Velocity Sellers
Velocity Sellers is a privately held, full-service Amazon and omnichannel e-commerce agency providing listings, advertising, logistics, brand protection, and creative services to growing e-commerce brands, primarily those doing $100K+/month on Amazon across 300+ brands and 15+ markets.
- Company typePrivate
- Founded2014
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Velocity Sellers does
Velocity Sellers is a full-service Amazon and omnichannel e-commerce agency that manages the end-to-end marketplace presence for brands, primarily those doing $100K+/month on Amazon. Its core offering covers Amazon Seller Central and Vendor Central operations including listings, SEO, advertising (Sponsored Products/Brands/Display), A+ content, logistics and inventory management, brand registry and protection, catalog governance, and account management. The firm layers omnichannel services on top — Walmart, Target+, TikTok Shop, and Shopify DTC — with paid media execution spanning Meta, Google, TikTok, and Amazon Ads, plus creative production for hero imagery, A+ modules, and video. Two adjacent products are monetized outside the core retainer: Velocity Sellers Reimbursements, a commission-based FBA fee-recovery platform built on the Amazon SP API and Stripe; and a Referral Rock-powered affiliate program for partner-driven client acquisition.
The business model is professional services with quote-based, flexibly-structured engagements (no one-size-fits-all contracts), plus success-based pricing on reimbursements and 12-month referral commissions. The company is privately held and bootstrapped, co-founded in 2014 by Jake Schwarzbaum and his father, rebranded to Velocity Sellers in 2017, and led by Jake Schwarzbaum as CEO since 2023. Customer evidence is substantial: 16+ named enterprise logos visible on the corporate website (HALO/ZAGG, Smith & Wesson, Philip Kingsley, Caswell-Massey, Yogibo, Sportsman's Guide, PK Grills, Cabeau, KMI Brands, Redshift, Kingsdown, Rada, NipFab, Gigi Pip, Body Art Alliance), more than 300 brands supported historically, and 8 published case studies spanning home goods, school supplies, mobile accessories, kitchenware, textiles, sporting goods, and beverage. Operationally the firm holds Amazon Ads Verified, Sponsored Ads Accredited, and SPN Certified partner credentials, and operates from US offices in Jericho, NY (headquarters) and Reno, NV.
Growth orientation is clearly omnichannel and cross-border: services extend into 15+ international markets via North America Remote Fulfillment and Pan-European FBA across Canada, Mexico, and five European countries, and the team presents at Amazon Accelerate, Prosper Show, ASGTG, and BDSS. No AI/ML capabilities, patents, API offerings for external developers, or third-party funding rounds are disclosed in the input data.
Velocity Sellers firmographics
Firmographics- Name
- Velocity Sellers
- Legal name
- Velocity Sellers, Inc.
- Website
- https://velocitysellers.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Velocity Sellers is a privately held, full-service Amazon and omnichannel e-commerce agency providing listings, advertising, logistics, brand protection, and creative services to growing e-commerce brands, primarily those doing $100K+/month on Amazon across 300+ brands and 15+ markets.
- Ownership category
- akta.pro rank
Where Velocity Sellers is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Velocity Sellers business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Amazon Management Services: Full-service agency fees for managing Amazon presence including listings, SEO, advertising, inventory, brand protection, and customer service. Engagement models tailored to goals, sales volume, and platform mix.
- Affiliate/Referral Program: Commission-based revenue from referral program - defined percentage of all amounts paid by qualified customer for services, payable for one year from initial purchase date.
- Amazon Reimbursement Services: Commission-based service that recovers money Amazon owes sellers (lost/damaged inventory, FBA fee overages, return issues). No upfront fees; commission charged only after successful reimbursement.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Velocity Sellers product offering
Product offeringCore offering
Velocity Sellers is a full-service Amazon and omnichannel e-commerce agency that manages and grows brands across Amazon (Seller Central and Vendor Central), Walmart, Target+, TikTok Shop, and Shopify DTC channels. Service lines span strategy, listings/SEO, advertising, inventory and FBA logistics, brand and catalog protection, creative and A+ content, paid media, and omnichannel expansion, supplemented by a contingent-fee Amazon FBA reimbursement recovery product and an affiliate referral program for partners.
Product overview
Velocity Sellers is a full-service Amazon and omnichannel e-commerce agency offering a unified platform of services across Amazon (Seller Central and Vendor Central), Walmart, Target+, TikTok Shop, and Shopify DTC channels. The core offering is organized into Amazon-specific management services (including Advertising, SEO/Listings, Logistics/Inventory, Account Management, Vendor Management, Brand Management, Catalog Management, and A+ Content), supplemented by omnichannel services (Marketplace Management, Shopify/DTC Acceleration, Paid Media, Creative Services, and Logistics Operations), and two specialized sub-products: Velocity Sellers Reimbursements (an FBA fee recovery tool using Amazon SP API) and a Referral Program for affiliate partners. The service model is human-led and data-driven, combining creative, advertising, and operational execution under one team for brands doing $100K+/month on Amazon.
Differentiator
Problem solved
Functional benefit
Products and services
- Amazon Management Services Full-service end-to-end Amazon management encompassing strategy, listings, SEO, advertising, inventory logistics, and brand protection for brands operating on Seller Central and Vendor Central.
- Amazon Advertising Managed Sponsored Products, Sponsored Brands, and Sponsored Display campaigns with dayparting, keyword optimization, and ACOS management for Amazon sellers.
- Amazon Logistics and Inventory Management FBA inventory forecasting, 3PL coordination, North America Remote Fulfillment (NARF), and Pan-European FBA setup and management for Amazon sellers.
- Amazon SEO and Product Listings Keyword-optimized titles, bullet points, backend search terms, and A+ content creation for organic ranking and conversion-rate improvement on Amazon.
- Omnichannel Marketplace Management Unified strategy and execution across Walmart, Target+, TikTok Shop, and Amazon international marketplaces including Canada, Mexico, the EU, and the UK.
- Shopify & DTC Brand Acceleration Custom Shopify store builds, conversion rate optimization strategies, Buy with Prime integration, and retention-focused email/SMS marketing for direct-to-consumer growth.
- Omnichannel Paid Media & Advertising Full-funnel paid media campaigns across Amazon Ads, Meta, Google, and TikTok with performance-driven budget allocation and ROAS measurement.
- Creative Services & Brand Content Conversion-focused creative production including hero images, lifestyle photography, TikTok ads, video content, and brand identity design.
- Logistics, Operations & Fulfillment Strategy Backend logistics including 3PL management, FBA operations, cross-channel fulfillment coordination, and inventory forecasting for omnichannel brands.
- Velocity Sellers Reimbursements Amazon FBA reimbursement claim service that identifies and recovers Amazon-owed money from lost/damaged inventory, inbound shipment discrepancies, FBA fee overages, and return issues. No upfront fees; commission charged only after successful reimbursement.
- Velocity Sellers Referral Program Affiliate partnership program allowing bloggers, entrepreneurs, agencies, and content creators to earn commissions by referring new clients to Velocity Sellers services.
Quantifiable outcome
- 50-80% revenue increases documented in case studies within 2-6 months
- +2 more outcomes
Companies that use Velocity Sellers
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Velocity Sellers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Velocity Sellers partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- AmazoncorePrimary platform partner - Velocity Sellers is an Amazon Ads Verified, Sponsored Ads Accredited, and SPN Certified agency providing full-service Amazon management including listings, advertising, inventory, and brand services.
- ShopifycoreDTC platform partner for Shopify store development, optimization, and brand acceleration services. Offers Shopify builds, CRO strategies, and backend integrations.
- TikTok ShopcoreSocial commerce marketplace partner for TikTok Shop expansion with fulfillment, creative, and strategy services to capture social commerce growth.
- Target+coreMarketplace partner for Target+ expansion with optimized listings, inventory planning, and performance marketing to reach high-intent Target+ shoppers.
- WalmartcoreMarketplace partner for Walmart.com expansion with unified omnichannel strategy across marketplaces.
- Affiliate/Referral PartnersminorNetwork of content creators, entrepreneurs, agencies, and technology partners who refer new clients to Velocity Sellers in exchange for commission. Types include: Content Creators, Entrepreneurs, Legal Service Providers, Financial Advisors, Marketers, Agencies, Retail Technology Providers, Website Developers, Technology Integrators, Sales Consulting Platforms.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Velocity Sellers competitors and assessment
Company assessmentDirect peers
- Quartile: Quartile is an AI-driven retail media optimization platform and managed services provider for Amazon, Walmart, and other marketplaces. It is a direct competitor to Velocity Sellers' omnichannel paid media practice.
- Buy Box Experts: Buy Box Experts is a full-service Amazon agency offering advertising, brand management, and marketplace expansion. Now part of Pattern, it is one of the most direct competitors to Velocity Sellers in the end-to-end Amazon management space.
- Teikametrics: Teikametrics combines AI-driven advertising optimization with managed services for Amazon sellers. Its Flywheel platform and marketplace services overlap directly with Velocity Sellers' Amazon advertising and account management offerings.
- Sellozo: Sellozo is an AI-powered Amazon advertising and intelligence platform that also offers managed services for sellers. It competes with Velocity Sellers on PPC management, dayparting, and ACOS optimization.
- ChannelKey: ChannelKey is a full-service Amazon agency that handles advertising, account management, brand protection, and international expansion. It targets the same $100K+/month Amazon seller segment as Velocity Sellers.
- Acadia: Acadia is a full-service Amazon agency offering advertising, DSP, content, and brand management. It targets a similar mid-market and enterprise seller profile and competes for the same Walmart and omnichannel expansion mandates.
- Perpetua: Perpetua provides Amazon and omnichannel advertising optimization software combined with managed services. It competes with Velocity Sellers on Sponsored Products, Sponsored Brands, and DSP campaign execution for mid-market and enterprise sellers.
- Helium 10: Helium 10 is an all-in-one Amazon seller suite (research, keywords, listing optimization) that also offers managed services. Its combination of SaaS tooling and agency services directly overlaps with Velocity Sellers' advertising and SEO offerings.
Broad incumbents
- Pattern: Pattern is a global e-commerce accelerator that combines proprietary technology with full-service Amazon and marketplace management. It is a much larger, better-capitalized incumbent that competes with Velocity Sellers for enterprise brand mandates.
Emerging players
- Jungle Scout: Jungle Scout is primarily an Amazon product research and seller SaaS platform that has expanded into agency-style services and tools. It competes with Velocity Sellers in the seller tooling and lightweight management segments.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Velocity Sellers social profiles
Digital presenceVelocity Sellers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Velocity Sellers leadership team
Management profileNumber of profiles
Profiles2 records
Velocity Sellers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Velocity Sellers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Velocity Sellers
What does Velocity Sellers do?
Velocity Sellers is a full-service Amazon and omnichannel e-commerce agency that manages and grows brands across Amazon (Seller Central and Vendor Central), Walmart, Target+, TikTok Shop, and Shopify DTC channels. Service lines span strategy, listings/SEO, advertising, inventory and FBA logistics, brand and catalog protection, creative and A+ content, paid media, and omnichannel expansion, supplemented by a contingent-fee Amazon FBA reimbursement recovery product and an affiliate referral program for partners.
Is Velocity Sellers a public or private company?
Velocity Sellers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Velocity Sellers founded?
Velocity Sellers was founded in 2014. It employs 1 to 10 people.
Where is Velocity Sellers based?
Velocity Sellers is headquartered in New York, United States, in the North America region.
How does Velocity Sellers make money?
Three revenue lines are on record. Amazon Management Services are the primary driver. The others are affiliate/Referral Program and amazon Reimbursement Services.
Who are Velocity Sellers's main competitors?
Direct peers on record are Quartile, Buy Box Experts, Teikametrics, Sellozo, ChannelKey, Acadia, Perpetua and Helium 10. Pattern is listed as a broad incumbent. Jungle Scout is listed as an emerging player.
Does Velocity Sellers have an API?
No public API is recorded for Velocity Sellers.