MedPB

What MedPB does

MedPB is a privately held, US-based digital marketing agency that sells an integrated "marketing engine" to audiology and ENT medical practices. The company combines nine service modules — Audiology PPC Ads, Audiology SEO, Audiology Websites, Audiology Social Media, Email Marketing Plus, Online Review Builder, Lead Center, and a Freshpaint-powered Privacy-First Marketing layer — under a unified audiology/ENT-specialized playbook (branded "Our Secret Sauce") developed over more than a decade. Pricing is quote-based and not publicly disclosed; customers access plans only by scheduling a consultation call. The go-to-market is sales-led and inside-sales-driven, anchored by gated lead magnets (Practice Success Plan PDF, "The Only Thing" e-book), direct phone/text CTAs (203-496-4454), the Audiology Mastery Podcast, industry-conference presence (AAA + HearTECH, HearWorld, OticonNext), and Google Certified Partner status that supports PPC delivery. The customer base is almost entirely SMB audiology and ENT practices, with named testimonials from Accent on Hearing (Castle Rock, CO) and Hearing Solutions (DeSoto, TX), and reported customer-outcome metrics including a 16:1 average client ROI, 167% lift in search-engine patient acquisition, and 235% lift from PPC.

MedPB is organized as MedPB, LLC, governed by Connecticut law and headquartered at 10 Center St, Darien, CT, with an operational address at 8720 Red Oak Blvd, Suite 220, Charlotte, NC. Privacy posture includes a dedicated CCPA/CPRA notice and COPPA compliance statement. On January 8, 2025, MedPB was fully integrated into Onspire Health Marketing alongside four other legacy healthcare-marketing brands (Dobies Health Marketing, Practis, HearWorks, and Aesthetic Brand Marketing), and now operates as a legacy brand within the unified agency led by CEO Brock Fay and COO Jeff Provost. Strategic partnerships include Google (Certified Partner) and Freshpaint (BAA-supported PHI-filtering overlay for HIPAA-aware advertising on Google and Meta, announced October 30, 2024). No funding rounds, revenue figures, or AI/ML capabilities are disclosed in the source data.

Name

MedPB

Legal name

MedPB, LLC

Website

https://medpb.com

Company type

Private

Founded year

2006

Operating status

Acquired

Headcount range

11–50 employees

Short description

MedPB is a US-based digital marketing agency that sells an integrated marketing engine — website design, SEO, PPC, social, email, reviews, and lead capture — to SMB audiology and ENT medical practices, with bundled recurring subscriptions and consultative sales.

Ownership category

akta.pro rank

Product category

Healthcare Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Healthcare/Pharma Creative Agencies (MPAAAAAJ)

Keywords

• Audiology marketing services
• ENT practice marketing
• Medical practice websites
• Healthcare PPC advertising
• Patient lead automation

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Recurring Marketing Services Subscriptions: MedPB retains customer information beyond 60 days and references 'subscription products or monthly website hosting,' indicating recurring monthly billing for marketing engine services including website hosting, SEO, PPC management, email marketing, and review management. Average client ROI is 16-1.
2. Custom Marketing Project / Professional Services: Customized, integrated marketing solutions sold to audiology and ENT practices, including website design and development, PPC advertising, SEO, social media, email marketing, and online review builder. Customers schedule calls for 'Plans & Pricing' indicating bundled project-based engagements with ongoing service.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

MedPB is a healthcare-focused inbound marketing agency that sells an integrated proprietary "marketing engine" to audiology and ENT medical practices. The engine bundles website design, SEO, PPC advertising, social media marketing, email marketing, online review generation, lead capture (Lead Center), and HIPAA-aware privacy-first marketing into a single customized, recurring service offering. Customers typically purchase the bundled engine via consultative sales calls rather than self-serve.

Product overview

MedPB delivers its offering as a single integrated "marketing engine" (branded internally as "Our Secret Sauce") rather than as a monolithic platform. The engine bundles nine named service modules — Audiology PPC Ads, Audiology Websites, Audiology SEO, Audiology Social Media, Email Marketing Plus, Online Review Builder, Lead Center, and Privacy-First Marketing (Freshpaint-powered) — on top of an audiology/ENT-specialized practice-building methodology. The Practice Success Plan acts as a lead-magnet front door to that engine, and the Audiology Mastery Podcast extends it as a content/media property. Since January 2025, MedPB operates as a legacy brand within the unified Onspire Health Marketing agency alongside Practis, HearWorks, ABM, and Dobies Health Marketing.

Differentiator

Problem solved

Functional benefit

Products and services

• Our Secret Sauce (Marketing Engine) MedPB's flagship integrated marketing engine: a proprietary, decade-developed system combining digital marketing tools, automation software, and audiology/ENT practice-building guidance into a single customized solution for audiology and ENT practices, replacing piecemeal marketing vendors.
• Audiology PPC Ads
• Audiology Websites
• Audiology SEO
• Audiology Social Media
• Email Marketing Plus
• Online Review Builder
• Lead Center
• Privacy-First Marketing Healthcare-specific privacy-first marketing overlay that uses Freshpaint's BAA-supported technology to filter PHI before it is shared with Google, Meta, and other untrusted third-party platforms, enabling HIPAA-aware digital advertising, analytics, and embedded web features for audiology and ENT advertisers.

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered flagship, major and core.

• Onspire Health MarketingflagshipStrategic or Co-development Partner · 8 January 2025On January 8, 2025, five legacy healthcare marketing brands — Dobies Health Marketing, Practis, MedPB, HearWorks, and ABM — were fully integrated into Onspire Health Marketing, a unified full-service agency. MedPB is now 'An Onspire Health Marketing Company.' Leadership: CEO Brock Fay and COO Jeff Provost. The combined entity offers website design/development, brand strategy, multimedia campaigns, digital marketing, and marketing/positioning strategy to medical practices, hospitals, health systems, health technology companies, health plans, and other healthcare organizations.
• PractismajorStrategic or Co-development Partner · 8 January 2025Sister brand under Onspire Health Marketing; one of the five legacy agencies fully integrated into Onspire on January 8, 2025. Practis contributes website design/development capabilities alongside MedPB's audiology/ENT specialization.
• HearWorksmajorStrategic or Co-development Partner · 8 January 2025Sister brand under Onspire Health Marketing; one of the five legacy agencies fully integrated into Onspire on January 8, 2025. Adds hearing-industry marketing depth alongside MedPB.
• Aesthetic Brand Marketing (ABM)majorStrategic or Co-development Partner · 8 January 2025Sister brand under Onspire Health Marketing; one of the five legacy agencies fully integrated into Onspire on January 8, 2025. Adds aesthetic/medical-spa marketing depth to the Onspire family alongside MedPB.
• Dobies Health MarketingmajorStrategic or Co-development Partner · 8 January 2025Sister brand under Onspire Health Marketing; one of the five legacy agencies fully integrated into Onspire on January 8, 2025. Adds hospital/health-system marketing depth alongside MedPB's audiology/ENT specialization.
• FreshpaintcoreTechnology or Integration · 30 October 2024Onspire Health Marketing (MedPB's parent) announced an innovative partnership with Freshpaint on October 30, 2024. Freshpaint's BAA-supported platform filters protected health information (PHI) before it reaches untrusted third-party platforms such as Google and Meta, closing security gaps across digital ads, analytics, and embedded web features (maps, videos). The partnership enables HIPAA-aware, privacy-first healthcare digital marketing and is extended to Onspire's full family of agencies: Practis, MedPB, HearWorks, Aesthetic Brand Marketing, and Dobies Health Marketing.
• GooglecoreTechnology or IntegrationMedPB is a Google Certified Partner (badge displayed in website footer). Underlying technology partnership enables MedPB to run Google Ads PPC campaigns for audiology and ENT clients and benefit from Google's partner support ecosystem.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Practis: Practis is a sister brand under Onspire Health Marketing specializing in website design, digital marketing, and patient acquisition for medical practices; directly comparable as a healthcare-marketing agency now operating under the same parent as MedPB.
• HearWorks: HearWorks is a hearing-industry marketing agency that is now a sister brand under Onspire Health Marketing; most directly comparable to MedPB because of the shared audiology/hearing-care vertical focus and bundled agency services.
• Dobies Health Marketing: Dobies Health Marketing is a sister agency under Onspire Health Marketing serving hospitals, health systems, and healthcare organizations; comparable to MedPB as a full-service healthcare marketing agency with overlapping capabilities.
• Aesthetic Brand Marketing (ABM): ABM is a sister Onspire agency focused on marketing for medical aesthetics and med-spa practices; comparable to MedPB as a vertical-specialist healthcare marketing agency serving private-pay medical practices with similar bundled service offerings.
• Cardinal Digital Marketing: Cardinal Digital Marketing is a healthcare-specialized digital marketing agency offering SEO, PPC, and analytics to hospitals and medical practices; directly comparable as a healthcare-marketing agency competing for similar practice-owner budgets.
• Healthcare Success: Healthcare Success is a healthcare marketing agency serving hospitals, medical practices, and healthcare organizations with digital marketing, branding, and patient acquisition services; directly comparable to MedPB's agency model.
• Geonetric: Geonetric is a healthcare digital marketing agency offering website design, SEO, content, and patient acquisition services to hospitals and health systems; comparable to MedPB's integrated healthcare marketing engine.
• PatientGain: PatientGain is a medical practice marketing agency offering website design, SEO, PPC, social media, and patient engagement tools to healthcare practices; directly comparable to MedPB's bundled digital marketing engine for medical practices.
• MedResponsive: MedResponsive is a healthcare digital marketing agency specializing in SEO, PPC, website design, and content marketing for medical practices and healthcare organizations; directly comparable to MedPB's audiology/ENT-focused agency offering.

Emerging players

• PatientPop (Tebra): PatientPop, now part of Tebra, is a patient acquisition and practice growth platform for independent medical practices; comparable to MedPB's Lead Center and online-review modules as a technology-enabled patient acquisition solution for the same SMB practice customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/medpbsocial
• Facebookfacebook.com/medpbsocial

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MedPB