $49/mo, Business $199/mo, Premium $399/mo, Elite $999/mo) with a 7-day free trial.
- Random Picker Free standalone web tool to randomly pick winners (names) for sweepstakes, giveaways, and raffles. Useful for businesses and individuals running promotions who need to select winners compliantly.
- Rules Generator Free standalone web tool to generate official rules for sweepstakes or giveaways, helping businesses create compliant promotion terms.
Quantifiable outcome
- FlySafair generated 150,000+ sweepstakes entries and 30,000 ticket sales from a single campaign
- +5 more outcomes
Companies that use ViralSweep
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
ViralSweep technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration66 records
Feature14 records
ViralSweep partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- ShopifycoreNative Shopify integration allowing automatic sync of customer data and order-based sweepstakes entries. Viralsweep appears as a featured integration on Shopify's app marketplace.
- BigCommercecoreNative BigCommerce integration for e-commerce stores enabling purchase-based sweepstakes entries.
- KlaviyocoreAutomatic lead sync from Viralsweep into Klaviyo with trigger email capabilities when users are added.
- MailchimpcoreIntegration for importing entry data to Mailchimp for email marketing segmentation.
- HubSpotcoreCRM integration for importing leads and syncing customer data.
- SalesforcecoreEnterprise CRM integration for customer data sync.
- ActiveCampaigncoreEmail marketing automation integration for lead sync.
- ZapiercoreZapier integration enabling connections to 5,000+ apps through automated workflows.
- FacebookcoreFacebook Pixel integration, Facebook Lead Ads integration, and embeddable promotions on Facebook.
- Google AnalyticscoreTracking integration for analytics and conversion monitoring.
- WordPresscoreWordPress plugin/embed for running promotions on WordPress websites.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
ViralSweep competitors and assessment
Company assessmentDirect peers
- KickoffLabs: KickoffLabs provides viral landing pages, refer-a-friend contests, and waitlists with leaderboard mechanics. It overlaps with ViralSweep's Waitlist and Milestones apps in the viral referral and contest category.
- ShortStack: ShortStack is a contest and giveaway platform with customizable templates, social media entry options, and CRM integrations. It competes directly with ViralSweep's Contest Software and Email Capture apps in the promotional campaign SaaS market.
- Vyper: Vyper is a viral giveaway and contest platform with referral mechanics and prize draw features that compete head-to-head with ViralSweep's Milestones, Refer-a-Friend, and Sweepstakes apps.
- Wishpond: Wishpond is a marketing platform with landing pages, contests, and email tools serving SMBs. Its contest and promotional features overlap with ViralSweep's Giveaway and Email Capture apps.
- Woobox: Woobox provides a sweepstakes, contest, and coupon platform with social media entry mechanics, photo/video contests, and email capture forms. It directly competes with ViralSweep in the giveaway and promotional campaign category.
- Rafflecopter: Rafflecopter is a giveaway and contest platform offering embeddable widgets, multiple entry methods, and integrations with email and CRM systems. It targets the same SMB and blogger use cases as ViralSweep's Sweepstakes and Giveaway apps.
- Gleam: Gleam is a leading sweepstakes, giveaway, and contest platform with viral entry actions, similar app-based architecture, and competing pricing tiers. It is the closest direct competitor to ViralSweep, serving the same e-commerce and SMB segments with comparable feature sets.
Broad incumbents
- Klaviyo: Klaviyo is a dominant e-commerce email/SMS marketing platform with a built-in giveaway and signup form features. While primarily an ESP, its native promotional capabilities and ViralSweep integration make it a partial competitor and ecosystem partner.
Emerging players
- Sumo (AppSumo): Sumo provides list-building pop-ups, welcome mats, and email capture forms for SMBs. It competes with ViralSweep's Email Capture App at the lower end of the list-building market, and was explicitly referenced by customer EVELO as a comparison point.
- Sweepstakes.com: Sweepstakes.com provides hosted sweepstakes and contest management with prize fulfillment and legal compliance services. It overlaps with ViralSweep in sweepstakes mechanics but focuses more on end-to-end managed services rather than self-serve SaaS.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ViralSweep social profiles
Digital presenceViralSweep financial estimates
Financial estimateRevenue estimate
Valuation estimate
ViralSweep leadership team
Management profileNumber of profiles
Profiles1 record
ViralSweep funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ViralSweep M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ViralSweep
What does ViralSweep do?
ViralSweep is a cloud-based SaaS platform that enables businesses to create, run, and manage promotional campaigns including sweepstakes, giveaways, contests, instant win games, waitlists, milestone-based referrals, hashtag promotions, and email capture forms. The platform integrates with e-commerce systems such as Shopify and BigCommerce to award purchase-based entries, and syncs captured leads into 60+ email, SMS, and CRM marketing services. It also offers two free standalone tools (Random Picker and Rules Generator) and is sold through tiered monthly/annual subscriptions.
Is ViralSweep a public or private company?
ViralSweep is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ViralSweep founded?
ViralSweep was founded in 2012. It employs 1 to 10 people.
Where is ViralSweep based?
ViralSweep is headquartered in Boston, United States, in the North America region.
How does ViralSweep make money?
Four revenue lines are on record. SaaS Subscription - Starter Plan is the primary driver. The others are saaS Subscription - Business Plan, saaS Subscription - Premium Plan and saaS Subscription - Elite Plan.
Who are ViralSweep's main competitors?
Direct peers on record are KickoffLabs, ShortStack, Vyper, Wishpond, Woobox, Rafflecopter and Gleam. Klaviyo is listed as a broad incumbent. Emerging players are Sumo (AppSumo) and Sweepstakes.com.
Does ViralSweep have an API?
Yes. Viralsweep API is available on Premium and Elite plans. The API enables programmatic access to manage promotions, entries, and integration with external systems.
What industry is ViralSweep in?
ViralSweep's product category is Promotional Marketing Software. Its primary akta.pro industry code is BPAFAMAD, Sweepstakes, Contests & Giveaway Administration, with a secondary code of THAHAGAM, Lead Distribution, CRM/MarTech Integration & Sync. Its NAICS code is 5182 and its SIC code is 7372.