What Zanthus does

Zanthus is a Brazilian commercial automation and retail technology vendor founded in 1978 and headquartered in São Paulo. The company builds and sells a vertically-specialized software suite for retail, anchored by Zeus Retail — a comprehensive ERP that integrates purchasing, sales, inventory, financial, accounting, CRM, and fiscal (Nota Fiscal eletrônica) operations — and complemented by Zeus CRM (loyalty, segmentation, AI-assisted recommendations), Zapp (white-label mobile commerce and loyalty), Zeus Commerce (white-label omnichannel e-commerce), and Zeus 360º (franchise unit management launched in May 2025). Supporting modules include Smart PDV (mobile POS terminal), Self Checkout, Fiscal Remoto, Comanda Eletrônica (electronic ordering for food service), and Hotsite (promotional campaign automation). The platform is ISO 27001 certified and LGPD-aligned, and integrates natively with major ERPs (SAP, Oracle, Winthor, Bluesoft), delivery marketplaces (iFood, Rappi), digital wallets (Iti Itaú, Payface, Troco Simples), and payment processors (Fiserv).

Zanthus operates a hybrid go-to-market combining direct enterprise sales (quote-based pricing with annual billing) and a channel partner program of resellers, integrators, and hardware manufacturers (Toshiba, Epson, Gertec, Transire), positioning itself as a pure softwarehouse that does not compete with partners on hardware. Revenue is generated through software subscriptions/licenses, professional services (implementation, training, support, custom development), and managed/SaaS services. The customer base exceeds 1,000 companies across 9,000+ stores and 30,000+ active software licenses in Brazil, spanning supermarkets, pharmacies, pet shops, food service, apparel, electronics, construction materials, and specialty retail, with logos including Decathlon, Eataly, Lego, Nespresso, Cobasi, Petz, Bauducco, Autoglass, Makro, and St Marche.

The company is privately held with no disclosed external investors, parent, or M&A activity, led by CEO Alexandre Queiroz. Recognitions include the APAS Troféu Ponto Extra (three-time champion), GS1 Brasil Automation Award (two-time winner), and Revista Supermercado Moderno Top Five (six-time winner). Operational geography is single-country (Brazil), with marketing and lead generation driven by event participation (NRF, ABRAS, TINE Brasil Forum, Varejo Tech Day, CIO Cerrado Experience), content marketing, and direct quote requests through the corporate website.

Name

Zanthus

Legal name

Zanthus

Website

https://zanthus.com.br

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

51–100 employees

Short description

Zanthus is a Brazilian retail automation vendor (founded 1978) that sells Zeus Retail ERP and complementary POS, CRM, e-commerce, and franchise management software to 1,000+ retail companies across 9,000+ stores in Brazil.

Ownership category

akta.pro rank

Product category

Retail Automation Software

NAICS

Custom Computer Programming Services (541511)

akta.pro primary industry

Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)

akta.pro secondary industry

Customer Service, Support & Contact Center CRM (HDAEAFAC)

Keywords

• Retail automation software
• Point of sale systems
• Enterprise resource planning
• Customer relationship management
• Mobile commerce platforms

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Software Licenses and Subscriptions: Zanthus generates revenue primarily through software licenses for their Zeus Retail, Zeus CRM, Zeus Commerce and Zapp solutions. The pricing is quote-based, customized for each business need and scale.
2. Professional Services: Revenue from implementation, technical support, training, and consulting services. The company provides specialized technical support, custom development, training programs, outsourcing, and solution deployment.
3. SaaS Services: Cloud-ready platform services with ISO 27001 certification for information security management in SaaS delivery model.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels10 records

Core offering

Zanthus develops and sells integrated commercial automation software for retail businesses, anchored by Zeus Retail (a comprehensive ERP integrating purchasing, sales, inventory, finance, accounting, CRM, and fiscal operations), complemented by Zeus CRM for customer relationship and loyalty, Zapp as a white-label mobile customer engagement and payment application, Zeus Commerce as a white-label e-commerce platform, and Zeus 360º for franchise unit management. The solutions are sold via custom subscriptions, support multiple retail verticals (supermarkets, pharmacies, pet shops, clothing, electronics, restaurants), and are certified ISO 27001.

Product overview

Zanthus offers a suite of commercial automation and retail technology solutions organized around a platform-plus-modules architecture. The core platform is Zeus Retail, a full-featured ERP for retail that integrates purchasing, sales, inventory, finance, accounting, CRM, and fiscal operations. Complementing Zeus Retail are four primary product lines: Zeus CRM for customer relationship and loyalty management, Zapp as a white-label mobile customer engagement and payment app, Zeus Commerce as a white-label e-commerce platform, and Zeus 360º for franchise unit management. Additional modules include Smart PDV (all-in-one mobile POS hardware), Fiscal Remoto (remote fiscal management), Self Checkout, Comanda Eletrônica (electronic ordering for food service), and Hotsite (promotional campaign automation). All core products are built on Zanthus's own technology platform and integrate with third-party ERPs (SAP, Oracle, Winthor, Bluesoft), digital wallets (Iti Itaú, Payface, Troco Simples), and marketplaces (iFood, Rappi).

Differentiator

Problem solved

Functional benefit

Brands

• Zeus Retail: Complete ERP solution for retail management, integrating purchasing, sales, inventory, financial, accounting and CRM functions.
• Zeus CRM
• Zapp
• Zeus Commerce
• Zeus 360º

Products and services

• Zeus Retail Comprehensive retail ERP that integrates purchasing, sales, inventory, finance, accounting, CRM, and fiscal operations in a single ISO 27001-certified platform. Supports PC, touch terminals, tablets, mobile devices, self-checkout and second-screen displays. Built for Brazilian retail verticals including supermarkets, pharmacies, pet shops, clothing, footwear, restaurants, electronics and construction materials.
• Zeus CRM Customer relationship management software managing interactions from acquisition through post-sale. Includes AI-powered purchase recommendations, loyalty programs, customer segmentation, promotional campaigns, and an AI chatbot that communicates via SMS, email, push notifications, and WhatsApp.
• Zapp White-label mobile application for customer relationship, mobile commerce, loyalty programs, digital catalog, push notifications, promotions, cashback and rewards, and Scan & Go mobile checkout at partner retail establishments.
• Zeus Commerce White-label e-commerce platform with omnichannel capabilities, native ERP and payment gateway integrations, promotional automation, and multiple operating modes (standard, supermarket, delivery, marketplace).
• Zeus 360º Franchise management platform designed for franchisee unit operations, providing modules for intelligent purchasing, detailed financial control, operational scheduling, and customizable business plans to enable local managers to oversee day-to-day operations independently.
• Smart PDV Mobile all-in-one point-of-sale device combining barcode scanner, payment terminal, and receipt printer in a single handheld unit, designed to reduce checkout queues and enable mobile checkout.
• Hotsite Promotional campaign and sweepstakes management tool that automates creation and administration of promotional campaigns, allowing configuration of rules, regulations, prizes, and customer participation workflows with results tracking in a management dashboard.
• Comanda Eletrônica (Electronic Order System) Electronic order and command system for bars, snack bars and restaurants where staff register orders via a mobile app and transmit them to a centralized system for real-time status tracking, including inventory control, sales management, and managerial reporting.
• Fiscal Remoto Remote fiscal management solution for retail operations that enables fiscal document issuance and management remotely.
• Self Checkout Self-service checkout solution enabling customers to complete purchases without cashier assistance, reducing queues and increasing operational efficiency.
• DOCS Portal Official documentation portal providing detailed manuals, guides, and parameterization procedures for Zanthus systems, products, and processes for both customers and internal collaborators.

Quantifiable outcome

• Over 1,000 companies trust Zanthus solutions across 9,000+ stores with 30,000+ active software licenses
• +2 more outcomes

Named customers38 records

Segments9 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability3 records

Feature8 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• TransirecoreTechnology or IntegrationStrategic partnership with Transire, a national reference in commercial automation equipment and payment solutions manufacturing. The partnership enables combined hardware and software solutions, particularly showcased at events like ABRAS Food Retail and TINE Brasil Forum.
• SAPcoreTechnology or IntegrationERP integration partner for enterprise customers using SAP systems. Zeus Retail offers native integration with SAP ERP platforms.
• OraclecoreTechnology or IntegrationERP integration partner for customers using Oracle systems. Zeus Retail offers native integration capabilities.
• WinthorcoreTechnology or IntegrationERP integration partner for Brazilian retail ERP solutions. Native integration available with Zeus Retail.
• BluesoftcoreTechnology or IntegrationBrazilian retail ERP integration partner with native connectivity to Zeus Retail platform.
• iFoodcoreTechnology or IntegrationMarketplace delivery platform integration for restaurants and retail, enabling order synchronization between Zeus systems and iFood.
• ToshibaminorOthersHardware partner for POS and printing equipment shown in partner logos section.
• EpsonminorOthersHardware partner for printers and POS equipment shown in partner logos section.
• GertecminorOthersBrazilian POS terminal manufacturer partner for hardware integration.
• FiservcoreTechnology or IntegrationPayment technology and financial services partner for payment processing terminals.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• SAP: Global ERP and retail suite vendor with which Zanthus integrates via native APIs — competes in large-enterprise retail ERP RFPs and is a reference customer integration partner for Zeus Retail.
• Totvs: Largest Brazilian enterprise software company, offering ERP, CRM and retail modules across multiple verticals — a much broader incumbent that overlaps with Zanthus in retail ERP and CRM.
• Salesforce: Global CRM and customer engagement platform — competes with Zeus CRM in loyalty, segmentation and customer communication for larger enterprise retail accounts in Brazil.
• Stone (Stone Co.): Brazilian payments and software platform with a growing retail-automation suite following its Linx acquisition — competes with Zanthus in POS/payments-adjacent retail software across Brazilian SMB and mid-market.
• Oracle NetSuite: Cloud ERP platform with retail and omnichannel capabilities; overlaps with Zanthus in retail back-office ERP and is listed as a Zanthus native integration partner for enterprise customers.

Emerging players

• VTEX: Brazilian-born, now global enterprise e-commerce and omnichannel platform — competes most directly with Zeus Commerce in digital commerce while being more cloud-native and developer-focused.
• Nuvemshop: Latin American SaaS e-commerce platform targeting SMB and mid-market merchants — overlaps with Zeus Commerce on online store functionality, particularly in Brazil and neighboring markets.

Direct peers

• Linx: Brazilian retail and ERP software provider (now part of Stone Co.) offering POS, commerce, OMS and retail management solutions to supermarkets and specialty retailers — the closest direct competitor to Zanthus in the Brazilian retail automation market.
• Bluesoft: Brazilian retail and wholesale ERP/management software provider serving grocery, fuel and specialty retail — competes head-to-head with Zanthus in mid-market retail automation and is even listed as a Zanthus integration partner.
• Consinco: Brazilian ERP and retail management software vendor focused on supermarkets, fuel stations and food retail — directly comparable to Zeus Retail in segment specialization and customer profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/zanthus_sa
• YouTubeyoutube.com/@zanthuscomunicacao
• Facebookfacebook.com/zanthus.sa
• LinkedInbr.linkedin.com/company/zanthustecnologia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zanthus