Rocket IT
Rocket IT is a privately held, founder-owned managed IT services provider in Suwanee, Georgia, delivering subscription-based IT strategy, security, and 24/7 support to small and mid-sized businesses in the Metro Atlanta market since 1995.
- Company typePrivate
- Founded1995
- HeadquartersDuluth, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Rocket IT does
Rocket IT is a privately held managed IT services provider headquartered in Suwanee, Georgia, serving small and mid-sized businesses in the Metro Atlanta market since 1995. The company transitioned from break-fix IT support to a subscription managed services model in 2003 with the launch of its flagship "Ideal IT™" offering, which bundles IT strategy, security, and 24/7 support into recurring contracts with annual billing and a structured three-step onboarding (Roadmap, Foundation, Activation) plus quarterly business reviews. Delivery is performed by a local, US-based team of certified technicians, supplemented by a client portal and live-chat help desk, with a virtual CIO (Eric Henderson) lending strategic depth under founder/CEO Matthew Hyatt.
The company packages and markets its services along five named verticals: Architecture & Engineering, Construction, Manufacturing, Nonprofit, and Professional Services Firms. Its go-to-market is sales-led and direct, anchored on a free 30-minute consultation to engage CEOs and CFOs, with a content-led demand engine (Sync Up video podcast, technology blog of 64+ resources, newsletter, YouTube channel) feeding top-of-funnel. Rocket IT is a bootstrapped, founder-owned business with no disclosed external funding, parent company, or M&A activity. Differentiators emphasized by the company include longevity, US-based certified technicians, predictable subscription economics, and a "no aimless spending" value proposition centered on roadmap-driven IT budgeting for growing SMBs.
Rocket IT firmographics
Firmographics- Name
- Rocket IT
- Legal name
- Rocket IT
- Website
- https://rocketit.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rocket IT is a privately held, founder-owned managed IT services provider in Suwanee, Georgia, delivering subscription-based IT strategy, security, and 24/7 support to small and mid-sized businesses in the Metro Atlanta market since 1995.
- Ownership category
- akta.pro rank
Rocket IT industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Facilities Management Services (541513), Computer Systems Design and Related Services (5415)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN)
- akta.pro secondary industries
- Service Desk & ITSM Outsourcing (BPAEAMAF), IT Service Desk & End-User Support (L1/L2) (BPAAACAA)
Keywords
Where Rocket IT is headquartered
LocationHeadquarters
- HQ city
- Duluth
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Rocket IT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Managed IT Subscription Services: Subscription-based managed IT services providing IT strategy, security, and support under the Ideal IT model. Includes ongoing quarterly business reviews and proactive IT management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom subscription pricing based on business needs |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Rocket IT product offering
Product offeringCore offering
Rocket IT provides subscription-based outsourced managed IT services to small and mid-sized businesses in the Metro Atlanta area and nationwide. Under its flagship "Ideal IT™" offering, the company delivers IT strategy, cybersecurity, help desk support, cloud workspace management, and proactive monitoring/maintenance through a structured three-step process. The service is designed to function as an organization's full outsourced IT department, with embedded executive-level advisory via a Virtual CIO and Quarterly Business Reviews.
Product overview
Rocket IT is a managed IT services company offering a subscription-based service model centered on their flagship Ideal IT™ product. The company provides IT strategy, security, and support services to businesses in the Metro Atlanta area. Their core offering includes strategic IT roadmaps developed through executive sessions and stakeholder interviews, proactive security measures, and ongoing technical support delivered by US-based IT professionals. The company serves multiple industries including Architecture & Engineering, Construction, Manufacturing, Nonprofit, and Professional Services. In addition to their managed services, they offer a client portal, help desk live chat support, and educational content through their Sync Up video series and technology blog.
Differentiator
Problem solved
Functional benefit
Brands
- Ideal IT: A subscription-based managed IT service offering best-in-class IT strategy, security, and support for businesses, introduced in 2003.
Products and services
- Ideal IT™ Ideal IT™ is Rocket IT's flagship subscription-based managed IT service, providing an outsourced IT department to small and mid-sized businesses. It bundles IT strategy, security, help desk support, cloud workspace management, and proactive monitoring/maintenance, and is delivered through a structured Assess-Design-Maintain methodology.
- IT Strategy IT Strategy is a consultative service from Rocket IT that provides SMB clients with an actionable IT Strategy Roadmap aligned to business objectives, paired with Quarterly Business Reviews and Virtual CIO advisory support.
- Security Security is a managed cybersecurity service from Rocket IT covering continuous monitoring, security alert handling, and remediation workflows designed to protect SMB clients from ransomware, phishing, and other cyber threats.
- Help Desk Help Desk is Rocket IT's end-user support service, providing clients with multiple channels (ticket, live chat, phone, remote) to get technical issues resolved by US-based certified technicians.
- Client Portal Client Portal is a secure web-based gateway for Rocket IT clients to submit support tickets, start live chats, and report incidents to the Rocket IT support team.
- Cloud Workspace Cloud Workspace is a managed cloud productivity service from Rocket IT that modernizes clients' technology environments using cloud platforms and collaborative productivity tools aimed at improving efficiency, reducing capital outlays, and strengthening security.
Quantifiable outcome
- Reduced aimless IT spending through informed decisions that support business objectives
- +2 more outcomes
Companies that use Rocket IT
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles5 records
Rocket IT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Rocket IT partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Rocket IT competitors and assessment
Company assessmentDirect peers
- Ntiva: Ntiva is a national managed IT services provider focused on SMB and mid-market customers across multiple U.S. regions, selling subscription-based managed IT, security, and cloud services — directly comparable to Rocket IT's Ideal IT model.
- CMIT Solutions: CMIT Solutions operates a large franchise network of managed IT service providers serving SMBs across verticals with subscription support, security, and strategy offerings — the same SMB subscription playbook Rocket IT executes locally in Atlanta.
- Dataprise: Dataprise is a managed IT services provider serving SMB and mid-market clients across the U.S. with 24/7 help desk, managed security, and IT strategy services — a close functional analog to Rocket IT's Ideal IT subscription bundle.
- The 20 MSP: The 20 is a national franchise of managed IT service providers selling subscription IT support, cybersecurity, and strategic consulting to SMBs — overlapping with Rocket IT's subscription Ideal IT offering for growing companies.
- Corsica Technologies: Corsica Technologies delivers managed IT and managed cybersecurity services to mid-market and SMB clients, combining proactive monitoring, vCIO advisory, and help desk support — mirroring Rocket IT's strategy/security/support pillars.
- Impact Networking: Impact Networking provides managed IT, cybersecurity, and document/print services to SMB and mid-market organizations across multiple U.S. regions, competing in the same subscription managed services category as Rocket IT.
Others
- ConnectWise: ConnectWise is a leading PSA/RMM software vendor whose platform powers many MSPs including Rocket IT peers; it is ecosystem/adjacent rather than a direct competitor but shapes the operating model Rocket IT and similar MSPs use.
Broad incumbents
- ITsavvy: ITsavvy is a broad IT solutions provider and managed services company serving SMB through enterprise customers; its managed IT practice competes with Rocket IT while its scale and hardware resale create a wider portfolio.
- Connection: Connection (formerly PC Connection) is a large multi-billion-dollar IT solutions and managed services provider offering enterprise-scale managed services that compete with Rocket IT's subscription model for larger mid-market opportunities.
- Insight Enterprises: Insight is a global Fortune 500 IT solutions and managed services provider whose Managed Services practice overlaps with Rocket IT's subscription IT support and security offering, particularly for mid-market and enterprise clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Rocket IT social profiles
Digital presenceRocket IT financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rocket IT leadership team
Management profileNumber of profiles
Profiles2 records
Rocket IT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rocket IT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rocket IT
What does Rocket IT do?
Rocket IT provides subscription-based outsourced managed IT services to small and mid-sized businesses in the Metro Atlanta area and nationwide. Under its flagship "Ideal IT™" offering, the company delivers IT strategy, cybersecurity, help desk support, cloud workspace management, and proactive monitoring/maintenance through a structured three-step process. The service is designed to function as an organization's full outsourced IT department, with embedded executive-level advisory via a Virtual CIO and Quarterly Business Reviews.
Is Rocket IT a public or private company?
Rocket IT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rocket IT founded?
Rocket IT was founded in 1995. It employs 11 to 50 people.
Where is Rocket IT based?
Rocket IT is headquartered in Duluth, United States, in the North America region.
How does Rocket IT make money?
One revenue line is on record: managed IT Subscription Services.
Who are Rocket IT's main competitors?
Direct peers on record are Ntiva, CMIT Solutions, Dataprise, The 20 MSP, Corsica Technologies and Impact Networking. ConnectWise is listed as an others. Broad incumbents are ITsavvy, Connection and Insight Enterprises.
Does Rocket IT have an API?
No public API is recorded for Rocket IT.
What industry is Rocket IT in?
Rocket IT's product category is Managed IT Services. Its primary akta.pro industry code is BPAEAJAN, ITSM Managed Services (Run/Operate/Optimize), with a secondary code of BPAEAMAF, Service Desk & ITSM Outsourcing. Its NAICS code is 541513 and its SIC code is 7370.