What V12 Marketing does

V12 Marketing LLC is a privately held, founder-owned full-service marketing and development agency headquartered at 6 Garvins Falls Road, Concord, New Hampshire. The firm operates across four integrated service pillars — Design, Growth, Development, and Support — covering logo and print design, SEO and content marketing, email and social media management, PPC and digital advertising, public relations, WordPress and custom web development, e-commerce, cross-platform integrations, and ongoing website management and analytics. It serves primarily small to mid-sized businesses in verticals including automotive, construction, finance, and retail, with case-study evidence of long-tenured engagements (e.g., Paradise Quilting, 3+ years). Acquired BZA, a New Jersey-based WordPress and marketing agency, in late 2021/early 2022 to expand regional capacity. The agency is privately held with no external funding and operates with a small in-house team of approximately 10 named specialists, relying on vendor partner certifications (Google, HubSpot, MailChimp, WP Engine, Microsoft Ads, CallRail) and integrations across 50+ marketing, analytics, e-commerce, and communication platforms to deliver omnichannel campaigns.

Name

V12 Marketing

Legal name

V12 Marketing LLC

Website

https://v12marketing.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

V12 Marketing is a privately held, founder-owned full-service marketing and development agency in Concord, NH, serving SMB and mid-market clients across automotive, construction, finance, and retail with design, growth, development, and support services.

Ownership category

akta.pro rank

Product category

Digital Marketing Agency Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Graphic Design Services (541430), Other Services Related to Advertising (541890)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Digital marketing services
• Web development services
• Search engine optimization
• Pay per click advertising
• Website design services

Headquarters

HQ city

Concord

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Marketing Services: V12 Marketing generates revenue through multiple service offerings including design (logo, print materials, websites, advertisements), growth marketing (SEO, content, email, social media, PPC, PR, direct mail), web development (WordPress, custom programming, e-commerce), and ongoing support services. Services are billed using flat-rate project pricing or hourly rates depending on the engagement type.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

V12 Marketing is a full-service marketing and development agency that delivers four pillars of work — Design (logo, print, websites, ads, promotional materials, signs/banners), Growth (SEO, content, email, social media, PPC/digital advertising, PR, direct mail), Development (website builds, custom programming, e-commerce, WordPress, cross-platform integrations, web tracking), and Support (project management, website maintenance, hosting, reporting/analytics, email services, phone/voice tracking). It sells these as managed services to small and mid-sized businesses, billed as flat-rate projects or at $100/hour, with engagement initiated via free consultation or a 45-Day Trial Project.

Product overview

V12 Marketing is a full-service marketing agency based in Concord, NH, offering four integrated service pillars — Design, Growth, Development, and Support — each comprising multiple sub-products and specialized services. Design Services includes logo design, print materials, website design, ad design, promotional materials, photo/video, and signage. Growth Services covers SEO and content marketing, email marketing, social media marketing, digital advertising (PPC), public relations, direct mail, marketing automation, photo/video, and promoted content. Development Services encompasses website development, WordPress development, custom programming, e-commerce, cross-platform integrations, and web tracking. Support Services includes project management, website management, domain and hosting, reporting and analytics, email services, phone/voice tracking, and consumer data. The agency also acquired BZA, a New Jersey WordPress and marketing agency, to expand its regional footprint and service capabilities. The portfolio collectively enables clients to manage complete digital marketing campaigns from strategy through execution and optimization.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Services A bundled design offering including logo design, print materials, websites and landing pages, advertisements, promotional materials, and signs/banners to establish and showcase SMB client brand identity.
• Growth Services A growth marketing offering covering SEO and content marketing, email marketing, social media marketing, PPC and digital advertising, public relations, and direct mail to drive customer acquisition and revenue growth.
• Development Services Technical development services covering website development, custom programming, web tracking, e-commerce, integrations and APIs, and WordPress development to build and maintain client digital assets.
• Support Services Ongoing project management and support services including website maintenance, domain and hosting management, reporting and analytics strategy, email services, and phone and voice tracking to keep client projects running.
• SEO & Content Marketing Search engine optimization and content marketing including custom webpage content, blog management, content planning and scheduling, performance review, and content optimization for improved organic search visibility.
• Email Marketing Email marketing services including newsletters, lead scoring, custom audiences, A/B testing, template development, and automated replies via MailChimp, HubSpot, and related platforms.
• Social Media Marketing Social media marketing services covering page and account management, content creation, brand imagery, community engagement, scheduled posting, and marketing calendar management across major networks.
• Digital Advertising / PPC Pay-per-click and digital advertising services across Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, OutBrain, Taboola, and programmatic platforms for hyper-targeted campaign traffic generation.
• Public Relations Public relations services including reputation management, crisis response, press release management, local news and publication outreach, networking, copywriting, competitive analysis, and local listings management.
• Website Development Custom website development services including domain management, graphic design, custom programming, ongoing management, traffic reporting, SEO, and API integrations across WordPress, Magento, Squarespace, and other frameworks.
• WordPress Development WordPress website development including landing page development, plugin integration, web development log management, and WordPress updates, leveraging WordPress's SEO-friendliness, security, speed, and performance with WP Engine hosting.
• E-Commerce E-commerce development and optimization services including dynamic re-targeting, shopping cart notifications, inventory management, SEO, and product listings for online sales built on Shopify, BigCommerce, WooCommerce, and similar platforms.
• Cross-Platform Integrations Third-party integration and API development services connecting platforms including Slack, WordPress, MailChimp, Shopify, Square, CallRail, Google Analytics, Salesforce, and Google Ads to enhance existing tool performance and automate workflows.
• Web Tracking Web tracking and analytics services using Google Analytics, Facebook Pixel, HotJar, Google Optimize, CRM integration, Twitter Custom Audiences, and automated reporting to monitor conversions, goals, and user behavior.
• Custom Programming Custom application development services including custom program development, mobile app consultation, API integration, and technical support for out-of-the-box requirements.
• Email Services Email services including custom domain setup, alias management, automated replies, custom signatures, and routing for branded corporate email communication.
• Website Management Website management and maintenance services including hosting management, software updates, integration enhancements, content edits, security and audits, and traffic reporting to keep sites safe, secure, and performant.
• Domain Hosting Domain hosting services including web hosting, SSL certificates, CDN, and staging or development management leveraging group discounts for competitive rates with WP Engine and other providers.
• Reporting / Analytics / Strategy Reporting, analytics, and strategic planning services leveraging Slack, Google Drive, V12 Dashboard, and scheduled meetings for ongoing project optimization, goal setting, and channel performance monitoring.
• Project Management Project management services using tools like Trello, MavenLink, Asana, HubSpot, and Slack to plan, organize, track, report, set goals, and prioritize marketing projects in real-time.
• Print Materials Design Print materials design services covering business cards, t-shirts, promotional materials, brochures, brand guidelines, signage, and office supplies for offline brand engagement.
• Website Design Website design services including UX/UI development, graphic design, landing pages, creative consultation, copywriting, A/B testing, and conversion optimization to create engaging web assets.
• Logo Design Professional logo design services with unlimited revisions, Slack review and approval, brand guidelines, multiple mockups, and real-time edits to create memorable and communicative brand marks.
• Photo & Video Services Photo and video production services including headshots, product photography, interviews, drone footage, full storyboard and video, digital advertising video capture, and media editing for use across social media, websites, and advertising.
• Ad Design Custom advertising design services for online and print formats including display ads, social media ads, promoted content campaigns, landing pages, and copywriting for Google AdWords and billboard placements.
• Promotional Materials Design Promotional product design services covering wearables, office supplies, personal accessories, print supplies, and giveaway items branded with client logos.

Quantifiable outcome

• 300% increase in organic traffic for automotive client
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration63 records

AI capability14 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• WP EnginecoreTechnology or IntegrationWP Engine is a certified partner agency for WordPress hosting. V12 Marketing leverages WP Engine for client website hosting with SSL and CDN features. The partnership provides top-rated WordPress hosting solutions.
• GooglecoreTechnology or IntegrationGoogle Partner Certified agency demonstrating expertise in Google Ads, Google Analytics, Google My Business, and other Google marketing platforms. Certified to manage Google advertising accounts at scale.
• MicrosoftcoreTechnology or IntegrationMicrosoft Ads Partner for Bing Ads and Microsoft Advertising. Enables management of search advertising campaigns across Microsoft search network.
• MailChimpcoreTechnology or IntegrationMailChimp Certified Expert agency with expertise in email marketing and marketing automation. Free and paid MailChimp options for businesses of various sizes.
• CallRailcoreTechnology or IntegrationCallRail Agency Partner providing better pricing, greater service selection, and increased oversight on call tracking solutions. Enables phone call tracking, form tracking, and enhanced reporting for client campaigns.
• HubSpotcoreTechnology or IntegrationHubSpot Partner with ecosystem access for marketing automation, lead scoring, CRM, and customer management. All-in-one marketing suite integration capabilities.
• Better Business BureauminorGTM or Marketing PartnerBBB Accredited Business demonstrating commitment to ethical business practices and transparency in the local New Hampshire market.
• Concord NH Chamber of CommerceminorGTM or Marketing PartnerActive member of the Concord NH Chamber of Commerce providing local business networking, community involvement, and credibility building.
• UpCityminorGTM or Marketing PartnerUpCity Certified agency profile for local marketing agencies. Provides visibility and credibility as a top-rated local marketing agency.
• BZA (Acquired)coreStrategic or Co-development PartnerV12 Marketing completed the acquisition of BZA, a New Jersey-based WordPress and marketing agency. The acquisition was finalized before the New Year in 2021, expanding V12 Marketing's client services and team capabilities in WordPress development and digital marketing.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Coalition Technologies: Full-service digital agency offering web design, web development, SEO, and PPC — directly comparable Design/Development/ Growth stack to V12 Marketing.
• Cardinal Digital Marketing: Full-service digital marketing agency providing SEO, paid media, web design, and analytics services to multi-location and SMB clients — comparable service breadth and SMB-mid-market positioning.
• Thrive Internet Marketing Agency: Full-service digital marketing agency delivering web design, SEO, PPC, social media, and web development to SMB clients across multiple geographies — most directly comparable in scope, size, and SMB focus to V12 Marketing.
• LYFE Marketing: Digital marketing agency specializing in social media, SEO, email, PPC, and web design for SMBs — strong overlap with V12's full-service SMB-focused model.
• KlientBoost: PPC, CRO, and content marketing agency focused on performance marketing for SaaS and SMB clients — comparable to V12's Growth services especially PPC and conversion optimization.
• Ignite Visibility: Multi-channel digital marketing agency offering SEO, paid media, social media, email marketing, and web design — comparable full-service scope and SMB to mid-market positioning.
• Disruptive Advertising: PPC and digital advertising agency focused on paid media, SEO, and lifecycle marketing for mid-market and SMB clients — strong overlap with V12's Growth services pillar.
• Big Drop Inc: Digital agency offering web design, web development, branding, and digital marketing — comparable Design + Development + Growth service pillars for similar SMB and mid-market clients.

Broad incumbents

• Power Digital Marketing: Full-service digital marketing agency offering SEO, paid media, content, web development, and analytics — comparable service breadth to V12 but typically serving larger mid-market clients.
• WebFX: Established full-service digital marketing agency offering SEO, web design, PPC, and content marketing to SMB and mid-market clients — directly comparable service breadth and customer segment as V12 Marketing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/v12marketing
• GitHubgithub.com/v12marketing
• YouTubeyoutube.com/channel/UCG8lB9olkJvrUla03e555Jg
• Facebookfacebook.com/v12marketing
• LinkedInlinkedin.com/company/v12marketing
• Instagraminstagram.com/v12marketing
• Pinterestpinterest.com/v12marketing
• TikToktiktok.com/@v12marketing

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about V12 Marketing