GivePlease
GivePlease is a Singapore-based digital giving platform that provides charities, religious organisations, and corporates with donation widgets, contactless terminals, donor management tools, and round-up giving apps integrated with SingPass and IRAS for tax-deductible donations.
- Company typePrivate
- Founded2017
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What GivePlease does
GivePlease is a Singapore-incorporated digital giving platform that modernises fundraising for charities and religious organisations through a suite of integrated products. Its core stack includes a free, customisable online donation widget with proprietary SingPass integration for instant donor identity verification and direct IRAS tax-deductible donation submission, complemented by contactless Tap & Donate terminals deployed at events and retail locations, a branded web eDonation platform, a real-time Donations Management System, Round Up Giving at merchant checkout, a Corporate Giving Platform for CSR programs, and an AI-enabled Mobile Giving Marketplace app that rounds up consumer purchases for charitable donation. The underlying technology integrates with MAS-licensed payment acquirers (credit/debit cards, e-wallets, PayNow QR) and Singapore's national digital identity infrastructure, providing government-grade security and eligibility for government implementation grants.
The company operates on a primarily transaction-fee revenue model supplemented by terminal hardware deployment and corporate platform fees, with the donation widget offered free to charities as a customer acquisition funnel. Its go-to-market is product-led and community-driven: self-service widget onboarding is amplified by referral economics from anchor charity partners including Singapore Red Cross, HCA Hospice Care, NKF, SPCA, National Gallery Singapore, AMP Singapore, and MUIS, alongside earned media coverage across all major Singapore news outlets. The company serves charities, religious organisations (including Zakat-giving institutions via the MUIS partnership), and corporate partners across Singapore, with a secondary operational presence in Sydney, Australia.
GivePlease is a privately-held, founder-led company with no disclosed institutional investors, funding rounds, or external capital partners in the available source material. Headcount is reported at 11-50 employees. The business has invested in building regulatory-grade integrations (SingPass, IRAS, MAS-licensed acquirers) and a broad product surface, but has not yet disclosed revenue, transaction volume, or profitability metrics, and growth to date appears organic and partnership-driven rather than capital-funded.
GivePlease firmographics
Firmographics- Name
- GivePlease
- Legal name
- GivePlease Pte. Ltd.
- Website
- https://giveplease.co
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GivePlease is a Singapore-based digital giving platform that provides charities, religious organisations, and corporates with donation widgets, contactless terminals, donor management tools, and round-up giving apps integrated with SingPass and IRAS for tax-deductible donations.
- Ownership category
- akta.pro rank
GivePlease industry classification
Industry- Product category
- Digital Fundraising Platform
- NAICS
- Other Grantmaking and Giving Services (813219), Grantmaking and Giving Services (8132), Civic and Social Organizations (8134)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Creator Tipping, Donations & Micro-Payments (MPACAFAB)
- akta.pro secondary industries
- Donor-Advised Fund (DAF) Sponsors (BPAGAKAF), Charitable Giving & Philanthropic Trust Advisory (FSAEAKAH)
Keywords
Where GivePlease is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
GivePlease business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Transaction-based donation fees: GivePlease earns revenue through transaction fees on donations processed through their platforms. The platform integrates with payment processors and acquirers to facilitate donations for charity and religious organisations.
- Terminal hardware and deployment: Contactless mobile donation terminals deployed to charity events, malls, and storefronts likely generate revenue through terminal deployment and ongoing service fees.
- Corporate Giving Platform: Platform for organisations to engage employees and customers in CSR giving, potentially with platform or transaction fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Donation Widget |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels3 records
GivePlease product offering
Product offeringCore offering
GivePlease provides a digital giving platform that enables charities and religious organisations to accept donations via online widgets, contactless mobile terminals, web eDonation pages, merchant round-up programs, and an AI-powered mobile marketplace app. The platform integrates with Singapore's SingPass for donor identity verification and supports direct IRAS tax-deductible donation submissions, with a complimentary Donations Management System providing real-time donation analytics.
Product overview
GivePlease operates as a unified digital giving platform combining physical and digital products to modernise charitable fundraising. The platform portfolio includes Online Donation Widgets (floating website widget with SingPass integration), Tap & Donate Terminals (contactless mobile donation terminals for events and public spaces), Web eDonation Platform (immersive online giving with government-grade security), Smart Donor Management (real-time insights and IRAS submission tools), Round Up Giving (in-store and online purchase rounding for donations), Corporate Giving Platform (employee and stakeholder engagement), and Mobile Giving Marketplace (AI-powered app for real-time charity-donor matching). The Donations Management System provides complimentary real-time analytics across all platforms. The platform integrates with SingPass for identity verification, accepts all forms of digital payments including credit/debit cards, e-wallets, and PayNow, and enables direct TDD submissions to IRAS for tax-deductible donations.
Differentiator
Problem solved
Functional benefit
Brands
- Donations Management System (DMS): Cloud-based reporting system with real-time donation insights and interactive data visuals for campaign success tracking.
- Tap & Donate Terminals
- Online Donation Widgets
Products and services
- Online Donation Widget A floating, highly customisable donation widget that remains visible and accessible on every page of a charity's website, offering a simple, user-friendly donation flow with SingPass integration for instant donor details submission and complimentary Donations Management System access. Provided free of charge to charities.
- Tap & Donate Terminals Contactless mobile terminals enabling one-time or recurrent donations, deployable as unattended kiosks at events, with field volunteers, or as part of campaigns in everyday settings such as malls or storefronts. Designed for charities seeking to expand donor outreach and broadcast their brand and cause.
- Web eDonation Platform An immersive, clutter-free online giving platform with government-grade security, customised branding integration, and SingPass donor-onboarding for frictionless giving experiences. Embedded into a charity's existing website with custom branding.
- Smart Donor Management A real-time donation insights and administrative management system providing a 360-degree view of data, donor engagement tools, and simplified IRAS submission capabilities. Designed for charities seeking to streamline administrative tasks and drive donor engagement.
- Round Up Giving A platform enabling customers at participating merchants to round up purchase amounts or choose custom donation amounts at checkout, donating digital spare change to charity partners both in-store and online.
- Corporate Giving Platform Online and offline platforms enabling organisations to engage employees, stakeholders, and customers in supporting causes, supporting corporate social responsibility initiatives. Targeted at businesses seeking to demonstrate commitment to CSR.
- Mobile Giving Marketplace A mobile app using advanced AI technology to seamlessly connect charities with donors in real-time, securely connecting to everyday transactions and automatically rounding up purchases to the nearest dollar, donating the digital spare change to selected causes.
- Donations Management System (DMS) A cloud-based reporting system providing real-time visualised insights and rich interactive data visuals for tracking donation trends and campaign success. Complimentary access is included with the donation widget and all GivePlease platforms.
Quantifiable outcome
- Over $500 raised in one hour using GivePlease terminal at a Singapore Red Cross donation drive
- +1 more outcomes
Companies that use GivePlease
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
GivePlease technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature7 records
GivePlease partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- GovTech SingaporecoreGovTech Singapore provides SingPass integration, GivePlease's proprietary connection to Singapore's national digital identity platform. This integration enables instant donor identity verification and streamlined tax deduction processing for IRAS.
- MUIS (Majlis Ugama Islam Singapura)coreIslamic Religious Council of Singapore partnership enabling Zakat donations through the GivePlease platform, serving Muslim donors and religious organisations in Singapore.
- Licensed Payment AcquirerscoreIntegration with MAS-licensed and exempt domestic money transfer service providers enabling acceptance of credit/debit cards, e-wallets, and PayNow QR payments across the platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
GivePlease competitors and assessment
Company assessmentRegional players
- RaiseNow: RaiseNow is a European digital fundraising platform providing donation widgets, terminals, and CRM for nonprofits across DACH and other European markets. Closely comparable to GivePlease's product stack (widget, terminals, DMS), but focused on Europe rather than APAC.
Direct peers
- Funraise: Funraise is a fundraising platform for nonprofits offering donation forms, CRM, and event management. Comparable to GivePlease's eDonation Platform and Smart Donor Management, targeting similar nonprofit customers in a SaaS model.
- iDonate: iDonate offers digital fundraising software including donation forms, CRM, and peer-to-peer campaigns for nonprofits. Comparable to GivePlease's eDonation Platform and DMS, with similar mid-market nonprofit positioning.
- Givelify: Givelify is a mobile giving app for places of worship and nonprofits, enabling one-tap donations. Closely mirrors GivePlease's Tap & Donate Terminals and mobile-first donation experience for religious and nonprofit segments.
- Donorbox: Donorbox provides online donation forms, recurring giving, and donor management for nonprofits globally. Directly comparable to GivePlease's online donation widget and DMS offerings, with a similar SMB/mid-market nonprofit target customer.
- Give Lively: Give Lively provides free fundraising technology (donation pages, events, peer-to-peer) to nonprofits, supported by a freemium model. Directly comparable to GivePlease's free donation widget and PLG acquisition approach.
Broad incumbents
- Stripe (with Stripe Giving): Stripe is a global payments infrastructure provider with a dedicated nonprofit and giving product. Comparable as the underlying payments layer that GivePlease resells through licensed acquirers, and a potential competitive threat as Stripe localises for charities.
- PayPal Giving Fund: PayPal Giving Fund is PayPal's charitable giving programme enabling online donations to verified nonprofits globally. Comparable as an established donation infrastructure incumbent against which GivePlease competes for online giving share.
- Bonterra: Bonterra (formerly Network for Good, also encompassing Bonterra Growth) provides nonprofit fundraising, CRM, and grant management software at scale. Comparable as a broader incumbent covering the same nonprofit fundraising workflow GivePlease addresses.
- Classy (by GoFundMe): Classy, now part of GoFundMe, is an established online fundraising platform serving large nonprofits globally. Comparable to GivePlease's eDonation Platform and widget, but operates at broader scale and across geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
GivePlease social profiles
Digital presenceGivePlease financial estimates
Financial estimateRevenue estimate
Valuation estimate
GivePlease leadership team
Management profileNumber of profiles
GivePlease funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GivePlease M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GivePlease
What does GivePlease do?
GivePlease provides a digital giving platform that enables charities and religious organisations to accept donations via online widgets, contactless mobile terminals, web eDonation pages, merchant round-up programs, and an AI-powered mobile marketplace app. The platform integrates with Singapore's SingPass for donor identity verification and supports direct IRAS tax-deductible donation submissions, with a complimentary Donations Management System providing real-time donation analytics.
Is GivePlease a public or private company?
GivePlease is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GivePlease founded?
GivePlease was founded in 2017. It employs 11 to 50 people.
Where is GivePlease based?
GivePlease is headquartered in Singapore, Singapore, in the Asia region.
How does GivePlease make money?
Three revenue lines are on record. Transaction-based donation fees are the primary driver. The others are terminal hardware and deployment and corporate Giving Platform.
Who are GivePlease's main competitors?
RaiseNow is listed as a regional player. Direct peers are Funraise, iDonate, Givelify, Donorbox and Give Lively. Broad incumbents are Stripe (with Stripe Giving), PayPal Giving Fund, Bonterra and Classy (by GoFundMe).
Does GivePlease have an API?
No public API is recorded for GivePlease.
What industry is GivePlease in?
GivePlease's product category is Digital Fundraising Platform. Its primary akta.pro industry code is MPACAFAB, Creator Tipping, Donations & Micro-Payments, with a secondary code of BPAGAKAF, Donor-Advised Fund (DAF) Sponsors. Its NAICS code is 813219 and its SIC code is 8300.