CI Media
CI Media is a privately held French cross-media advertising agency headquartered in Plan-de-Cuques near Marseille, operating as a radio régie for major national stations (Europe 2, RFM, Fun Radio) while also offering digital, outdoor/DOOH, event, creative, and strategy services to SMEs, mid-size firms, institutions, and agencies across the Provence-Alpes-Côte d'Azur region.
- Company typePrivate
- Founded2005
- HeadquartersPlan-de-cuques, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What CI Media does
CI Media is a French cross-media advertising agency headquartered in Plan-de-Cuques, in the Marseille metropolitan area. Founded in 2005 and privately held under SARL MAJULO, the company operates as both a radio advertising régie — holding representation rights for major national stations including Europe 2, RFM, Fun Radio, Radio Star, Skyrock, and M Radio — and a 360° media agency offering digital, outdoor/DOOH display, event management, creative production, and global strategy services. Sébastien Pesqué serves as the responsible publisher. The company's portfolio includes six core product lines: radio advertising, digital marketing (display, audio digital, connected TV, SEA/SEO, community management, influence, direct marketing, websites), outdoor/display advertising (mobile/DOOH, XXL urban, digital), event management (street marketing, roadshows, concerts, seminars, conventions), creative production (radio spots, podcasts, video, visual identity, newsletters, social content), and cross-media strategy consulting. Geographic coverage is concentrated in the Provence-Alpes-Côte d'Azur region with audience measurement data curated for Marseille, Aix-en-Provence, Nice, and Fréjus via Médiamétrie.
The business model is sales-led and services-based, with revenue generated through agency commissions on radio media placement, fees for digital and creative production, and professional services for event management and strategy consulting. Pricing is fully quote-based with no public rates, and the company markets a rapid response capability — radio quotes delivered in under two hours. Distribution is primarily direct, with dedicated account management across four customer segments: TPE/PME (small/medium enterprises), ETI (mid-size companies), institutional/government clients, and other advertising agencies seeking media buying or specialized production. The customer base is highly diversified across at least a dozen industries — retail (Carrefour, IKEA, Decathlon, Alinea), banking (Crédit Agricole), automotive (Stellantis), airlines (Air France, Transavia), government (multiple Provence municipalities and the PACA region), tourism, sports, hospitality, real estate, and media — with 60+ named logos and a mix of SMB testimonials and blue-chip enterprise accounts.
The underlying technology stack is service-oriented rather than platform-based: there is no proprietary software, API, or AI/ML capability disclosed. The company leverages third-party tools including Brevo for email newsletter marketing and sources audience measurement data from Médiamétrie. Distribution partnerships with radio networks and DOOH providers (including Vé Media) form the technical backbone for inventory access, but the core competency is human-delivered creative, media buying, and event execution rather than software-enabled automation. The company operates from a single primary office in Plan-de-Cuques with extended regional presence across the broader Marseille, Aix-en-Provence, Nice, and Fréjus corridor.
CI Media firmographics
Firmographics- Name
- CI Media
- Legal name
- SARL MAJULO
- Website
- https://ci-media.fr
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CI Media is a privately held French cross-media advertising agency headquartered in Plan-de-Cuques near Marseille, operating as a radio régie for major national stations (Europe 2, RFM, Fun Radio) while also offering digital, outdoor/DOOH, event, creative, and strategy services to SMEs, mid-size firms, institutions, and agencies across the Provence-Alpes-Côte d'Azur region.
- Ownership category
- akta.pro rank
CI Media industry classification
Industry- Product category
- Advertising Services
- NAICS
- Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810), Media Buying Agencies (54183)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Digital PR & Social Media Communications (MPAAADAJ)
- akta.pro secondary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
Keywords
Where CI Media is headquartered
LocationHeadquarters
- HQ city
- Plan-de-cuques
- HQ country
- France
- HQ region
- Europe
Offices5 records
Markets served
CI Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Radio Advertising Sales: Radio ad placement and sponsorship services across multiple radio stations including Europe 2, RFM, Fun Radio, Radio Star, and local stations
- Digital Marketing Services: Digital advertising including display, audio digital, connected TV, SEO/referencement, community management, influence strategy and direct marketing
- Outdoor/Display Advertising: Mobile/outdoor display (DOOH), XXL urban display, and digital display advertising services
- Event Management and Production: Street marketing, distribution, animation, road shows, public events, concerts/showcases, seminars and conventions
- Creative Production: Radio spots, podcasts, videos, visual and sound identity, newsletters, flyers, and social media content creation
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
CI Media product offering
Product offeringCore offering
CI Media is a French cross-media advertising agency (régie publicitaire radio) headquartered in Plan-de-Cuques (Marseille) that sells integrated advertising campaigns spanning radio (acting as régie for Europe 2, RFM, Fun Radio, Radio Star, Skyrock, M Radio), digital marketing (display, audio digital, connected TV, SEO, community management, influence, direct marketing, websites), outdoor/display advertising (mobile DOOH, XXL, digital via Véo network), event marketing (street marketing, road shows, concerts, seminars, conventions), and creative production (radio spots, podcasts, video, sound/visual identity). Services are sold as turnkey cross-media solutions to professionals, SMEs, mid-size companies, public institutions and other agencies, with dedicated account management and rapid quote turnaround.
Product overview
CI Media is a French radio advertising agency (régie publicitaire radio) and full-service 360° digital marketing agency. The portfolio consists of six interconnected service lines: Radio Advertising representing multiple stations (Europe 2, RFM, Fun Radio, Radio Star), Digital marketing services (display, digital audio, connected TV, SEO/SEA, community management, influence, direct marketing, websites), Outdoor/Display advertising (mobile/DOOH, XXL, digital), Event marketing (street marketing, events, concerts, showcases, seminars), Content Creation (spots, podcasts, videos, identity, newsletters, social media), and Global Strategy consulting. These services are designed to work together as a cross-media solution, allowing the agency to offer a comprehensive, customized communication strategy under one roof.
Differentiator
Problem solved
Functional benefit
Products and services
- Radio Advertising (Régie Radio) Régie publicitaire representing multiple radio stations including Europe 2, RFM, Fun Radio, Radio Star, Skyrock and M Radio. Provides ad spot placement, special operations, on-air games, sponsorships and audience measurement insights for advertisers in the Provence region.
- Digital Marketing
- Display/Outdoor Advertising (Affichage)
- Event Marketing (Événementiel)
- Content Creation (Création)
- Global Strategy Consulting (Stratégie Globale)
Quantifiable outcome
- Radio quotes prepared in under 2 hours
- +1 more outcomes
Companies that use CI Media
Customer profileNamed customers66 records
Segments5 records
Ideal customer profiles4 records
CI Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
CI Media partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core, strategic and minor.
- Europe 2coreRadio station partnership providing access to Europe 2's audience for advertising campaigns. CI Media acts as an advertising regie for this station.
- RFMcoreRadio station partnership providing access to RFM's audience for advertising campaigns. CI Media acts as an advertising regie for this station.
- Fun RadiocoreRadio station partnership providing access to Fun Radio's audience for advertising campaigns. CI Media acts as an advertising regie for this station.
- Radio StarcoreRadio station partnership providing access to Radio Star's local audience for advertising campaigns in the Provence region.
- SkyrockcoreRadio station partnership providing access to Skyrock's audience for advertising campaigns through their emitter/skipping network.
- M RadiocoreRadio station partnership providing access to M Radio's audience for advertising campaigns.
- Vé MediacoreDigital display advertising partnership providing access to Vé Media's out-of-home digital network.
- MédiamétriestrategicMedia measurement and audience research partnership. CI Media team visited Médiamétries call center in Amiens to understand their survey methodologies and quality control processes for reliable audience measurement.
- OM (Olympique de Marseille)strategicSports partnership with Olympique de Marseille football club for sponsorship and event opportunities.
- PAUC HandballminorSports partnership with Pays d'Aix Université Club Handball for sponsorship and visibility opportunities.
- Cercle des NageursminorSports club partnership for sponsorship and community engagement.
- BFM Marseille ProvencestrategicMedia partnership for cross-promotion and collaborative marketing initiatives.
- La ProvencestrategicRegional newspaper media partnership for collaborative marketing and cross-promotion.
- MPHBminorSports partnership with Marseille Provence Handball.
- Les SpartiatesminorSports team partnership.
- DS PharmaminorHealthcare/pharmaceutical partnership for marketing collaboration.
- PerrimondminorLocal business partnership for marketing collaboration.
- Delta SertecminorTechnology services partnership.
- Delta TelecomminorTelecommunications partnership.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
CI Media competitors and assessment
Company assessmentBroad incumbents
- JCDecaux: JCDecaux is the global leader in outdoor advertising and a French-headquartered major. Comparable to CI Media's OOH offering, with a much broader international footprint and proprietary street furniture inventory.
- Havas Group: Havas is a Paris-headquartered global advertising and communications group with creative, media, and health divisions. It overlaps with CI Media's cross-media offering but operates at a much larger scale across many more markets.
- Publicis Groupe: Publicis is France's largest advertising holding group, offering end-to-end creative, media buying, digital, and events across global markets. It competes for the same enterprise marketing budgets as CI Media but at vastly greater scale and geographic reach.
- TF1 Publicité: TF1 Publicité is the advertising sales house for TF1, France's leading TV broadcaster. Comparable to CI Media as a French media ad-sales operation, but focused on linear/CTV inventory at national scale.
- Clear Channel France: Clear Channel is one of France's largest outdoor (OOH/DOOH) advertising operators. Directly comparable to CI Media's Affichage/DOOH line of business, but operates at national scale with proprietary inventory.
- M6 Publicité: M6 Publicité monetizes advertising on the M6 Group's broadcast and digital properties. Comparable to CI Media as a French media sales house, though focused on TV/digital rather than radio.
- Dentsu France: Dentsu is a major global advertising network with substantial French operations across creative, media, and CXM. Competes for the same enterprise marketing budgets as CI Media but with global scale, proprietary adtech, and integrated data capabilities.
- Lagardère Publicité: Lagardère Publicité is the advertising sales arm for Europe 1 and other Lagardère radio assets in France. Comparable to CI Media as a radio advertising regie, though it represents a different portfolio of broadcasters and operates nationally rather than regionally.
Emerging players
- Eskimoz: Eskimoz is a French digital marketing agency specializing in SEO, SEA, and performance media. Comparable to CI Media's digital line of business, though more focused on acquisition-driven digital channels and operating nationally rather than regionally.
Direct peers
- NRJ Global: NRJ Global is the advertising sales house for the NRJ radio group in France. Directly comparable to CI Media's radio regie activity, both monetize radio inventory on behalf of national broadcasters through local/regional client relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
CI Media social profiles
Digital presenceCI Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
CI Media leadership team
Management profileNumber of profiles
Profiles1 record
CI Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CI Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CI Media
What does CI Media do?
CI Media is a French cross-media advertising agency (régie publicitaire radio) headquartered in Plan-de-Cuques (Marseille) that sells integrated advertising campaigns spanning radio (acting as régie for Europe 2, RFM, Fun Radio, Radio Star, Skyrock, M Radio), digital marketing (display, audio digital, connected TV, SEO, community management, influence, direct marketing, websites), outdoor/display advertising (mobile DOOH, XXL, digital via Véo network), event marketing (street marketing, road shows, concerts, seminars, conventions), and creative production (radio spots, podcasts, video, sound/visual identity). Services are sold as turnkey cross-media solutions to professionals, SMEs, mid-size companies, public institutions and other agencies, with dedicated account management and rapid quote turnaround.
Is CI Media a public or private company?
CI Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CI Media founded?
CI Media was founded in 2005. It employs 11 to 50 people.
Where is CI Media based?
CI Media is headquartered in Plan-de-cuques, France, in the Europe region.
How does CI Media make money?
Five revenue lines are on record. Radio Advertising Sales are the primary driver. The others are digital Marketing Services, outdoor/Display Advertising, event Management and Production and creative Production.
Who are CI Media's main competitors?
Broad incumbents on record are JCDecaux, Havas Group, Publicis Groupe, TF1 Publicité, Clear Channel France, M6 Publicité, Dentsu France and Lagardère Publicité. Eskimoz is listed as an emerging player. NRJ Global is listed as a direct peer.
Does CI Media have an API?
No public API is recorded for CI Media.
What industry is CI Media in?
CI Media's product category is Advertising Services. Its primary akta.pro industry code is MPAAADAJ, Digital PR & Social Media Communications, with a secondary code of BPAMALAO, PR, Reputation Management & Earned Media Platforms. Its NAICS code is 5418 and its SIC code is 7310.