What Affilired does

Affilired, SL is a privately held performance marketing agency founded in 2004 in Palma de Mallorca, Spain, specializing in commission-based (CPA) digital marketing for the travel, tourism and leisure industry. The company runs four integrated core solutions — Affiliate Marketing, Performance-based SEM Campaigns, Programmatic Advertising and Onsite Solutions — and packages them into six travel verticals (Hotel Chains, Airlines, Car Rentals, Theme Parks, Tours & Ticketing, Ferries & Cruises) plus a Retail vertical. Its core technology is an in-house tracking platform built around Affilired Tracking Domain Cookies, a JavaScript Master Tag integrated into advertiser websites, and First Party Tracking Cookies, supported by a privacy-first data collection model that retains only click, timestamp and country data and applies a 15–90 day attribution window.

Affilired's revenue model is purely transaction-fee: the company invests in media and campaigns upfront and clients pay a commission only on validated, completed sales or enjoyed reservations, with no upfront fees, maintenance charges or fixed retainers. It sells through a dedicated enterprise field-sales motion with named Account Managers and regional Sales Directors, supported by a self-service inquiry channel. Operations are structured into three regional divisions — Western Division (HQ in Palma de Mallorca, Spain), APAC Division (Zirakpur, Punjab, India) and Americas Division (Mexico City, Mexico with Brazil coverage). Named enterprise clients include Melia Hotels International, NH Hotel Group, Minor Hotels, H10 Hotels, Tivoli Hotels & Resorts, LATAM Airlines, Hertz, Warner Bros World Abu Dhabi, Ferrari World Yas Island Abu Dhabi and the Museum of the Future.

The business is founder-led by CEO & Founder Diego Gomila, supported by CTO Oscar Riera, and has executed at least one acquisition (DENOMATIC, 2019). There is no public revenue disclosure, no external funding rounds recorded, and the team size is in the 11–50 employee range. Affilired holds no registered patents and discloses no AI/ML capabilities beyond standard tracking infrastructure, positioning it as a specialized, profitable niche operator rather than an AI-native platform.

Name

Affilired

Legal name

Affilired, SL

Website

https://affilired.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Affilired is a Spain-based performance marketing agency that runs commission-only (CPA) affiliate, SEM, programmatic and onsite campaigns for travel, tourism and leisure advertisers worldwide, serving hotel chains, airlines, car rental firms and theme parks across EMEA, APAC and the Americas.

Ownership category

akta.pro rank

Headquarters

HQ city

Palma De Mallorca

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Marketing or Sales, Personnel, Technology or R&D, Operations

Revenue model

1. Commission on Validated Sales: Core revenue stream: clients pay a commission only for confirmed/validated sales (bookings). Affilired invests in campaigns upfront and bears the risk. Commissions are paid at final client check-out, ensuring cash-flow for clients. This is a pure performance-based, transaction-fee model with no upfront costs or fixed fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Affilired is a commission-based performance marketing agency that drives direct sales for travel, tourism, and leisure companies. It invests in marketing campaigns upfront and charges clients only a commission on validated/confirmed sales (bookings), offering four integrated solutions: Affiliate Marketing, Performance-based SEM Campaigns, Programmatic Advertising, and Onsite Solutions.

Product overview

Affilired operates as a commission-based performance marketing platform offering four integrated core solutions: Affiliate Marketing, Performance-based SEM Campaigns, Programmatic Advertising, and Onsite Solutions. The company specializes in driving direct sales for the travel industry through six vertical segments (Hotel Chains, Airlines, Car Rentals, Theme Parks, Tours & Ticketing, Ferries & Cruises) plus a Retail vertical. All solutions operate on a CPA (Cost Per Acquisition) model where clients pay only for validated sales or confirmed bookings. The platform aggregates data from multiple marketing sources and tracks conversions through proprietary tracking technology including domain cookies, master tag, and first-party tracking cookies.

Differentiator

Problem solved

Functional benefit

Products and services

• Affiliate Marketing
• Performance-based SEM Campaigns
• Programmatic Advertising
• Onsite Solutions

Quantifiable outcome

• Pay only for validated bookings/reservations enjoyed
• +1 more outcomes

Named customers10 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Awin: Global affiliate marketing network operating a CPA-based model across multiple verticals including travel. Closely comparable in business model (commission-only, advertiser-pays-on-conversion) and affiliate/SEM stack, though it is much larger and broader than Affilired.
• CJ Affiliate: One of the largest affiliate marketing networks globally (Commission Junction), connecting advertisers with publisher partners on a performance/commission basis. Directly comparable to Affilired's affiliate marketing core product.
• Rakuten Advertising: Affiliate and performance marketing network with global advertiser and publisher relationships. Comparable to Affilired's affiliate and CPA-based offerings, with a larger international footprint.
• Tradedoubler: European-headquartered affiliate and performance marketing network with deep travel advertiser relationships. Highly comparable in geography and CPA/affiliate model to Affilired.
• Impact: Partnership management and affiliate platform offering tracking, attribution, and commission payouts for performance marketing programs. Comparable in technology stack and CPA business model.
• Partnerize: Partnership automation and affiliate marketing platform serving global advertisers on a performance basis. Comparable in CPA model and tracking technology focus.
• Webgains: Affiliate marketing network with strong European travel advertiser base. Comparable in target verticals and commission-based affiliate model.
• Travelpayouts: Travel-specific affiliate and performance marketing platform connecting travel advertisers with publishers. Closest direct vertical peer to Affilired given exclusive travel focus.
• Sojern: Travel-specialist digital marketing platform providing programmatic, search, and direct-channel solutions to hotels, airlines, and destinations. Comparable in travel vertical depth and performance-oriented offerings.

Emerging players

• Koddi: Travel-focused marketing technology platform offering bidding, optimization, and direct-channel solutions for hotels and travel advertisers. Adjacent overlap with Affilired's onsite and direct-sales stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/affilired
• Facebookfacebook.com/AffiliRed
• LinkedInlinkedin.com/company/affilired-sl
• Instagraminstagram.com/affilired

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Affilired