storm ideas
Storm Ideas is a specialist entertainment agency, founded in 2008 and headquartered in Edinburgh, that provides end-to-end digital services — strategy, content, design, engineering, and product — to US TV networks and entertainment companies, and sells the HailTo social asset management product.
- Company typePrivate
- Founded2008
- HeadquartersEdinburgh, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What storm ideas does
Storm Ideas is a privately held specialist entertainment agency founded in 2008 and headquartered in Edinburgh, Scotland. The company provides end-to-end digital services to media and entertainment clients — primarily US TV networks and entertainment companies — covering Strategy, Marketing, Content, UI/UX Design, Research, Growth, Video, Engineering, Development, Product, and Analytics. The core proposition addresses the structural shift in audience attention from linear TV to digital consumption, positioning the firm as a partner for media companies seeking to execute digital transformation across content, social, and product surfaces.
The company operates as a remote-first organization with an international team of 175+ people distributed across the UK, USA, South Africa, Turkey, and Tunisia. Its flagship proprietary product, HailTo (marketed at haailto.com), is a social asset management and distribution tool that enables media clients to push branded social assets to talent for sharing — extending the agency's services into productized software. Storm Ideas describes itself as an 'AI-native agency' and maintains a dedicated AI Operations team responsible for tooling standards, reliability, and workflow integration across the business, though no proprietary AI models or research programs are disclosed.
Revenue is generated through professional services engagements on a quote-based, per-engagement basis with enterprise media buyers. The company is founder-owned and bootstrapped, with no disclosed venture capital, institutional investors, or public funding rounds. Go-to-market is direct enterprise sales targeting US TV networks and entertainment companies, supplemented by inbound via the company website. There are no named enterprise logos disclosed in available materials, and pricing is not publicly listed, consistent with a customized services model rather than a standardized offering.
storm ideas firmographics
Firmographics- Name
- storm ideas
- Legal name
- Storm Ideas Limited
- Website
- https://stormideas.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Storm Ideas is a specialist entertainment agency, founded in 2008 and headquartered in Edinburgh, that provides end-to-end digital services — strategy, content, design, engineering, and product — to US TV networks and entertainment companies, and sells the HailTo social asset management product.
- Ownership category
- akta.pro rank
storm ideas industry classification
Industry- Product category
- Entertainment Marketing Services
- NAICS
- Advertising Agencies (541810), Marketing Consulting Services (541613), Software Publishers (513210), Public Relations Agencies (54182)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Go-to-Market (GTM) Strategy & Planning (MPAAAFAA)
- akta.pro secondary industries
- Brand Safety, Monitoring & Social Listening (MPAAAOAA), Media Relations, Monitoring & Rapid Response (MPAAAOAK)
Keywords
Where storm ideas is headquartered
LocationHeadquarters
- HQ city
- Edinburgh
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
storm ideas business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Agency Services: Storm Ideas provides a comprehensive range of services to media companies including strategy, marketing, content, UI/UX design, research, growth, video, engineering, development, product, and analytics. Revenue is generated through professional services engagements with media and entertainment clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
storm ideas product offering
Product offeringCore offering
Storm Ideas is a specialist entertainment agency that delivers a comprehensive range of digital services to media companies, including strategy, marketing, content, UI/UX design, research, growth, video, engineering, development, product, and analytics. They primarily serve US TV networks and entertainment companies, helping them respond to declining TV viewing figures by executing digital strategies, producing social content, and designing digital products. Their flagship proprietary product, HailTo, is a social asset management and distribution tool that enables media companies to push social assets to talent for sharing.
Product overview
Storm Ideas is a specialist entertainment agency offering a portfolio of services (Strategy, Marketing, Content, UI/UX Design, Research, Growth, Video, Engineering, Development, Product, and Analytics) for media companies. Their flagship product is HailTo, a social asset management and distribution tool that enables talent to manage and share social assets. The company positions itself as an AI-native agency, integrating AI tooling into their operational workflows across the business.
Differentiator
Problem solved
Functional benefit
Brands
- HailTo: A flagship product for managing and distributing social assets to talent for sharing.
Products and services
- HailTo A social asset management and distribution tool that enables media companies to manage and distribute social assets to talent for sharing across social platforms. It supports digital promotional workflows for entertainment clients.
- Entertainment Agency Services A portfolio of professional services for media companies covering strategy, marketing, content, UI/UX design, research, growth, video, engineering, development, product, and analytics. Designed for media and entertainment companies seeking to thrive in a digital age.
Quantifiable outcome
- 100s of successful digital executions for largest TV networks in the US
Companies that use storm ideas
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
storm ideas technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature1 record
storm ideas partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights5 records
storm ideas competitors and assessment
Company assessmentDirect peers
- Social Chain: UK-based social media and influencer marketing agency with strong entertainment and brand focus. Directly comparable to Storm Ideas in vertical (entertainment/consumer brands), service mix (social content, strategy, creative), and customer profile.
- Whalar: Creator and influencer marketing agency serving major entertainment and consumer brands globally. Comparable in serving enterprise entertainment clients with social-first strategy, content, and talent distribution — overlapping with Storm Ideas's HailTo use case.
- Fanbytes: UK-based social media and influencer agency focused on Gen Z audiences and entertainment brands. Direct comparable in targeting entertainment and youth-culture media clients with social content and paid distribution services.
- Pulse Advertising: European influencer and social media marketing agency with strong entertainment and luxury verticals. Comparable business model (agency services for enterprise entertainment/consumer clients) and similar GTM to Storm Ideas.
- Vidsy: Creative content and video production platform that pairs brands with creators for social video at scale. Comparable in producing high-volume social/video content for enterprise entertainment and consumer clients.
- Jungle Creations: UK-based digital media and social-first content company serving entertainment and consumer brands. Comparable in combining creative agency services with owned social content IP for entertainment-focused clients.
- TAKUMI: Influencer marketing agency serving enterprise brands with creator-led campaigns. Comparable in providing talent-distribution and social-content services for major entertainment and consumer clients.
- Obviously: Global influencer and creator marketing agency serving enterprise brands. Comparable business model of brokering talent-led social content distribution at scale for large entertainment and consumer clients.
Broad incumbents
- Jellysmack: Larger global content distribution and optimization company for digital video creators. Comparable in helping talent/creators distribute social assets across platforms — directly overlapping with HailTo's value proposition.
- TheSoul Publishing: Large international digital media company operating social-first entertainment brands and providing content/distribution services. Comparable in entertainment vertical focus and large-scale social content operations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
storm ideas social profiles
Digital presencestorm ideas financial estimates
Financial estimateRevenue estimate
Valuation estimate
storm ideas leadership team
Management profileNumber of profiles
Profiles6 records
storm ideas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
storm ideas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about storm ideas
What does storm ideas do?
Storm Ideas is a specialist entertainment agency that delivers a comprehensive range of digital services to media companies, including strategy, marketing, content, UI/UX design, research, growth, video, engineering, development, product, and analytics. They primarily serve US TV networks and entertainment companies, helping them respond to declining TV viewing figures by executing digital strategies, producing social content, and designing digital products. Their flagship proprietary product, HailTo, is a social asset management and distribution tool that enables media companies to push social assets to talent for sharing.
Is storm ideas a public or private company?
storm ideas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was storm ideas founded?
storm ideas was founded in 2008. It employs 1 to 10 people.
Where is storm ideas based?
storm ideas is headquartered in Edinburgh, United Kingdom, in the Europe region.
How does storm ideas make money?
One revenue line is on record: agency Services.
Who are storm ideas's main competitors?
Direct peers on record are Social Chain, Whalar, Fanbytes, Pulse Advertising, Vidsy, Jungle Creations, TAKUMI and Obviously. Broad incumbents are Jellysmack and TheSoul Publishing.
Does storm ideas have an API?
No public API is recorded for storm ideas.
What industry is storm ideas in?
storm ideas's product category is Entertainment Marketing Services. Its primary akta.pro industry code is MPAAAFAA, Go-to-Market (GTM) Strategy & Planning, with a secondary code of MPAAAOAA, Brand Safety, Monitoring & Social Listening. Its NAICS code is 541810 and its SIC code is 7311.