Elevate Counseling Services

What Elevate Counseling Services does

Elevate Counseling Services is a privately held, multi-modality outpatient behavioral health group practice headquartered in Easton, Massachusetts. Founded by Leigh-Ann Larson, LMHC, the practice operates six physical offices across eastern Massachusetts (Easton, Lakeville, Raynham, Franklin, Hopkinton, and Seekonk) and delivers HIPAA-compliant telehealth to Massachusetts residents. Its clinical menu spans anxiety and depression treatment, child therapy (including dedicated play therapy rooms), teen therapy, family therapy, couples counseling, grief and postpartum therapy, faith-based counseling, energy psychology (EFT/tapping), and culturally sensitive trauma-informed care for BIPOC and LGBTQIA+ clients, supplemented by psychodrama group work.

Its technology stack is intentionally simple: TherapyPortal handles scheduling, client login, and paperwork; telehealth rides on a HIPAA-compliant web video platform; and Google Analytics/AdSense support marketing. There is no proprietary clinical or AI software — the value of the offering is delivered by licensed clinicians with diverse specialty credentials, including a Certified Psychodramatist (Joel Thayer) and faith-based and BIPOC/LGBTQIA+ affirming practitioners.

Commercially, the practice earns revenue from insurance reimbursements across nine payers (Blue Cross Blue Shield, Harvard Pilgrim, Tufts, Health Plans Inc., United Healthcare, Tri-Care Northeast, GIC Unicare, Always Health Care) and from private-pay session fees of $100 (individual), $120 (family), $150 (intake), and $40 (psychodrama group). GTM is sales-led via phone intake (508-297-1491) and contact forms, with content marketing, SEO, organic social, podcasts, and earned media driving top-of-funnel demand. Adjacent revenue includes an affiliated Rising Up virtual Intensive Outpatient Program for higher-acuity care and an educational courses storefront.

Name

Elevate Counseling Services

Legal name

Elevate Counseling Services, Inc.

Website

https://elevate-counseling.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Elevate Counseling Services is a Massachusetts-based outpatient mental health group practice with six offices and telehealth, serving adults, children, teens, families, and BIPOC and LGBTQIA+ clients with evidence-based and culturally sensitive therapy.

Ownership category

akta.pro rank

Product category

Mental Health Counseling Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Child and Youth Services (62411), Other Individual and Family Services (624190)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Behavioral Health for Children & Adolescents (Youth Services) (HLAFACAL)

akta.pro secondary industry

Behavioral Therapy (ABA/ESDM/Positive Behavior Support) (EDACAFAE)

Keywords

• Mental health counseling
• Anxiety depression treatment
• Family teen therapy
• Telehealth counseling
• Trauma informed care

Headquarters

HQ city

South Easton

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance-Based Counseling Services: The practice accepts multiple insurance providers including Blue Cross and Blue Shield, Harvard Pilgrim Health Care, Health Plans Inc., Tufts Health Care, Tri-Care Northeast, GIC Unicare, United Health Care, and Always Health Care, generating revenue through session reimbursements.
2. Private Pay Services: Self-pay clients pay directly for services at rates of $150 for intake sessions, $120 for family sessions, and $100 for individual sessions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Elevate Counseling Services is a Massachusetts-based behavioral health counseling practice that delivers individual, family, couples, child, teen, and group therapy services through six physical offices and HIPAA-compliant telehealth. The practice also offers a higher-intensity affiliate Virtual Intensive Outpatient Program (Rising Up) and supports clients via insurance reimbursement and private-pay billing.

Product overview

Elevate Counseling Services offers a comprehensive behavioral health care platform providing individual, family, and group counseling services across multiple Massachusetts locations. The core service portfolio includes specialized therapy programs for Anxiety, Depression, Child Therapy, Teen Therapy, Family Therapy, Group Therapy (including Psychodrama), BIPOC and LGBTQIA+ populations, Faith-Based Counseling, Grief Counseling, Postpartum Therapy, and Energy Psychology. The company provides telehealth services via HIPAA-compliant video conferencing for remote access. An affiliated Intensive Outpatient Program (Rising Up IOP) offers higher levels of care. Additional offerings include educational courses, podcasts, and dedicated play therapy spaces at multiple office locations. The practice operates six physical offices (Easton, Lakeville, Raynham, Franklin, Hopkinton, and Seekonk) serving eastern Massachusetts communities.

Differentiator

Problem solved

Functional benefit

Brands

• Rising Up: Affiliate virtual Intensive Outpatient Program (IOP) that blends holistic care with brain-based therapies like CBT, DBT, EMDR, and EFT in group settings.

Products and services

• Anxiety Treatment Therapeutic services focused on treating anxiety disorders using evidence-based approaches to help clients manage symptoms and improve daily functioning.
• Depression Treatment Counseling services targeting depression symptoms using therapeutic interventions to help clients regain joy and motivation in daily life.
• Child Therapy Play therapy and therapeutic interventions designed for children experiencing behavioral or emotional difficulties, with dedicated play therapy spaces at multiple office locations.
• Teen Therapy Counseling services tailored for adolescents dealing with developmental challenges, life transitions, and mental health concerns.
• Family Therapy Therapeutic services addressing family communication issues and emotional disconnection to help families build stronger relationships.
• Group Therapy Variety of therapy groups designed to help clients make progress toward goals and well-being, including specialized offerings like Psychodrama Group Work.
• Psychodrama Group Work Experiential therapeutic approach integrating guided role-playing techniques, dramatic enactment, and spontaneous improvisation to renegotiate trauma while providing safety, control, creativity, and empowerment. Effective for anxiety, depression, grief, and PTSD.
• BIPOC and LGBTQIA+ Therapy Culturally sensitive and trauma-informed mental health support for individuals from disenfranchised populations including BIPOC and LGBTQIA+ communities, addressing systemic oppression, discrimination, and trauma.
• Faith Based Counseling Counseling services integrating spiritual beliefs and values for clients seeking faith-aligned therapeutic approaches.
• Grief Counseling Support services for individuals mourning the death of loved ones, addressing feelings of grief, overwhelm, and emotional distress.
• Postpartum Therapy Therapeutic support for new mothers dealing with postpartum depression or anxiety, addressing feelings of guilt and emotional challenges of new parenthood.
• Energy Psychology Alternative therapeutic approach offering options not always considered in modern medicine and therapy, including techniques like Emotional Freedom Technique (EFT/tapping).
• Telehealth Services Remote counseling services delivered via web-based HIPAA-compliant video conferencing, allowing clients to receive therapy from their own location in Massachusetts. Includes support for individuals who cannot drive or are medically compromised.
• Rising Up Intensive Outpatient Program Affiliate virtual Intensive Outpatient Program (IOP) offering a higher level of care, blending holistic care with brain-based therapies like CBT, DBT, EMDR, and EFT in group settings.

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

One partnership is on record.

• Rising Up (Virtual IOP)coreStrategic or Co-development PartnerRising Up is an affiliate virtual Intensive Outpatient Program (IOP) offered by Elevate Counseling Services. It blends holistic care with brain-based therapies like CBT, DBT, EMDR, and EFT in group settings for clients needing a higher level of care. The partnership extends Elevate's service continuum from standard counseling to higher-intensity treatment.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Two Chairs: Multi-location in-person and teletherapy practice offering evidence-based modalities with employed clinicians. Closely comparable operating model to Elevate's hub-and-spoke offices plus telehealth mix, including matching clients to specialty clinicians.
• Charlie Health: Virtual Intensive Outpatient Program (IOP) and mental health provider for adolescents and young adults using group-based care. Directly comparable to Elevate's Rising Up affiliate IOP offering and youth/teen specialization.
• BetterHelp: Largest direct-to-consumer online counseling platform with broad insurance and private-pay options. Comparable to Elevate's outpatient therapy and telehealth services but operated at national consumer scale.
• Talkspace: Online therapy platform offering individual, couples, and teen counseling via subscription messaging and live sessions across the U.S. Comparable to Elevate's telehealth model but at national scale and with employer/payer distribution.
• Hazel Health: Telehealth mental health provider for children and teens, primarily distributed through schools and families. Comparable to Elevate's child and teen therapy services including play therapy, but scaled through school partnerships.

Broad incumbents

• Lyra Health: Enterprise-focused mental health benefits provider offering in-person and virtual therapy, coaching, and self-guided care. Comparable to Elevate's therapy services but distributed via employer contracts rather than direct consumer or insurance.
• Grow Therapy: Therapist-enablement platform providing insurance billing, scheduling, and telehealth infrastructure to independent and group practices. Comparable to Elevate's use of TherapyPortal and insurance-led GTM, but as a platform serving many practices.
• Cerebral: Telehealth mental health provider combining therapy with medication management for anxiety, depression, and related conditions. Comparable to Elevate's anxiety and depression treatment portfolio, with broader prescribing capability.
• Alma: Therapist network providing insurance credentialing, billing, and a directory for clients seeking in-network care. Comparable to Elevate's insurance-led outpatient model from the therapist supply-side perspective.

Emerging players

• Modern Therapy: Telehealth group practice platform offering on-demand video therapy across multiple U.S. states. Comparable to Elevate's telehealth distribution but with multi-state reach and on-demand scheduling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/elevateeaston
• YouTubeyoutube.com/@ElevateCounselingServices
• Facebookfacebook.com/elevatecounselingservices
• LinkedInlinkedin.com/company/elevate-counseling

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elevate Counseling Services