What Megatix does

Megatix is a self-service event ticketing and management platform built for event organizers, founded in 2014 and headquartered in Perth, Australia, operating under MEGATIX AUSTRALIA PTY LTD (ACN 625 641 983). The platform enables festival organizers, venues, promoters, exhibitions, conferences, performing-arts groups, fitness studios, and other event professionals to sell tickets, products, and vouchers through a digital-first workflow that requires no coding to operate. Core technology components include an organizer-facing real-time analytics dashboard, a no-code white-label website widget for direct-from-organizer-domain sales, high-throughput ticket scanning (documented at 16,000 tickets/hour), and a modular integration layer linking to Google Analytics, social advertising platforms (TikTok, Meta, Snapchat), messaging (WhatsApp), CRM (Audience Republic), ticket resale (Tixel), and live-data workflows (Google Sheets).

Megatix generates revenue primarily through per-transaction booking fees on ticket sales (acting as authorized agent for event organizers) and ancillary payment-processing charges, with buy-now-pay-later options (Afterpay, Zip Pay, and in-house Megatix Instalments) supporting conversion at checkout. The company monetizes across 12+ country-specific domains spanning Australia, New Zealand, Hong Kong, Indonesia, Japan, Malaysia, Singapore, Taiwan, Thailand, the United Kingdom, Vietnam, and a pan-European site. Distribution is self-service and product-led: organizers sign up directly through the website, embed ticketing into their own domains, and retain 100% legal ownership of customer data, which Megatix positions as a structural differentiator versus aggregator-style competitors.

The go-to-market motion is purely self-serve with no disclosed sales-led enterprise motion, and the customer base spans enterprise anchors (Untitled Group for large-scale music festivals, Royal Agricultural Society of WA for exhibitions, Perth Symphony Orchestra for performing arts, Carnival Amusements for family events) and a long tail of SMB organizers across venues, nightclubs, fitness studios, and community events. Pricing is pay-as-you-go on a take-rate basis, with ticket prices ranging from free events to premium tiers (observed range up to ~A$135+) and booking fees layered on top. The company has not disclosed any external funding, acquisitions, or institutional investors in the available data.

Name

Megatix

Legal name

MEGATIX AUSTRALIA PTY LTD

Website

https://megatix.com.au

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Megatix is a self-service event ticketing and management platform that lets organizers across 12+ countries sell tickets via its own domains or embedded widgets, with real-time analytics, BNPL payments, and full customer-data ownership.

Ownership category

akta.pro rank

Product category

Event Ticketing Software

NAICS

Promoters of Performing Arts, Sports, and Similar Events (7113)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Primary Ticketing Platforms & Box Office Systems (MPAGAJAA)

Keywords

• Event ticketing software
• Online ticket sales
• Event management platform
• Box office solutions
• Festival ticketing

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Ticket Transaction Fees: Megatix charges transaction fees on ticket sales processed through its platform. The platform acts as authorized agent for event organizers (presenters) in ticket sales.
2. Payment Processing: Additional fees may apply for payment processing through payment processors. Supports multiple payment methods in single checkout including credit cards, PayPal, and buy now pay later options.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Megatix provides a self-service event ticketing and management platform that enables event organizers to create, manage, and sell tickets online across 12+ country-specific markets. Organizers retain 100% legal ownership of customer data, access real-time analytics, embed ticketing widgets on their own websites, and process payments including Buy Now Pay Later options. The platform supports events ranging from small community gatherings to large-scale festivals, with scanning capacity up to 16,000 tickets per hour.

Product overview

Megatix is an event ticketing and management platform that operates across 11+ regional markets (Australia, Hong Kong, Indonesia, Japan, Malaysia, New Zealand, Singapore, Taiwan, Thailand, United Kingdom, Vietnam, and Europe). The core product is the Megatix Event Ticketing Platform, a self-service solution for event discovery and ticket sales. The platform includes self-service event management tools, an embeddable website widget for direct-to-organiser website sales, Buy Now Pay Later payment options (Afterpay, Zip Pay, Megatix Instalments), real-time analytics dashboards, and integrations with Google Analytics and social platforms (TikTok, Facebook, Instagram, Snapchat, WhatsApp, Audience Republic). Additional features include QR code electronic ticketing, customer data ownership for organisers, and Tixel integration for fraud-free ticket reselling. The platform supports various event sizes from small community events to large-scale festivals, with capabilities for ticket scanning (up to 16,000 tickets per hour) and comprehensive reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• Megatix Event Ticketing Platform A self-service ticketing platform that enables event organizers to discover and create events, sell tickets, products, and vouchers. The platform provides tools for event management, customer data ownership, real-time reporting, and integration with marketing and analytics tools. It serves festivals, exhibitions, conferences, venues, and performing arts organizations across 12+ country-specific markets.

Quantifiable outcome

• Royal Agricultural Society of WA achieved scanning capacity of 16,000 tickets per hour during busiest event day
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature6 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• TixelcoreTechnology or IntegrationTixel is a ticket resale platform integration that eliminates fraud and scalping. Any resold tickets are cancelled and new tickets issued to buyers, providing fraud prevention for organizers.
• Audience RepubliccoreTechnology or IntegrationAll-in-one CRM and marketing platform for events. Automatically syncs events, ticket sales, and attendees to Audience Republic for customer insights and audience building.
• Google AnalyticscoreTechnology or IntegrationWorld's largest analytics platform integration providing insights into customer journey, behavior, acquisition, and demographics including age, gender, location. All data available in real-time on desktop and mobile.
• TikTokcoreGTM or Marketing PartnerIntegration allows sharing purchase events with TikTok to measure ad performance and optimise campaigns.
• InstagramcoreGTM or Marketing PartnerRun targeted ads on Instagram and retarget customers who haven't purchased yet.
• FacebookcoreGTM or Marketing PartnerUse Meta Pixel to track conversions and optimise ad campaigns for events.
• SnapchatminorGTM or Marketing PartnerMeasure results, optimise audience targeting and build audiences for Snapchat advertising.
• WhatsAppminorGTM or Marketing PartnerDeliver tickets directly to customer WhatsApp accounts for seamless delivery.
• AfterpaycoreOthersPay in 4 interest-free instalments across six weeks for ticket purchases.
• Zip PayminorOthersBuy now and select a payment schedule that suits customers.
• Megatix InstalmentsminorOthersPay instalments directly to Megatix via credit card. Organizers control number of instalments and final payment date with automatic debits.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Humanitix: Australian-headquartered ticketing platform donating profits to charity, serving similar SMB and enterprise organizers across APAC — a closely comparable mission-driven self-service competitor.
• Ticket Tailor: UK-based self-service ticketing platform for events of all sizes with white-label and embeddable options — directly comparable feature set and SMB/mid-market organizer focus.
• TryBooking: Australia/UK-based self-service ticketing platform for community events, festivals, and exhibitions — directly overlapping with Megatix's primary customer segments.
• Eventbrite: Global self-service event ticketing platform offering organizer onboarding, marketing tools, and payment processing across multiple countries — the most direct comparable to Megatix's model.
• Dice: Mobile-first ticketing platform for live music events with strong design and discovery features — comparable self-service model targeting music festivals and live entertainment.
• Oztix: Australian ticketing provider focused on music events, festivals, and venues — competing head-to-head for Megatix's enterprise festival customers like Untitled Group.

Broad incumbents

• Ticketmaster: Global primary ticketing incumbent with dominant venue contracts and brand recognition — operates in nearly all of Megatix's geographies and represents the principal large-scale competitive threat.
• Ticketek: Australia's largest primary ticketing platform, owned by TEG, serving major sports, concerts, and entertainment venues — directly competes with Megatix for large-scale events in Australia.
• Eventbrite (Squarespace-owned post-merger): Post-Squarespace acquisition, Eventbrite has enhanced SMB organizer tooling and direct website integration — increasingly overlapping with Megatix's white-label embedding value proposition.

Emerging players

• Tixel: Australian safe ticket-resale marketplace that Megatix integrates with; comparable organizer-customer focus in the live events vertical with anti-fraud resale positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/megatix.com.au
• LinkedInlinkedin.com/company/megatix-australia
• Instagraminstagram.com/megatix.australia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Megatix