What NEOintralogistics does

NEOintralogistics GmbH is a Düsseldorf-headquartered warehouse automation company that retrofits existing shelf-based (Fachbodenregal) warehouses with autonomous goods-to-person picking systems. The company was founded in 2021 by Dr. Michael Drodofsky (Product & Sales, ex-Otto Group/MyToys), Markus Boltz (Finance & Operations, ex-pmc/VoltTerra/By:Innovation), and Denis Bauer (CTO, ex-Microsoft/audibene/Joblift), and operates from offices in Düsseldorf, Berlin, and Hamburg. The core platform consists of three integrated components: NEO:os (cloud-based orchestration software that integrates with existing WMS via REST API), NEO:runner (a fleet of AMRs supplied by Magazino/Jungheinrich that navigate aisles as narrow as 85 cm to retrieve bins from existing shelving), and NEO:pickstation (a goods-to-person workstation with a Universal Robots cobot arm that presents bins ergonomically to human pickers). The system is designed to deploy in 6-8 weeks without racking modifications or operational downtime.

The company's commercial model is a pure usage-based Robotics-as-a-Service (RaaS) "Pay-per-Pick" structure: customers pay a fixed rate per completed automated pick, with hardware, software, maintenance, and support bundled in, and no CapEx, leasing, or minimum commitments. This model is positioned against traditional automation (AKL, shuttle, cube-based AS/RS), which typically require €1-10M+ upfront and 12-36 month deployments. The company reports operational outcomes of up to 70% reduction in picking labor, 2-3x higher effective storage capacity, and 400 picks/hour per station at reference deployments. NEO targets e-commerce fulfillment operators, 3PL warehouses, and mid-market companies with 5,000+ picks per day operating existing shelf-based warehouses in the DACH region.

The company closed a €3 million seed funding round in January 2026 led by Amadeus APEX Technology Fund with Cetus Holding, and has strategic technology and deployment partnerships with Magazino (Jungheinrich), Universal Robots, BITO, and GLS (via Versandmanufaktur GmbH). Reference customers include Conrad Electronic SE (electronics retail) and Versandmanufaktur GmbH, a GLS Group subsidiary that scaled from one to three NEO:pickstation systems during live operations. The company is privately held with a headcount of 11-50 employees.

Name

NEOintralogistics

Legal name

NEOintralogistics GmbH

Website

https://neointralogistics.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

NEOintralogistics GmbH retrofits existing shelf-based warehouses with autonomous goods-to-person picking systems under a pay-per-pick RaaS model, serving e-commerce, 3PL, and mid-market warehouse operators in the DACH region.

Ownership category

akta.pro rank

Product category

Warehouse Automation Robotics-as-a-Service

NAICS

Warehousing and Storage (493), Other Warehousing and Storage (493190), Computer Systems Design and Related Services (54151), Commercial and Industrial Machinery and Equipment (except Automotive and Electronic) Repair and Maintenance (811310)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Warehouse & Intralogistics Automation Systems (AS/RS, Sortation, Conveyance Controls) (IMAHAHAN)

akta.pro secondary industries

Industrial & Warehouse Robotics (HDAAAIAA), Automated / Robotics-Enabled Fulfillment Centers (AS/RS, AMRs, Goods-to-Person) (TLALADAL), Industrial Automation Software (SCADA, HMI, MES, Historian) (IMAHAHAJ), Core WMS (Inventory, Receiving, Putaway, Picking, Packing, Shipping) (TLAEABAA)

Keywords

• Warehouse automation
• Autonomous mobile robots
• Goods-to-person picking
• Robotics-as-a-service
• Intralogistics software

Headquarters

HQ city

Düsseldorf

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Robotics-as-a-Service (RaaS) - Pay-per-Pick: Pure usage-based model where customers pay per completed pick. All-inclusive pricing covers robots, software, maintenance, and support. No CapEx, no leasing, no asset on customer balance sheet. Costs scale directly with actual throughput volume, providing natural hedge against demand fluctuations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

NEOintralogistics provides a Robotics-as-a-Service (RaaS) warehouse automation platform that retrofits existing shelf-based (Fachbodenregal) warehouses. The integrated system combines autonomous mobile robots (NEO:runner) that retrieve bins from shelves, an ergonomic goods-to-person picking workstation (NEO:pickstation) with an integrated robotic arm, and cloud-based orchestration software (NEO:os) that coordinates the fleet and integrates with existing WMS via REST API. Customers pay per completed pick with zero upfront capital expenditure, and the system goes live in 6-8 weeks without racking modifications or operational downtime.

Product overview

NEOintralogistics offers NEO, a warehouse automation platform consisting of three integrated components: NEO:os (orchestration software), NEO:runner (autonomous mobile robot fleet), and NEO:pickstation (goods-to-person workstation with robotic arm). The platform automates existing shelf-based warehouses via a pay-per-pick RaaS model, requiring no construction or racking changes. The system brings items to pickers at the station rather than requiring pickers to walk to shelves, eliminating travel time and reducing picking labor by up to 70%. Implementation takes 6-8 weeks with zero upfront capital expenditure.

Differentiator

Problem solved

Functional benefit

Brands

• NEO:os: Orchestration software platform that controls NEO:runner AMR fleets, coordinates picking stations, and integrates with existing warehouse management systems via REST API.
• NEO:runner
• NEO:pickstation

Products and services

• NEO:os Cloud-based warehouse orchestration software that coordinates the AMR fleet, manages order routing from existing WMS, plans optimal picking sequences, and controls picking station operations in real time. Integrates via REST API with existing WMS systems without requiring changes to WMS logic.
• NEO:runner Autonomous mobile robot (AMR) fleet that navigates existing shelf aisles (minimum 85cm width), locates bins using 3D cameras, retrieves containers from shelf positions, and transports them to the picking station. Operates in existing infrastructure without racking modifications.
• NEO:pickstation Goods-to-person picking workstation featuring an ergonomic standing design with an integrated collaborative robotic arm that automatically presents bins at optimal height. Pickers retrieve items guided by pick-by-light or pick-by-display systems for error-free order fulfillment.

Quantifiable outcome

• 70% reduction in picking labor requirement
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Magazino (Jungheinrich)coreTechnology or IntegrationManufacturer of the AMR (autonomous mobile robots) deployed in NEO projects as autonomous bin-handling and transport robots. Magazino is a Jungheinrich company, providing industrial-grade robotics hardware integrated into NEO's software platform.
• Universal RobotscoreTechnology or IntegrationSupplier of robotic arms for the NEO:pickstation automation. Universal Robots is a leading manufacturer of collaborative robot arms (cobots) used for picking station automation.
• GLS (General Logistics Systems)coreStrategic or Co-development PartnerParent company of Versandmanufaktur, which operates NEO systems in production. GLS is a major European parcel and logistics service provider. Versandmanufaktur scaled from 1 to 3 NEO:pickstation systems, demonstrating operational reliability.
• Dr. Knut AlickeminorOthersFormer McKinsey Partner and recognized expert in supply chain management. Serves as advisor to NEOintralogistics, providing strategic guidance on supply chain and operations.
• Philipp Hahn-WörnleminorOthersFormer owner and CEO of viastore, a leading provider of logistics automation. Serves as advisor to NEOintralogistics.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Locus Robotics: Locus Robotics is a leading AMR-based warehouse picking platform serving e-commerce, 3PL, and retail customers with a RaaS commercial model. Directly comparable to NEO on AMR technology, goods-to-person workflow, and pay-per-pick commercial approach, though Locus is significantly larger and more geographically diversified.
• Geek+: Geek+ is a global AMR and goods-to-person warehouse automation vendor offering picking, sorting, and搬运 robots to e-commerce and 3PL customers. Comparable to NEO on AMR-based goods-to-person technology and large-scale warehouse deployments, with broader product portfolio and global footprint.
• inVia Robotics: inVia Robotics provides AMR-based goods-to-person warehouse automation with a subscription/RaaS commercial model targeting e-commerce and 3PL fulfillment. Comparable to NEO on subscription pricing, AMR fleet, and warehouse picking workflow, though focused on US market.
• 6 River Systems: 6 River Systems (owned by Shopify) provides collaborative AMR warehouse picking solutions for e-commerce and retail fulfillment. Directly comparable to NEO on AMR-based picking workflow, though typically operating in North American distribution centers rather than European shelf-based warehouses.
• Fetch Robotics: Fetch Robotics (owned by Zebra Technologies) offers AMR-based warehouse automation including picking, transport, and sortation solutions. Comparable to NEO on AMR technology and warehouse picking use cases, with broader product suite and integration into Zebra's enterprise capture/visibility stack.
• GreyOrange: GreyOrange provides AMR and goods-to-person warehouse automation for retail, e-commerce, and 3PL customers globally. Comparable to NEO on AMR-based fulfillment automation and enterprise warehouse customers, with broader portfolio including sortation and store replenishment.

Broad incumbents

• AutoStore: AutoStore is a leading cube-based goods-to-person warehouse automation provider with global enterprise deployments. Comparable to NEO as a competing goods-to-person solution for warehouse fulfillment, but uses purpose-built cube infrastructure rather than retrofitting existing shelf racking — making it a strategic alternative rather than a direct competitor.
• Dematic: Dematic is a global intralogistics automation incumbent offering AS/RS, shuttle, conveyor, and goods-to-person solutions for large enterprise warehouses. Comparable to NEO as a competitor in warehouse automation but typically requires greenfield construction or major warehouse reconstruction rather than retrofitting existing shelf racks.
• Swisslog: Swisslog (KUKA Group) provides automated warehouse and distribution center solutions including AS/RS, shuttle systems, and item-picking robotics. Comparable to NEO as a warehouse automation competitor for mid-market and enterprise customers, but typically requires purpose-built infrastructure and higher capex.

Others

• Magazino (Jungheinrich): Magazino is a Jungheinrich-owned manufacturer of industrial AMR robots and a direct technology partner to NEOintralogistics, supplying the AMR fleet. Relevant peer because Magazino/Jungheinrich has the in-house capability to compete directly with NEO's shelf-rack retrofit offering, creating a structural channel conflict.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/neointralogistics

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEOintralogistics