Revival Animal Health

What Revival Animal Health does

Revival Animal Health, LLC is a US-based specialty e-commerce retailer and licensed pharmacy distributing animal health supplies nationwide from its headquarters in Orange City, Iowa. Founded in 1989 and privately held by Incline Equity Partners since April 2021, the company sells vaccines, dewormers, milk replacers, reproductive health products, prescription medications, and specialized equipment to veterinarians, dog and cat breeders, horse owners, livestock operations, shelters and rescue organizations, and individual pet owners. The product portfolio combines exclusive own-brand lines (Breeder's Edge and Shelter's Choice) with third-party brands from Boehringer Ingelheim (Nobivac), Elanco, Merck Animal Health, Durvet, NeoTech, and Embark, and includes a fully licensed pharmacy serving all 50 states.

The company operates a BigCommerce-powered e-commerce platform at revivalanimal.com with phone-based inside sales support (800-786-4751), an AutoShip reorder program, and distribution through retail pet stores. A differentiated Shelter/Rescue Program offers discounted pricing, a free microchip registry with recovery services, and dedicated account management for nonprofit and rescue customers. Content and community are core GTM assets: the Learning Center publishes hundreds of educational resources, and expert-led webinars feature on-staff veterinarians such as Dr. Marty Greer.

Revival generates revenue through pay-as-you-go unit pricing on one-time product sales and prescription pharmacy fulfillment, with free shipping on orders over $99 and quote-based veterinary prescription pricing. In March 2024 the company completed the acquisition of Arenus Animal Health from Hygain Feeds International to broaden its nutritional and veterinary medicine portfolio. The business has recently been affected by a voluntary recall of Breeder's Edge and Shelter's Choice canine and goat milk replacers due to variable Vitamin D levels and a temporary suspension of new prescription orders tied to a pharmacy licensing update, both disclosed in mid-2026.

Name

Revival Animal Health

Legal name

Revival Animal Health, LLC

Website

https://revivalanimal.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

51–100 employees

Short description

Revival Animal Health is a US e-commerce retailer and licensed pharmacy selling vaccines, dewormers, milk replacers, reproductive health supplies, and prescription medications to veterinarians, breeders, shelters, and pet owners through its own website and the Breeder's Edge and Shelter's Choice private-label brands.

Ownership category

akta.pro rank

Product category

Animal Health Supplies Retail

NAICS

Pet and Pet Supplies Retailers (45991)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Pet Health & Wellness Retail (Supplements, OTC, Flea/Tick) (CRALAHAC)

akta.pro secondary industries

Veterinary Distributor Value-Added Services (3PL, Cold Chain, Returns) (HLAMAIAG), Companion Animal Maintenance & Wellness Nutrition (HLAMAHAB)

Keywords

• Animal health supplies
• Veterinary pharmacy
• Pet medications
• Livestock dewormers
• Animal vaccines

Headquarters

HQ city

Orange City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: Revival Animal Health generates revenue primarily through the sale of animal health supplies, including vaccines, dewormers, medications, newborn care products, and reproductive health supplies. Products are sold at varying price points ranging from budget items to premium equipment, with both single-unit and bulk quantities available.
2. Pharmacy Services: The company operates a fully licensed pharmacy serving all 50 states, providing prescription medications for animals. As of June 2026, the pharmacy is temporarily unable to accept new prescription orders due to a licensing update.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Revival Animal Health is a multi-channel retailer and distributor of animal health supplies, including vaccines, dewormers, milk replacers, medications, reproductive health products, and specialized equipment for dogs, cats, horses, and livestock. The company operates its own e-commerce platform at revivalanimal.com, an inside sales operation (800-786-4751), and a dedicated Shelter/Rescue Program, complemented by a fully licensed pharmacy serving all 50 states.

Product overview

Revival Animal Health is a comprehensive pet supplies, medications, and pharmacy platform serving veterinarians, breeders, and shelters. The company offers its own exclusive Breeder's Edge brand of reproductive health supplements alongside a wide range of third-party vaccines (Nobivac, Canine Spectra, Solo-Jec, NeoPar, VETERA, EQUI-JEC), dewormers (Safe-Guard, Nemex-2, Panacur C), newborn care products (Esbilac, KMR, Miracle Nipple), and specialized equipment (Rcom USA incubators and oxygen concentrators). The portfolio also includes full-service pharmacy services, artificial insemination supplies, pregnancy tests, DNA testing kits (Embark), and a dedicated Shelter/Rescue Program with discounted pricing. The company operates primarily as an e-commerce platform powered by BigCommerce, selling to customers nationwide.

Differentiator

Problem solved

Functional benefit

Brands

• Breeder's Edge: Exclusive line of supplements and solutions for breeding, pregnancy, whelping and nursing for dogs and cats
• Shelter's Choice
• Revival

Products and services

• Breeder's Edge
• Full-Service Licensed Pharmacy
• Shelter/Rescue Program
• Nobivac Vaccines
• Canine Spectra Vaccines
• NeoPar Parvo Vaccine
• Solo-Jec Vaccines
• Esbilac Puppy Milk Replacer
• KMR Kitten Milk Replacer
• Goats Milk Esbilac
• Miracle Nipple
• Rcom USA Incubators and Oxygen Concentrators
• Safe-Guard Dewormer
• Nemex-2 Dewormer
• Panacur C Canine Dewormer
• Embark DNA Test Kits
• Doc Roy's Products
• VETERA Horse Vaccines
• EQUI-JEC Horse Vaccines
• MonoJect Needles and Syringes
• Artificial Insemination Kits
• Pregnancy Tests
• Pet Heat Mats and Incubators

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Arenus Animal HealthcoreStrategic or Co-development Partner · 5 March 2024Revival Animal Health acquired Arenus Animal Health from Hygain Feeds International. This strategic acquisition aims to combine expertise in veterinary medicine and nutrition to better serve animal caregivers and veterinarians, marking an expansion in animal health solutions.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• VetSource: Online pharmacy and home-delivery platform for veterinary practices, dispensing prescription medications, diets, and OTCs. Comparable in pharmacy-anchored animal health distribution.
• Allivet: Licensed online pet pharmacy and animal health supply retailer. Directly comparable as a pharmacy-anchored e-commerce animal health platform serving pet owners and veterinarians.
• Lambert Vet Supply: E-commerce distributor of veterinary supplies, including vaccines, medications, and small/large animal health products. Comparable in catalog and direct-to-clinic/owner distribution.
• Jeffers Pet: Direct-to-consumer retailer of livestock, equine, and pet health supplies, including vaccines, medications, and reproduction products. Closely mirrors Revival's product breadth across species.
• KV Supply: Long-running online retailer of animal health products, including vaccines, dewormers, and small/large animal supplies. Highly comparable in mission, catalog, and target customer segments.
• Valley Vet Supply: E-commerce animal health retailer serving veterinarians, producers, and pet owners with vaccines, medications, and livestock supplies. Directly comparable in catalog breadth, customer base, and digital-first distribution model.
• PetEdge: B2B distributor of pet supplies, grooming products, and animal health items to professional groomers, breeders, and shelters. Comparable in serving professional/breeder/rescue customer segments.

Broad incumbents

• Chewy Pharmacy: Mass-market online pet retailer with an owned pharmacy and a broad animal health catalog. Competes across OTC, prescription, and supplies categories with substantially larger logistics and marketing scale.
• Henry Schein Animal Health: Large distributor of animal health products to veterinary practices across the U.S. Overlaps in distribution of vaccines, medications, and supplies but operates at materially larger scale and as a B2B wholesaler.
• 1-800-PetMeds (PetMeds): Large-scale online pet pharmacy and retailer of OTC and prescription medications. Overlaps in prescription pharmacy, OTC retail, and direct-to-consumer animal health, but at significantly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Revival Animal Health