influence.vision
influence.vision is an Austrian SaaS company that provides an all-in-one influencer marketing platform for brands, agencies, and creators, covering discovery across 300M+ profiles, briefing, contracts, campaign management, reporting, and payouts.
- Company typePrivate
- Founded2017
- HeadquartersVienna, Austria
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What influence.vision does
influence.vision GmbH is an Austrian SaaS company founded in Vienna in 2017 by Branko Markovic and Florian Bösenkopf, operating an end-to-end influencer marketing platform. The core product, branded as the Workspace, consolidates the full campaign lifecycle into a single environment: creator discovery against a database of 300M+ profiles, structured briefing, digital contract signing, campaign coordination via shared calendars, performance reporting with first-party verified screenshots, and consolidated creator payouts. A standalone Discovery product and a creator-facing mobile application extend the platform to both ends of the market.
The company serves three segments: brands running influencer campaigns (enterprise and mid-market), marketing agencies managing campaigns for multiple clients, and creators/influencers seeking brand partnerships. The customer base includes 100+ brands and agencies with named enterprise logos spanning automotive (VW), consumer goods (Nivea, Henkel, Schwarzkopf, Dyson), media (Sky, Merkle, GroupM), and others. Operations span three offices in Vienna (HQ), Cologne, and Bijeljina, with primary focus on the DACH region while claiming a global footprint through its parent Banijay, the world's largest independent production and distribution group with 130+ labels.
Revenue is generated through a hybrid model combining monthly subscription fees (Discovery Start €199/month, Discovery Grow and Pro Brand from €399/month, Agency Pro from €499/month) with per-campaign commissions (Starter up to 20%, Pro up to 15%, Agency Pro 10%, Hybrid up to 25%). Distribution follows a hybrid go-to-market: self-serve onboarding for Discovery plans and demo-led, sales-assisted motion for Pro and Agency Pro tiers targeting scaled brands and agencies. The company is GDPR-compliant, privately held, and operates as part of the Banijay group.
influence.vision firmographics
Firmographics- Name
- influence.vision
- Legal name
- influence.vision GmbH
- Website
- https://influencevision.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- influence.vision is an Austrian SaaS company that provides an all-in-one influencer marketing platform for brands, agencies, and creators, covering discovery across 300M+ profiles, briefing, contracts, campaign management, reporting, and payouts.
- Ownership category
- akta.pro rank
influence.vision industry classification
Industry- Product category
- Influencer Marketing Software
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Influencer Marketing Platforms (Discovery/Search/CRM) (MPACAGAA)
- akta.pro secondary industries
- Influencer Strategy & Campaign Management (MPAAAHAA), Influencer Campaign Operations & Managed Services (BPAFAHAF), Influencer Operations & Payments (Workflow/Invoicing/Payouts) (MPAAAHAO)
Keywords
Where influence.vision is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices3 records
Markets served
influence.vision business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Commission-based Campaign Fees: Brands/Agencies pay commission on influencer bookings per campaign. Starter plans: up to 20% commission. Pro plans: up to 15% commission. Agency Pro: 10% commission. No base fee for Starter plans.
- Subscription Plans: Fixed monthly fees for Discovery and Pro plans. Discovery Start: €199/month (200 profiles, 1 user). Discovery Grow: €399/month (500 profiles, 5 users). Pro Brand: €399/month base + commission. Agency Pro: €499/month base + commission.
- Content Reach Technology Services: Additional services for content distribution across media channels including social media ads, advertorials, multimedia advertising, and in-blog advertising through partner influencers.
- Managed Services: Support for campaign execution and influencer search provided to brands/agencies as additional service beyond contract mediation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Discovery Start - Creator search only |
| Subscription | Monthly | Discovery Grow - Creator search with more capacity |
| Transaction based/ take rate | Pay-as-you-go | Starter Brand - Pay-per-use for one-off campaigns |
| Hybrid | Pay-as-you-go | Hybrid - Best of both worlds |
| Subscription | Multi-year contract | Pro Brand - For brands ready to scale |
| Transaction based/ take rate | Pay-as-you-go | Agency Starter - Commission-based for agencies |
| Subscription | Multi-year contract | Agency Pro - For agencies ready to scale |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
influence.vision product offering
Product offeringCore offering
influence.vision is an all-in-one influencer marketing SaaS platform that consolidates the full campaign lifecycle for brands and agencies, including creator discovery across a 300M+ profile database, structured briefings, digital contract signing, campaign coordination, verified performance reporting, and automated creator payouts. It is offered as a workspace product with a separate standalone Discovery tool and a dedicated mobile app for creators. Pricing combines tiered monthly subscriptions with per-campaign commissions.
Product overview
influence.vision is an all-in-one influencer marketing SaaS platform built around its core Workspace product, which unifies the full campaign lifecycle from creator discovery through to payment. The platform is offered as a modular suite comprising the main Workspace, a standalone Discovery tool for targeted creator search, and a mobile app for creators. Key integrated features include briefing and contract management, campaign management with calendar views, performance reporting with verified creator data, and automated creator payouts. The platform also offers a Content Reach Technology module for amplified content distribution. Pricing is structured into tiers (Starter, Pro, Hybrid for brands; Discovery, Agency Starter, Agency Pro for agencies) with a combination of monthly subscriptions and per-campaign commissions.
Differentiator
Problem solved
Functional benefit
Products and services
- influence.vision Workspace The all-in-one influencer marketing SaaS platform that consolidates the entire campaign process for brands and agencies: creator discovery and shortlisting, briefings, contract negotiation and digital signatures, campaign management and content approvals, performance reporting, and secure creator payouts.
- Discovery Standalone influencer search and discovery tool providing access to over 300 million creator profiles, with advanced filtering by audience, reach, engagement, content style, and hashtags, plus list-building and shortlisting capabilities for data-driven creator selection.
- Mobile App for Creators Dedicated mobile application for creators to find campaigns, receive brand offers, manage collaborations, track deadlines, submit content for approval, and receive secure payouts, all from a single app.
- Content Reach Technology Content distribution service enabling brands to amplify reach across media channels including social media ads, advertorials, multimedia advertising, and in-blog advertising within influencer partner blogs, subject to influencer consent.
Quantifiable outcome
- Time savings through consolidated workflows - no longer needing to individually handle contracts and invoicing
- +1 more outcomes
Companies that use influence.vision
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
influence.vision technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
influence.vision partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BanijaycoreBanijay is the world's largest independent production and distribution group with 130+ labels (producing shows like Peaky Blinders, Keeping Up With The Kardashians, Kitchen Impossible). influence.vision is part of Banijay, gaining access to global creative network and international reach for their platform and creator community.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
influence.vision competitors and assessment
Company assessmentDirect peers
- CreatorIQ: Enterprise influencer marketing SaaS platform offering creator discovery, campaign management, CRM, and analytics. Closely aligned with influence.vision's end-to-end workflow positioning but at significantly larger scale and broader global footprint.
- Aspire (formerly AspireIQ): Influencer marketing platform serving brands and agencies with creator discovery, relationship management, and campaign workflow tools. Directly comparable in target market and product scope to influence.vision.
- Traackr: Influencer marketing platform with strong discovery database, campaign management, and analytics capabilities. Competes in the same enterprise segment and overlaps with influence.vision's Discovery and Reporting modules.
- GRIN: Creator management platform purpose-built for ecommerce and DTC brands, offering discovery, CRM, gifting, and content management. Direct competitor to influence.vision for brand customers managing creator relationships at scale.
- Influencer.com (formerly IZEA): Influencer marketing marketplace and SaaS platform connecting brands with creators for sponsored content. Directly comparable in offering managed services plus self-serve tooling alongside influence.vision's hybrid model.
- Upfluence: All-in-one influencer marketing platform with discovery, outreach, campaign management, and affiliate capabilities. Comparable end-to-end workflow positioning and similar SMB-to-enterprise customer mix.
Emerging players
- HypeAuditor: AI-powered influencer analytics and fraud detection platform. Comparable on the Discovery and Reporting dimensions of influence.vision's offering, though more specialized in analytics.
- Klear: Influencer discovery and analytics platform (now part of Meltwater). Overlaps with influence.vision's Discovery module and audience analytics capabilities, with stronger parent distribution.
- Heepsy: Influencer search and analytics tool focused on discovery and vetting. Comparable to influence.vision's standalone Discovery module and serving similar SMB and mid-market customers.
Broad incumbents
- Meltwater: Global media intelligence and influencer marketing suite (including Klear). Competes broadly with influence.vision's enterprise analytics and discovery positioning through a much larger sales organization and broader platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
influence.vision social profiles
Digital presenceinfluence.vision compliance and trust
Trust signalCompliance1 record
influence.vision financial estimates
Financial estimateRevenue estimate
Valuation estimate
influence.vision leadership team
Management profileNumber of profiles
Profiles4 records
influence.vision funding detail
Funding detailFunding overview
Funding rounds3 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
influence.vision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about influence.vision
What does influence.vision do?
influence.vision is an all-in-one influencer marketing SaaS platform that consolidates the full campaign lifecycle for brands and agencies, including creator discovery across a 300M+ profile database, structured briefings, digital contract signing, campaign coordination, verified performance reporting, and automated creator payouts. It is offered as a workspace product with a separate standalone Discovery tool and a dedicated mobile app for creators. Pricing combines tiered monthly subscriptions with per-campaign commissions.
Is influence.vision a public or private company?
influence.vision is a private company. It is classified as corporate owned and is currently operating.
When was influence.vision founded?
influence.vision was founded in 2017. It employs 11 to 50 people.
Where is influence.vision based?
influence.vision is headquartered in Vienna, Austria, in the Europe region.
How does influence.vision make money?
Four revenue lines are on record. Commission-based Campaign Fees are the primary driver. The others are subscription Plans, content Reach Technology Services and managed Services.
Who are influence.vision's main competitors?
Direct peers on record are CreatorIQ, Aspire (formerly AspireIQ), Traackr, GRIN, Influencer.com (formerly IZEA) and Upfluence. Emerging players are HypeAuditor, Klear and Heepsy. Meltwater is listed as a broad incumbent.
Does influence.vision have an API?
No public API is recorded for influence.vision.
What industry is influence.vision in?
influence.vision's product category is Influencer Marketing Software. Its primary akta.pro industry code is MPACAGAA, Influencer Marketing Platforms (Discovery/Search/CRM), with a secondary code of MPAAAHAA, Influencer Strategy & Campaign Management. Its NAICS code is 541810 and its SIC code is 7311.