Rapport

What Rapport does

Rapport is an interactive AI avatar role-play platform that enables organizations to practice and measure critical conversations in sales, learning & development, soft-skills training, customer service, healthcare communication, and related verticals. The platform is built on its parent company's Speech Graphics' audio-driven facial animation technology, which matches speech to muscle maps to produce emotionally expressive, real-time 3D avatars with approximately 50ms latency — distinguishing Rapport from pre-recorded video competitors and from near-real-time rivals such as Anam.

The product surface comprises Rapport Cloud (the core platform), Rapport Studio (scenario and avatar authoring), Rapport Self-Service (launched 2024 for non-technical creators), and acquired technology from Aquifer Motion (October 2025, adding full-body capture and cinematic camera controls). Developer-facing products — Runtime SDK, Unreal and Unity plugins, and the Web Viewer — embed Rapport avatars into custom applications, alongside LMS/SCORM, SSO, and on-premise (Rapport in a Box) deployment for enterprise security. Conversational intelligence is delivered via integrated third-party LLMs (ChatGPT, Gemini, Groq) and TTS/STT providers (ElevenLabs, AWS Polly, Azure, Whisper, Speechmatics), with support for 50+ languages.

Commercially, Rapport operates a hybrid go-to-market: a product-led growth motion with a free 14-day trial, Pro at $19/month, and Business at $99/month; an enterprise field-sales motion with custom multi-year contracts, dedicated CSMs, GDPR support, and on-prem hosting; partner/agency channels; and OEM/embedded deployments via Unreal/Unity plugins and LMS integrations. Named customers span NBC, KDDI, NetEase, NEC, Qualcomm, Madame Tussauds, UCSF, Boise State, Heriot-Watt, Simon Fraser, TU/e, Merlin, and the DJ Jazzy Jeff digital twin, with the company citing 5,600+ organizations and 610,000+ role plays completed on the platform. The company is private, a division of Speech Graphics Ltd. (Edinburgh), with offices in San Francisco, Austin, Budapest, and Singapore.

Name

Rapport

Legal name

Speech Graphics Ltd.

Website

https://rapport.cloud

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Rapport is an AI avatar role-play platform that uses audio-driven facial animation to let organizations build, practice, and measure interactive training scenarios for sales, L&D, healthcare, and customer engagement customers.

Ownership category

akta.pro rank

Product category

AI-Powered Training and Simulation Software

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)

akta.pro secondary industry

AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)

Keywords

• AI avatar platform
• Role play training
• Facial animation software
• Interactive learning platform
• Conversational AI avatars

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subscription - Usage Minutes: Tiered subscription plans (Trial, Pro, Business, Enterprise) with monthly usage minutes. Pro and Business plans include 100 and 500 usage minutes respectively. Usage over limit billed at $0.21 per minute. Effective rate of $0.19/min across plans.
2. Enterprise Custom Packages: Tailored usage packages with unlimited workspaces and creators for enterprise clients. Includes access to professional services, prompt engineering support, and implementation services.
3. Partner Licensing: Integration partners bundle Rapport into product pricing; agency partners resell or white-label within service packages.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels10 records

Core offering

Rapport provides an interactive AI avatar role-play platform that lets organizations build, deploy, and measure real-time conversational simulations with emotionally expressive 3D avatars. The platform combines a self-serve scenario builder, a library of premium avatars, conversational AI integrations, and analytics for training, sales enablement, and customer engagement use cases. Enterprise customers can also deploy Rapport on-premise via Rapport in a Box and integrate it into LMS, Unreal, Unity, and custom applications.

Product overview

Rapport is an interactive AI avatar role-play platform built on Speech Graphics' real-time facial animation technology. The core product is Rapport Cloud, a unified platform combining Rapport Studio for scenario building, real-time 3D avatar rendering, and analytics. The platform offers tiered plans (Trial, Pro, Business, Enterprise) with varying features. Enterprise offerings include on-premise/private cloud hosting (Rapport in a Box), custom branding, and dedicated support. In 2024, Rapport launched self-service capabilities, and in 2025 acquired Aquifer Motion for full-body performance capture. Developer-focused products include Runtime SDK, Unreal Plugin, Unity Plugin, and Web Viewer for embedding avatars into custom applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Rapport Cloud Core AI training platform for building, practicing, and measuring interactive role-play scenarios with real-time 3D avatars, including scenario builder, avatar customization, performance analytics, and multi-channel deployment. Designed for L&D, sales enablement, and customer engagement teams in enterprises and mid-market organizations.
• Rapport Studio Web-based interface within Rapport Cloud for creating, configuring, and designing interactive projects, characters, and avatar experiences via drag-and-drop scenario building with pre-built templates and customization options. Targets creators and teams building role-play simulations.
• Rapport Runtime SDK Software development kit delivering ultra-low-latency (~50ms) real-time avatar animation driven by speech. Enables developers to integrate Rapport's facial animation technology into custom applications and workflows.
• Rapport Unreal Plugin
• Rapport Unity Plugin
• Rapport Web Viewer
• Rapport Session Runners

Quantifiable outcome

• Organizations have run 610,000+ role plays in Rapport
• +5 more outcomes

Named customers15 records

Segments9 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability8 records

Feature4 records

Partnerships

16 partnerships are on record, tiered core and flagship.

• NeuphoniccoreStrategic or Co-development Partner · 1 April 2026Neuphonic and Rapport partnership to deliver real-time, photorealistic digital human systems running on standard CPU hardware. The combined system generates natural voice, synchronized lip movement, and emotionally responsive facial performance in under 100 milliseconds. Supported by Innovate UK's Creative Catalyst programme.
• Innovate UK (Creative Catalyst Programme)coreOthers · 1 April 2026Government program supporting the Neuphonic-Rapport partnership for digital human technology development.
• VirtiflagshipStrategic or Co-development Partner · 3 November 2025Virti partners with Rapport to bring their Virtual Humans to life using state-of-the-art facial animation technology. Makes training more efficient, scalable, and engaging. Virti's no-code solution combined with Rapport's facial animation creates truly immersive experiences.
• Epic Games (MetaHumans)coreTechnology or IntegrationMetaHumans integration allows ultra-realistic digital characters to be used with Rapport's real-time facial animation and lip syncing technology.
• Ready Player MecoreTechnology or IntegrationCross-platform avatar creator integration allowing customizable 3D characters to work with Rapport's animation system.
• ReallusioncoreTechnology or IntegrationCharacter creation tool integration for driving animation within Rapport's platform.
• OpenAIcoreTechnology or IntegrationChatGPT integration for conversational AI responses within avatar interactions.
• Google DeepMind (Gemini)coreTechnology or IntegrationGemini LLM integration for advanced reasoning and multimodal AI tasks within avatar conversations.
• GroqcoreTechnology or IntegrationUltra-fast AI inference processor integration for rapid avatar response times.
• ElevenLabscoreTechnology or IntegrationText-to-speech integration with custom voice clone support for unique avatar voices.
• AWS (Amazon Polly)coreTechnology or IntegrationAWS Polly TTS integration for voice generation in avatar interactions.
• Microsoft AzurecoreTechnology or IntegrationAzure TTS and STT integration for voice services and speech recognition.
• SpeechmaticscoreTechnology or IntegrationSpeech-to-text integration for real-time transcription in avatar conversations.
• OpenAI WhispercoreTechnology or IntegrationWhisper speech-to-text integration for accurate transcription.
• UnitycoreTechnology or IntegrationUnity plugin for integrating Rapport avatars into 3D experiences and games.
• Unreal EnginecoreTechnology or IntegrationDirect Unreal Engine plugin for embedding Rapport avatars in real-time 3D environments.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• D-ID: D-ID provides real-time AI-powered talking avatars and conversational video experiences via its Creative Reality Studio and API. It competes with Rapport in real-time avatar production for enterprise training, customer engagement, and interactive experiences.
• Soul Machines: Soul Machines builds autonomous, emotionally responsive digital humans for customer service and training. It targets similar enterprise L&D and customer engagement use cases as Rapport with real-time avatar-based conversational experiences.
• Mursion: Mursion provides immersive, simulated role-play training for sales, healthcare, and leadership. It is a direct peer in the AI role-play training category, targeting the same L&D and sales enablement buyer as Rapport.
• Second Nature: Second Nature delivers AI-driven conversational sales role-play and training, overlapping directly with Rapport's sales enablement use case (sales objections, discovery calls, pricing conversations) and primary customer segment.
• Anam: Anam is the closest named competitor to Rapport, explicitly benchmarked in Rapport's materials as having ~1 second response latency versus Rapport's 50ms. Both offer real-time AI avatar conversational experiences for sales, training, and customer engagement use cases.
• UneeQ: UneeQ creates lifelike AI digital humans for customer service, sales, and employee training. It is one of the most direct analogs to Rapport's conversational avatar platform for enterprise use cases.

Broad incumbents

• Heygen: Heygen is an AI video generation platform for producing avatar-led training and marketing videos. While its core emphasis is on generated video rather than Rapport's real-time interactive role-play, both compete for enterprise training content budgets.
• Synthesia: Synthesia is a leading AI video avatar platform for enterprise training, marketing, and communications content. While primarily focused on pre-rendered video rather than Rapport's real-time conversational rendering, both compete for enterprise training and L&D budget.

Emerging players

• Hume AI: Hume AI builds emotionally intelligent voice and conversational AI APIs that detect and express emotional nuance. It's an emerging peer in the affective conversational AI stack that complements or competes with Rapport's emotionally responsive avatar pipeline.
• Inworld AI: Inworld AI develops conversational characters and NPCs with multimodal LLMs for interactive experiences. It overlaps with Rapport's real-time conversational avatar capabilities, particularly for game, simulation, and training contexts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/RapportCloud
• YouTubeyoutube.com/@RapportCloud
• LinkedInlinkedin.com/company/rapportcloud
• Instagraminstagram.com/rapportcloud
• TikToktiktok.com/@rapport.cloud
• Facebookfacebook.com/Rapport.cloud

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rapport