Name

Pixit Media

Legal name

Pixitmedia

Website

https://pixitmedia.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Leatherhead

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software-Defined Storage Solutions: Pixitmedia offers a comprehensive product portfolio of intelligent storage and workflow tools for media and entertainment organizations. Solutions include Tier 0/Tier 1 file storage, nearline archive, and S3 private cloud storage delivered through perpetual licenses and/or subscription contracts.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Pixit Media develops and sells software-defined storage and AI-enabled media workflow solutions for the media and entertainment industry. The portfolio combines high-performance parallel file storage (Pixstor), global data management (Ngenea), S3 private cloud object storage (Swarm), and nearline/active archive (Object Matrix), complemented by generative AI-driven metadata enhancement (AI+). Solutions are delivered to enterprise broadcasters, film studios, post-production houses, and sports media organizations through perpetual licenses and subscription contracts.

Product overview

Pixit Media offers a unified platform for intelligent storage and AI-enabled media workflows, now part of DataCore's Perifery division. The portfolio comprises four core products: Pixstor (high-performance parallel file system for Tier 0/Tier 1 storage), Ngenea (global data management for distributed workflows), Swarm (S3 private cloud archive), and Object Matrix (nearline/active archive). These are complemented by AI+ modules for generative AI-driven metadata enhancement. The platform is organized around four pillars: Discovery (smart indexing and metadata classification), Collaboration (unified views across teams), Data Management (intelligent data movement and active archives), and Orchestration (integrated pipeline automation). The unified platform integrates high-performance multi-protocol file access with advanced media archiving and AI-driven capabilities for global M&E organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Pixstor High-performance shared storage solution purpose-built for demanding media requirements, featuring a state-of-the-art parallel file system with multi-protocol access and a global namespace enabling simultaneous editing and secured content sharing across locations.
• Ngenea Global data management solution for distributed media workflows, enabling organizations to manage and access content across multiple locations and storage tiers with intelligent data movement and active archives.
• Swarm Super-scalable S3 private cloud solution for asset archive, providing secure and scalable object storage for long-term digital asset preservation.
• Object Matrix Nearline and active archive storage solution that integrates seamlessly into existing media workflows, offering secure and scalable storage for media asset management at petabyte scale.

Quantifiable outcome

• 32% of large M&E companies expect content libraries to exceed 5PB within 12 months
• +4 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

AI capability6 records

Feature10 records

Partnerships

20 partnerships are on record, tiered core, major and standard.

• AdobecoreTechnology or IntegrationTechnology partnership providing integration and interoperability with Adobe creative software solutions for media workflows.
• AvidcoreTechnology or IntegrationStrategic technology partnership with Avid, with Pixitmedia solutions designed to integrate seamlessly with Avid MediaCentral and editing workflows. Multiple customer case studies demonstrate Avid integration.
• AutodeskcoreTechnology or IntegrationTechnology partnership for integration with Autodesk creative and production software solutions.
• Blackmagic DesigncoreTechnology or IntegrationTechnology partnership enabling interoperability with Blackmagic Design editing and production solutions.
• Grass ValleymajorTechnology or IntegrationStrategic technology partnership with Grass Valley for broadcast and production workflow integration.
• AWScoreTechnology or IntegrationCloud infrastructure partnership enabling hybrid and cloud-native deployment options for Pixitmedia solutions on Amazon Web Services.
• SigniantmajorTechnology or IntegrationIntegration partnership with Signiant for secure media transfer and file-based workflow acceleration.
• TelestreammajorTechnology or IntegrationTechnology partnership for workflow integration with Telestream video transcoding and quality assurance solutions.
• axle.aistandardTechnology or IntegrationIntegration partner for media management and AI-powered content discovery capabilities.
• IconikstandardTechnology or IntegrationCloud media management integration partnership.
• Storage DNAstandardTechnology or IntegrationArchive and workflow integration partnership with Storage DNA.
• SeagatemajorTechnology or IntegrationStorage hardware partnership with Seagate for reliable storage infrastructure components.
• ATTO TechnologystandardTechnology or IntegrationConnectivity and storage infrastructure partnership with ATTO Technology.
• ArchiwarestandardTechnology or IntegrationData management and archiving integration partnership with Archiware.
• CantemostandardTechnology or IntegrationMedia asset management integration partnership with Cantemo.
• HedgestandardTechnology or IntegrationMedia workflow and file management integration partnership with Hedge.
• MarquisstandardTechnology or IntegrationMedia workflow integration partnership with Marquis for project and media management.
• ProjectivestandardTechnology or IntegrationMedia workflow management integration partnership with Projective.
• DiskoverstandardTechnology or IntegrationData discovery and analytics integration partnership with Diskover.
• Advanced Systems Group LLCmajorChannel Partner/ Reseller/ DistributorChannel partner and reseller providing Pixitmedia solutions to end customers. CTO Andy Darcy commented positively on the acquisition and partnership benefits.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• iconik: Cloud-native media asset management platform with integrated AI-powered search and metadata. Listed as an integration partner of Pixitmedia but also overlaps directly with the Discovery/AI+ pillar of Pixitmedia's stack.
• axle.ai: AI-driven media asset management vendor targeting post-production and broadcast, focused on automated metadata and search. Competes with Pixitmedia AI+ and the Discovery pillar on AI-enabled content discovery.
• OpenDrives: Software-defined storage vendor focused on high-performance media workflows for post-production, VFX, and broadcast. Competes head-to-head with Pixstor on Tier 0/Tier 1 storage for editing and finishing environments.
• Cantemo: Media asset management platform used by broadcasters, post houses, and archives. Integrates with Pixitmedia today but directly overlaps with Vision and Discovery functionality at the MAM layer.
• Quantum Corporation: Long-standing provider of tiered storage and archive solutions purpose-built for media and entertainment workflows, including broadcast, post-production, and sports media. Directly competes with Pixstor, Object Matrix, and Swarm in the same M&E customer base.
• EditShare: Specialist in shared media storage and collaborative workflow solutions for post-production and broadcast, offering high-performance file systems integrated with asset management. Closely comparable to Pixstor and the Collaboration pillar of Pixitmedia's platform.

Broad incumbents

• Dell PowerScale (formerly Isilon): Scale-out NAS platform widely deployed in M&E for high-throughput media workflows. Competes with Pixstor at the high-performance file system layer for editing and finishing at major broadcasters and studios.
• NetApp: Enterprise storage incumbent with a dedicated Media and Entertainment vertical and ONTAP-based file/object platforms. Competes with Pixitmedia at the Tier 1 and archive layers across large broadcasters and post houses, with much broader portfolio scale.
• AWS Elemental / Amazon S3: Hyperscaler offering cloud object storage (S3) plus media-specific services (MediaConvert, MediaStore). Competes with Pixitmedia's Swarm private cloud and Object Matrix archive offerings as M&E workloads migrate to public cloud.

Emerging players

• Archiware: Data management and archiving software for media and production environments, providing backup, archive, and synchronization. Listed as a Pixitmedia partner and an adjacent competitor in archive/data-management for M&E workflows.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@perifery_datacore
• Facebookfacebook.com/perifery.datacore
• LinkedInlinkedin.com/company/perifery
• Instagraminstagram.com/perifery_datacore
• Xx.com/pixitmedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pixit Media