Coming Soon

What Coming Soon does

Coming Soon (legally Coming Soon Enterprises LLC, doing business as Agency 2.0) operates a pre-launch marketplace for tech and gadget products at comingsoon.co. The platform allows hardware startups and innovators to showcase upcoming products before they go on sale, collecting refundable VIP reservation deposits of $3-$10 from early adopters and ultimately driving launches through Kickstarter and, more selectively, Indiegogo. The featured catalog spans AI eyewear (Sidekick Ora, Everysight Maverick AI), pet and elder-care AI (AI-Tails One, Ato), sports tech (Drilllight E-Cones), health wearables (QReverse), smart home (Kara Pure 2, eFacade GO), and lifestyle gadgets (Roam Water SodaTop, HyperSpace Trackpad Pro, PROPS Luggage, X Way LiteMate 7), with the company claiming 300+ products launched, $175M+ in cumulative campaign funds raised, and a 99% campaign success rate. The audience footprint includes approximately 250,000 Facebook followers and 10,000 YouTube subscribers under Agency 2.0's branded channels.

The platform's core technology is a curated web marketplace with smart landing pages, email-capture and reservation triggers, campaign analytics, and integration with parent Agency 2.0's content-production workflows. Coming Soon monetizes primarily through three-tier subscription launch packages: Pro at $1,500, Elite at $5,000, and Liftoff at $9,000, sold on multi-year contracts and bundling newsletter placements, Facebook posts, staff picks, campaign reviews, and a $2K Facebook ad budget. Secondary revenue comes from featured product placements, transactional add-ons (product videos, photography, contests, Amazon research, affiliate marketing tools, backer surveys), and the broader crowdfunding marketing services delivered by parent Agency 2.0. The legal entity is a Texas LLC headquartered in Austin, with a 1-10 employee headcount and no disclosed external venture or private equity backing.

Name

Coming Soon

Legal name

Coming Soon Enterprises LLC

Website

https://comingsoon.co

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Coming Soon is a pre-launch marketplace where hardware startups feature tech and gadget products to collect early adopter reservations before crowdfunding on Kickstarter or Indiegogo, monetizing via tiered launch subscriptions and Agency 2.0 marketing services.

Ownership category

akta.pro rank

Product category

Pre-Launch Crowdfunding Marketplace

NAICS

Media Buying Agencies (541830), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Prepackaged Software (7372)

akta.pro primary industry

Creator Monetization Tools (Subscriptions, Tips, Merch) (BPAMALAH)

akta.pro secondary industries

Corporate Accelerators & Startup Programs (FSANAHAD), Early-Stage Venture Capital (Pre-Seed/Seed) (FSANAAAA)

Keywords

• Pre-launch marketplace
• Crowdfunding launch services
• Product discovery platform
• Early adopter reservations
• Tech product launches

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Launch Plan Subscriptions: Three-tier service packages (Pro $1,500, Elite $5,000, Liftoff $9,000) offering features like landing pages, email capture, newsletter placement, Facebook ads, and campaign review
2. Featured Product Placement: Products can pay for featured placement on the marketplace platform
3. Add-on Services: Additional services including product videos, product photos, contests/surveys, Amazon research studies, affiliate marketing tools, and backer surveys

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Coming Soon operates the world's first pre-launch marketplace for tech and gadgets, where hardware startups and innovators feature upcoming products to build pre-launch demand and collect refundable VIP reservation deposits ($3-$10) before launching on Kickstarter or Indiegogo. The platform pairs the marketplace with tiered Launch Plan service packages (Pro $1,500, Elite $5,000, Liftoff $9,000) that bundle smart landing pages, email capture, featured placement, newsletter promotion, and Facebook ad budgets to support product creators through the crowdfunding funnel.

Product overview

Coming Soon is a pre-launch marketplace platform for crowdfunding new tech products. The company features a curated portfolio of innovative products across categories including AI-powered devices (AI-Tails One smart cat feeder, Ato AI companion, Sidekick Ora AI glasses), fitness technology (Drilllight E-Cones training system), health wearables (QReverse anti-snoring device), smart home products (Kara Pure 2 air-to-water dispenser, eFacade GO solar panels), lifestyle gadgets (Roam Water SodaTop carbonator, HyperSpace Trackpad Pro), and travel gear (PROPS stand-up luggage, X Way LiteMate 7 camping tool). The platform operates on a crowdfunding model with tiered pricing plans (Pro at $1,500, Elite at $5,000, Liftoff at $9,000) providing landing pages, email capture, newsletter exposure, and advertising support for product launches.

Differentiator

Problem solved

Functional benefit

Products and services

• Coming Soon Marketplace Platform World's first pre-launch marketplace for tech and gadgets. The platform enables hardware startups and consumer electronics innovators to feature upcoming products, capture email reservations with refundable VIP deposit pricing, run smart landing pages, and access newsletter exposure, Facebook advertising, and post-launch campaign review before launching on Kickstarter or Indiegogo. Served to two-sided users: product creators paying Launch Plan subscriptions, and early-adopter consumers discovering and reserving upcoming tech products.

Quantifiable outcome

• 99% of campaigns succeed
• +3 more outcomes

Named customers13 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability11 records

Feature3 records

Partnerships

One partnership is on record.

• Agency 2.0coreStrategic or Co-development PartnerComing Soon Enterprises LLC, doing business as Agency 2.0, operates ComingSoon.co. Agency 2.0 is the parent/operator providing crowdfunding marketing services and platform development.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• BetaList: Pre-launch discovery platform for early-stage products, especially software and apps. Comparable as a direct pre-launch marketplace competitor, though ComingSoon focuses on hardware/tech while BetaList skews SaaS.
• Product Hunt: Product launch and discovery community used by tech creators to build early traction. Comparable because it sits in the pre-launch / launch-day demand-generation flow, though its audience and products skew software rather than hardware.
• BackerKit: Post-campaign fulfillment, survey, and backer-management platform for crowdfunding creators. Comparable as part of the crowdfunding creator toolchain that ComingSoon services also touch (backer surveys are listed as a ComingSoon add-on).
• Funded Today: Crowdfunding marketing and advertising agency for Kickstarter and Indiegogo campaigns. Comparable as a direct competitor to Agency 2.0's paid-media and launch-strategy services.
• Jellop: Performance marketing agency specialized in crowdfunding campaigns on Kickstarter and Indiegogo. Comparable as a crowdfunding-focused marketing agency competitor to Agency 2.0's marketing services.
• Crowd Ox: Backer management and pre-order platform integrated with Kickstarter and Indiegogo. Comparable as part of the crowdfunding creator toolstack that ComingSoon's backer-survey and affiliate add-ons also address.
• Enventors Partners: Crowdfunding marketing agency for hardware products on Kickstarter and Indiegogo. Directly comparable service offering to ComingSoon / Agency 2.0's marketing packages.

Broad incumbents

• Kickstarter: The dominant crowdfunding platform where the majority of ComingSoon's featured products ultimately launch. Comparable because it sits at the center of the same creator-launch-to-backer flow, though it operates at a vastly larger scale and does not specialize in pre-launch demand generation.
• Indiegogo: Secondary crowdfunding destination used by ComingSoon-featured products (e.g., QReverse, X Way). Direct counterpart to Kickstarter in the same hardware-crowdfunding category and serves a similar creator and backer base.

Emerging players

• Hyperstarter: Niche pre-launch / launch support agency for hardware crowdfunding. Comparable as an emerging competitor in the same crowdfunding-marketing subsegment, typically serving earlier-stage creators.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/comingsoontech
• LinkedInlinkedin.com/company/turner-property-estate-agents
• Instagraminstagram.com/agency_2.0

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coming Soon