Zybek Sports

What Zybek Sports does

Zybek Sports, LLC is a Boulder, Colorado-based private company that designs, manufactures, and sells precision athletic performance testing equipment, founded in 2006 by mechanical engineer Michael Weinstein. Its core product line is the PowerDash family of fully automated laser timing systems (1X, 2X, 3X), which measure sprint, agility, and drill times at ±0.001-second accuracy by starting a timer when an athlete releases the start gate and stopping it when the finish beam is broken. Complementary equipment includes the MotionStart motion-triggered sensor, broad jump mats, athlete height/wingspan/hand-size measurement stations, underground force plates, a 3-D body scanner, and the PowerPack integrated timing-and-video software. Zybek's underlying technology combines infrared sensors, electronic timing gates, force plates, motion sensors, and synchronized cameras, and its Standardized Athlete Test (SAT®) protocol — five core drills of 40-yard dash, 5-10-5 shuttle, L-Drill, broad jump, and vertical jump — is the framework used across every customer segment.

The company has been the exclusive timer of the 40-yard dash at the NFL Scouting Combine since 2011 and provides a real-time data feed that reaches all 32 NFL teams and the NFL Network. Customers include professional sports leagues and teams, college athletic programs (notably the University of Oklahoma indoor practice facility installation combining force plates, 3-D scanner, and cameras), high school and youth combine organizers (Rivals.com, NCSA, Adidas, U.S. Army All-American Combine, Elite Talent Football Academy), and individual athletes. Revenue is generated through four streams: one-time hardware sales of PowerDash systems and accessories ($65 to $1,049 list price), on-site event testing services for combines and pro days, a recurring Expanded Athlete Assessment Report subscription for individual athletes, and analytics services powered by IBM Watson and Cloudant that produce comparative scoring and the proprietary Power Index metric. Zybek's distribution is direct, via its own e-commerce website and a phone-based quote process, with shipping limited to the U.S., U.S. territories, Canada, and Mexico.

The company operates as a profitable, founder-owned business — no venture capital, no parent company, no acquisitions — and has executed a small number of historically significant partnerships (IBM, NASA, the U.S. Olympic Training Center) alongside its sports-market relationships. Headcount is in the 101-250 range, and over its 20-year history Zybek has timed approximately 250,000+ athlete tests, including 100,000+ annually.

Name

Zybek Sports

Legal name

Zybek Sports, LLC

Website

https://zybeksports.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

101–250 employees

Short description

Zybek Sports designs and manufactures laser-timed athletic performance testing equipment — the PowerDash family of timing systems, force plates, 3-D scanners, and standardized testing protocols — serving the NFL, college programs, high school combines, and individual athletes since 2006.

Ownership category

akta.pro rank

Product category

Athletic Timing and Performance Testing Equipment

NAICS

Sporting and Athletic Goods Manufacturing (33992), Testing Laboratories and Services (54138), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515)

SIC

Services-Testing Laboratories (8734), Sporting & Athletic Goods, Nec (3949), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro primary industry

Athlete Testing & Combine Prep (metrics, scouting prep) (HSADAEAK)

akta.pro secondary industries

Performance Analysis & Video Coaching (HSADAEAG), Test & Measurement Equipment (Oscilloscopes, DAQ, signal analyzers, calibration benches) (IMAGAFAC)

Keywords

• Athlete timing equipment
• Laser timing systems
• Combine testing
• Athletic performance measurement
• Sports timing technology

Headquarters

HQ city

Broomfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Athletic Timing Equipment Sales: Sale of PowerDash timing systems (1X, 2X, 3X), accessories, and testing equipment. Hardware products include timers, sensors, gates, reflectors, jump mats, and measurement stations. One-time purchase model with prices ranging from $65 to $1,049.
2. Event Testing Services: On-site athletic testing services at combines, pro days, and events. Zybek provides equipment, trained staff, and data collection at events. Supports large-scale testing of hundreds or thousands of athletes per event.
3. Expanded Assessment Reports: 40+ page comprehensive analysis reports for individual athletes. Includes performance tips, comparative data against peers at same position and class, and personalized recommendations for improvement. Subscription model with follow-up data and tips throughout the year for subscribers.
4. Analytics and Data Services: Data analytics services powered by IBM technology. Provides breakdown of athlete performance, national-level comparisons, and actionable prescriptions for improvement. Scales to analyze thousands of athletes daily.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Zybek Sports designs, manufactures, and sells laser-based, fully automated athlete timing and performance testing equipment, anchored by the PowerDash 1X, 2X, and 3X systems that measure the 40-yard dash, ProAgility shuttle, L-Drill, broad jump, vertical jump, and related drills to ±0.001 second precision. The company also delivers on-site event testing services at combines and pro days, supplies complementary hardware such as force plates, 3-D body scanners, and synchronized video systems, and provides the Standardized Athletic Test (SAT) protocol, Power Index scoring, and an Expanded Athlete Assessment Report analytics subscription.

Product overview

Zybek Sports offers a unified portfolio of laser-timed athlete testing equipment and associated measurement tools, centered around the PowerDash timing system product line. The portfolio is organized as follows: the PowerDash 1X, 2X, and 3X are the core fully automated laser timing systems (differing in the number of elevated gates — 1, 2, and 3, respectively — and drill coverage, with the 3X covering the full range of 40-yard dash splits, ProAgility, and L-Drill). These core systems are complemented by add-on accessories (MotionStart motion-sensing sensor, Manual Starter) and measurement equipment (Broad Jump mats, Athlete Height/Wing Span/Hand Size Measurement Station). Advanced setups integrate force plates, 3-D body scanners, and wall-mounted automated video cameras — all managed through Zybek's own PowerPack software. The company also delivers the Standardized Athletic Test (SAT) testing protocol and produces the Expanded Athlete Assessment Report and Power Index scoring metric as analytical outputs. Zybek Sports is recognized for timing the 40-yard dash at the NFL Scouting Combine since 2011 and serves as the technology provider for collegiate, high school, and youth athletic testing events across football, baseball, soccer, rugby, hockey, and other sports.

Differentiator

Problem solved

Functional benefit

Products and services

• PowerDash 1X Athlete Timing System Entry-level laser-based, fully automated athlete timing system designed and manufactured in the USA. Includes a ground-start gate for a 3-point stance and a finish gate that captures 40-yard dash times at ±0.001 second accuracy. Targeted at high schools, youth programs, and individual training academies.
• PowerDash 2X Athlete Timing System Mid-tier laser-based, fully automated athlete timing system manufactured in the USA. Includes two elevated gates and reflectors that capture the 40-yard dash plus 10-yard split times at ±0.001 second accuracy. Targets college and high school programs needing split timing.
• PowerDash 3X Athlete Timing System Flagship laser-based, fully automated athlete timing system manufactured in the USA. Provides ±0.001 second accuracy across the 40-yard dash with 10- and 20-yard splits, the ProAgility (5-10-5) shuttle, and the L-Drill (3-Cone). Includes one ground-start gate for 3-point stance starts, three elevated gates, reflectors, full cable set, and battery pack. Used by NFL Combine and elite combine testing programs.
• MotionStart Motion Starter Motion-sensing starter that triggers timing when an athlete moves through the starting beam, enabling precision timing for in-motion drills such as receiver routes, quarterback drops, base running after a hit, and offside timing bursts. Pairs with PowerDash timing systems.
• Manual Starter Push-button manual starter that plugs into a PowerDash timing system to start timing with a single button press, with optional use as a manual stop trigger.
• Athlete Height, Wing Span, Hand Size Measurement System Fixed-base measurement station with a fixed metal ruler for fast, accurate athlete height, wing span, and hand size measurement. Reads heights from 4'10" to 8 feet and reaches up to 8 feet. Available in inches or centimeters with optional barcode scanning for rapid data capture.
• Broad Jump Mat Standard broad jump mat used at major athletic testing events and the Standardized Athletic Test (SAT). Displays jump distance in feet-inches, inches, and centimeters.
• Custom Broad Jump Mat Custom-branded version of the broad jump mat that supports custom logos or text. Used at major events and the Standardized Athletic Test (SAT), and displays jump distance in feet-inches, inches, and centimeters.
• Zybek On-Site Event Testing Services On-site athletic testing services delivered at combines, pro days, and athletic events. Zybek supplies timing equipment, trained staff, and data collection, scaling from single-athlete testing to events testing thousands of athletes daily. Customers include the NFL Combine, Rivals.com Speed Combine Series, NCSA, Adidas, U.S. Army All-American Combine, and Legends Football League.
• Expanded Athlete Assessment Report 40+ page personalized performance analysis report delivered to athletes who have completed the Standardized Athletic Test. Includes performance tips, comparative data against peers at the same position and class, and follow-up recommendations throughout the year on a subscription basis.
• Standardized Athletic Test (SAT) Protocol Zybek's standardized athlete testing protocol, branded as the Standardized Athletic Test (SAT). It consists of five core drills: the 40-yard dash with 10- and 20-yard splits, the 5-10-5 Pro-Agility shuttle, the L-Drill (3-Cone), the Standing Broad Jump, and the Vertical Jump. The protocol is used from Pre-K through professional levels across sports such as football, baseball, soccer, rugby, and hockey, and includes sport-specific and customizable test extensions.

Quantifiable outcome

• Hand timing differs from fully automated timing by 0.10-0.26 seconds, with average difference of 0.18 seconds
• +3 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Nine partnerships are on record, tiered core, flagship, foundational and minor.

• IBMcoreTechnology or Integration · 13 October 2017IBM provides Watson Analytics and Cloudant database technology for Zybek's athlete performance analysis platform. Watson Analytics enables in-depth analysis of athlete data with AI-powered trend identification. IBM Global Entrepreneur Program participant.
• University of OklahomaflagshipStrategic or Co-development PartnerComprehensive testing facility installation at OU's new indoor practice facility. First facility integrating all Zybek systems including force plates, cameras, and 3-D scanner in one location. Joint technology development for collegiate athletics.
• Legends Football League (LFL)coreStrategic or Co-development PartnerOfficial Combine Testing Partner providing in-depth performance analysis including in-game breakdowns, positional comparisons, and media content throughout 2017 season and beyond.
• Rivals.comcoreGTM or Marketing PartnerSponsored Speed Combine Series testing thousands of high school football players across multiple events. Zybek provides equipment and data collection for recruiting evaluations.
• NCSA (Next College Student Athletes)coreGTM or Marketing PartnerLargest recruiting organization sponsors combine series. Places more athletes in scholarship programs than any other recruiting agency.
• AdidascoreGTM or Marketing PartnerSponsor of the New Speed Combine Series in partnership with Rivals.com and NCSA. Brand association with combine testing events.
• U.S. Olympic Training CenterfoundationalStrategic or Co-development PartnerApproached Zybek to develop a more accurate vertical jump measurement and new way to measure sprint times. This relationship led to development of fully automated timing systems adopted by professional sports.
• NFLflagshipStrategic or Co-development PartnerExclusive timing provider for NFL Scouting Combine since 2011. Provides timing data to all 32 NFL teams and real-time feed for NFL Network broadcasts.
• NASAminorStrategic or Co-development PartnerContracted approximately six years ago to develop lunar stimulant for testing equipment to be sent to the moon.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Freelap: Swiss manufacturer of electronic timing systems widely used in athletics, cycling, and motorsport training. Closely comparable to Zybek's PowerDash timing gates on product category (laser/electronic timing for sport drills) and target customer (coaches and training programs), though Freelap's emphasis skews more international and field-portable.
• Lynx System Developers: Provider of electronic timing and scoring systems used at major road races, cycling events, and track-and-field competitions. Comparable to Zybek in offering fully automated timing infrastructure to elite sport events, though Lynx's footprint skews toward mass-participation racing rather than combine testing.
• Gill Athletics: Long-standing manufacturer and supplier of track-and-field equipment, including implements, hurdles, and combine-style training gear. Comparable to Zybek as an established supplier of combine testing equipment and related athletic measurement gear to schools, colleges, and elite programs.

Broad incumbents

• Catapult Sports: Public, well-capitalized provider of GPS and IMU-based athlete monitoring and performance analytics used by professional and elite teams globally. Comparable to Zybek in serving the same buyer (coaches, sports scientists, professional teams) with performance data and analytics, but competes from a wearable/sensor-stack angle rather than laser timing.
• STATSports: Provider of GPS athlete tracking vests and performance monitoring software used by elite soccer, football, and field sports teams. Comparable to Zybek in targeting the same coach and sports-science buyer with performance data, though focused on wearable biomechanics rather than combine-style timing.
• Hudl: Leading sports video analysis and data platform serving high school, college, and professional teams. Comparable to Zybek in addressing the same high school and college coaching/recruiting buyer with athlete performance data, though Hudl is video-led rather than timing-led.
• Daktronics: Large public company providing scoreboards, timing systems, and integrated display solutions for venues including athletic facilities. Comparable to Zybek as a supplier of precision athletic timing infrastructure but operating at significantly larger scale and scope across venues and broadcast.
• Polar Electro: Established sports wearables and heart rate monitoring brand serving athletes and teams worldwide. Comparable to Zybek in collecting athlete performance data for training optimization but competing via consumer and team wearables rather than laser-timing infrastructure.

Emerging players

• KinaTrax: Provider of markerless motion capture and biomechanical analytics for professional baseball and other elite sports. Comparable to Zybek in serving pro teams with advanced athlete measurement technology (including 3-D capture) but specialized in on-field biomechanics versus Zybek's combine testing focus.

Regional players

• ShotTracker: Provider of sensor-based shot tracking and performance analytics for basketball teams and facilities. Comparable to Zybek as a niche athlete-measurement technology vendor selling integrated hardware-plus-software systems to sport-specific programs, though focused on basketball shooting analytics rather than combine timing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ZybekSports

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zybek Sports