East house

What East house does

East House is a 60-year-old, Rochester, New York-based private nonprofit behavioral health organization founded in 1966 to provide supportive housing and recovery services for adults with mental health disorders and substance use disorders. Operating as East House Corporation, it serves more than 1,250 individuals and their families annually through an integrated platform that includes six 24/7-staffed community residences, master-leased scattered-site apartment programs (Mental Health Apartment Programs and a Substance Use Disorder Program serving 72 people in 40 apartments), supportive housing programs (Independent Living for 182 individuals, Permanent Supportive Housing for 16, HOPE for 40, Choices for young adults), and the 123-unit Canal Commons mixed-use development. Specialty offerings include Affinity Place (no-fee short-term crisis respite plus a 24/7 peer-staffed Warm Line serving six counties), Health Homes Care Management, the Paul Wolk Learning Center (TASC/GED preparation via BOCES), the James Papero Enrichment Program at RIT, and CORE Services peer-support programming with 15+ peer specialists pursuing NYS Peer Certification.

The organization's underlying technology is essentially non-existent as a product differentiator; it is a labor-intensive, human-services delivery model built around staffed residential facilities, case management, and partnerships with workforce and education providers. The platform's value derives from operational scale (10+ residential locations, 225+ staff), six decades of program refinement, and embedded referral pipelines (SPOA, OASAS, direct provider referrals) rather than from proprietary software or automation.

East House's business model is a managed-services and philanthropy hybrid. Primary revenue is contractual reimbursement from New York State agencies (OMH, OASAS, OMIG), federal sources (HUD), and Medicaid-funded HCBS programs, with secondary revenue from individual donations, corporate sponsorships, and foundation grants (e.g., $40,000 Home Depot Foundation grant, Brown & Brown Insurance underwriting 2026 events). GTM is referral-based and sales-led, with an admissions team guiding individuals and families through intake after healthcare-provider referrals. Pricing is not publicly disclosed; 92% of clients live at or below the poverty line, and financial case management is provided in-house. The organization is governed by a Board of Directors (East House Corporation and East House Foundation boards) under President & CEO Lindsay Gozzi-Theobald, with no parent company, VC backing, or M&A activity.

Name

East house

Legal name

East House Corporation

Website

https://easthouse.org

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

101–250 employees

Short description

East House is a Rochester, NY-based nonprofit, founded in 1966, providing supportive housing and recovery services to 1,250+ individuals annually with mental health and substance use disorders through 10+ residential locations, scattered-site apartments, crisis respite, and workforce programs.

Ownership category

akta.pro rank

Product category

Behavioral Health & Supportive Housing Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420), Other Residential Care Facilities (6239), Other Community Housing Services (624229)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Residential Mental Health Treatment Centers (HLAFACAC)

akta.pro secondary industries

Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA), Affordable/Subsidized Independent Living (HUD/LIHTC) Communities (HLADAAAB)

Keywords

• Supportive housing services
• Mental health recovery
• Substance use disorder treatment
• Behavioral health housing
• Community-based rehabilitation

Headquarters

HQ city

Rochester

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Government Funding: Primary revenue from regulatory agencies including NYS Office of Mental Health (OMH), NYS Office of Addiction Services & Supports (OASAS), Office of Medicaid Inspector General (OMIG), US Department of Housing and Urban Development (HUD), and Home & Community-Based Services (HCBS)
2. Donations and Grants: Individual donations, corporate sponsorships, and foundation grants including Home Depot Foundation $40,000 grant and other philanthropic support

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

East House provides supportive housing and recovery support services for adults with mental health and substance use disorders. Its core offerings include six 24/7 community residences, scattered-site and single-site apartment programs (MHAP, CDAP), the 123-unit Canal Commons mixed-use development, the Affinity Place short-term crisis respite program with a 24/7 warm line, peer-led CORE services, and Health Homes Care Management. All programs are accessed through a referral-based admissions process and funded primarily by NYS OMH, OASAS, HUD, and HCBS contracts together with philanthropic donations and grants.

Product overview

East House is a behavioral health organization that provides a comprehensive spectrum of supportive housing and recovery support services for individuals with mental health and substance use disorders. The organization operates as a unified platform of interconnected programs rather than a single product. Core offerings include Community Residences (6 staffed group homes), Apartment Programs (Mental Health Apartment Programs, Substance Use Disorder Program), and Supportive Housing (Independent Living, Permanent Supportive Housing, HOPE, Choices). Specialty programs include Affinity Place (crisis respite housing and warm line), Canal Commons (123-unit mixed housing development), Recovery Support Services, Health Homes Care Management, and educational/vocational services (Paul Wolk Learning Center, James Papero Enrichment Program). The programs work together to provide housing, counseling, job coaching, education, case management, and peer support across the eight dimensions of wellness. East House serves more than 1,250 individuals annually across Monroe County, New York.

Differentiator

Problem solved

Functional benefit

Products and services

• Community Residences Six home-like group residences staffed 24/7 providing rehabilitation support, medication management, recovery services, care coordination, and vocational/educational services for individuals in recovery from mental health and substance use disorders.
• Mental Health Apartment Programs (MHAP) Master-leased apartments scattered throughout Rochester for individuals with a primary diagnosis of mental health disorder, offering evaluation, treatment, medication management, counseling, and independent living training.
• Substance Use Disorder Program (CDAP) Supporting 72 people in 40 apartments with primary substance use disorder diagnosis, including 8 apartments serving men and women with their children.
• Single Site Apartment Programs Includes Alexander Commons (30 beds, 24/7 staff) and Paul Wolk Commons (30 one-bedroom apartments with 24/7 staff), offering affordable housing combined with treatment services.
• Independent Living Program Serves 182 individuals with case management and housing support services for those living independently in their own scattered-site apartments throughout Monroe County.
• Permanent Supportive Housing Serves 16 individuals based on the housing first model, providing housing and support to individuals with substance use disorders who have had high utilization of acute care services.
• HOPE Program Serves 40 individuals transitioning from inpatient psychiatric units to the community, providing support during the transition.
• Choices Program Supports 3 young adults aged 18-25 who have recently transitioned out of residential youth services.
• Canal Commons 123-unit building with 70 apartments for people with mental health disorder (37 units), substance use disorder (25 units), or chronic homelessness (8 units); includes 53 affordable housing units for the broader Rochester community.
• Affinity Place Crisis Respite A no-fee, short-term, bed and breakfast style housing option staffed by people with lived experience; a hospital diversion program providing a recovery-oriented alternative to costly acute crisis services for Monroe, Genesee, Livingston, Orleans, Wayne, and Wyoming Counties.
• Affinity Place Warm Line 24/7 crisis support line staffed by Peer Crisis Mentors with lived experience, available at 585-563-7470 for individuals in recovery from mental illness.
• Recovery Support Services Built on dimensions of wellness with focus on environmental, financial, intellectual, occupational, physical, spiritual, social, and emotional support; includes housing, counseling, job coaching, adult basic education, case management, skills training, respite care, and family outreach.
• Health Homes Care Management Assists individuals with physical and mental health diagnoses to live independently through advocacy, linkages, and additional resources to support meeting their needs.
• ACCES-VR Services Provides standardized testing for strengths, barriers, learning styles, interests, and career decision-making; includes job readiness and placement services with up to 90 days of retention support.
• CORE Services - Peer Empowerment Employs more than 15 peer support specialists who empower individuals to seek NYS Peer Certification and continue education and employment growth; peers have lived experience with mental health and/or substance use disorders.
• Paul Wolk Learning Center Prepares individuals for classroom or job site through partnerships with certified BOCES teachers, offering TASC/GED preparation and high school degree completion.
• James Papero Enrichment Program Annual 2-week college test drive program at RIT campus mirroring undergraduate experience with vocational and educational courses, transportation, career exploration trips, and financial scholarships for graduate courses.
• Financial Case Management Creates financial wellness plans to settle debts and repair credit, helps establish benefits eligibility, assists with housing searches, provides money management education, and offers referrals to community partners.

Quantifiable outcome

• 92% of clients live at or below poverty line, demonstrating commitment to underserved populations
• +1 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

23 partnerships are on record, tiered core and minor.

• Excellus BlueCross BlueShieldcoreGTM or Marketing Partner · 1 May 2026Corporate volunteers participate in United Way Day of Caring, beautifying East House properties. Excellus BCBS staff also sponsor Holiday Angel Project and engage in ongoing volunteer support
• First American Equipment FinanceminorGTM or Marketing Partner · 1 May 2026Annual Impact Day volunteer services where company employees paint and improve East House apartments within Mental Health Apartment Program
• AltBarminorGTM or Marketing Partner · 1 May 2026Mental Health Awareness Month partnership where 50% of Anniversaire 60 mocktail proceeds benefit East House recovery programs
• Trillium HealthcoreStrategic or Co-development Partner · 1 May 2024Partnership with Trillium Health and Compeer to host Mobile DMV event at Monroe Square, designed to make DMV services more accessible to clients and community members facing bureaucratic barriers
• Compeer RochestercoreStrategic or Co-development PartnerPartnership for Mobile DMV event and ongoing community collaboration supporting East House clients
• ROCovery FitnesscoreStrategic or Co-development PartnerOngoing partnership providing recovery-focused fitness coaching for East House clients as part of physical health programming
• Eastman School of MusicminorStrategic or Co-development PartnerStudents and faculty perform live concerts at East House facilities (Alexander Commons), providing cultural enrichment for staff and clients
• The Links at GreystoneminorOthersGolf tournament venue for Par for the Cause fundraising events (Walworth, NY)
• Genesee Valley ClubminorOthersHost venue for Rays of Hope Donor Event and Employee Recognition Luncheons
• PLAN Architecture Studio, P.C.coreImplementation/ SI/ Consulting PartnerArchitecture firm whose vision and collaboration helped bring Canal Commons to life, contributing to AIA NYS Excelsior Design Award
• Rochester Red WingsminorGTM or Marketing PartnerPartnership for staff appreciation events including suite nights and family game attendance
• Sage Rutty & Company, Inc.minorGTM or Marketing PartnerCorporate sponsor providing Netsins Ice Cream Day treats for staff appreciation events
• BOCEScoreStrategic or Co-development PartnerCertified teachers from BOCES help prepare clients for Test Assessing Secondary Completion (TASC/GED) and high school degree completion
• ACCES-VRcoreStrategic or Co-development PartnerWorkforce services partnership providing standardized testing, job readiness, placement services, and retention support for clients
• Greater Rochester ChamberminorOthersMembership in regional chamber of commerce for business networking and community engagement
• Forward Leading IPAminorOthersMembership in independent practice association for healthcare collaboration
• Omnes IPAminorOthersMembership in independent practice association for healthcare collaboration
• Area Agency on AgingminorStrategic or Co-development PartnerPartnership for aging and elder services coordination
• Agency Executives AssociationminorOthersMembership in association for agency executive professionals
• NY CouncilminorOthersMembership in state council for behavioral health services
• RBEXminorOthersRegional business exchange membership
• Genesee Valley ClubminorOthersPrivate club membership for networking and events
• InUnity AllianceminorOthersAlliance membership for unity and collaboration initiatives

Scale indicators15 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Phoenix House: National nonprofit operating residential and outpatient substance use disorder and mental health treatment programs. Comparable residential treatment model and recovery support services across multiple sites.
• Housing Works: New York nonprofit providing supportive housing and comprehensive services for individuals living with HIV/AIDS, mental illness, and substance use disorders. Highly comparable supportive housing and case management model.
• Helio Health: Upstate New York behavioral health provider offering residential, outpatient, and recovery housing services for mental health and substance use disorders. Highly comparable service mix and target population in the same regional footprint.
• Odyssey House: NYC nonprofit offering residential substance use disorder treatment, mental health services, and supportive housing. Comparable residential treatment platform with multiple program tiers.
• Samaritan Village: NYC-area nonprofit operating residential substance use disorder treatment programs and supportive housing. Directly comparable residential treatment and wraparound service model for SUD populations.
• DePaul Community Services: New York-based nonprofit providing supportive housing, mental health, and addiction services across multiple counties. Comparable housing-first model and peer-delivered recovery support services.

Regional players

• Huther Doyle: Rochester-based outpatient and residential substance use disorder treatment provider. Direct overlap in SUD treatment services and Western NY regional footprint.
• Villa of Hope: Rochester-based nonprofit providing behavioral health, substance use, and residential services for youth and families. Comparable peer organization serving overlapping Western NY populations with similar recovery-oriented model.
• Catholic Charities of the Finger Lakes: Rochester-area Catholic Charities affiliate providing supportive housing, behavioral health, and social services in the same Western NY footprint as East House. Comparable target population and case management services.

Broad incumbents

• Volunteers of America: National nonprofit operating supportive housing, behavioral health, and recovery programs across the U.S., including New York. Comparable service portfolio at much larger scale, serving similar target populations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/easthouseny
• Facebookfacebook.com/58253494675
• LinkedInlinkedin.com/company/east-house-corporation

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about East house