21st Century Distributing
21st Century Distributing is a wholesale B2B electronics distributor founded in 1983, headquartered in Garner, NC, that sells exclusively to qualified resellers and installers across the Southeast US through seven branch locations and a login-based trade pricing portal, distributing 150+ brands in security, AV, power management, and connected-home categories.
- Company typePrivate
- Founded1983
- HeadquartersGarner, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What 21st Century Distributing does
21st Century Distributing is a wholesale B2B distributor of consumer electronics, home automation, security, and professional audio/video products, founded in 1983 and headquartered in Garner, North Carolina. The company sells exclusively to qualified resellers and installers, not to end consumers, transacting through a login-based pricing portal and seven regional branch locations spanning North Carolina, South Carolina, Georgia, Florida, and Tennessee. Its catalog aggregates products from roughly 150 manufacturers organized around five functional categories: security and home automation (2GIG), professional and residential audio (JBL, BOSE Professional, Crown, JUKE Audio), power management and electrical infrastructure (Panamax/Furman, JASCO/GE, Ethereal/Metra, Legrand/On-Q, Big Dog Power), mounting and cable management (Sanus, Arlington Industries, Vanco, Chief), and TV/video accessories and commercial display (Samsung Commercial, Frame My TV, A2V outdoor covers, Monster).
The business model is straightforward wholesale arbitrage: 21st Century Distributing purchases branded product at volume from manufacturers, holds inventory at its branches, and resells to trade installers at wholesale margin. The company is a member of the Powerhouse Alliance, a buying group of regional custom-installation distributors that pools volume for better manufacturer terms and broader SKU access. Beyond catalog breadth and physical proximity to installers, value-add services are limited to dealer account management, a rewards program for repeat customers, and a YouTube-based training and product-education library (including a recurring 'Friday Feature' series).
Financially and structurally the company is private, with no disclosed funding rounds, M&A activity, leadership changes, or revenue figures. Headcount is reported at 11–50 employees, which is lean relative to the seven-branch footprint and consistent with a mid-sized regional distributor operating in a fragmented category where competition comes from national catalog distributors (e.g., ADI, SnapAV) and peer Powerhouse Alliance members. The company owns no proprietary technology of consequence and does not develop AI, software, or integration platforms; its competitive position rests on local logistics, manufacturer relationships, and dealer relationships accumulated over four decades.
21st Century Distributing firmographics
Firmographics- Name
- 21st Century Distributing
- Legal name
- 21st Century Distributing Inc.
- Website
- https://21stcenturydist.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 21st Century Distributing is a wholesale B2B electronics distributor founded in 1983, headquartered in Garner, NC, that sells exclusively to qualified resellers and installers across the Southeast US through seven branch locations and a login-based trade pricing portal, distributing 150+ brands in security, AV, power management, and connected-home categories.
- Ownership category
- akta.pro rank
21st Century Distributing industry classification
Industry- Product category
- Wholesale Electronics Distribution
- NAICS
- Other Electronic Parts and Equipment Merchant Wholesalers (42369)
- SIC
- Wholesale-Electrical Appliances, Tv & Radio Sets (5064), Wholesale-Electronic Parts & Equipment, Nec (5065)
- akta.pro primary industry
- Consumer Electronics (Audio/Video/TV) Distribution (CRAOACAC)
- akta.pro secondary industry
- Smart Home, Security & Home Automation Distribution (CRAOAFAK)
Keywords
Where 21st Century Distributing is headquartered
LocationHeadquarters
- HQ city
- Garner
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
21st Century Distributing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Product Distribution Sales: 21st Century Distributing generates revenue through the sale of consumer electronics, home automation, security, audio/video, and related products to qualified resellers and installers. As a wholesale distributor, the company purchases products from manufacturers at volume and resells to dealers with margin. The company operates on a login-based pricing model where dealers must create an account to view wholesale pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Dealer/Reseller Account Pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
21st Century Distributing product offering
Product offeringCore offering
21st Century Distributing is a wholesale B2B distributor that purchases consumer electronics, home automation, security, audio/video, power management, and mounting products from manufacturers and resells them at trade pricing exclusively to qualified resellers and professional installers. The company operates seven regional branch locations across the Southeast United States, providing local pickup, delivery, and dealer-account pricing via a login-based e-commerce platform.
Product overview
21st Century Distributing is a wholesale distributor serving qualified resellers and installers in the consumer electronics, home automation, and commercial AV industries. The company operates as a multi-brand distribution platform offering hundreds of products across several categories including security systems (2GIG Technologies), professional audio (JBL), multi-room streaming audio (JUKE Audio), power management and electrical products (JASCO/GE, Panamax, Ethereal/Metra, Legrand), TV mounting and cable management (Sanus, Arlington Industries), and TV/video accessories (Samsung Commercial, Frame My TV, A2V, Monster). The product portfolio spans security/home automation, audio/video distribution, power/electrical infrastructure, and mounting/cable management solutions for residential and commercial installations. The company does not manufacture its own products but distributes established brands to its reseller network through an e-commerce platform with branch locations across the southeastern United States.
Differentiator
Problem solved
Functional benefit
Products and services
- 2GIG Technologies Security Systems A distributed brand of security and home automation products including control panels, sensors, detectors, and smart home devices sold at wholesale to qualified resellers and installers.
- JBL Professional Audio Equipment Distributed line of professional audio products including commercial mixer/amplifiers, surface-mount speakers, ceiling speakers, pendant speakers, and portable PA systems sold at trade pricing to AV integrators.
- JUKE Audio Streaming Amplifiers Distributed line of multi-zone streaming amplifiers with AirPlay 2, Spotify Connect, Bluetooth, and DLNA support, sold at wholesale to AV integrators.
- JASCO/GE Power Accessories Distributed line of power-related products including extension cords, wall plates, outlet adapters, duplex receptacles, and over-the-air TV antennas sold at trade pricing.
- Samsung Commercial Display Products Distributed line of Samsung commercial display products including MagicInfo Player licenses, One Connect cables, outdoor TV dust covers, and wireless One Connect boxes sold at wholesale.
- Frame My TV Samsung Frame TV Accessories Distributed line of decorative frames, bezels, Smart Room Sensors, IR repeaters, and digital art USB drives for Samsung Frame TVs sold at wholesale.
- Ethereal/Metra Power and Connectivity Products Distributed line of IEC power cords, extension cables, power relocation kits, and in-wall cable management solutions for home theater and AV installations.
- Arlington Industries Electrical Boxes Distributed line of recessed TV boxes, floor outlet boxes, and in-wall power/AV installation solutions for clean professional installations.
- Panamax/Furman Power Management Distributed line of surge protectors, in-wall surge protection outlets, and BlueBOLT IP-enabled remote power management cards.
- Sanus TV Mounts and Cable Management Distributed line of TV wall mounts, in-wall power and cable management kits, and TV power relocation solutions for clean installations.
- Monster Screen Care Products Distributed line of screen cleaning products including the Monster Screenclean 200ml formula safe for HDTVs, computers, tablets, and smartphones.
- Legrand/On-Q Electrical Products Distributed line of surge-protected tamper-resistant duplex outlet kits and electrical components for residential installations.
- Big Dog Power Surge Protection Distributed line of replacement MOV (Metal Oxide Varistor) modules for surge protector maintenance and repair, in S1 (2040 Joules) and S2 (3060 Joules) ratings.
Companies that use 21st Century Distributing
Customer profileSegments1 record
Ideal customer profiles1 record
21st Century Distributing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
21st Century Distributing partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- 2GIG Technologiescore21st Century Distributing is an authorized distributor of 2GIG Technologies products including security panels, sensors, access control, and home automation devices. The distributor carries a comprehensive selection of 2GIG products including the EDGE security panel, GC Touch panels, door/window sensors, motion detectors, and related accessories.
- JBLcore21st Century Distributing distributes JBL commercial and residential audio products including professional speakers, mixer/amplifiers, pendant speakers, ceiling speakers, and portable PA systems. Products include the JBL Control series, VMA mixer/amplifiers, and EON portable speakers.
- JASCO / GEcore21st Century Distributing distributes JASCO/GE branded power management products including extension cords, duplex receptacles, power taps, wall plates, and outdoor antennas. Products include GE Heavy Duty extension cords, grounded outlet adapters, and Power Gear wall plates.
- Samsung Commercialcore21st Century Distributing distributes Samsung Commercial products including outdoor TV dust covers for The Terrace series, One Connect cables, wireless connectivity accessories, and MagicInfo Player licenses for digital signage applications.
- Panamax / BlueBOLTcore21st Century Distributing distributes Panamax power management and protection products including in-wall surge protectors, UPS systems, and BlueBOLT IP-based remote power management cards for cloud-based power control and monitoring.
- Arlington Industriescore21st Century Distributing distributes Arlington Industries electrical installation products including recessed TV boxes, floor outlet boxes, TV bridges, and in-wall cable management solutions for professional installations.
- Sanuscore21st Century Distributing distributes Sanus in-wall power and cable management kits, TV mounts, and accessories including the SA-IWP1-W1 in-wall power kit and WSIWPSB1-W1 power relocation kit for mounted TVs and soundbars.
- Frame My TVcore21st Century Distributing distributes Frame My TV products including decorative TV frames for Samsung The Frame TVs, Smart Room Sensors, IR repeaters, ex-link extension cables, and digital art collection USB drives.
- Etherealcore21st Century Distributing distributes Ethereal/Metra home theater installation products including IEC power cords, extension cables, in-wall power relocation kits, double outlet kits, and IEC wall plates with pigtails.
- Legrand/ON-Qcore21st Century Distributing distributes Legrand/ON-Q power management products including surge-protected tamper-resistant duplex outlet kits designed for integration with low voltage enclosures.
- JUKE Audiocore21st Century Distributing distributes JUKE Audio multi-zone streaming amplifiers including the Juke 6 (6-zone, 40W per channel), Juke 8 (8-zone, 40W per channel), and Juke+ (6-zone, 100W per channel) streaming audio systems.
- Vancocore21st Century Distributing distributes Vanco products including Rapid Link power relocation systems and related AV installation accessories for professional integrators.
- A2Vcore21st Century Distributing distributes A2V outdoor TV dust covers available in 55, 65, and 75 inch sizes for protecting outdoor televisions.
- Big Dog Power / Metracore21st Century Distributing distributes Big Dog Power/METRA surge protector replacement modules including MOV replacement fuses (S1 and S2 models) for surge protector maintenance and repair.
- Powerhouse Allianceminor21st Century Distributing is a member of the Powerhouse Alliance, a buying group of regional distributors serving the custom installation industry. The company displays the Powerhouse Alliance logo on its website.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
21st Century Distributing competitors and assessment
Company assessmentBroad incumbents
- ScanSource: ScanSource is a broad-line distributor of AV, communications, and security solutions to resellers and integrators—an incumbent overlap on the AV/security distribution lines that 21st Century serves.
- Legrand AV: Legrand AV is the manufacturer-owned distribution and solutions arm of Legrand, selling brands like Middle Atlantic, Chief, Vaddio, and Luxul to the same CI integrator channel that 21st Century serves from the distribution side.
- Ingram Micro: Ingram Micro is one of the world's largest technology distributors with consumer electronics and smart-home product lines that touch overlapping reseller customers, representing the scale-incumbent benchmark for distribution competitive dynamics.
- TD SYNNEX: TD SYNNEX is a large global IT and consumer electronics distributor with significant CE and AV product lines reaching resellers that are also potential 21st Century dealer accounts, particularly for connected-home and networking SKUs.
- Anixter (Wesco): Anixter, now part of Wesco, is a large diversified distributor of network, security, and AV infrastructure—selling overlapping categories (low-voltage, security, AV) into enterprise and commercial channels adjacent to 21st Century's residential CI focus.
Direct peers
- Volutone: Volutone is a regional wholesale distributor of AV, smart home, and security products to professional dealers in the Western US—same business model, same installer customer base, and competitive overlap on key brands like JBL, 2GIG, and Legrand.
- Petra Industries: Petra is a wholesale distributor of consumer electronics, custom-install, and connected-home products to independent resellers and integrators—an effectively identical go-to-market to 21st Century's B2B dealer focus.
- ADI Global Distribution: ADI is the largest US wholesale distributor of low-voltage/security/AV products to professional installers, with a multi-branch network overlapping 21st Century's Southeast footprint and a near-identical customer base of security and AV integrators.
- AVPro Global Holdings: AVPro distributes and manufactures professional AV signal extension, control, and integration products to the custom-install channel—operating a hybrid manufacturer-distributor model that competes for the same integrators served by 21st Century.
- Snap One (SnapAV / Control4): Snap One is a national specialty distributor of custom-install AV, networking, and smart-home products to professional integrators—directly competing with 21st Century for the same installer channel and overlapping substantially on the brands each carries.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
21st Century Distributing social profiles
Digital presence21st Century Distributing financial estimates
Financial estimateRevenue estimate
Valuation estimate
21st Century Distributing leadership team
Management profileNumber of profiles
21st Century Distributing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
21st Century Distributing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 21st Century Distributing
What does 21st Century Distributing do?
21st Century Distributing is a wholesale B2B distributor that purchases consumer electronics, home automation, security, audio/video, power management, and mounting products from manufacturers and resells them at trade pricing exclusively to qualified resellers and professional installers. The company operates seven regional branch locations across the Southeast United States, providing local pickup, delivery, and dealer-account pricing via a login-based e-commerce platform.
Is 21st Century Distributing a public or private company?
21st Century Distributing is a private company. It is classified as unknown and is currently operating.
When was 21st Century Distributing founded?
21st Century Distributing was founded in 1983. It employs 11 to 50 people.
Where is 21st Century Distributing based?
21st Century Distributing is headquartered in Garner, United States, in the North America region.
How does 21st Century Distributing make money?
One revenue line is on record: product Distribution Sales.
Who are 21st Century Distributing's main competitors?
Broad incumbents on record are ScanSource, Legrand AV, Ingram Micro, TD SYNNEX and Anixter (Wesco). Direct peers are Volutone, Petra Industries, ADI Global Distribution, AVPro Global Holdings and Snap One (SnapAV / Control4).
Does 21st Century Distributing have an API?
No public API is recorded for 21st Century Distributing.
What industry is 21st Century Distributing in?
21st Century Distributing's product category is Wholesale Electronics Distribution. Its primary akta.pro industry code is CRAOACAC, Consumer Electronics (Audio/Video/TV) Distribution, with a secondary code of CRAOAFAK, Smart Home, Security & Home Automation Distribution. Its NAICS code is 42369 and its SIC code is 5064.