Data Management
Heller Data Services (formerly Data Management Inc., est. 1961) is a managed data services provider for U.S. nonprofits and fundraising agencies, delivering campaign processing, platform integration, data governance, data warehousing, and AI strategy services through long-term managed engagements and a white-label agency channel.
- Company typePrivate
- Founded1961
- HeadquartersStoneville, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Data Management does
Heller Data Services (formerly Data Management Inc., or DMI, founded 1961) is a managed data services provider exclusively serving U.S. nonprofit organizations, fundraising agencies, and adjacent mission-driven institutions such as healthcare research and educational foundations. In 2026 the company was rebranded and reorganized as a division of Heller Consulting within the RKD Group family of brands, operating as a fully remote specialist team. Its service portfolio centers on four core pillars — campaign data processing (NCOA, deceased suppression, merge/purge, donor segmentation), platform integration, data governance, and data warehousing — augmented by an Enterprise AI Strategy offering and a proprietary Bytespree integration platform that builds AI-ready data foundations. Customers include 100+ organizations ranging from national brands (Wounded Warrior Project, The Carter Center, Toys for Tots) to fundraising agencies (RKD Group, Newport ONE, Fuse Fundraising) served under long-term, quote-based managed services contracts.
The business operates on a managed services revenue model with multi-year engagements and quote-based pricing, complemented by a white-label channel where fundraising agencies resell Heller's data operations under their own brand. Go-to-market combines enterprise field sales (phone, email, consultation-led engagement) with channel partnerships and parent-company referrals. Technology is built around a modern data stack (dbt, Airflow, Snowflake/PostgreSQL, Python, BI tooling) layered over proprietary nonprofit-specific direct mail processing systems refined over six decades, with integrations spanning the dominant nonprofit CRM ecosystem (Blackbaud, Salesforce NPSP, Bloomerang, Virtuous, Classy, DonorPerfect, EveryAction). The company holds SOC 2 Type II certification and maintains a CCPA/CPRA-compliant privacy posture, positioning it for enterprise procurement requirements. Ownership rests with RKD Group through Heller Consulting, with no external investors or public listing evidenced.
Data Management firmographics
Firmographics- Name
- Data Management
- Legal name
- Heller Data Services
- Website
- https://data-management.com
- Company type
- Private
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heller Data Services (formerly Data Management Inc., est. 1961) is a managed data services provider for U.S. nonprofits and fundraising agencies, delivering campaign processing, platform integration, data governance, data warehousing, and AI strategy services through long-term managed engagements and a white-label agency channel.
- Ownership category
- akta.pro rank
Data Management industry classification
Industry- Product category
- Nonprofit Data Management Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Data Platforms & Modern Data Stack Services (Lakehouse, DW, MDM) (BPAEAHAC)
- akta.pro secondary industries
- Data Strategy & Governance Services (BPAEAHAA), Data Governance Platforms (Policies, Stewardship, Workflows) (HDAEADAB), Data Security & Access Governance for Data (Entitlements/Policy Enforcement) (HDAEADAH)
Keywords
Where Data Management is headquartered
LocationHeadquarters
- HQ city
- Stoneville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Data Management business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Managed Data Services: Long-term managed services partnerships where Heller Data Services becomes an extension of the client's team, providing ongoing technical data expertise. This creates recurring revenue through ongoing service engagements rather than one-time project work. Clients avoid hiring specialized in-house staff by paying for managed services access.
- Agency White-Label Services: Back-office data operations outsourcing for fundraising agencies, delivered under the agency's brand. Agencies pay for comprehensive data services that allow them to serve clients without building in-house data teams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom managed services pricing based on organizational needs |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Data Management product offering
Product offeringCore offering
Heller Data Services (formerly Data Management Inc.) provides managed data services for U.S. nonprofits and fundraising agencies, executing campaign data processing (NCOA validation, deduplication, deceased suppression, address standardization, segmentation), integrating CRM and fundraising platforms, delivering data governance and warehousing programs, and building AI-ready data foundations via the proprietary Bytespree integration platform. Offerings are delivered under long-term managed service partnerships that function as an outsourced extension of client data teams.
Product overview
Heller Data Services (formerly Data Management Inc.) offers a comprehensive suite of managed data services designed specifically for nonprofits and fundraising agencies. The portfolio centers on four core service pillars: Campaign Data Processing (including NCOA, deduplication, and donor segmentation), Platform Integration (CRM and fundraising platform connections), Data Governance (data quality, security, and artifact inventorying), and Data Warehousing (unified data repositories for analytics). These core services are complemented by Enterprise AI Strategy offerings for AI-ready data foundations, Agency Solutions including white-label data operations and branded reporting, and the proprietary Bytespree integration platform. The company operates on a long-term partnership model, functioning as an extension of client teams rather than a one-time vendor.
Differentiator
Problem solved
Functional benefit
Products and services
- Campaign Data Processing Expert execution of client campaign strategies using advanced data processing techniques including NCOA validation, deduplication, deceased suppression, address standardization, and donor segmentation for nonprofit direct mail campaigns.
- Platform Integration Seamless integration of CRM systems with fundraising platforms (Blackbaud Raiser's Edge/RE NXT/Luminate, Salesforce NPSP, Bloomerang, Classy, DonorPerfect, Virtuous, EveryAction, HubSpot) for enhanced fundraising capabilities, improved donor experiences, and simplified reporting.
- Data Governance Comprehensive data quality and security programs including inventorying of data artifacts, business rules documentation, ETL code enhancement, and knowledge transfer to empower organizations to manage their own governance programs.
- Data Warehousing Unified view of constituents and campaigns through scalable data solutions built on Snowflake and PostgreSQL with dbt and Airflow, centralizing disparate data sources into a single source of truth for reporting and analytics.
- Enterprise AI Strategy Data-first AI implementation services that build robust data foundations for AI success, addressing data fragmentation, quality, and governance barriers to support generative AI, agentic AI, and predictive analytics capabilities.
- Direct Mail Data Production Professional direct mail processing for fundraising agencies with agency-level turnaround times and quality standards, including NCOA validation, deceased suppression, address standardization, deduplication, merge/purge operations, and print file preparation.
- White-Label Data Operations Agency-focused service delivery where Heller Data Services provides invisible back-office support, allowing fundraising agencies to position themselves as data experts while maintaining complete client relationships.
- Results Reporting & Data Management Comprehensive data management for campaign results including agency-branded reporting solutions, campaign performance analysis, donor engagement metrics, ROI calculations, and client portal access for fundraising agencies and their end clients.
- Bytespree Integration Platform Proprietary integration platform that accelerates journey to AI-ready data through rapid implementation of system connections, automated data transformation, real-time data pipelines, and pre-built connectors to common nonprofit systems.
Quantifiable outcome
- Serving 100+ nonprofits from national brands to regional food banks
Companies that use Data Management
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles2 records
Data Management technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability5 records
Feature4 records
Data Management partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, flagship and minor.
- data.worldcoreHeller Data Services brings deep experience with data.world platform for data governance implementations. The partnership provides clients with access to data.world's governance capabilities integrated into Heller's managed services offerings.
- BytespreecoreBytespree is Heller Data Services' proprietary integration platform that accelerates AI readiness through rapid system connections, automated data transformation, and real-time data pipelines. It creates the unified data ecosystem that modern AI applications require.
- BlackbaudcoreHeller Data Services has experience integrating with Blackbaud products including Raiser's Edge, RE NXT, Luminate, and other Blackbaud fundraising platforms. Deep platform expertise enables seamless CRM and fundraising data integration.
- SalesforcecoreHeller Data Services integrates with Salesforce Nonprofit Success Pack (NPSP), providing nonprofit clients with unified constituent data, donation-to-CRM workflows, and reporting integrations.
- BloomerangcorePlatform integration partnership for donor management and fundraising data synchronization with Bloomerang's nonprofit CRM platform.
- VirtuouscoreIntegration with Virtuous nonprofit CRM and fundraising platform, enabling streamlined data flows and unified constituent views for Virtuous users.
- ClassycoreIntegration partnership with Classy fundraising platform for nonprofit organizations, providing data synchronization and analytics capabilities.
- DonorPerfectcoreIntegration with DonorPerfect nonprofit fundraising software, enabling data management and reporting capabilities for DonorPerfect users.
- EveryActioncoreIntegration with EveryAction nonprofit CRM platform, providing data synchronization and campaign management capabilities.
- AWS, Azure, Google CloudcoreHeller Data Services' data warehouse solutions integrate with all major cloud platforms including AWS, Azure, and Google Cloud, providing flexibility for client infrastructure preferences.
- Snowflake, PostgreSQLcoreData warehousing solutions built on industry-standard platforms Snowflake and PostgreSQL for scalable, reliable data storage.
- dbt, AirflowcoreModern data stack components using dbt for data transformation and Apache Airflow for workflow orchestration in data warehousing implementations.
- Heller ConsultingflagshipHeller Data Services is a division of Heller Consulting, an RKD Group Company. This parent-subsidiary relationship provides strategic alignment and complementary service offerings. Heller Consulting specializes in platform evaluation and RFP support, while Heller Data Services handles data services implementation.
- RKD GroupflagshipHeller Data Services is part of the RKD Group family of brands. RKD Group provides integrated fundraising and marketing services, creating a complementary ecosystem of nonprofit service providers.
- Summit MarketingminorPart of the RKD Group family alongside Summit Marketing, which provides direct response and creative services. The partnership enables referrals and comprehensive service offerings for nonprofit clients.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Data Management competitors and assessment
Company assessmentBroad incumbents
- Blackbaud: Dominant provider of nonprofit CRM, fundraising, financial management, and analytics software (Raiser's Edge, RE NXT, Luminate). Heller Data Services integrates with Blackbaud's ecosystem, but Blackbaud also increasingly offers in-house data services and analytics that compete for the same nonprofit IT budget.
- Bonterra (formerly EveryAction / Network for Good): Multi-brand nonprofit software and services platform combining CRM, fundraising, and data capabilities. Overlaps with Heller on donor database management, campaign processing, and platform integration services for mid-market and enterprise nonprofits.
- Classy (by GoFundMe): Leading online fundraising and donor management platform with embedded analytics and campaign reporting. Targets the same nonprofit development offices as Heller and increasingly bundles data and reporting features that overlap with Heller's Campaign Data Processing service.
Direct peers
- Heller Consulting: Parent division and sister company within the RKD Group family. Specializes in nonprofit CRM platform evaluation, RFP support, and implementation strategy — Heller Data Services handles the downstream data services work, making Heller Consulting both a sibling and a closely adjacent peer.
- RKD Group: Parent brand and integrated fundraising/marketing agency serving large nonprofits. Operates in the same buyer accounts as Heller Data Services and frequently refers clients between marketing services and data services, making it both a partner and a directly comparable peer.
- Pursuant: Full-service fundraising agency offering data-driven direct mail, digital, and analytics services to nonprofits. Pursue a similar go-to-market against the same mid-market and enterprise nonprofit clients and increasingly provide in-house data capabilities competitive with Heller's managed services.
Emerging players
- Virtuous: Cloud nonprofit CRM with growing automation, responsive marketing, and donor journey capabilities. Heller integrates with Virtuous but Virtuous's expanding native automation reduces the need for third-party data services among its installed base.
- Bloomerang: Mid-market nonprofit CRM and donor management platform with built-in reporting, engagement scoring, and recently expanded analytics. Competes for the same small-to-mid nonprofit IT budget that Heller addresses with its managed services offering.
- DonorPerfect: Long-standing nonprofit donor management and fundraising CRM with add-on modules for email, events, and online giving. Competes for the same small and mid-sized nonprofit clients that Heller supports with managed data services and platform integrations.
- Dataro: AI-native fundraising analytics platform for nonprofits offering predictive donor scoring and prospect research. Represents the emerging wave of AI-first nonprofit data vendors that could compete with Heller's Enterprise AI Strategy service from a software (rather than managed services) angle.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Data Management social profiles
Digital presenceData Management compliance and trust
Trust signalCompliance1 record
Data Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Data Management leadership team
Management profileNumber of profiles
Profiles5 records
Data Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Data Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Data Management
What does Data Management do?
Heller Data Services (formerly Data Management Inc.) provides managed data services for U.S. nonprofits and fundraising agencies, executing campaign data processing (NCOA validation, deduplication, deceased suppression, address standardization, segmentation), integrating CRM and fundraising platforms, delivering data governance and warehousing programs, and building AI-ready data foundations via the proprietary Bytespree integration platform. Offerings are delivered under long-term managed service partnerships that function as an outsourced extension of client data teams.
Is Data Management a public or private company?
Data Management is a private company. It is classified as corporate owned and is currently operating.
When was Data Management founded?
Data Management was founded in 1961. It employs 11 to 50 people.
Where is Data Management based?
Data Management is headquartered in Stoneville, United States, in the North America region.
How does Data Management make money?
Two revenue lines are on record. Managed Data Services are the primary driver. The others are agency White-Label Services.
Who are Data Management's main competitors?
Broad incumbents on record are Blackbaud, Bonterra (formerly EveryAction / Network for Good) and Classy (by GoFundMe). Direct peers are Heller Consulting, RKD Group and Pursuant. Emerging players are Virtuous, Bloomerang, DonorPerfect and Dataro.
Does Data Management have an API?
Yes. Heller Data Services provides API documentation for developers. The company mentions having extensive library of API connectors that streamline data integration with clients' CRMs and digital platforms, creating frictionless data exchange processes. Developer documentation is at www.data-management.com/docs.
What industry is Data Management in?
Data Management's product category is Nonprofit Data Management Services. Its primary akta.pro industry code is BPAEAHAC, Data Platforms & Modern Data Stack Services (Lakehouse, DW, MDM), with a secondary code of BPAEAHAA, Data Strategy & Governance Services. Its NAICS code is 51821 and its SIC code is 7370.