Upela
- Company typePrivate
- Founded2010
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Upela firmographics
Firmographics- Name
- Upela
- Legal name
- MPG UPELA SAS
- Website
- https://upela.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Upela industry classification
Industry- Product category
- Shipping & Logistics Platform
- NAICS
- Freight Transportation Arrangement (488510)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Carrier Sales & Capacity Sourcing Platforms (TLAEAJAD)
Keywords
Where Upela is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Upela business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Transaction Fees on Shipments: Upela charges transaction fees when customers book shipments through the platform. The company negotiates discounted rates with carriers (up to 75% off public prices) and earns revenue from the margin between negotiated rates and customer payments.
- Professional Account Subscriptions: Free professional accounts with volume-based discount benefits. Professional accounts provide access to additional tools like TMS, mass shipping, file imports, and higher discounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Individual/Particular Account |
| Freemium | Pay-as-you-go | Professional/Business Account |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels4 records
Upela product offering
Product offeringCore offering
Upela operates a multi-carrier shipping comparison and booking platform that aggregates offers from premium carriers including DHL, FedEx, UPS, Chronopost, DPD, Colissimo, TNT, and Mondial Relay. Users compare rates, book shipments, generate labels, and track parcels across 220+ countries through a self-serve web portal. Professional accounts access volume-based discounts up to 75% off public carrier prices, along with tools such as a Transport Management System (TMS), mass shipping, bulk file import, and e-commerce platform connectors.
Product overview
Upela is a multi-carrier shipping comparison platform that centralizes offers from major carriers (DHL, FedEx, UPS, Chronopost, DPD, Colissimo, TNT, Mondial Relay) on a single platform. The core platform enables price comparison and booking for parcels, pallets, and documents across 220+ countries. The product suite includes professional account tools (up to 75% discounts), a Transport Management System (TMS) for carrier contract integration, mass shipping tools (Envoi Multiple, File Import), an integrated address book, Upela Care customer service, and a loyalty program. E-commerce integrations (Upela-Shop connectors) support Shopify, PrestaShop, WooCommerce, Magento, Amazon, eBay, Cdiscount, PriceMinister, osCommerce, Mirakl marketplaces, and Rentashop. Developer tools include REST API with PHP, Python, and .NET SDKs. Additional services include same-day courier, prepaid return labels, SEPA payments, and Ad Valorem insurance up to 25,000 EUR.
Differentiator
Problem solved
Functional benefit
Brands
- Upela Care: Customer service team dedicated to assisting with specific shipping needs and managing disputes with carriers.
- Upela Club
- Upela Shop
Products and services
- Upela Multi-Carrier Shipping Platform Self-serve online platform that compares and books parcel, document, and pallet shipping services across 220+ countries with negotiated carrier rates and discounts of up to 75% for professional accounts. Targets both individuals sending occasional parcels and SMEs with regular shipping needs.
- Transport Management System (TMS) Standalone carrier contract management tool that integrates a business's existing carrier agreements, compares them with Upela's negotiated rates, centralizes all shipping offers, and generates labels from a single interface. Designed for businesses with their own carrier contracts.
- Upela Multi-Carrier API Developer-facing API that exposes Upela's multi-carrier rate shopping, label generation, pickup scheduling, and tracking capabilities for integration into third-party products. Targeted at developers and enterprises embedding shipping into their own platforms.
- Upela-Shop E-commerce Connectors Pre-built connectors that automatically import orders from online stores and marketplaces and generate shipping labels through Upela. Designed for online retailers and marketplace sellers seeking automated fulfillment.
- Upela Coursier (Same-Day Courier) On-demand same-day courier service with delivery within 3 hours, available in major cities for urgent shipments. Targets both businesses and individuals needing rapid local delivery.
- Ad Valorem Shipping Insurance Optional shipping insurance add-on covering loss or damage up to a declared commercial value of 25,000 EUR. Available to shippers sending high-value parcels and pallets.
- Returns and Imports Service Prepaid label solution for managing product returns and international imports, with a secure page for shippers to enter parcel details without logging into the recipient's Upela account. Used by e-commerce merchants handling returns flows.
Quantifiable outcome
- Up to 75% discount on express shipping rates compared to public carrier prices
- +3 more outcomes
Companies that use Upela
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles4 records
Upela technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature7 records
Upela partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core.
- DHLcorePremium carrier partner available on Upela platform for domestic and international express shipping. Offers door-to-door delivery with negotiated rates up to 75% off public prices.
- FedExcorePremium carrier partner available on Upela platform for express and international shipping services with discounted rates.
- UPScorePremium carrier partner providing domestic and international shipping solutions through Upela's comparison platform.
- ChronopostcoreFrench express carrier partner for domestic and European shipments available on the Upela platform.
- DPDcoreEuropean parcel delivery carrier partner offering cost-effective shipping solutions through Upela platform.
- ColissimocoreFrench postal service carrier for domestic and international shipments integrated into Upela's carrier comparison.
- TNTcoreInternational express carrier partner available for time-sensitive shipments through Upela platform.
- Mondial RelaycoreEuropean parcel delivery network partner offering pickup point delivery options on Upela platform.
- ShopifycoreE-commerce platform integration allowing Shopify merchants to automatically import orders and generate shipping labels through Upela.
- WooCommercecoreWordPress e-commerce plugin integration enabling WooCommerce store owners to sync orders and ship via Upela.
- PrestaShopcoreE-commerce platform integration for PrestaShop merchants to automate shipping label generation and order management.
- MagentocoreEnterprise e-commerce platform integration enabling Magento merchants to connect stores with Upela shipping services.
- AmazoncoreMarketplace integration allowing Amazon sellers to import orders and manage shipping through Upela platform.
- eBaycoreMarketplace connector for eBay sellers to manage shipping and generate labels via Upela.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Upela competitors and assessment
Company assessmentDirect peers
- ShippyPro: Italian multi-carrier shipping software for e-commerce, offering label generation, tracking, and marketplace integrations. Closely comparable in feature set and target segment to Upela.
- EasyPost: Multi-carrier shipping API providing rates, labels, tracking, and verification across 100+ carriers. Directly competes with Upela's API product targeting developers and platforms.
- Pirate Ship: US-based multi-carrier shipping aggregator offering discounted USPS and UPS rates to SMBs. Comparable horizontal comparison model focused on cost savings for small shippers.
- Sendcloud: European e-commerce shipping automation platform with multi-carrier checkout, label generation, and returns. Competes head-to-head with Upela in the European SMB and e-commerce segments.
- Shippo: Multi-carrier shipping API and dashboard targeting SMBs and e-commerce merchants. Closely comparable to Upela's API-first, multi-carrier comparison model with developer-friendly tooling.
- Parcel2Go: UK-based parcel comparison and booking marketplace offering multi-carrier rates for individuals and SMEs. Closely comparable horizontal comparison platform operating in Europe.
- ShipStation: Multi-carrier shipping management platform for SMBs and e-commerce merchants offering rate comparison, label generation, and integrations with major carriers and marketplaces — the same core proposition as Upela, with stronger US presence.
- Packlink: European parcel-shipping comparison and booking marketplace backed by Adevinta. Closely comparable as a direct-to-consumer and SMB multi-carrier comparison platform operating across Europe.
- Boxtal: French multi-carrier shipping comparison platform (formerly EnvoiMoinsCher) serving SMBs and individuals. Direct French-market peer with the same horizontal comparison model.
Broad incumbents
- Auctane (ShipEngine, Stamps.com): Broader logistics software portfolio (ShipEngine API, ShipStation, Stamps.com) competing with Upela across multi-carrier APIs and SMB shipping tools, with materially greater scale and resources.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Upela social profiles
Digital presenceUpela financial estimates
Financial estimateRevenue estimate
Valuation estimate
Upela leadership team
Management profileNumber of profiles
Upela funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Upela M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Upela
What does Upela do?
Upela operates a multi-carrier shipping comparison and booking platform that aggregates offers from premium carriers including DHL, FedEx, UPS, Chronopost, DPD, Colissimo, TNT, and Mondial Relay. Users compare rates, book shipments, generate labels, and track parcels across 220+ countries through a self-serve web portal. Professional accounts access volume-based discounts up to 75% off public carrier prices, along with tools such as a Transport Management System (TMS), mass shipping, bulk file import, and e-commerce platform connectors.
Is Upela a public or private company?
Upela is a private company. It is classified as unknown and is currently operating.
When was Upela founded?
Upela was founded in 2010. It employs 11 to 50 people.
Where is Upela based?
Upela is headquartered in Paris, France, in the Europe region.
How does Upela make money?
Two revenue lines are on record. Transaction Fees on Shipments are the primary driver. The others are professional Account Subscriptions.
Who are Upela's main competitors?
Direct peers on record are ShippyPro, EasyPost, Pirate Ship, Sendcloud, Shippo, Parcel2Go, ShipStation, Packlink and Boxtal. Auctane (ShipEngine, Stamps.com) is listed as a broad incumbent.
Does Upela have an API?
Yes. Upela offers a multi-carrier shipping API that allows developers to integrate shipping services into their products. The API supports rate querying, label generation, pickup requests, and tracking functionality. Documentation available at apiv3.doc.upela.com. SDKs available in PHP, Python, and .NET. Developer documentation is at apiv3.doc.upela.com.
What industry is Upela in?
Upela's product category is Shipping & Logistics Platform. Its primary akta.pro industry code is TLAEAJAD, Carrier Sales & Capacity Sourcing Platforms. Its NAICS code is 488510 and its SIC code is 4731.