HAVIT
HAVIT is a Guangzhou-based consumer technology company founded in 1998 that designs, manufactures, and distributes audio products, gaming peripherals, mobile accessories, smart life devices, and small appliances across 110+ countries via global retailers, regional e-commerce platforms, and OEM/ODM partnerships.
- Company typePrivate
- Founded1998
- HeadquartersGuangzhou, China
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What HAVIT does
HAVIT, founded in 1998 and headquartered in Guangzhou, China, is a privately held consumer technology company that designs, manufactures, and distributes a diversified portfolio of smart consumer electronics. Its product portfolio spans five core categories: an Audio Series (wireless headphones, gaming headsets, TWS and OWS earbuds, Bluetooth speakers, bone conduction and neckband headphones, and recording microphones); Gaming Gears including the H.KRAKEN, FUXI, and H2000 sub-brands (headsets, gaming keyboards, mice, chairs, microphones, chassis, mouse pads, and cooling accessories); Mobile Accessories (chargers, power banks, cables, wireless chargers, USB-C hubs, phone holders, selfie sticks, car accessories); Smart Life devices (smart watches, smart projectors, massage and wellness devices, webcams, desktop accessories); and Small Home Appliances. Core technology centers on proprietary acoustic engineering, wireless Bluetooth connectivity, Hi-Res Audio certification, adaptive active noise cancellation, and spatial audio processing, supported by a portfolio of 173 patents, 61 international design awards, and stated AI integration in audio products for thermal management, acoustic precision, and electromagnetic interference handling. Manufacturing is ISO 9001 and BSCI certified.
The company serves a global consumer base of more than 100 million across 110+ countries, with 10 million+ units shipped globally in 2024. Its business model combines direct factory pricing, low-MOQ OEM/ODM customization starting at 100 units, and B2B wholesale distribution alongside branded retail sales through major global retailers (Amazon, Costco, Lidl, Carrefour, Auchan, RadioShack, BIM) and regional e-commerce platforms (Mercado Libre, Ozon, Flipkart), supplemented by its own storefronts (havitsmart.com, prohavit.com). Pricing operates on a unit-based model across B2B tiers; consumer-facing retail pricing is not publicly disclosed and B2B buyers are directed to sales for quotes. The company has not disclosed revenue, funding history, ownership structure, or management team composition in available sources.
Go-to-market combines event-driven demand generation at CES Las Vegas, IFA Berlin, the Canton Fair, COMPUTEX TAIPEI, Latin American Electronics Mexico, and the Hong Kong Electronics Fair with community-led brand investment through an influencer program, partnerships with three international esports teams, and exclusive partnership with Coppa eFootball Italia 2026. A wholly-owned ProHAVIT online store and gaming sub-brands (H.KRAKEN, FUXI, H2000, plus the new SPACE Series) provide channel and brand segmentation across consumer, gaming, and professional/B2B buyers. HAVIT operates with 51-100 employees as disclosed, suggesting an asset-light structure in which volume production is substantially contracted out rather than operated in-house.
HAVIT firmographics
Firmographics- Name
- HAVIT
- Legal name
- HAVIT
- Website
- https://havit.hk
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- HAVIT is a Guangzhou-based consumer technology company founded in 1998 that designs, manufactures, and distributes audio products, gaming peripherals, mobile accessories, smart life devices, and small appliances across 110+ countries via global retailers, regional e-commerce platforms, and OEM/ODM partnerships.
- Ownership category
- akta.pro rank
HAVIT industry classification
Industry- Product category
- Consumer Electronics
- NAICS
- Electronics and Appliance Retailers (4492), Household Appliances, Electric Housewares, and Consumer Electronics Merchant Wholesalers (42362)
- SIC
- Retail-Radio, Tv & Consumer Electronics Stores (5731), Household Audio & Video Equipment (3651)
- akta.pro primary industry
- Headphones & Personal Audio Retail (Earbuds, ANC, DACs) (CRACAEAG)
- akta.pro secondary industries
- Big-Box Electronics + Gaming & VR Retail (CRACAAAG), Wearables & Personal Electronics Distribution (CRAOACAI)
Keywords
Where HAVIT is headquartered
LocationHeadquarters
- HQ city
- Guangzhou
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
HAVIT business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Consumer Hardware Sales: Direct sales of consumer electronics including wireless headphones, gaming headsets, TWS earbuds, gaming mice, keyboards, smart watches, and other consumer tech products through retail partners and own e-commerce platforms
- OEM/ODM Manufacturing: Custom manufacturing services for B2B partners including OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) customization with low MOQ from 100 units
- Wholesale Distribution: Bulk wholesale distribution of HAVIT products to global retail partners and distributors
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | B2B Wholesale Pricing |
Go-to-market motion3 records
Distribution channels10 records
Marketing channels5 records
HAVIT product offering
Product offeringCore offering
HAVIT designs, manufactures, and distributes consumer electronics including audio products (wireless headphones, gaming headsets, TWS/OWS earbuds, speakers, microphones), gaming peripherals (keyboards, mice, chairs, chassis), mobile accessories (chargers, power banks, cables, wireless chargers), and smart life devices (smart watches, projectors, webcams). The company sells globally through major retailers (Amazon, Costco, Lidl, Carrefour, Auchan), regional e-commerce marketplaces (Mercado Libre, Flipkart, Ozon), and its own e-commerce stores (havitsmart.com, prohavit.com), while providing OEM/ODM customization and wholesale distribution to B2B partners with MOQs starting from 100 units.
Product overview
HAVIT is a consumer technology company offering a diversified portfolio of smart audio, gaming peripherals, mobile accessories, smart life devices, and small home appliances. The Audio Series (wireless headphones, TWS/OWS earbuds, bone conduction, speakers) and Gaming Gears (H.KRAKEN, FUXI, H2000 headsets, keyboards, mice) form the core product lines, complemented by Mobile Accessories and Smart Life categories including smart watches and projectors. The company operates under an OEM/ODM manufacturing model with direct factory pricing and customization capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- H.KRAKEN: Gaming brand for headphones and peripherals
- FUXI
- H2000
- SPACE Series
- ProHAVIT
Products and services
- Audio Series Comprehensive lineup of audio products including wireless headphones, gaming headphones, TWS earbuds, OWS earbuds, Bluetooth speakers, bone conduction headphones, neckband headphones, desktop and gaming speakers, and recording microphones featuring adaptive ANC and spatial audio, targeting consumers seeking personal audio for music, gaming, fitness, and remote work.
- Gaming Gears Full range of gaming peripherals including H.KRAKEN, FUXI, and H2000 headphone series, gaming keyboards, gaming mice, gaming chairs, gaming microphones, gaming chassis, mouse pads, cooling pads, and cooling accessories, targeting gamers and esports enthusiasts.
- Mobile Accessories Collection of mobile device accessories including chargers, power banks, charging cables, wireless chargers, phone holders, selfie sticks, USB-C hubs, and car accessories for everyday mobile users.
- Smart Life Connected lifestyle products including smart watches, smart projectors, massage devices, wellness devices, lifestyle gadgets, webcams, and desktop accessories targeting mainstream consumers seeking smart-home and personal wearables.
- Small Home Appliances Line of compact home appliances for everyday comfort and convenience, expanding HAVIT's consumer electronics portfolio into household utility.
- SPACE Series Flagship audio product line featuring over-ear, semi-in-ear, and open-ear clip-on headphones with advanced proprietary acoustic engineering, adaptive noise cancellation, spatial audio, and Hi-Res Audio certification.
- H.KRAKEN Gaming Headphones Gaming headphone sub-brand under HAVIT's Gaming Gears category, featuring high-performance audio for gamers and esports enthusiasts.
- FUXI Gaming Headphones Gaming headphone sub-brand under the Gaming Gears category, focused on competitive gaming audio performance.
- H2000 Gaming Headphones Series Gaming headphone series under the Gaming Gears category featuring the H2000 line of gaming headsets.
- Wireless Headphones Bluetooth-enabled wireless headphones with adaptive ANC and spatial audio, marketed to mainstream consumers for music, commuting, and remote work.
- TWS Earbuds True Wireless Stereo earbuds offering an untethered personal audio experience with adaptive ANC across the SPACE Series.
- OWS Earbuds Open Wearable Stereo earbuds with an open-ear design, allowing situational awareness alongside audio playback.
- Bone Conduction Headphones Headphones that transmit sound through bone conduction technology, leaving ears open to ambient sounds for active outdoor and fitness use.
- Gaming Keyboards Mechanical gaming keyboards for competitive and enthusiast gamers.
- Gaming Mice High-precision gaming mice for competitive gaming.
- Smart Watches Wearables with smart functionality for health tracking and notifications.
- Smart Projectors Projectors with smart connectivity and AI-powered features for home entertainment.
Quantifiable outcome
- Over 100 million consumers served across 110+ countries globally
- +3 more outcomes
Companies that use HAVIT
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles2 records
HAVIT technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
HAVIT partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, major and minor.
- Three Top International Esports TeamscoreHAVIT partnered with three top international esports teams to expand its global presence and strengthen brand recognition in the gaming community. The partnership aims to leverage esports athletes' influence to promote HAVIT gaming products.
- AmazonmajorGlobal e-commerce marketplace distribution partnership. Amazon serves as a primary online retail channel for HAVIT products reaching consumers worldwide.
- CostcomajorWarehouse retail distribution partnership. Costco provides access to bulk-conscious consumers through its warehouse club model.
- LidlmajorEuropean retail chain distribution partnership. Lidl offers HAVIT products to European consumers through its discount retail network.
- CarrefourmajorGlobal hypermarket retail distribution partnership. Carrefour provides wide consumer access through its international hypermarket presence.
- AuchanminorEuropean retail distribution partnership. Auchan distributes HAVIT products through its retail stores in European markets.
- Mercado LibremajorLatin American e-commerce marketplace partnership. Mercado Libre provides HAVIT access to consumers across Latin America through its dominant e-commerce platform.
- FlipkartmajorIndian e-commerce marketplace partnership. Flipkart serves as a key distribution channel for HAVIT products in the Indian market.
- OzonmajorRussian e-commerce marketplace partnership. Ozon provides HAVIT distribution reach to Russian consumers through its online platform.
- RadioShackminorElectronics retail distribution partnership. RadioShack distributes HAVIT tech products through its electronics retail locations.
- BIMminorTurkish discount retail partnership. BIM provides HAVIT access to value-conscious Turkish consumers through its discount retail chain.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
HAVIT competitors and assessment
Company assessmentDirect peers
- Anker Innovations (Soundcore, eufy): China-headquartered consumer electronics company selling audio (Soundcore), charging accessories, and smart devices through Amazon and global retailers — directly overlapping with HAVIT's audio + mobile-accessories portfolio, distribution model, and target buyer.
- Edifier: Chinese audio brand offering headphones, earbuds, and speakers with global retail distribution — a closely comparable peer in product category, OEM/ODM background, and price-tier positioning.
- Baseus: China-based consumer electronics brand focused on mobile accessories (chargers, cables, power banks) plus audio — overlapping directly with HAVIT's mobile accessories and TWS earbud categories.
- QCY: Chinese TWS earbuds and audio brand sold primarily via Amazon and global e-commerce — a direct competitor in the same wireless earbuds / headphones value tier HAVIT targets.
- 1MORE: Chinese audio brand (now under Xiaomi ecosystem) selling wired and wireless headphones, speakers, and earbuds with global retail distribution — direct competitor across HAVIT's audio lineup.
- Razer: Premium gaming peripherals and audio brand competing head-to-head with HAVIT's H.KRAKEN, FUXI, and H2000 gaming headphones, keyboards, mice, and chairs — particularly relevant given HAVIT's esports sponsorship strategy.
- SteelSeries: Gaming headsets, keyboards, and mice brand with strong esports presence — directly comparable to HAVIT's gaming-gear positioning and a relevant reference point for the esports partnership strategy.
Broad incumbents
- Logitech G: Gaming and PC peripherals division of Logitech — a much larger incumbent that competes across HAVIT's gaming keyboards, mice, headsets, and chairs categories at a similar mid-premium tier.
- HyperX (HP): Gaming peripherals brand under HP, offering headsets, keyboards, mice, and microphones — directly comparable to HAVIT's gaming peripherals portfolio, with stronger global retail presence.
- JBL (Harman / Samsung): Globally recognized consumer audio brand competing in headphones, earbuds, and speakers — overlapping with HAVIT's audio series including the SPACE Series at the mid-premium tier.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
HAVIT social profiles
Digital presenceHAVIT compliance and trust
Trust signalCompliance5 records
HAVIT financial estimates
Financial estimateRevenue estimate
Valuation estimate
HAVIT leadership team
Management profileNumber of profiles
HAVIT subsidiaries and ownership
Company hierarchySubsidiaries2 records
HAVIT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HAVIT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HAVIT
What does HAVIT do?
HAVIT designs, manufactures, and distributes consumer electronics including audio products (wireless headphones, gaming headsets, TWS/OWS earbuds, speakers, microphones), gaming peripherals (keyboards, mice, chairs, chassis), mobile accessories (chargers, power banks, cables, wireless chargers), and smart life devices (smart watches, projectors, webcams). The company sells globally through major retailers (Amazon, Costco, Lidl, Carrefour, Auchan), regional e-commerce marketplaces (Mercado Libre, Flipkart, Ozon), and its own e-commerce stores (havitsmart.com, prohavit.com), while providing OEM/ODM customization and wholesale distribution to B2B partners with MOQs starting from 100 units.
Is HAVIT a public or private company?
HAVIT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was HAVIT founded?
HAVIT was founded in 1998. It employs 51 to 100 people.
Where is HAVIT based?
HAVIT is headquartered in Guangzhou, China, in the Asia region.
How does HAVIT make money?
Three revenue lines are on record. Consumer Hardware Sales are the primary driver. The others are OEM/ODM Manufacturing and wholesale Distribution.
Who are HAVIT's main competitors?
Direct peers on record are Anker Innovations (Soundcore, eufy), Edifier, Baseus, QCY, 1MORE, Razer and SteelSeries. Broad incumbents are Logitech G, HyperX (HP) and JBL (Harman / Samsung).
Does HAVIT have an API?
No public API is recorded for HAVIT.
What industry is HAVIT in?
HAVIT's product category is Consumer Electronics. Its primary akta.pro industry code is CRACAEAG, Headphones & Personal Audio Retail (Earbuds, ANC, DACs), with a secondary code of CRACAAAG, Big-Box Electronics + Gaming & VR Retail. Its NAICS code is 4492 and its SIC code is 5731.