Cleanlist
Cleanlist is a Canada-based, privately-held contact data solutions provider founded in 1999, serving B2B buyers with domestically-sourced Canadian contact and business data datasets under founder-led leadership from London, Ontario.
- Company typePrivate
- Founded1999
- HeadquartersLondon, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Cleanlist does
Cleanlist is a privately-held Canadian company founded in 1999 that self-describes as Canada's largest supplier of Canadian contact data solutions. The firm is headquartered in London, Ontario, and operates with a small team of 11-50 employees under founder-led leadership: Jeff Bisset serves as Founder & CEO, and Paul Jensen serves as Founder & VP Research & Development. The company's value proposition centers on domestically-sourced Canadian contact and business data, serving B2B buyers who require verified, Canada-specific datasets for sales, marketing, and other data-driven workflows.
The core product offering revolves around Canadian contact data — likely delivered via list products, subscriptions, or data licensing arrangements, though specific product packaging and pricing are not disclosed in available source material. The firm's geographic focus on Canada creates a niche specialization, differentiating it from global data aggregators that may lack depth in the domestic market. The R&D function (held by co-founder Jensen) implies ongoing investment in data quality, verification, and enrichment capabilities rather than greenfield product development.
Revenue mechanics are not publicly disclosed, and the company's commercial footprint is inferred rather than documented. No funding rounds, M&A activity, or investor relationships appear in the source data, suggesting Cleanlist has been bootstrapped or self-funded over its 25+ year operating history. The firm appears to occupy a stable, niche-market position with modest scale, and the absence of disclosed growth signals — combined with a currently inaccessible public website — limits visibility into current commercial momentum.
Cleanlist firmographics
Firmographics- Name
- Cleanlist
- Website
- https://cleanlist.ca
- Company type
- Private
- Founded year
- 1999
- Headcount range
- 11–50 employees
- Short description
- Cleanlist is a Canada-based, privately-held contact data solutions provider founded in 1999, serving B2B buyers with domestically-sourced Canadian contact and business data datasets under founder-led leadership from London, Ontario.
- Ownership category
- akta.pro rank
Cleanlist industry classification
Industry- Product category
- Contact Data Solutions
- NAICS
- Directory and Mailing List Publishers (51314), Directory and Mailing List Publishers (513140)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Marketing Database & Contact Data Providers (B2B/B2C Lists) (BPAFAKAF)
Keywords
Where Cleanlist is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- Canada
- HQ region
- North America
Markets served
Cleanlist business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Cleanlist product offering
Product offeringCore offering
Cleanlist is Canada's largest supplier of Canadian contact data solutions. The company provides Canadian contact lists, data appending, and related data services to organizations that need accurate Canadian consumer and business contact information for sales, marketing, and outreach activities.
Differentiator
Problem solved
Functional benefit
Products and services
- Canadian Contact Data Solutions Canadian consumer and business contact data products and related data services, sold to organizations that require accurate Canadian contact information for marketing, sales, and outreach.
Companies that use Cleanlist
Customer profileIdeal customer profiles1 record
Cleanlist technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cleanlist partnerships and signals
Strategic signalRecent moves3 records
Cleanlist competitors and assessment
Company assessmentBroad incumbents
- ZoomInfo: ZoomInfo is the dominant global B2B contact data and intelligence platform. It is comparable to Cleanlist as a direct provider of business contact databases, but operates at vastly larger scale and across geographies rather than focusing exclusively on Canada.
- D&B Hoovers: D&B Hoovers offers global business contact and company intelligence data, including Canadian records, targeting sales and marketing teams. Comparable to Cleanlist's B2B list business, but delivered as part of a much broader enterprise data suite rather than a focused Canadian offering.
Direct peers
- Salesgenie: Salesgenie (formerly Infogroup/Data.com) provides sales leads and business contact lists with coverage including Canada. It is directly comparable to Cleanlist in product (contact/lead lists) and customer base (sales and marketing teams), differing mainly in geographic breadth and delivery model.
- Lead411: Lead411 offers U.S. and Canadian B2B sales leads, contact lists, and intent data to sales and marketing teams. Directly comparable to Cleanlist in target market and product, with overlap particularly strong in the Canadian SMB segment.
- Bookyourdata: Bookyourdata offers downloadable B2B and B2C contact lists with Canadian coverage sold via subscription. Directly comparable to Cleanlist in business model — curated contact databases sold to marketers — with similar pricing and customer profiles.
- Exact Data: Exact Data provides U.S. and Canadian consumer and business mailing/email lists for direct marketers. Directly comparable to Cleanlist in product offering (curated contact lists) and customer segment (direct marketers and list buyers), with overlapping Canadian coverage.
Emerging players
- Apollo.io: Apollo.io provides a sales intelligence and contact data platform with growing Canadian coverage. It is comparable to Cleanlist as a competing source of B2B contact records, but differentiates with a modern SaaS delivery model, prospecting workflows, and broader international coverage.
- Lusha: Lusha provides B2B contact data via browser extension and API, with expanding international coverage. Comparable to Cleanlist in delivering contact records to sales users, but differentiated by real-time look-up and crowdsourced data models rather than bulk Canadian list subscriptions.
Regional players
- Canada411 (Yellow Pages): Canada411 publishes Canadian business and residential directory data. Comparable to Cleanlist as a source of Canadian contact records, but differs in being a free consumer directory rather than a paid B2B marketing data supplier.
- Scotts Directories: Scotts Directories is a Canadian business directory and B2B data provider serving the Canadian market. Comparable to Cleanlist as a domestic supplier of Canadian business contact data, with similar target customers but broader print and digital directory heritage.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Cleanlist social profiles
Digital presenceCleanlist financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cleanlist leadership team
Management profileNumber of profiles
Profiles2 records
Cleanlist funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cleanlist M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cleanlist
What does Cleanlist do?
Cleanlist is Canada's largest supplier of Canadian contact data solutions. The company provides Canadian contact lists, data appending, and related data services to organizations that need accurate Canadian consumer and business contact information for sales, marketing, and outreach activities.
When was Cleanlist founded?
Cleanlist was founded in 1999. It employs 11 to 50 people.
Where is Cleanlist based?
Cleanlist is headquartered in London, Canada, in the North America region.
Who are Cleanlist's main competitors?
Broad incumbents on record are ZoomInfo and D&B Hoovers. Direct peers are Salesgenie, Lead411, Bookyourdata and Exact Data. Emerging players are Apollo.io and Lusha. Regional players are Canada411 (Yellow Pages) and Scotts Directories.
Does Cleanlist have an API?
No public API is recorded for Cleanlist.
What industry is Cleanlist in?
Cleanlist's product category is Contact Data Solutions. Its primary akta.pro industry code is BPAFAKAF, Marketing Database & Contact Data Providers (B2B/B2C Lists). Its NAICS code is 51314 and its SIC code is 7370.