Yo!Kart
Yo!Kart is a self-hosted, white-label multi-vendor eCommerce marketplace platform built by FATbit Technologies, selling one-time perpetual licenses to entrepreneurs and enterprises globally. It supports B2C, B2B, and C2C marketplaces with 40+ pre-integrated payment, shipping, tax, and AI APIs.
- Company typePrivate
- Founded2015
- HeadquartersMohali, India
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Yo!Kart does
Yo!Kart is a self-hosted, white-label multi-vendor eCommerce marketplace software platform developed and operated by FATbit Technologies, an India-headquartered eCommerce engineering firm founded in 2004. The platform enables entrepreneurs, startups, and enterprises to launch B2C, B2B, C2C, and hybrid marketplace websites without building from scratch, providing separate dashboards for admins, sellers, and buyers, pre-integrated payment, shipping, tax, analytics, SMS, and marketing APIs (40+ integrations including Stripe Connect, PayPal, ShipStation, AfterShip, TaxJar, Avalara, Twilio, Mailchimp, and Google Analytics), multi-language support across 70+ languages, and customizable source code. A dedicated B2B variant adds RFQ, hide-pricing, minimum-order-quantity, bulk-discount, and part-payment modules for manufacturer-distributor marketplaces.
Yo!Kart monetizes primarily through one-time, perpetual software licenses ranging from $499 (no-code marketplace builder) to $1,999 (GoQuick package) up to $50,000+ for fully customized enterprise deployments, supplemented by professional services for custom development, integrations, and digital marketing from the in-house FATbit team. Go-to-market combines product-led growth (free demos, documentation, no-code tooling) with consultative enterprise sales and white-label/reseller partner channels. Distribution is global, with 5000+ lifetime projects delivered across 100+ countries and a customer base spanning B2B diamond trading (UNI Diamonds), travel (VOYIJ), water procurement (Watersorted), retail (Tajer), automotive aftermarket (Customize Your Truck), handmade goods (4GoodVibes), Albania eCommerce (Tana), B2B liquor distribution, and healthcare (Procurenet).
Recent strategic moves include the 2025 Yo!Kart V10 platform release, DeepSeek generative AI integration for automated product descriptions and images, expansion of vertical-specific offerings (fashion, furniture, electronics, healthcare, liquor, digital products), and the introduction of lower-priced entry tiers alongside the historical enterprise focus. The company is privately held by FATbit Technologies with Manish Bhalla as Founder & CEO, has not disclosed external institutional funding, and operates from Mohali, India with a 51–100 person product team embedded within FATbit's 200+ engineer organization.
Yo!Kart firmographics
Firmographics- Name
- Yo!Kart
- Legal name
- FATbit Technologies
- Website
- https://yo-kart.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Yo!Kart is a self-hosted, white-label multi-vendor eCommerce marketplace platform built by FATbit Technologies, selling one-time perpetual licenses to entrepreneurs and enterprises globally. It supports B2C, B2B, and C2C marketplaces with 40+ pre-integrated payment, shipping, tax, and AI APIs.
- Ownership category
- akta.pro rank
Yo!Kart industry classification
Industry- Product category
- Multi-Vendor eCommerce Marketplace Software
- NAICS
- Software Publishers (5132), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)
- SIC
- Retail-Computer & Computer Software Stores (5734), Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- E-commerce & Online Business (Marketplaces, DTC) (EDAMAHAH)
- akta.pro secondary industry
- Live Shopping Platforms (CRAFANAD)
Keywords
Where Yo!Kart is headquartered
LocationHeadquarters
- HQ city
- Mohali
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Yo!Kart business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- One-Time Software License: Yo!Kart follows a one-time pricing model where customers pay a single license fee for lifetime use. No recurring or subscription charges. Optional payment splitting available. Additional customization services can be purchased separately from the in-house team.
- Professional Services: Revenue generated from customization services, custom feature development, third-party API integrations, and digital marketing services provided by the in-house FATbit Technologies team.
- Partnership Programs: White-label and reseller programs where partners resell Yo!Kart under their brand name, generating revenue through lead conversion and referral commissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | GoQuick Package - Self-hosted with lifetime license |
| One time/ perpetual license | Multi-year contract | No-Code Marketplace Builder Starting Price |
| One time/ perpetual license | Multi-year contract | Custom Marketplace Development |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Yo!Kart product offering
Product offeringCore offering
Yo!Kart sells a self-hosted multi-vendor eCommerce marketplace software platform (one-time perpetual license) that enables entrepreneurs and enterprises to launch B2C, B2B, C2C, P2P, B2B2C, and on-demand marketplaces without coding. The platform includes separate dashboards for admin, sellers, and buyers, 40+ pre-integrated APIs for payments, shipping, and tax, and optional paid professional services for customization and integrations.
Product overview
Yo!Kart is a multi-vendor eCommerce marketplace software platform developed by FATbit Technologies since 2004. The core offering is the Yo!Kart platform supporting B2C, B2B, C2C, and hybrid marketplace models with separate dashboards for admin, sellers, and buyers. The product portfolio includes Yo!Kart B2B (dedicated B2B solution with RFQ, bulk ordering, and minimum order features), Yo!Kart Mobile Apps (Android/iOS buyer applications), and various pricing tiers including the GoQuick package. The platform is white-label ready and self-hosted with customizable source code. Yo!Kart offers partner programs including white label reselling and referral programs. The platform integrates 40+ third-party APIs for payments, shipping, tax, and marketing, and has recently added DeepSeek AI capabilities for generative product content.
Differentiator
Problem solved
Functional benefit
Products and services
- Yo!Kart Multi-Vendor Marketplace Platform A self-hosted, white-label multi-vendor eCommerce marketplace software platform designed for startups and enterprises, enabling faster time-to-market with optimized marketplace operations. It supports B2C, B2B, C2C, P2P, B2B2C, and hybrid business models with separate dashboards for admin, sellers, and buyers, and includes 40+ pre-integrated APIs for payments, shipping, tax, analytics, and marketing.
- Yo!Kart B2B A dedicated B2B multi-vendor eCommerce platform enabling manufacturers, distributors, service providers, and customers to trade on a single platform. Features include RFQ module, hide pricing, part payment options, minimum order quantities, bulk order discounts, and direct buyer-seller communication.
- Yo!Kart Mobile Apps Feature-rich eCommerce marketplace mobile applications for Android and iOS platforms, offering an intuitive interface, logical workflows, interactive functionality, and robust performance for buyers to complement the Yo!Kart web platform.
Quantifiable outcome
- Launch marketplace in 5-7 working days
- +1 more outcomes
Companies that use Yo!Kart
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles4 records
Yo!Kart technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability5 records
Feature4 records
Yo!Kart partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Stripe ConnectcorePre-integrated payment gateway enabling split payments for marketplace transactions. Allows buyers to pay and funds to be automatically distributed to multiple sellers.
- PayPalcoreOne of 25+ pre-integrated payment gateways providing buyers with trusted payment options and enabling PayPal payouts for sellers.
- ShipStationcorePre-integrated shipping API enabling real-time shipping rates, label creation, and shipment tracking for marketplace orders.
- AfterShipcorePre-integrated tracking API enabling buyers and sellers to track shipments across multiple carriers within the marketplace.
- TaxJarcorePre-integrated tax automation API for automated tax management, supporting single vs combined tax structures.
- AvalaracorePre-integrated tax calculation API for real-time tax compliance and automated tax management.
- ElasticSearchcoreAdvanced search integration providing fast and relevant search results across marketplace product catalogs.
- DeepSeekcoreAI integration enabling sellers to generate product descriptions and images using generative AI, minimizing manual effort during product listing.
- MSN Language TranslatorcoreMultilingual functionality supporting 70+ languages including RTL languages for global market reach and localized shopping experiences.
- Google AnalyticscorePre-integrated analytics platform for tracking website traffic, user behavior, and marketplace performance metrics.
- Malca AmitcoreLogistics and shipment tracking API used in UNI Diamonds case for diamond trading marketplace logistics.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Yo!Kart competitors and assessment
Company assessmentBroad incumbents
- Shopify: Shopify is the dominant cloud-based commerce platform and a broad incumbent in the same overall market as Yo!Kart. While not specializing in multi-vendor marketplace software, it overlaps through Shopify Plus and multi-channel/marketplace management features.
- BigCommerce: BigCommerce is a SaaS commerce platform serving B2B and B2C merchants with headless and marketplace-ready features. It competes with Yo!Kart for multi-vendor marketplace use cases at the mid-market and enterprise tiers.
- WooCommerce: WooCommerce is the leading open-source WordPress eCommerce plugin with a rich marketplace of multi-vendor extensions. It is a broad incumbent that competes for budget-conscious marketplace entrepreneurs and overlaps with Yo!Kart's self-hosted customization story.
- Adobe Commerce (Magento): Adobe Commerce (formerly Magento) is a major enterprise commerce platform with marketplace extensions. It is a broad incumbent that competes with Yo!Kart for mid-market and enterprise marketplace builds, particularly in B2B.
Direct peers
- Sharetribe: Sharetribe is a SaaS marketplace-building platform that lets entrepreneurs launch peer-to-peer and B2C marketplaces without coding. It directly overlaps with Yo!Kart on the multi-vendor marketplace builder thesis, with a contrasting subscription-based revenue model.
- CS-Cart: CS-Cart offers a multi-vendor marketplace platform with both self-hosted and cloud editions, and a large marketplace of add-ons. It competes head-to-head with Yo!Kart on self-hosted multi-vendor eCommerce, customizable source code, and lifetime/perpetual licensing options.
- Arcadier: Arcadier provides a SaaS marketplace builder for B2B, B2C, and P2P use cases with a focus on rapid launch and integrations. It targets a similar entrepreneur-led customer base as Yo!Kart with a cloud-delivered model.
- Marketplacer: Marketplacer is a marketplace platform that enables retailers, brands, and distributors to launch and scale online marketplaces. It is a comparable peer in the multi-vendor marketplace space, with strong enterprise credentials.
- Mirakl: Mirakl is a leading enterprise marketplace platform powering B2B and B2C marketplaces for large retailers and brands. It is a comparable peer for Yo!Kart B2B's enterprise ambitions, with much deeper enterprise traction and operator tooling.
Emerging players
- Dokan (by weDevs): Dokan is a WordPress-based multi-vendor marketplace plugin popular with SMBs and developers. It targets a similar entrepreneur customer base as Yo!Kart's no-code / low-code entry tiers, with a different delivery model (plugin vs. standalone platform).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Yo!Kart social profiles
Digital presenceYo!Kart financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yo!Kart leadership team
Management profileNumber of profiles
Profiles1 record
Yo!Kart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yo!Kart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yo!Kart
What does Yo!Kart do?
Yo!Kart sells a self-hosted multi-vendor eCommerce marketplace software platform (one-time perpetual license) that enables entrepreneurs and enterprises to launch B2C, B2B, C2C, P2P, B2B2C, and on-demand marketplaces without coding. The platform includes separate dashboards for admin, sellers, and buyers, 40+ pre-integrated APIs for payments, shipping, and tax, and optional paid professional services for customization and integrations.
Is Yo!Kart a public or private company?
Yo!Kart is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Yo!Kart founded?
Yo!Kart was founded in 2015. It employs 51 to 100 people.
Where is Yo!Kart based?
Yo!Kart is headquartered in Mohali, India, in the Asia region.
How does Yo!Kart make money?
Three revenue lines are on record. One-Time Software License is the primary driver. The others are professional Services and partnership Programs.
Who are Yo!Kart's main competitors?
Broad incumbents on record are Shopify, BigCommerce, WooCommerce and Adobe Commerce (Magento). Direct peers are Sharetribe, CS-Cart, Arcadier, Marketplacer and Mirakl. Dokan (by weDevs) is listed as an emerging player.
Does Yo!Kart have an API?
Yes. Yo!Kart comes with 40+ pre-integrated APIs for payment processing (25+ payment gateways including PayPal, Stripe Connect), shipping (ShipStation, AfterShip, ShipRocket, EasyPost, Aramex, ShipEngine), tax management (TaxJar, Avalara), analytics and reporting, SMS (Twilio), and marketing (Mailchimp, Facebook Pixel). The platform offers customizable source code allowing modifications without restrictions. Developer documentation is at www.yo-kart.com/resource-center.html.
What industry is Yo!Kart in?
Yo!Kart's product category is Multi-Vendor eCommerce Marketplace Software. Its primary akta.pro industry code is EDAMAHAH, E-commerce & Online Business (Marketplaces, DTC), with a secondary code of CRAFANAD, Live Shopping Platforms. Its NAICS code is 5132 and its SIC code is 5734.