Sullivan's Steakhouse

What Sullivan's Steakhouse does

Sullivan's Steakhouse is a private upscale steakhouse chain operating 14 restaurant locations across 12 U.S. states, founded in 1996 and headquartered in Denver, Colorado under the legal entity Sullivan's Holding LLC, which is a brand within Dividend Restaurant Group. The chain serves affluent diners and occasion-based customers (celebrations, business meals, romantic dinners, private events) with hand-cut steaks, fresh seafood, craft cocktails, and a wine program recognized by Wine Spectator's Best of Award of Excellence. Customer-facing marketing emphasizes live jazz, neighborhood character, and limited-time promotional menus, while backend operations rely on a multi-vendor SaaS stack rather than proprietary systems.

The company's technology and product surface is built on third-party integrations: OpenTable for reservations (with credit-card guarantee and $25 per-person no-show fee), DoorDash and a proprietary olo.com storefront for off-premise ordering, ezCater plus a direct catering microsite for off-premise events, CashStar for e-gift and physical gift cards, Tripleseat for private event booking, and myguestaccount for the VIP Rewards points-based loyalty program. The Wine Locker Membership adds an annual recurring component with personalized storage, discounts, and member events. Limited-time experiential and price-anchored menus (Tomahawk Trio for Two at $199, Chef Selections for $99, Master Chef Grilling Experience at $125 per person) are used as traffic and ticket-size drivers.

Revenue is generated across dine-in restaurant sales, catering services, alcohol and beverage sales, gift card sales (recognized at sale, non-expiring), the recurring wine locker subscription, and limited-time promotional offerings. Pricing is variable by location with à la carte steaks ranging $56-$98 (Anchorage menu reference), happy hour bar bites starting at $10, and a prix fixe tier at $49-$52. There is no disclosed revenue, ARR, or system-wide sales figure in the available material, and no venture, private equity, or public market funding is evidenced.

Name

Sullivan's Steakhouse

Legal name

Sullivan's Holding LLC

Website

https://sullivanssteakhouse.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Sullivan's Steakhouse is a private upscale steakhouse chain operating 14 locations across 12 U.S. states under Dividend Restaurant Group. Founded 1996, it serves affluent diners with hand-cut steaks, fresh seafood, craft cocktails, award-winning wine, private events, catering, and delivery.

Ownership category

akta.pro rank

Product category

Upscale Steakhouse Restaurants

NAICS

Full-Service Restaurants (722511), Special Food Services (7223), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Steakhouses & Seafood Restaurants (THAFACAE)

akta.pro secondary industries

Fine Dining Restaurants (THAFACAA), Chef’s Table & Tasting Menu Restaurants (THAFACAG)

Keywords

• Upscale steakhouse dining
• Fine dining restaurants
• Private event catering
• Steakhouse wine program
• Restaurant chain operations

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices15 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Dine-In Restaurant Sales: Revenue from in-restaurant dining including steaks, seafood, cocktails, and wine. Upscale full-service restaurant model with table service, bar seating, and private dining options.
2. Catering Services: Off-premise catering for private events, corporate gatherings, and parties. Offers family-style meals, boxed lunches, and full catering menus delivered to customer locations.
3. Alcohol Sales: Significant revenue from craft cocktails, premium wines (award-winning wine list), whiskey/bourbon selections, and spirits served at bar and tableside.
4. Gift Cards: Sale of traditional and e-gift cards through CashStar platform. Gift cards do not expire and can be used at all Sullivan's locations.
5. Wine Locker Membership: Annual membership program offering wine storage locker, discounts on wine purchases (15% on locker bottles, 10% on dining wines), personalized nameplate, and member-only events.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels6 records

Core offering

Sullivan's Steakhouse operates a 14-location chain of upscale, full-service steakhouses across the United States, serving hand-cut prime steaks, fresh seafood, craft cocktails, and an award-winning wine list in a lively neighborhood atmosphere with live jazz. Beyond dine-in service, the company sells gift cards, runs the VIP Rewards loyalty program, hosts private events, and provides off-premise catering through both a direct platform and the ezCater marketplace.

Product overview

Sullivan's Steakhouse is a upscale steakhouse chain with 14 locations across the United States, offering hand-cut steaks, fresh seafood, craft cocktails, and an award-winning wine list in a lively atmosphere with jazz music. The company operates as a unified restaurant brand with multiple service offerings including dine-in, takeout, delivery, private dining, and catering. The core dining experience features a variety of menu categories (dinner, lunch, dessert, cocktails, bar bites, happy hour) supported by complementary programs: Sullivan's VIP Rewards (loyalty program), Gift Cards (e-gift and traditional), Private Dining services, and Catering. Limited-time promotional offerings include the Tomahawk Trio for Two ($199), Chef Selections for $99, Fare for Five ($150 family meal), and the Wine Locker Membership program. The company also offers the Master Chef Grilling Experience as a special event offering at select locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant Dining (Dinner, Lunch, Cocktails, Bar Bites, Dessert) Full-service dine-in experience at 14 U.S. steakhouse locations featuring hand-cut prime steaks, fresh seafood, craft cocktails, and an award-winning wine list in a lively neighborhood atmosphere with live jazz, served to individual diners, couples, and groups.
• Private Dining and Private Events Dedicated private dining rooms with customizable menus, A/V capabilities, and professional event coordination for special occasions, corporate events, anniversaries, birthdays, and celebrations, including a National Private Dining Program for companies with multiple office locations.
• Catering Services Off-premise catering bringing the Sullivan's dining experience to customer-chosen venues, with family-style meals, boxed lunches, and full catering menus coordinated by Sales and Event Planners for corporate and private events of any size.
• Gift Cards (e-Gift and Physical) Both e-gift cards delivered by email and traditional physical gift cards available for purchase online through the CashStar platform, redeemable at all Sullivan's Steakhouse locations with no expiration.
• Sullivan's VIP Rewards Loyalty Program Free loyalty program where members earn one point per dollar spent, redeemable for rewards ranging from $25 (350 points) to $1,000 (14,000 points), plus birthday gifts, anniversary offers, and exclusive member promotions.
• Wine Locker Membership Annual subscription wine membership offering a personalized wine storage locker, 15% discount on locker bottles, 10% discount on wines from the list while dining, a personalized nameplate, a tasting notes journal, first selection on premier bottles, and invitations to exclusive member-only events.
• Happy Hour Recurring bar program at most locations offering premium bar bites, cocktails, and wine starting at $10, available Monday-Thursday 3pm-6pm with some locations offering extended hours, targeting bar/lounge patrons during off-peak hours.
• Tomahawk Trio for Two Limited-time signature dine-in offering pairing a 32 oz. Australian Wagyu Tomahawk Ribeye with two North Atlantic Lobster Tails and a bottle of Caymus 'The Walking Fool' Red Blend for $199, valid while supplies last.
• Chef Selections for $99 Four-course menu for two people priced at $99, available on Tuesdays only for dine-in service as a limited-time promotional offering.
• Fare for Five Family Meal Family-style meal package priced at $150 that includes a choice of starter, salad, two protein entrees, and two sides, available daily for takeout or delivery only.
• Master Chef Grilling Experience Interactive five-course culinary journey through regional barbecue traditions across the United States, hosted by the Executive Chef with handcrafted cocktail pairings, priced at $125 per person plus taxes and gratuities, and available at select Sullivan's locations.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature1 record

Partnerships

Five partnerships are on record, tiered core.

• OpenTablecoreTechnology or IntegrationOpenTable provides the reservation booking platform for Sullivan's Steakhouse locations. Customers can make reservations online through OpenTable, with credit card required to secure bookings. No-show/cancellation policy applies.
• DoorDashcoreChannel Partner/ Reseller/ DistributorDoorDash partnership enables third-party delivery and pickup services for Sullivan's Steakhouse, extending their reach to customers who prefer dine-at-home options.
• ezCatercoreChannel Partner/ Reseller/ DistributorezCater marketplace partnership for corporate catering orders, allowing business customers to easily order Sullivan's catering for office events and gatherings.
• CashStarcoreTechnology or IntegrationCashStar provides the gift card platform enabling e-gift cards and physical gift card purchases online with shipping options for recipients.
• olocoreTechnology or Integrationolo.com provides the proprietary online ordering platform for pickup orders, enabling direct customer orders without third-party intermediary.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ruth's Chris Steak House: Premium upscale steakhouse chain of comparable size, recently acquired by Darden Restaurants. Operates the same hand-cut prime steak, full-service dining model targeting celebration and business occasions, with similar price points and wine programs.
• The Capital Grille: Darden-owned upscale steakhouse with dry-aged steaks, an award-winning wine list, and private dining — nearly identical positioning to Sullivan's in occasion mix, price band, and service style.
• Morton's The Steakhouse: Landry's-owned classic upscale steakhouse chain with similar full-service dining, premium steaks, and private dining programs. Direct head-to-head competitor in many markets and a benchmark for Sullivan's experiential positioning.
• Fleming's Prime Steakhouse & Wine Bar: Bloomin' Brands-operated upscale steakhouse emphasizing steaks paired with a 100-wine glass program. Closely comparable on price point, occasion mix (celebrations, business), and wine-forward differentiation.
• Del Frisco's Double Eagle Steakhouse: High-end steakhouse concept with comparable check averages, premium wine list, and private event programming. Targets the same affluent celebration and corporate clientele as Sullivan's.
• Smith & Wollensky Restaurant Group: Iconic American steakhouse brand with full-service dining, premium pricing, and event programming. Comparable in brand heritage (decades old), occasion mix, and per-cover spend.
• The Palm: Landry's-owned classic upscale steakhouse famous for caricatures on the walls and a long heritage. Operates at a similar price band and occasion profile (business, celebrations) to Sullivan's.

Broad incumbents

• LongHorn Steakhouse: Darden-owned mid-upscale steakhouse chain with hundreds of units. Trades at a lower price point but competes for the same steak-eating occasions; relevant as a scale benchmark and adjacent threat to Sullivan's trade-down risk.
• Texas Roadhouse: Largest U.S. casual steakhouse chain (700+ units). Operates below Sullivan's price point but competes for steak-occasion demand and is a relevant scale, supply chain, and traffic comp.
• Eddie V's Prime Seafood: Darden-owned upscale seafood-and-steak concept with live jazz, premium cocktails, and a wine program — the closest analog to Sullivan's 'lively jazz neighborhood steakhouse' positioning in Darden's portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SullivansSteak
• Instagraminstagram.com/sullivanssteakhouse
• Xx.com/sullivanssteak
• LinkedInlinkedin.com/company/sullivan-steak-house

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sullivan's Steakhouse